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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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Detailed SWOT Analysis of InterGlobe Aviation – India’s Largest Passenger Airlines
In our previous blog, we talked about the SWOT Analysis of Enel, the 73rd largest revenue-making company in the world. This time let’s dig into the SWOT Analysis of InterGlobe Aviation. InterGlobe aviation has a foundation of three pillars – offering low fares, being on time, and delivering a courteous and hassle-free experience. Today, they have become synonymous with affordability, punctuality, and reliability in providing passengers with the best airline services. Another aspect that made InterGlobe aviation a huge airline company is that the company connects people across the globe to a network of over 91 destinations worldwide. Given the global nature of the COVID-19 pandemic marketing is changing and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by IIDE, Karan Shah. Do you want to learn how InterGlobe aviation became so successful in the airline industry? In this blog, we will learn about the SWOT analysis of InterGlobe aviation. Before we begin, let us begin by learning about the company, its history, products, services, and financial success.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive SWOT Analysis of Instagram – The Social Media Giant
Instagram is a picture and video-sharing social networking service founded by Kevin Systrom and Mike Krieger. Now a must-have social media application, Facebook purchased the service in April 2012 for around $1 billion in cash and shares. A SWOT analysis is an indispensable tool. It helps us get a clear, all-rounded picture of a company’s position. But before we delve into the SWOT analysis of Instagram, let’s first get to know the company a little better.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth SWOT Analysis of ING – International Netherlands Group
Previously, we evaluated one of the leading global financial institutions, Wells Fargo. This time we will look at the SWOT analysis of ING in-depth.ING – International Netherlands Group is one of the Netherlands leading brands in the banking & financial services sector. Just like HDFC, one of the most successful banks in India, ING maintains its prominent position in the market by great strategies. That’s why we are going to conduct a SWOT analysis of ING.One of the reasons why ING organization grew so large and maintained its position in this highly competitive sector is its marketing efforts. Marketing is evolving as the world moves online, so if you want to learn more about marketing and its digital aspect, check out IIDE Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.Before we perform a detailed SWOT analysis of ING for you in this blog, let’s first have a brief understanding of the ING – International Netherlands Group.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Descriptive SWOT Analysis Of IndusInd Bank – A New Generation Indian Bank
The last time we saw the complete SWOT analysis of HDFC Bank. This time we will explain the SWOT Analysis of IndusInd Bank.Established In April 1994, IndusInd Bank is one of the finest new-generation banks. The headquarter of IndusInd bank is located in Mumbai, Maharashtra. IndusInd Bank provides its customers with commercial, transactional, and electronic banking services. Another facet lying behind IndusInd success is its marketing. Let it be festive seasons or just regular marketing, IndusInd always comes up with a unique way of gaining the attention of the people.  IndusInd Bank ties up with many e-commerce websites. They allow their users to avail exciting offers in making payments from IndusInd’s Debit or Credit cards or any other means of payment.They also associate many celebrities to advertise their bank. This marketing means is also a part of digital marketing. If you want to know what digital marketing is, then you can watch the Free MasterClass on Digital Marketing 101 by the Founder and CEO of IIDE, Karan Shah.Before we dive into the SWOT Analysis of IndusInd Bank, let’s take a look at the company, its history, finances, products, and opponents.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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IndiGo Airlines SWOT Analysis 2025: The Highs, Lows & Flight Path Ahead
IndiGo Airlines, the poster child of low-cost aviation in India, has built a name for itself through efficiency, affordability, and massive domestic dominance. But as it eyes global skies and experiments with premium offerings, new challenges and opportunities await. Will IndiGo’s formula work beyond borders? This SWOT analysis offers valuable lessons for business students, aviation geeks, and growth-focused entrepreneurs alike.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of Indian Overseas Bank – A Major Indian Nationalised Bank
The last time we saw the SWOT analysis of Union Bank of India – one of the well known public sector banks of the country. But this time we will explain the SWOT Analysis of Indian Overseas Banks elaborately.Over the years, Indian Overseas Bank, popularly known as IOB has emerged as one of the leading nationalized banks of our country and part of its success can be attributed to its marketing strategy and having a strong marketing strategy is crucial for any brand to reach its customer base. The marketing strategy of the Indian Overseas Bank includes traditional as well as digital marketing. In today’s time, digital marketing is very important for reaching out to customers as everything is shifting towards digital. If you want to learn digital marketing and its scope, do check out Free Digital Marketing Masterclass by Karan Shah, the founder and CEO of IIDE.Before we dive into the SWOT Analysis of Indian Overseas Bank, let’s take a look at the company, its history, finances, products, and opponents.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of IFB Industries – An Indian Home Appliances Trading Company
