If you are someone considering pursuing an MBA in Digital Marketing in Lucknow then you are in the right place. In this blog, we will talk about the top 5 colleges that offer an MBA in Digital Marketing in Lucknow. This blog will also provide you with all the necessary information you need to make an informed decision about both your education as well as your career.
But before we get started with our list of top 5 colleges offering an MBA in Digital Marketing in Lucknow, let us first understand the scope of an MBA in Digital Marketing in Lucknow along with its eligibility requirements and admission procedure.
Scope of Mba in Digital Marketing in Lucknow
Digital marketing has been witnessing a surge in demand, not only in Lucknow but around the world. As businesses continue to shift towards online platforms, digital marketing has become an essential tool to reach out to potential customers and engage with them. With the increasing penetration of social media and e-commerce platforms, companies are allocating a larger portion of their budget to digital marketing initiatives. This trend is expected to continue in the coming years, thereby creating a plethora of opportunities for professionals with master’s degrees in digital marketing. Let us just take a look at the job opportunities available for digital marketing managers in Uttar Pradesh:
Source – Indeed.com
Astonishing, isn’t it? As you can see there are numerous job opportunities for digital marketing managers in Uttar Pradesh and there sure will be more in the near future due to the increasing number of online businesses. So if you want to make a career in digital marketing, pursuing an MBA in Digital Marketing in Lucknow can be a great choice for you.
Eligibility Requirements for MBA in Digital Marketing in Lucknow
Here are some common eligibility requirements for pursuing an MBA in Digital Marketing in Lucknow:
| Eligibility Criteria | Minimum Requirements |
| Educational Qualifications | An undergraduate degree from any recognized university with at least 50% of the total scores or marks. |
| Work Experience | 0 – 5 years of work experience |
| Entrance exam | CAT, MAT, CMAT, SNAP, NMAT, XAT, GMAT, or other equivalent entrance examinations. |
It is important to note that the admission requirements mentioned above may vary depending on the college or institute. Hence, we advise you to thoroughly examine the admission criteria of your preferred college or institution before submitting your application.
However, if you are a beginner in the field of digital marketing or currently pursuing an undergraduate degree, we will recommend you enroll yourself in IIDE’s Online Digital Marketing Course. This course is specifically tailored for students who possess a keen interest in the field of digital marketing and wants to learn about its various strategies. It is also beneficial for professionals who want to secure better employment opportunities or advance in their careers.
How to apply for MBA in Digital Marketing in Lucknow
Here are some of the steps you might need to take in order to apply for an MBA in Digital Marketing in Lucknow:
- Check Eligibility: Ensure that you check the eligibility criteria of the college you are interested in enrolling in.
- Check Application Deadlines: Check the application submission deadlines for your desired college. Make sure to submit the application well before the deadline to avoid missing out on the admission process.
- Collect Application Forms: Download or collect the application forms of the college. Some colleges may require the submission of physical copies of the application forms.
- Prepare Required Documents: Gather all the required documents for the application process, such as mark sheets, entrance exam scores, identity proof, and other relevant certificates. Ensure that the documents are valid and up to date.
- Submit the Application Form: Once the entrance exam results are declared, visit the official website of the college and submit the application form. Provide all the required details and upload the necessary documents like mark sheets, entrance exam scores, and identity proof.
- Register for Entrance Exams: Upon reviewing your application, if you haven’t already taken the entrance exam, you will be requested to take it.
- Attend Group Discussions and Personal Interviews: In addition to the entrance examination, some colleges also carry out group discussions and individual interviews. Prepare well for these rounds as they carry significant weightage in the selection process.
- Admission Offer: After the selection process is complete, the college will send an offer letter to the selected candidates. Pay the admission fee to confirm your seat and start your journey toward an MBA in Digital Marketing.
Now let us straight away look into the top 5 colleges offering Mba In Digital Marketing In Lucknow:
Top 5 Colleges Offering Mba In Digital Marketing In Lucknow:
After doing thorough research, we believe the following 5 colleges, universities, or institutions offer the best MBA in Digital Marketing in Lucknow:
| Colleges or Institutions | Duration | Fees | Placements |
| IIDE | 11 months | INR 5,95,000 | 100% Guaranteed |
| Amity University Online | 2 Years | INR 2,00,000 | Yes |
| upGrad | 24 Months | INR 5,50,000 | Yes |
| Westford Uni Online | 1 Year | N/A | N/A |
| IMTS Institute | 2 Years | INR 25,845 to INR 31,999 per year | N/A |
1. IIDE
IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing in Bangalore.
Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.
Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.
Course Benefits:
| 2 Specialisations | After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing. |
|---|---|
| 13+ Live Projects | Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies. |
| 28+ Industry Tools | In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc |
| 1-on-1 Mentorship | Students can book a personal mentoring session with a trainer to solve their doubts & questions. |
Course Syllabus:
| SUBJECTS | MODULES |
|---|---|
| Inbound Marketing | Introduction to Digital Marketing |
| Website Creation | |
| Search Marketing | |
| Outbound Marketing | Content Marketing |
| Social Media Marketing & Management | |
| Video Marketing | |
| Media Management & Automation | Advanced Forms of Digital Marketing |
| Integrated Marketing (Full Funnel Marketing) | |
| Managerial Skills & Soft Skills | Soft Skills |
| Agency Skills | |
| Compulsory Internship & Thesis | Internship & Mentoring |
| Specializations | Creative Strategy OR |
| Performance Marketing | |
| Capstone Project | Thesis-like Final Practical Project |
Course Faculty:
Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.
Course Duration & Fees:
IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are INR 5,95,000. You can avail of the 0% EMI Option as well starting at INR 25,000 per month. This may seem expensive but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high.
Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.
Scholarship Available:
IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.
IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-
Placement Assistance:
If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% guaranteed placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.
Contact Details:
Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/
2. Amity University Online
Committed to creating digital classrooms with innovative learning environments, true mobility, and access to education anywhere, Amity University Online embraces Amity’s vision of building the nation through education. Amity University Online is India’s first UGC-accredited university offering online degrees, diplomas, and certification programs. It was designed specifically for working professionals and it offers various career-focused programs.
One of the programs Amity University Online offers is an MBA with specialization in Digital Marketing Management which is designed to provide a holistic view of business leadership. It provides students with not only the latest tools and practices but also the ability to make critical business decisions. It is based on a results-oriented, challenging, and comprehensive curriculum that prepares students for 21st-century business leadership. It also consists of case studies from Harvard Business Review into this MBA program to help students think strategically about real-world problems and gain a competitive edge.
Course Syllabus
MBA with specialization in Digital Marketing Management
Semester 1
- Managerial Economics
- Statistics for Management
- Professional communication
- Accounting for Managers
- Marketing Management
Semester 2
- Legal Aspects of Business
- Business Research Methods
- Financial Management
- Human Resource Management
- Conflict Resolution and Management
Semester 3
- Strategic Management
- Minor Project
- Professional Ethics
Semester 4
- Major Project
- Management in Action – Social Economic and Ethical Issues
- Digital Marketing
Course Highlights
- World Class Faculty
- Real Human Support
- Dedicated Student Success Managers
- Live Doubt Clearing Sessions
- Live Interaction With Industry Leaders
Course Duration & Fees
The duration of this course is 2 years and its total fee is INR 2,00,000.
Contact Details
Phone: 18001023434
3. upGrad
Founded in 2015, upGrad is South Asia’s largest high-tech company. It has created an immersive online learning experience for learners around the world with the help of the latest technology, pedagogy, industry partners, and world-class educators. It was started with a vision to be a trusted lifelong learning partner that drives the professional success of all members of the global workforce.
upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career. This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders. This program will help you develop business acumen and improve your decision-making and communication skills. After completing this MBA program, you will be able to advance in your career as a manager or leader in your chosen field.
Course Syllabus
MBA (Global) I Deakin Business School
- Marketing Management – I
- Business Communication
- Accounting & Finance
- Decision Sciences
- Project/ Assignment
- Business Economics
- Behavioral Science, HR, Business Law
- Marketing Management – II
- Sales and Distribution Management
- Operations & Supply Chain Management
- Business Strategy
- Strategy Formulation And Strategic Capability
- Innovation by Design
- Financing your Strategy
- International Business
- High Performing Organizations
- Global Capstone Project
Course Highlights
- 125+ Live Sessions
- 20+ Expert Sessions
- 10+ Harvard Case Studies
- 8 Week Capstone Project
- 24*7 Student Support
Course Duration & Fees
The duration of this MBA program is 24 months and its fee is INR 5,50,000 (incl. taxes) without immersion.
Contact Details
Phone: 1800 210 2020
Email: customercare@upgrad.com
4. Westford Uni Online
Westford Uni Online is a synchronous education platform that provides students with various programs in a blended learning format. It is known for providing quality, affordable, as well as flexible learning experiences for undergraduate, graduate, Ph.D., and postgraduate students. Its principles are rooted in the concept of helping students achieve a healthy work-life balance.
