MBA in digital marketing salary in Calgary (2025)

With highly skilled competitors leading the way, the world of digital marketing is evolving quickly. In this situation, it is essential to approach them prepared with a strong set of abilities. The key to achieving this goal is to pursue an MBA!!! Yes, you read that correctly: an MBA is a highly recognized degree that executives and fresh graduates use to broaden their knowledge of current trends. Today we will talk about MBA in digital marketing salary in Calgary and know everything about it.

You’ve come to the correct place if you’re looking for a Digital marketing salary in Calgary. This blog provides detailed information on the salary of every skill in digital marketing in Calgary. Before we go into the salary details, let’s understand what digital marketing means.

Digital marketing is most commonly used to describe advertising campaigns that run on a computer, phone, tablet, or other electronic device. It can take numerous forms, including online video, display ads, search engine marketing, sponsored social ads, and social media posts.

Let’s understand the various digital marketing salaries in Calgary for freshers and experienced  based on qualifications, specializations.

Kartik Mittal

SEO Manager & Corporate Trainer

Updated on: Dec 31, 2024

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MBA in Digital Marketing Salary in Calgary

As of December 17, 2023, the median annual Digital Marketing Manager income in Calgary, AB is C$131,864, with a typical range of C$116,507-C$149,558 without considering bonus and benefit details and other elements that influence base pay. However, the salary of a Digital Marketing Manager might vary depending on a variety of criteria such as industry, firm size, region, years of experience, and degree of education.

This document provides all of the information that you will ever need for an MBA Salary in Calgary, so it may be a lengthy read. To make things easier for you, we’ve classified incomes after an MBA into different categories.

MBA Salary in Calgary for Freshers

MBA in digital marketing salary in Calgary is between 52,000 and 58,500 CAD per year or 28.96 CAD per hour in the digital marketing field. You can expect a starting income of 32,250 CAD, rising to 99,450 CAD with experience. Entry-level digital marketing specialists can expect to make 43,711 CAD in total compensation.

Beginners are expected to have strong communication, presentation, and decision-making skills, in addition to a thorough understanding of their field.

Are you unsure about the job to pursue as a recent MBA graduate? We understand how challenging it can be with so many options to pick from. As a result, I compiled a list of the best 8 positions for MBA freshers that pay well and offer room for advancement. 

  1. Operations Manager 
  2.  Financial Manager 
  3. Marketing Manager 
  4. Sales Manager 
  5. Management Consultant
  6. Public Relations Manager 
  7. Computer and Information Systems Manager 
  8. Medical and Health Services Manager

MBA Salary in Calgary based on Experience

What is the average salary for a Digital Marketing Senior Manager in Calgary, AB? As of December 27, 2022, the median annual Digital Marketing Senior Manager income in Calgary, AB is C$173,391, with a typical range of C$155,292-C$198,322 without considering bonus and benefit details and other elements that influence base pay. The salary of a Digital Marketing Senior Manager, on the other hand, may vary depending on a variety of criteria such as industry, firm size, location, years of experience, and degree of education. 

The projected percentage of Digital Marketing Senior Managers in Calgary, Alberta that earn less than that annual pay. For example, the median projected yearly income for a typical Digital Marketing Senior Manager in Calgary, AB is C$173,391, meaning 50% of Digital Marketing Senior Managers in Calgary, AB are likely to earn less than C$173,391.

MBA Salary in Calgary based on Qualifications

According to the Business Development Bank of Canada, 90% of Canadian exporting enterprises have fewer than 100 employees. Furthermore, out of 1.1 million SMEs in Canada, more than 55% had fewer than four employees. As a result, unlike MBA graduates in the United States, graduates in this country are more likely to find employment in small and medium-sized businesses rather than multinational corporations.

