Name: Thorough SWOT Analysis Of Bajaj Group 2025 Update | IIDE
Brand: IIDE
Rating: 9.9 (103837 reviews)

medium_upload-1736878662056.png

small_upload-1736878662056.png

thumbnail_upload-1736878662056.png

upload-1736878662056.png

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><h2><b>About Bajaj Group</b></h2><p><span style="font-weight: 400;">Bajaj Group is an Indian worldwide combination organization established by Jamnalal Bajaj in Mumbai in 1926. The group contains 34 organizations and its lead organization Bajaj Auto is positioned as the world’s fourth-biggest two-and three-wheeler producer.</span></p><p><span style="font-weight: 400;">A portion of the remarkable organizations is Bajaj Auto Ltd, Bajaj Group Ltd, Hercules Hoists Ltd, Bajaj Electricals, Mukand Ltd, Bajaj Hindusthan Ltd, and Bajaj Holding and Investment Ltd. The gathering has inclusion in different ventures that incorporate autos (2-and 3-wheelers), home apparatuses, lighting, iron and steel, protection, travel, and money.</span></p><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><table class="dcf-table dcf-table-bordered dcf-table-striped"><caption><strong>Quick Stats on Bajaj Group</strong></caption><tbody><tr><th scope="row">Founder</th><td data-label="Founder">Jamnalal Bajaj</td></tr><tr><th scope="row">Year Founded</th><td data-label="Year Founded">1926</td></tr><tr><th scope="row">Origin</th><td data-label="Origin">Uttar Pradesh, India</td></tr><tr><th scope="row">No. of Employees</th><td data-label="No. of Employees">60,000+</td></tr><tr><th scope="row">Company Type</th><td data-label="Company Type">Public</td></tr><tr><th scope="row">Market Cap</th><td data-label="Market Cap">Rs 40,709 Crore (2021)</td></tr><tr><th scope="row">Annual Revenue</th><td data-label="Annual Revenue">290 Billion Indian Rupees (2020)</td></tr><tr><th scope="row">Net Income/ Profit</th><td data-label="Net Income/ Profit">Rs 5,100 Crore (2020)</td></tr></tbody></table></div><div data-bglz="1" class="dcf-overflow-x-auto" tabindex="0"><p><img decoding="async" class="wp-image-255901 alignnone " src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736878660240-f8d448dd8cf81e028ebee0a9e0155c59.webp" alt="SWOT Analysis of Bajaj Group - Bajaj Group Sub Division Companies" width="475" height="325"><br><span style="font-weight: 400;">(</span><a href="https://iide.co/case-studies/bajaj-case-study/"><span style="font-weight: 400;">Detailed Case Study on the Marketing Strategy of Bajaj Group</span></a><span style="font-weight: 400;">)</span></p><h3><b><br>Product and Services by Bajaj Group</b></h3><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Automobile</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Financial Services</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Home Appliances</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Electrical</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Sports</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Iron &amp; Steel</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Insurance</span></li></ul><h3><b><br>Competitors of Bajaj Group</b></h3><ul><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Honda Motor Company</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">TVS</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Mahindra Finance</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Muthoot Finance</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Frontier Communications.the&nbsp;</span></li><li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Havells India</span></li></ul><p><span style="font-weight: 400;"><br>After understanding the core of the corporate, let us now proceed to the SWOT analysis of Bajaj Group.</span></p><h2><b><br>SWOT Analysis of </b><b>Bajaj Group</b></h2><p><span style="font-weight: 400;">SWOT Analysis is a useful technique for developing business strategies for both new and current businesses. This simplified methodology is used to assess a company’s competitive standing. SWOT analysis of Bajaj Group can help the organization develop effective and efficient business strategies.</span></p><p><span style="font-weight: 400;">To better understand the SWOT analysis of Bajaj Group, refer to the infographic below:</span></p><p><img decoding="async" class="wp-image-255903 aligncenter size-full" src="https://iide-media.blr1.cdn.digitaloceanspaces.com/production/upload-1736878661163-524eb22eba8fa0a3bee6da36a30992a9.webp" alt="SWOT Analysis of Bajaj Group - SWOT Infographics of Bajaj Group" width="750" height="500" data-srcset="https://iide.co/wp-content/w3-webp/uploads/2021/12/SWOT-Analysis-of-Bajaj-Group-SWOT-Infographics-of-Bajaj-Group.pngw3.webp 750w, https://iide.co/wp-content/uploads/2021/12/SWOT-Analysis-of-Bajaj-Group-SWOT-Infographics-of-Bajaj-Group-480x320.png 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 750px, 100vw"></p><p><span style="font-weight: 400;">Let’s proceed further with expanding on the strengths of the Bajaj Group from the SWOT analysis of Bajaj Group</span></p><h3><b>Strengths of Bajaj Group</b></h3><p><span style="font-weight: 400;">Qualities are characterized as what every business is best in its array of tasks, giving it an advantage over its rivals. They are intestinal qualities and virtues that help an effective result and can be utilized for the upper hand. Coming up next are the qualities of Bajaj Group:</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Presumed Organization:</b><span style="font-weight: 400;"> Bajaj is available in one way or other in each Urban and Rural family of India. Individuals trust them for the quality and administration that they give. The parent organization has additionally put resources into making hair oils which are likewise very acceptable.