According to the current world as far as the marketing field, Digital Marketing plays a vital role, and the digital marketing field changes on a daily basis. Everyone understands the demand in digital marketing and strives to have done a course in this field.
Hence, in this competitive situation to stand alone a master’s in digital marketing is required which gives out the up to date skills. Further in this blog, we will discuss the top 11 MBA in digital marketing in New York along with how to apply for the course, what are all the eligibility criteria, future or career opportunities, salary, etc in the year 2024.
Top 11 MBA in Digital Marketing Colleges in New York in 2024
After an immense analysis of selecting the college and the feedback from the college, the following 11 Institutes or universities or colleges are the best for pursuing an MBA in Digital Marketing in New York.
| Digital Marketing Institute | Course Duration | Course Fee | Google Reviews |
|---|---|---|---|
| IIDE – The Digital School | 6-11 months | EMI options from $7146.14/month to $300.26/month | 4.8 |
| New York University | 2 years | $72,319 | 4.7 |
| WGU (Western Governors University) | 2 years | $15,100 | 4.4 |
| Baruch College | 1 year | $30,184 | 4.1 |
| Yeshiva University | 1 year | $37,312 | 4.3 |
| SprintZeal | N/A | $1,019.20 | 4.4 |
| IIM Skills | 120 hours | $358.52 | 4.8 |
| Coursera | N/A | N/A | 3.1 |
| upGrad | 24 Months | $6,594.65 | 3.2 |
| Digital Vidya | 4 months | $597.11 | 4.7 |
| Simplilearn | 11 Months | $779.36 | 4.3 |
1. IIDE- Indian Institute of Digital Education
IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally.
Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.
Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.
Course Benefits
| 2 Specialisations | After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing. |
|---|---|
| 13+ Live Projects | Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies. |
| 28+ Industry Tools | In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc |
| 1-on-1 Mentorship | Students can book a personal mentoring session with a trainer to solve their doubts & questions. |
MBA in Digital Marketing Syllabus
| SUBJECTS | MODULES |
|---|---|
| Inbound Marketing | Introduction to Digital Marketing |
| Website Creation | |
| Search Marketing | |
| Outbound Marketing | Content Marketing |
| Social Media Marketing & Management | |
| Video Marketing | |
| Media Management & Automation | Advanced Forms of Digital Marketing |
| Integrated Marketing (Full Funnel Marketing) | |
| Managerial Skills & Soft Skills | Soft Skills |
| Agency Skills | |
| Compulsory Internship & Thesis | Internship & Mentoring |
| Specializations | Creative Strategy OR |
| Performance Marketing | |
| Capstone Project | Thesis-like Final Practical Project |
Course Faculty
Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.
Course Duration & Fees
IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high.
Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.
Scholarship Available
IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.
IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-
Placement Assistance:
If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.
Contact Details
Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/
2. New York University
Founded in 1831, NYU is considered a prominent and reputed research university in the world. It is ranked among the top academic research universities in the world.
Course Name: Masters in Digital Marketing
Course Type: Online
Scholarships: Students can avail of their scholarship of $4696, based upon the skills they have towards the course.
MBA in Digital Marketing Course Syllabus
- Advertising Management
- Web Development
- Designing
- Networks, Crowds & Markets: Reasoning about a Highly Connected World
- Search and the New Economy
Course Duration & Fees
It is a two-year master-level program and the fees would be $72,319.
Contact Details
Phone No: (212) 998-0600
Email: gradadmissions@nyu.edu
Website: https://www.nyu.edu/
3. WGU (Western Governors University)
Digital Marketing is having a huge impact in the market and giving the skills needed to position the student at the top marker.WGU provides an affordable price to kick-start a career in Digital Marketing.
They started their career in 1997, now grown as a reputed institute in MBA in Digital Marketing in New York.
Course Name: MSC in Digital Marketing and E-Business
Course Type: Online learning.
Scholarship: Students can get a scholarship of $2500, based on their performance.
