24 Astonishing Benefits Of Digital Marketing In Nepal

Do you want to know the best benefits of digital marketing in Nepal? Are you curious about digital marketing and its advantages in Nepal? Do you wish to make a career in digital marketing in Nepal? But are confused about the same. Then don’t worry. We have got you covered. In this blog, we will discuss everything related to the benefits of digital marketing in Nepal.

Let us first understand digital marketing and what it looks like in Nepal. You might have seen various advertisements on social media platforms related to a product or service.  Ever wondered what are they? From building an online website to displaying advertisements on platforms such as Instagram, Facebook, etc., this is part of the new digital world. This is nothing but digital marketing

There are several benefits of digital marketing in Nepal. Digital marketing is beneficial for small businesses, large entities as well as students. Surprised, right? We will discuss this in detail. 

Some of the benefits of digital marketing in Nepal for students as well as working professionals are cost efficiency, higher returns, low investment, measurable results, better customer and brand engagement, etc. We will discuss all the benefits in detail. So make sure to read the blog till the end so that you do not miss out on anything. 

Before diving into the benefits let’s first go through some digital marketing tactics:

1. Search Engine Optimization (SEO): SEO is used to help increase the visibility of a company’s website at the top of the Google search results page. SEO practices involve increasing website traffic organically or unpaid traffic.

2. Paid Search: In this type of digital marketing search engines such as Google and Bing allow the advertisers to place their advertisements at the top of the SERP. The advertiser will only make payment when someone clicks on the site.

3. Social Media Marketing: It involves the use of various social media platforms to sell a company’s products and services. Along with connecting with their existing customers, the company can also connect and engage with new customers.

4. Email Marketing: Being one of the very powerful advertising tools, emails are sent by the company to promote a company’s products and services. Incorporating automation can help in informing your customers about the latest items or offers.

Karan Shah - Founder and CEO at IIDE

Karan Shah

Founder and CEO at IIDE

Updated on: Apr 18, 2024

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Karan Shah - Founder and CEO at IIDE

Founder and CEO at IIDE

Karan Shah is the Founder and CEO of IIDE – The Digital School, Asia’s premier digital marketing institute. With over ten years of hands-on experience in the digital marketing industry, Karan has played a pivotal role in empowering thousands of students to forge successful careers in this ever-evolving field.

His vast expertise encompasses various areas such as paid search, social media marketing, programmatic marketing, and much more. Karan's passion for education, teaching, and public speaking led him to establish IIDE, where he offers world-class digital marketing education designed to meet industry standards.

To date, he has trained over 60,000 students and worked with more than 25 corporates, sharing his knowledge through both online and offline platforms. A Harvard Business School alumnus with a specialisation in E-commerce, Karan is also an accomplished Tedx speaker. His industry insights and teaching excellence have earned him a prestigious role as a visiting faculty member at India’s top management institutes, including the Indian Institutes of Management (IIMs).