</span></li><li style="font-weight: 400;" aria-level="1"><b>Supportable Business:</b><span style="font-weight: 400;"> The organization’s broad scope of items permits them to take into account a wide scope of clients. Likewise, it assists the organization with conveying maintainable business development.</span></li><li style="font-weight: 400;" aria-level="1"><b>Valuing:</b><span style="font-weight: 400;"> Bajaj items are estimated quite well and practically all families can bear the cost of it. They have brought things like the rice cooker, OTG boilers, hand blenders into India in an extremely financially savvy way. They have ensured for quite a while and everybody can utilize the items that they make.</span></li><li style="font-weight: 400;" aria-level="1"><b>Fast Administrations: </b><span style="font-weight: 400;">Getting speedy outcomes are preferred by everybody and this is one of the interesting qualities of Bajaj which gives the clients on-the-spot presents quickly which has now decreased to 3 seconds.</span></li></ul><h3><b><br>Weaknesses of Bajaj Group</b></h3><p><span style="font-weight: 400;">Weaknesses are inward characteristics and resources that kill a productive outcome. It is used to suggest locales where the matter of the affiliation needs improvement.</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Not a Global Brand:</b><span style="font-weight: 400;"> Even in the wake of creating in high volume, Bajaj isn’t perceived as a worldwide brand. It has not entered different business sectors or not extended universally as quickly as possible. It is transcendentally an Indian market player.</span></li><li style="font-weight: 400;" aria-level="1"><b>Extremely Competitive Market: </b><span style="font-weight: 400;">Bajaj needs to manage a market that has the second biggest populace in the world. Along these lines, there are keenly available and additionally different organizations. The brand Philips has made plenty of issues in the new years due to their prominent and current lighting framework. This is a point where Bajaj most certainly needs to work a great deal.</span></li><li style="font-weight: 400;" aria-level="1"><b>Just Accessible in India:</b><span style="font-weight: 400;"> To grow an organization one needs to spread it outside their nearby market. Bajaj has not been able to do what has made them be restricted to India. Spreading into different nations helps in proliferating any organization a great deal and helps them in understanding various decisions throughout the planet.</span></li></ul><h3><b><br>Opportunities for Bajaj Group</b></h3><p><span style="font-weight: 400;">Opportunities are assigned external parts that the substance can acquire or use for its possible advantage to achieve its targets. These come into view when a connection can deem conditions in its current occurrences to depict and enact procedures that empower it to wind up being more helpful.</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Dispatch New Vehicles: </b><span style="font-weight: 400;">Bajaj Auto should additionally hope to reinforce its item portfolio like it has done in the past with models of Avenger Pulsar, Discover, and so on. By persistently exemplifying new advancements into its portfolio, Bajaj’s picture of being an imaginative organization will likewise be kept up with.</span></li><li style="font-weight: 400;" aria-level="1"><b>Immaculate Markets:</b><span style="font-weight: 400;"> Countless protection markets are immaculate. It is assessed that practically 27% of India’s health care coverage payouts come from around six urban areas. So there emerged plenty of chances for Bajaj Allianz to improve the market.</span></li><li style="font-weight: 400;" aria-level="1"><b>Eco-accommodating and Energy-Saving Items: </b><span style="font-weight: 400;">Bajaj should zero in on making things eco-accommodating and help in advancing gadgets dependent on that. This is significant if there should arise an occurrence of family lighting as different organizations have effectively begun to zero in on that field.</span></li></ul><h3><b><br>Threats to Bajaj Group</b></h3><p><span style="font-weight: 400;">Threats emerge when conditions in an outside climate risk the unwavering quality and benefit of the association’s business. These outside variables could seriously influence the achievement of the undertaking.</span></p><ul><li style="font-weight: 400;" aria-level="1"><b>Contest in Price:</b><span style="font-weight: 400;"> Several little new companies in India are evaluating their items in reasonable choices. Individuals are regularly floating towards them.</span></li><li style="font-weight: 400;" aria-level="1"><b>Monetary Condition: </b><span style="font-weight: 400;">&nbsp;Economic condition is additionally a danger to the business. Where there is a colossal financial emergency and precariousness in the country, clients may feel that their cash won’t get great returns.&nbsp;</span></li><li style="font-weight: 400;" aria-level="1"><b>Mindfulness Among Individuals: </b><span style="font-weight: 400;">To build attention among individuals about getting their future is a major danger to the organization. Clients ought to be situated so that they want to take the premium.</span></li></ul><p><span style="font-weight: 400;">This ends our study on the SWOT analysis of Bajaj Group. Let us conclude our learning below.</span></p></div></div></div></div>