A recent study debunks the idea that a B-school degree assures a large salary. The average annual wage paid to students during placements in nearly 40% of B-schools across the country. LPU is a highly regarded MBA program. MBA programs are available in a variety of fields, including financial markets, international business, tourism and hospitality, banking and insurance, e-commerce, fintech, and business analytics. So, depending on your interests, you can select any of the above-mentioned streams.

MBA Salary in Calgary for Specific Specializations

An MBA will open doors to world-class possibilities and propel your career to new heights. If you choose a specialization that is right for you early on, you will not only obtain a competitive advantage, but you will also gain more benefits in the future.

Finance, marketing, human resources, operations, and entrepreneurship are some of the most popular and top MBA specialties, and many students consider them to be the safest. However, post-COVID, businesses are changing and so are their needs. More focus is being placed on specializations such as digital marketing and business analytics.

Here are seven of the best MBA specializations to consider pursuing.

  • MBA in Accounting.
  • MBA in Analytics Intelligence.
  • MBA in Healthcare Management..
  • MBA in Human Resources Management.
  • MBA in Finance. 
  • MBA in Management
  • MBA in Marketing.

MBA Salary in Calgary at Top Institutes 

MBA in digital marketing salary in Calgary is 63,853 CAD per year. For fresh graduates in Canada, the starting MBA pay is roughly 51,946 CAD per year. Graduates with Co-op MBA programs or internship experience can expect to earn an annual salary of CAD 85,000. Western University, University of Toronto, and HEC Montreal are among the top universities in Canada for MBA salaries and ROI.

Pursue an MBA from one of the leading MBA colleges that focuses on developing students’ natural skills and practical creativity. When it comes to placements, as a general rule, a lot more will depend on your own hard work, communication and presentation abilities, and overall preparation. This is true for whichever university you attend.

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FAQs – Frequently Asked Questions

Q. What is the salary for an MBA in digital marketing?

Ans. The salary following an MBA in Digital Marketing is determined by the professionals’ years of experience and personal skills. People with several sub-specializations and dual or multiple accomplishments in the field of digital marketing are paid more. In Calgary, the typical MBA income in digital marketing ranges from C$131,864, with a typical range of C$116,507-C$149,558.

Q. Is digital marketing a good job in Canada?

Ans. For people who are not afraid to work hard and are innovative, digital marketing is a good career path. According to Payscale Canada, an entry-level Digital Marketing Specialist with less than one year of experience can expect to make CAD 42,967 in total compensation (tips, bonuses, and overtime pay).

Q. How much can a fresher earn in digital marketing in Canada?

Ans.In Canada, a digital marketing salary ranges between 52,000 and 58,500 CAD per year, or 28.96 CAD per hour. With experience, you may earn a starting salary of 32,250 CAD, rising to 99,450 CAD. Entry-level digital marketing specialists can expect to earn a total salary of 43,711 CAD.

Q. Are digital marketers in demand in Canada?

Ans. As the internet grows more integrated into our lives, the job market is flourishing and will continue to hire for years to come. According to the most recent statistics, Canada’s total income spent on digital advertising in 2017 exceeded 9.6 billion CAD, and this trend is expected to continue.

Q. What is the scope of digital marketing in Canada?

Ans. Because of the price and analytics of digital marketing, it has surpassed traditional marketing as the preferred method for businesses. The following employment openings in the digital marketing industry were published by major job portals and websites in Canada: Glassdoor has 3,585 open jobs. LinkedIn has almost 15,000 jobs.

Conclusion

Digital marketing is a well-paying profession. A digital marketer’s average salary at the executive level ranges between C$116,507-C$149,558.

Hope this blog helped you to understand and analyze the salaries of MBA in Digital Marketing Salary In Calgary 

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Kartik Mittal

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SEO Manager & Corporate Trainer

Kartik is a certified digital marketer with a passion for imparting knowledge as a digital marketing trainer. Being a Ex-Performics he specializes in SEO (Search Engine Optimization), ASO (App Store Optimization), and Website Development.