MBA in Digital Marketing Course Syllabus
- Marketing Management
- Consumer Behaviour
- Brand Management
- Sales Management
- Marketing Strategy and Analytics
Course Duration & Fees
The duration of the course is 2 years and the fee is $15,100.
Contact Details
Phone No: 866-225-5948
Email: transcriptinfo@wgu.edu
Website:https://www.wgu.edu/
4. Baruch College
It has been ranked among the national and region’s top colleges by the U.S. News Reports & also World Reports, Forbes, Princeton Review, and Others. The college provides students with an unparalleled internship, networking ability, and career. They have more than 19,500 students with more than 110 languages across the globe around 168 countries.
Course Name: MBA in Digital Marketing
Course Type: Full-time
Scholarship: The Baruch College provides scholarships to candidates for around $10670.
MBA in Digital Marketing Course Syllabus
- Marketing Analytics
- Web Analytics and Intelligence
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing Strategy
Course Duration & Fees
The duration of the course will be 1 year and the tuition fee is $30184.
Contact Details
Phone No: 646-312-1000
5. Yeshiva University
It is a Digital Marketing cum Media providing university, that provide an Industry-driven program, and They have been in the education field for about 134 years. And also they have a powerful network of about 70,000 Alumni.
Course Name: M.S. in Digital Marketing and Media
Course Type: Full-Time or Part-Time
Scholarship: The scholarship has not been mentioned on the website it might be available on the Internet or can contact the college authorities.
MBA in Digital Marketing Course Syllabus
- The Consumer Behavior and Customer Relationship Management.
- Brand Management.
- Storytelling and Visual Design.
- Predictive Analytics.
- Search Engine Optimization.
- Web Analysis.
- Marketing Management and Strategy.
- Predictive Analysis
Course Duration & Fees
The course duration of an MBA in Digital Marketing is 1 Year and the fee is about $ 37312.
Contact Details
Phone No: 646-592-4753
Email ID: john.vivolo@yu.edu
6. SprintZeal
Sprintzeal offers digital marketing training that is intended for both new and seasoned marketers. It was recognised as the top new e-learning course by DNA and Stars of the Industry Group (Daily News and Analysis).
Sprintzeal’s primary goal is to acquaint candidates with digital marketing and provide them with a practical understanding of it.
Course Name: Digital Marketing Masters Program
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Search Engine Optimization
- On-page and off-page optimization
- SEO reporting and tools
- Pay Per Click Management – Campaigns, Ads, PPC tools and reporting
- Social Media Optimization – Bookmarking, blogs, press releases, and news
- Google Analytics
- WordPress
Course Duration & Fees
The fee for the course is around $1,019.20. You can contact the institute to know about the duration of the course.
Contact Details
Phone no: +918042060494
7. IIM Skills
IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges in India, with a presence in 23 Asian locations. They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.
They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.
Course Name: Masters In Digital Marketing
Course Type: Part-time
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Digital Marketing
- Introduction to WordPress
- SEO (Organic Marketing)
- SEM (Google Ads)
- Email Marketing
- Content Writing
- Media buying and planning
- Affiliate marketing
- Video Marketing
- Marketing Automation
Course Duration & Fees
The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is $358.52.
Contact Details
Phone Number: + (91) 99 11 839503
Email: info@iimskills.com
8. Coursera
Coursera is a platform that offers a wide variety of courses. It provides online courses, certifications, and degrees in various areas in collaboration with universities and other organisations. About 150 colleges were thought to be offering more than 4,000 courses through Coursera in 2021.
Andrew Ng and Daphne Koller, professors of computer science at Stanford University, established Coursera in 2012. Both the People’s Voice Winner (Websites and Mobile Sites Education) and the Webby Winner (Websites and Mobile Sites Education) awards were given to Coursera in 2014.
Course Name: Masters In Digital Marketing
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Marketing in the digital world
- Digital Marketing Analytics
- Digital Media
Course Duration & Fees
You can check their website for detailed information about the course duration and fee.