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><h2><b>To Conclude</b></h2><p><span style="font-weight: 400;">Bajaj Group is one of the fastest-changing and growing industries in India. Bajaj Group is adopting new technologies to increase its business. They have also contributed in general to the world’s economic growth.&nbsp;</span></p><p><span style="font-weight: 400;">But their shortcomings, such as Non-performing Assets (NPAs) and a lack of adequate rural presence, must be tackled. The exciting news is that by providing quality service and growing into untapped regions, they will work towards turning these weaknesses into strengths and threats into opportunities.</span></p><p><span style="font-weight: 400;">With a huge increase in the product and service industry. There is a very high competition where marketing plays a crucial role-taking advantage of technology not merely in this industry in which every other company is focusing on digital marketing to rise ahead of each other.&nbsp; If you have the curiosity to learn you may check out </span><a href="https://iide.co/online-digital-marketing-course/?swcfpc=1"><span style="font-weight: 400;">IIDE’s 3 Month Advanced Online Digital Marketing Course</span></a><span style="font-weight: 400;"> to know more.</span></p><p><span style="font-weight: 400;">We hope this blog on the SWOT analysis of Bajaj Group has given you a good insight into the company’s strengths, weaknesses, opportunities and threats.</span></p><p><span style="font-weight: 400;">If you enjoy in-depth company research just like the SWOT analysis of Bajaj Group, check out our </span><a href="https://iide.co/case-studies/swot-analysis-of-suzuki/#:~:text=IIDE%20Knowledge%20portal."><span style="font-weight: 400;">IIDE Knowledge portal</span></a><span style="font-weight: 400;"> for more fascinating case studies.</span></p><p><span style="font-weight: 400;">Thank you for investing your valuable time to read this, and do share your thoughts on this case study of the SWOT analysis of Bajaj Group in the comments section below.&nbsp;</span></p></div></div>

<div class="raw-html-embed"><h3>
Courses Recommended for you
</h3></div>


medium_ks-cta-bg.webp

small_ks-cta-bg.webp

thumbnail_ks-cta-bg.webp

ks-cta-bg.webp

Register Now

<div class="raw-html-embed"><ul>
    <li>
        45 Mins Masterclass
    </li>
    <li>
        Watch Anytime, Anywhere
    </li>
    <li>
        1,00,000+ Students Enrolled
    </li>
</ul></div>

medium_Karan-Shah-cta.webp

small_Karan-Shah-cta.webp

thumbnail_Karan-Shah-cta.webp

Karan-Shah-cta.webp

small_dm-masterclass-sidebar-cta.webp

thumbnail_dm-masterclass-sidebar-cta.webp

dm-masterclass-sidebar-cta.webp

<p style="line-height:1em;">
    <span style="font-size:34px;">Learn Digital Marketing for FREE</span>
</p>

<div class="raw-html-embed"><h2>
Frequently Asked Questions
</h2></div>


<h2>Awards &amp; Recognition</h2>

small_home-page-odmc-image.webp

thumbnail_home-page-odmc-image.webp

home-page-odmc-image.webp

download-icon.webp

Download Brochure

Advanced Online Digital Marketing Course

<p>Our alumni secured top digital marketing roles by showcasing the impactful projects they completed during IIDE’s advanced digital marketing course.</p>