Westford Uni Online in partnership with Girne American University (GAU) offers an MBA in Digital Marketing. It is a specialized course for students who want to learn different concepts of digital marketing. It focuses on developing different brands and products on different digital media platforms. The course also includes in-depth research on both marketing-related issues as well as issues in the digital world. This MBA program helps learners understand the importance of social media and digital platforms as well as how to use them wisely for the benefit of their organization.
Course Syllabus
MBA in Digital Marketing
- Human Resource Management and Leadership
- Sustainable Business
- Finance for Business Leaders
- Strategic Management
- Socio-Economic and Legal Framework
- Operations Management
- Organizational Psychology
- International Marketing Management
- Introduction to Analytics for Business
- Research Methods
- Digital Marketing Fundamentals
- Social Media Marketing
- Graduate Research Project
Course Highlights
- Flexibility
- Affordability
- Career Growth
- Job Opportunities
- Quality Education
- International Classroom Experience
Course Duration & Fees
The duration of this MBA program is 1 year and the details regarding the fee structure of this course are not provided on Westford Uni Online’s website but you can contact Westford Uni Online in order to know more about the fee of this course.
Contact Details
Phone: +971 52 702 7155
Email: hello@westfordonline.com
5. IMTS Institute
IMTS Institute is an educational institution with highly qualified as well as experienced teachers and over 350 employees. It strives to provide quality education to all of its students, regardless of their location. Aimed primarily at career-oriented students, the IMTS Institute helps its students in reaching the pinnacle of success by providing them with quality education. Over the past 17 years, nearly 50,000 students have been satisfied with the support and services provided by IMTS.
IMTS Institute offers a Distance MBA in Digital Marketing program. The curriculum of this course includes topics such as email marketing, leadership, internet marketing, strategy management, and social media marketing, which are becoming more and more necessary in multiple fields these days. This course will help you learn various digital marketing practices along with management concepts. Each applicant, upon successful completion of this course, will be eligible for a variety of positions, including Digital Marketer, Digital Marketing Executive, and Advertising Manager.
Course Syllabus
Distance MBA in Digital Marketing
Year I
- Accounting for Business Decisions
- Basic of Marketing
- Business Research Methods
- Economics Analysis for Business Decisions
- Legal Aspects of Business
- Introduction of Digital Marketing
- Web Analytics
- E-Commerce
Year II
- Digital Marketing
- Search Engine Optimization
- Social Media Marketing
- Content Marketing
- Organizational Behaviour
- Decision Science
- Financial Management
- Email Marketing
Course Highlights
- Leader in Distance Education
- Top Quality Education
- Easy Learning System
- Affordable Fee Structure
- 24×7 Student Support System
Course Duration & Fees
The duration of this Distance MBA program is 2 years and its fee is around INR 25,845 to INR 31,999 per year.
Contact Details
Phone: (91) 9210989898 / (91) 9773793274
Email: service.imtsinstitute@gmail.com
Career Opportunities after Mba in Digital Marketing in Lucknow
Completing an MBA in Digital Marketing in Lucknow can open up a plethora of career opportunities for you. The scope for MBA graduates in digital marketing is immense as most businesses, startups, and entrepreneurs are constantly on the lookout for professionals with expertise in digital marketing to maximize their digital reach. Digital marketing jobs in India have increased tremendously, particularly in the aftermath of the COVID period. The potential resources for marketing on the internet are also vast, providing MBA graduates with diverse career options. Here are some of the popular career opportunities available to graduates with an MBA in Digital Marketing from Lucknow.
1. Digital Marketing Manager
As a digital marketing manager, your role will be to develop and execute various digital marketing strategies to drive growth and revenue for your company. This requires managing a team of marketing professionals, setting and tracking marketing goals, and working closely with other departments to ensure that marketing efforts align with overall business objectives. You will also need to stay up-to-date with the latest digital marketing trends and technologies to develop and implement strategies that leverage these tools for better results.
2. Content Strategist
Currently, there is a huge and growing demand for content strategists in India as companies are constantly searching for skilled professionals capable of efficiently developing and managing content. A content strategist’s role is to plan, create, design, edit, and publish content based on company goals and user needs. Content strategists are also responsible for managing the writing team, developing editorial calendars, and engaging the company’s online campaigns.
