Detailed SWOT Analysis of InterGlobe Aviation – India’s Largest Passenger Airlines

In our previous blog, we talked about the SWOT Analysis of Enel, the 73rd largest revenue-making company in the world. This time let’s dig into the SWOT Analysis of InterGlobe Aviation.

InterGlobe aviation has a foundation of three pillars – offering low fares, being on time, and delivering a courteous and hassle-free experience. Today, they have become synonymous with affordability, punctuality, and reliability in providing passengers with the best airline services.

Another aspect that made InterGlobe aviation a huge airline company is that the company connects people across the globe to a network of over 91 destinations worldwide. Given the global nature of the COVID-19 pandemic marketing is changing and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by IIDE, Karan Shah.

Do you want to learn how InterGlobe aviation became so successful in the airline industry? In this blog, we will learn about the SWOT analysis of InterGlobe aviation. Before we begin, let us begin by learning about the company, its history, products, services, and financial success.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 27, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.