<h2><span>Real-World Projects</span> That Launched Careers</h2>

<p>Stand out in the digital marketing industry with globally recognised certifications from IIDE and top platforms like Google, Meta, and HubSpot.</p>

<h2>Earn Globally Recognised <span>Certifications</span></h2>

<h2>Choose What's <span>Best for You</span></h2>

<p>Our online digital marketing course with placement includes an updated syllabus, featuring the latest digital marketing concepts. With practical training &amp; numerous live projects, this syllabus will prepare learners for today’s demanding industry.</p>

<h2>Master Digital <span>Skills That Matter</span></h2>

<p>UAE’s best Online Digital Marketing Course taught by industry experts in a comprehensive and interactive format with self-paced and live online sessions.</p>

<h2>Digital Marketing <span>Tools You’ll Master</span></h2>

<h2>Frequently Asked <span>Questions</span></h2>

<h2>Our <span>Hiring Partners</span></h2>

<p>Our trainers are seasoned professionals bringing years of expertise to every session. With their guidance, you’ll gain practical insights and the skills needed to lead in the digital world.</p>

<h2>Learn From the <span>Best Minds in the Industry</span></h2>

<h2>Learning <span>Methodology</span></h2>

<h2>Our Placement Statistics</h2>

<p>Our advanced digital marketing course is all about empowering students with real-world industry knowledge, hands-on learning, and the confidence to innovate and lead in the digital age.</p>

<h2>We Don’t Just Teach Digital Marketing — <span>We Build Digital Leaders</span></h2>

<p>We've helped thousands turn their dreams into careers through our digital marketing course with placement. Their success stories are all the proof you need.</p>

<h2>Turning Ambition Into <span>Achievements</span></h2>

<h1>#1 Online <span>Digital Marketing Course in Dubai</span></h1>

<p>Explore how IIDE helped shape their careers and fuel their success</p>

<h2>Hear It From <span>Our Alumni</span></h2>

<p>Become a digital marketing strategist in today’s AI-dominated industry with some of the top online digital marketing courses in India offered by IIDE.</p>

<h2>Learning Methodology</h2>

<h1>#1 Online <span>Digital Marketing Course in Nepal</span></h1>

Get Brochure

No cost EMI and flexible 6, 9, or 12 monthly plans available.

EMI partners

<p>Enrolling in our online digital marketing course with placement means more than just learning from the top minds in the field — You can also choose to step onto our campus, connect with trainers, and learn in an inspiring environment.</p>

<h2><span>Campus</span> Immersion</h2>

<p>Select the certification that aligns with your goals. Want an even richer experience? Don’t forget to opt for Campus Immersion to take your learning to the next level.</p>

<h2>Your Investment in a <span>Brighter Future</span></h2>

<h2>We don't just teach digital marketing, <span>we build Digital Leaders!</span></h2>

<h1>Top Online Digital Marketing Courses in India With <span>AI Integrated Syllabus</span></h1>

<p>An overview of the career support and accomplishments of alumni from our Digital Marketing PG programs.</p>

<p>93% of IIDE Students Are Placed At Top Organisations</p>

<h2><span>Our Alumni</span> Leading the Digital World</h2>

<p>54% Average Salary Hike</p>

<h2>Awards &amp; <span>Recognition</span></h2>

small_home-page-pg-course-card.webp

thumbnail_home-page-pg-course-card.webp

home-page-pg-course-card.webp

Post-Graduation in Digital Marketing & Strategy

<p>Our alumni secured top digital marketing roles by showcasing the impactful projects they completed during the course.</p>

<p>Stand out in the digital marketing industry with globally recognized certifications from IIDE and top platforms like Google, Facebook, and HubSpots.</p>

<h2>Earn Globally Recognised <span>Certification</span></h2>

Curriculum Co-Designed & Co-Certified by Industry Leader

<p>Fastrack your digital marketing career with our 11-month Postgraduate Programme.</p>

<p>Our A-Z digital marketing curriculum goes beyond execution. We'll show you how to strategise like a pro, with practical experience to back it up. Here's a glimpse of what you'll learn:<br>&nbsp;</p>

<h2>PG in Digital Marketing &amp; <span>Strategy Syllabus</span></h2>

<h2><span>Digital Marketing Tools</span> You'll Master</h2>

<p>Fees start at:</p><h3>₹ 24,427 / Month</h3><ul><li>750+ In-person hours of learning</li><li>Mentoring from CXO's &amp; CMO's of leading brands</li><li>6 live brand projects</li><li>3 months mandatory Internship</li><li>100% Placement Assistance</li><li>No cost EMI and flexible 6, 9, or 12 monthly plans available.</li></ul>