In the meantime, we explained the SWOT Analysis of Gree – A Chinese Major Appliance Manufacturer. This time, we will handle the SWOT Analysis of IFB Industries from top to bottom. Leading home appliances company in India – IFB industry is originally known as Indian Fine Blanks Ltd. IFB Industries’ product range includes fine blanked components, tools and related machine tools like straighteners, decoilers, and strip loaders and others. The industry’s vision is to excel in quality and services to align with global standards. They are continuously maximising companies’ wealth by manufacturing and marketing the best quality engineering products that go into daily life. So, as you see that the world is fully online now, and marketing is also changing day by day. If you are interested to know more about marketing then do check out our Free Masterclass on Digital Marketing by the CEO and founder of IIDE, Karan Shah. Do you want to learn about the stunning success of IFB Industries? Well, that is exactly what we are gonna do today! In this blog, we are going to dive deep into the SWOT analysis of IFB Industries. But before we start, let us learn a little more about the company, its overview, products, competitors, etc.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of IDFC First Bank – An Indian Private Sector Bank
In our last blog, we discussed the SWOT Analysis of Bajaj Finserv, one of the flourishing NBFCs in India. In this blog, we will dive into an in-depth SWOT analysis of IDFC First Bank – An Indian Private Sector Bank.Granted by the Reserve bank of India in the year 2014 – IDFC First Bank is a leading Indian private sector bank providing financial services to the public of India. The bank is ranked at 81 among the Fortune India 500 Companies, enabling a convenient banking experience with many industry-first initiatives.IDFC First Bank is now developing into a digitally-led bank with a pan India presence. The scope for digitally focused fields such as digital marketing is on the rise. If you want to stay up to date, check out our Free MasterClass on Digital Marketing 101 taught by Karan Shah, the CEO and Founder of IIDE.Before we dive into the SWOT analysis of IDFC First Bank, let us first check out its history.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-depth S.W.O.T Analysis of IBDI Bank
IDBI or Industrial Development Bank of India is one of the trusted and reliable banking institutes in India. It provides commercial and wholesale banking services. It has 3,683 ATMs, 1,892 branches, and an overseas branch in Dubai. This bank offers a diverse range of financial products and services, including deposits, loans, payment services, and investment solutions. IDBI Net Banking is another service of the bank that is gaining popularity day by day. IDBI is known for its commitment to understanding customers’ needs and constantly providing relevant financial solutions and outstanding customer service. In this blog, we will be talking about the SWOT Analysis of IDBI Bank. But first, let us have a brief Idea about the IDBI Bank:
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive SWOT Analysis of ICBC Bank – A Multinational Chinese Banking Company
Formerly we discussed the SWOT analysis of U.S. Bank, let us now throw some light on the SWOT analysis of ICBC Bank – One of the top-rated banks in the world.  The Industrial and Commercial Bank of China (ICBC) is a joint-stock bank built in the People’s Republic of China. ICBC pulled ahead of Barclays Plc to become the world’s largest bank by total equity in 2007, which was again retained in 2019. ICBC has opened its branches outside of China through mergers and acquisitions, also by registering outlets in foreign countries ICBC follows certain values to hold their standards by giving professional quality services to their customers and maintaining the same service all over the world.  To open branches in every foreign country and gain people’s trust. ICBC has some amazing digital marketing strategies to learn from to upgrade your knowledge and skills for your personal growth. Interested in knowing some amazing techniques of digital marketing? Check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Want to know more about what exactly ICBC is known for and how it became one of the best banks in the world? We got you all covered. In this blog, we’ll be deeply focusing on the SWOT analysis of ICBC Bank, the services they provide, their competitors, and much more.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive SWOT Analysis of Iberdrola – One of the Biggest Electricity Utilities
The final time we had a look at the point-by-point SWOT analysis of Enel, an Italian multinational oil and gas company. This time we’ll jump profoundly into the SWOT analysis of Iberdrola and its work.Iberdrola may be a worldwide vitality pioneer, the number one maker of wind control, and one of the world’s greatest power utilities with over 170 years of history. They think the longer-term looks fair as energizing. Why? Since they’ve continuously made things that individuals want in their lives, they’ll never halt doing so. Another angle that made Iberdrola the giant it is presently in its marketing endeavours. As the world goes online, marketing is changing and on the off chance that you’re inquisitive about learning almost the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Author of IIDE, Karan Shah. Before we begin further with the SWOT analysis of Iberdrola, let us discuss the company, what products it has to offer, its financials, and its competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth SWOT Analysis of Hyatt – An American Multinational Hospitality Company
Previously we looked at the elaborated SWOT analysis of Kesoram Industries, One Of The Pioneer Companies In India. Now, let us hop over and look at the elaborated SWOT Analysis of Hyatt.Hyatt Corporation is a leading American multinational hospitality company, which is renowned in the Tourism and Hospitality sector. They have been operating since 1957, managing luxury and business hotels, resorts, and vacation properties. They have been consistent in the market for more than 60 years.In the current scenario to sustain the high competition, good marketing strategies help the company in attaining more fame and the goodwill of people. And here is the thing Hyatt has more concentrated on and its marketing strategies helped it to become a more dominant company in the hospitality sector. If you are interested in marketing – check out our free Masterclass on digital marketing by the CEO and Founder of IIDE, Karan Shah.Are you curious to know how Hyatt has established itself as a dominant company? In this blog, we have done a detailed SWOT analysis of Hyatt. Before we commence, let us learn more about Hyatt, its founding, products, financial status, and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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