Contact Details
E-mail: support@coursera.org
9. upGrad
Founded in 2015, upGrad is South Asia’s largest high-tech company. It has created an immersive online learning experience for learners around the world with the help of the latest technology, pedagogy, industry partners, and world-class educators. It was started with a vision to be a trusted lifelong learning partner that drives the professional success of all members of the global workforce.
upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career. This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders.
Course Name: MBA Global
Course Type: Online learning.
Scholarship: No.
MBA in Digital Marketing Course Syllabus
- Marketing Management – I
- Business Communication
- Accounting & Finance
- Decision Sciences
- Project/ Assignment
- Sales and Distribution Management
- Operations & Supply Chain Management
- Business Strategy
- Strategy Formulation And Strategic Capability
- Innovation by Design
Course Duration & Fees
The duration of this MBA program is 24 months and its total fee is $6,594.65.
Contact Details
Phone: 1800 210 2020
Email: customercare@upgrad.com
10. Digital Vidya
Digital Vidya was founded in 2009. In 2013 they launched the full-fledged certified Digital Marketing Course. As professionals, they work with more than 16,000 brands, like Naukri, ITC, Reliance, etc. Digital Vidya has 13 years of experience in educating more than 35,000 students. They provide both online and offline courses in Digital Marketing. The name of the Digital Marketing course in Digital Vidya is Certified Digital Marketing Master (CDMM).
Course Name: Certified Digital Marketing Master
Course Type: Hybrid learning.
Scholarship: No
MBA in Digital Marketing Course Syllabus
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Email Marketing
- Inbound Marketing
- Web Analytics
- E-Commerce Listing & Marketplace Listing
- Facebook Marketing in association with Facebook
- Content Marketing in association with LinkedIn
- Media Buying & Planning
Course Duration & Fees
Digital Vidya provides the option of an online 4 -7 month course in Lajpat-Nagar. Fees, of course, are $597.11 +18% GST.
Contact Details
Phone: +91 80100 33033
Email Id: info@digitalvidya.com
Website: https://www.digitalvidya.com/
Address: B-32, 3rd Floor, Lajpat Nagar 2, Nearest Landmark: Lajpat Nagar Metro Station, New Delhi, Delhi 110024.
11. Simplilearn
Simplilearn in collaboration with Purdue University offers a digital marketing boot camp program in Miami. This digital marketing boot camp course in Miami is designed to help students learn digital marketing from the ground up. In this course, you will learn various techniques and strategies that will help you grow in your career. You will also learn various digital marketing strategies that you can use in a business to boost engagement as well as attract customers.
Through self-paced videos, live workshops, and hands-on projects, this digital marketing boot camp program in Miami will help you learn various digital marketing skills and show you how to apply them to the workplace, regardless of your role or background. With the help of this immersive digital marketing boot camp, you will be able to accelerate your career in the field of digital marketing.
Course Name: Masters In Digital Marketing
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Induction Session for Purdue Digital Marketing Bootcamp
- Introduction to Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing
- Content Marketing and Email Marketing
- Mobile Marketing
- Web Analytics
Course Duration & Fees
The duration of this Post Graduate Program In Digital Marketing is 6 months and its total fee is $779.36.
Contact Details
Phone: 1-844-532-7688
Career Opportunities after MBA in Digital Marketing in New York
Digital Marketing is one of the most booming industries in the market with lots of job opportunities. As far as IIDE is concerned once the candidate completes an MBA in Digital Marketing. With the practical work given by the faculty team, the candidate will be ready to face the corporation with the full potential in work.
After completing an MBA in Digital Marketing the advantage the candidate will have is they are positioned in the company straight away they will be getting jobs at a managerial level in reputed brands, and MNCs, Here are some of the salaries with the average package for the MBA in Digital Marketing.
| Digital Marketing Role | Average Annual Salary in New York (USD) |
|---|---|
| Digital Marketing Manager | USD 130,000 – USD 180,000 |
| Social Media Manager | USD 85,000 – USD 120,000 |
| SEO Manager | USD 100,000 – USD 140,000 |
| Brand Manager | USD 110,000 – USD 150,000 |
| Data Analysts | USD 90,000 – USD 120,000 |
| Paid Media Analysts | USD 95,000 – USD 130,000 |
| Growth Manager | USD 120,000 – USD 160,000 |
| Content Strategist | USD 95,000 – USD 130,000 |
| Performance Marketer | USD 100,000 – USD 140,000 |
| Influencer Marketer | USD 60,000 – USD 80,000 |
The average salary for the Digital Marketer is $60,000 per year in 2024. The salary for the position will grow based on the demand for the course in the market.