If you want to how to create a holistic content marketing strategy in order to attract and engage your target audience, check out IIDE’s Online Content Marketing Course with Certification. With this course, you will be able to gain valuable insights into content marketing strategies that can help you effectively meet your business objectives.
3. Social Media Manager
As a social media manager, you will oversee a company’s social media presence as well as develop campaigns that engage and grow the company’s audience. This involves creating and curating content, analyzing metrics to measure engagement and ROI, and staying up-to-date with the latest social media trends and best practices. You’ll also be responsible for developing and implementing various social media strategies that align with your company’s overall marketing goals and brand messaging.
If you are someone who aspires to build a career in social media marketing, IIDE’s Online Social Media Marketing Course can be an ideal option for you. With this course, you will learn a diverse range of social media marketing skills from top industry experts in the comfort of your home.
4. Ecommerce Manager
As an ecommerce manager, you will manage and grow your company’s online sales channels, including the company’s website, online marketplaces, and other ecommerce platforms. This involves overseeing product listings, managing inventory, and optimizing sales funnels to increase conversion rates. You’ll also be responsible for developing and implementing ecommerce strategies that align with the company’s overall marketing goals and staying up-to-date with the latest ecommerce technologies and best practices.
If you are someone who wants to start selling on marketplaces such as Amazon and create your own ecommerce website on Shopify, check out IIDE’s Online Ecommerce Course.
5. Advertising Manager
The role of Advertising Managers is to manage advertising activities and channels to achieve the company’s goals and objectives. They oversee employees and direct advertising activities to develop creative and consistent advertising campaigns that match the company’s brand identity. They set project goals, monitor progress, and collaborate with other employees. They are also responsible for approving, evaluating, and maintaining campaigns and tasks. Timely maintenance of campaigns is a crucial aspect of this role.
As you can see an MBA in digital marketing be the key to unlocking a world of opportunities in your career. The average MBA salary in India is around INR 4-8 lakh and is expected to increase furthermore as the demand for digital marketing services increases.
For more information about career opportunities after completing an MBA, take a look at our dedicated blog post.
FAQ – Frequently Asked Questions
Q. Which is the best MBA in Digital Marketing in Lucknow?
As mentioned earlier, IIDE’s MBA-level Postgraduate Program in Digital Marketing is one of the best MBA in Digital Marketing in Lucknow. Even though it may not be a traditional MBA, the curriculum and industry-level practical training offered in this course provide much more than what a typical MBA offers.
Q. Can students from non-marketing backgrounds pursue an MBA in Digital Marketing?
Yes, students from any background can pursue an MBA in Digital Marketing. However, students are required to have a bachelor’s degree in order to themselves in an MBA in Digital Marketing program.
Q. Is an MBA in Digital Marketing worth the investment?
Yes, an MBA in Digital Marketing is worth investing in as it provides you with industry-level skills and knowledge, which are highly valued by organizations. It also helps you in building a strong professional network as well as provides you with excellent career opportunities.
Q. What is the future of a digital marketing career in Lucknow?
The future of digital marketing as a career is bright and promising all around the world including Lucknow. As technology continues to advance, digital marketing will become increasingly sophisticated, personalized, and data-driven. Digital marketers will need to stay up-to-date with the latest trends and tools to remain competitive in the market.
Q. Can a career in digital marketing be a wise decision for individuals in Lucknow?
Yes, making a career in digital marketing can be a great choice for you as it is a rapidly growing field with high demand for skilled professionals. The career opportunities in digital marketing are vast and diverse which will allow you to explore various different aspects of the field.
Conclusion
That’s it, folks! We hope you enjoyed reading our blog on the top 5 colleges offering Mba in Digital Marketing in Lucknow and found it to be informative as well as helpful in starting your career in the digital marketing industry.
To sum it up, pursuing an MBA in digital marketing in Lucknow can be a wise investment in your career. With the industry expected to grow exponentially in the coming years, there is no better time to acquire in-depth knowledge and expertise in this field. From managing social media campaigns to creating effective email marketing strategies, an MBA in Digital Marketing prepares you for a dynamic and challenging career. So, if you’re looking to embark on a fulfilling and lucrative career in digital marketing, consider pursuing an MBA in Digital Marketing.
If you are someone who desires to become proficient in any specific area of digital marketing but is short on time, check out taking IIDE’s short-term certificate courses. These courses are designed to help you develop digital marketing skills in your preferred area, all from the convenience of your own home.
Still confused? Talk to our academic counselor at admissions@iide.co or +91 9619958615 for a FREE counseling session where you can clear all your doubts regarding digital marketing.
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