In our previous case study, we looked into the Business Model of Starbuck, the world’s leading cafe business. In this article, we will tackle Tim Hortons SWOT analysis.
Tim Hortons, commonly known as Timmies, has captivated Canadians’ hearts and taste buds. Tim Hortons Inc. is Canada’s largest quick-service restaurant brand and an international fast food restaurant chain. Because of its dominance in the coffee and doughnut sector. They have become a cultural icon in Canada.
Tim Horton’s marketing activities are another factor that has helped the company grow into the behemoth it is today. Marketing is evolving as the world moves online, and if you want to stay up to date, check out our Free MasterClass on Digital Marketing 101 taught by Karan Shah, the CEO and Founder of IIDE.
Before we dive into the SWOT Analysis of Tim Hortons, let’s understand the company, its founding, financial status, products and competitors.