Eligibility Requirements for an MBA in Digital Marketing in New York
Before applying for the MBA in Digital Marketing one will meet the minimum eligibility criteria, the following criteria should be followed before applying MBA in digital marketing in New York:
Educational Qualification –There should be a minimum qualification of having an undergraduate degree from a recognized university.
Entrance Exams –SAT, GMAT, GRE, MCAT, LSAT, DAT, IIDE Admission Test.
Work Experience –0-4 years (Differ from University to University)
English Proficiency-Scores for the EPT (English Proficiency Test) like TOEFL or IELTS.
The basic requirement for pursuing an MBA in Digital Marketing is all you need is an undergraduate degree but the other criteria quite differ from university to university. Therefore, checking for the eligibility criteria before applying to the dream institute is very important.
Although I am an undergraduate having a keen interest in the digital marketing field and urging to excel in the digital marketing field, the best way to excel is to enroll in a course that helps in understanding all the basic outlines of digital marketing. For more information check out the IIDE’s 4-month advanced online digital marketing course.
The Application Process for the MBA in Digital Marketing in New York
Applicants who are willing to pursue the course have to pass certain criteria to apply for any Institute or University. There might be a Personal Interview and Group Discussion rounds, which depends upon the institution chosen. Here are some steps that can be expected for the application process:
- The first step is to find a reputed institute that provides MBA in digital marketing and visit their website for the application process.
- Then select the admission tab and fill out their application form.
- Place the personal details and the educational qualification which is required for the application process.
- Once the process is done the application will be evaluated and the applicant will expect a call from the team for about 7-10 days.
- The next step is to appear on the institute’s entrance exam if the applicant has not taken the exam early.
- After the entrance exam gets over once the applicant is satisfied with the marks expected from the institute, they will be called for a one-on-one(Personal) Interview.
Frequently Asked Questions
Q. Is digital marketing a good career in New York?
Ans: As far as a recent report is concerned digital marketing is one of the booming courses that all thAmericanan look for both in skill and salary wise, being a digital marketer career growth will be peak to attain top level post.
Q. Is digital marketing high paying in New York?
Ans: Normally digital marketer jobs have a pay of up to $199,500 per year. It is based on the position in which an employee has and in what way he/she is productive to the concern.
Q. Does digital marketing have demand in New York?
Ans: Due to the advancement in digitalization around the globe, every company is shifting towards digital marketing rather than the conventional type of marketing.
Q. What course in MBA in Digital Marketing is the Best?
Ans: There are so many specializations available on the MBA in Digital Marketing based upon the interest and skill l the candidate can choose accordingly. (Example: Search Marketing, Search Marketing, Content Marketing, SEO, etc).
Q. What are the eligibility criteria for MBA in Digital Marketing in New York?
Ans: Candidates who want to pursue MBA in Digital Marketing have to have an undergraduate degree from a recognized university. After that, the candidate should have appeared on any of the Entrancexamsam required by the course, then based upon the colleges there might be an interview (Personal or Group).
Q. What’s the future of digital marketing?
Ans: Rapid growth in digital marketing benefits both people’s daily lives and those of businesses. There are already a lot of career opportunities available, and more will emerge soon.
Conclusion
Pursuing an MBA in Digital Marketing as a Master will help in upskilling both career and salary growth, since it has more specialization within it there will be more job opportunities in the market as mentioned in the blog. Hope that the blog helps the candidate to choose MBA in Digital Marketing as a career in New York.
If it is still confusing? Just talk with the academic Counselor at admissions@iide.co or +91 9619958615 for a FREE counseling session to clear all your doubts regarding MBA in Digital Marketing.
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