Empower Your Education With Scholarship

Scholorship worth of

<p>Choose a payment plan that works for you. With flexible options, we make it easier to invest in your future and achieve your dreams without compromise.</p>

<p>Our trainers are seasoned professionals bringing years of expertise to every session. With their guidance, you'll gain practical insights and the skills needed to lead in the digital world.</p>

<p><strong>Preparatory Lecture Starts: 8th Feb 2025 | Only 4 Seats Left for ₹1,25,000 Early Bird Scholarship.</strong></p>

<p>Our PG in digital marketing &amp; strategy is all about empowering students with real-world industry knowledge, hands-on learning, and the confidence to innovate and lead in the digital age.</p>

<h2>Achievements of Our <span>Graduate</span></h2>

<p>From cutting-edge facilities to real-world training, IIDE offers an unparalleled environment for digital marketing educations.</p>

<h2>The IIDE Experience: <span>A Campus Built for Success</span></h2>

<h1>PG in Digital Marketing &amp; Strategy With Placement Assistance</h1>

<p>Explore how IIDE’s digital marketing courses helped shape their careers and fuel their success.</p>

Glimpse of what you’ll learn

Unlock Placement Statistics

<p>
    Dive into the numbers that make us the #1 choice for career success
</p>

medium_Salary Distribution_Desktop.webp

small_Salary Distribution_Desktop.webp

thumbnail_Salary Distribution_Desktop.webp

Salary Distribution_Desktop.webp

thumbnail_Salary Distribution_Mobile.webp

Salary Distribution_Mobile.webp

<p>
    Want to Know Why 2,50,000+ Students Trust Us?
</p>

<div class="raw-html-embed">
<h3><span>Related</span> Blogs
</h3></div>


Are you looking for the SWOT analysis of Bajaj Group? Read this blog to know more about its strengths, weaknesses, opportunities and threats.

Thorough SWOT Analysis Of Bajaj Group 2025 Update | IIDE

<div class="raw-html-embed"><div class="et_pb_text_inner"><p><span style="font-weight: 400;">The last time we saw the methodical </span><a href="https://iide.co/case-studies/swot-analysis-of-bajaj-finserv/?swcfpc=1"><span style="font-weight: 400;">SWOT Analysis of Bajaj Finserv</span></a><span style="font-weight: 400;">. This time we will explain the SWOT Analysis of Bajaj Group.</span></p><p><span style="font-weight: 400;">Started with a sugar factory eight years ago in Lakhimpur Kheri, Uttar Pradesh. Now becoming </span><a href="https://tradebrains.in/top-conglomerates-india/" rel="nofollow noopener noreferrer" target="_blank"><span style="font-weight: 400;">one of the most seasoned and biggest conglomerates</span></a><span style="font-weight: 400;"> headquarters situated in Mumbai – Bajaj Group is one of the most admired and famous business houses of India. With broadening as the eventual vision, the group has diversified into a variety of business areas.</span></p><p><span style="font-weight: 400;">The marketing strategy of Bajaj Group includes </span><a href="https://iide.co/blog/digital-marketing-vs-traditional-marketing/"><span style="font-weight: 400;">traditional as well as digital marketing</span></a><span style="font-weight: 400;">. In today’s time, digital marketing is very important for reaching out to customers as everything is shifting towards digital. If you want to learn digital marketing and its scope, do check out </span><a href="https://masterclass.iide.co/video/digital-marketing-fundamentals?swcfpc=1"><span style="font-weight: 400;">Free Digital Marketing Masterclass </span></a><span style="font-weight: 400;">by Karan Shah, the founder and CEO of IIDE.</span></p><p><span style="font-weight: 400;">Before we dive into the SWOT Analysis of Bajaj Group, let’s take a look at the company, its history, finances, products, and opponents.</span></p></div></div>

<div class="raw-html-embed"><ul style="text-align:left;">
    <li>
        45 Mins Masterclass
    </li>
    <li>
        Watch Anytime, Anywhere
    </li>
    <li>
        1,00,000+ Students Enrolled
    </li>
</ul></div>

SWOT Analysis of Bajaj Group: Major Mumbai Conglomerate

Aditya Shastri

Courses Recommended for you

Aditya Shastri