
How Did Amul Made Dairy Products So Popular? – An Amul Case Study
Amul is one of the most popular and successful brands in India. With its wide range of dairy products, Amul has now become a household name in the minds of Indian families.
I’m sure that we all have at least one of Amul’s products in our house. It has elegantly created its family-friendly and patriotic image with its, “Amul – The Taste of India” marketing jingle which also evokes empathy towards the brand.
What also makes Amul so special is that it has constantly managed itself in staying relevant for all these years in the minds of customers ever since its foundation.
Thus, this also makes us wonder about what they are doing to stay relevant in this increasingly competitive and digitized world.
In this case study, we will go through Amul’s digital marketing strategies and campaigns implemented by them over the years which have helped them stay on top of the game, ahead of its competitors in the industry.
So, Let’s start with what Amul as a company is all about.
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Stepwise SWOT Analysis of Prescribe – One of India’s Best Telemedicine Solutions Companies
In our previous blog, we did an Elaborated SWOT Analysis of one of India’s Largest Pharmaceutical Companies, Abbott Laboratories. Here we will be doing a Stepwise SWOT Analysis of Prescribe.Prescribe claims that it is one of India’s Best Telemedicine Solutions companies.Prescribe has gained an extensive amount of success in its industry. It can improve its reach in the market with the use of digital marketing which is a growing method of marketing products in this digital era as most people are moving towards digital media, thus it is easy for companies to find their target audience easily using digital marketing. This makes digital marketing essential for every business. If you intend to learn what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Thus this makes us anxious to know how Prescribe maintains a prominent position in the market. To understand that we have given a Stepwise SWOT Analysis of Prescribe. But before we start with its SWOT Analysis let us learn about Prescribe as a Company, its services, competitors, financials, and more.
Aditya Shastri
Aug 9, 2025

Extensive SWOT Analysis of Prakash Industries – India’s Leading Manufacturer Of Finished Steel Products
When you visited us last time, we are sure you must have checked out our previous blog about the SWOT Analysis of Tata Steel, one of the most trusted brands in India. Today, we will be taking a brief look at the SWOT Analysis of Prakash Industries – One of India’s well-recognized steel manufacturers.The main objective is to show you the evolution of Prakash Industries, a company that envisioned making India a self-reliant producer of steel to now being one of the country’s biggest representatives in the field of steel production.One of the main aspects of Prakash Industries’ huge success was how the company was technologically forward and innovative since its establishment. The future is all about innovation and digital marketing is one such aspect that is taking the business world by storm, each business must know how to market itself on the internet, as it is the next normal. To learn more about digital marketing and add a new feather to your skill hat, we suggest you attend a Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Prakash Industries’s efforts in marketing have helped them a lot. Marketing helps in achieving the desires and preferences of the target audience. Today every other company is using digital marketing, hence it has become a very important and essential skill to learn.Before starting with the SWOT analysis of Prakash Industries, let us understand more about the company.
Aditya Shastri
Aug 9, 2025

Extensive SWOT Analysis of PRADA – With Detailed Company Overview
We previously looked at the SWOT Analysis of Burberry, a luxurious British fashion house. This time, we’ll take a closer look at the SWOT Analysis of PRADA, its competitor.
Since its founding, Prada, the renowned Italian luxury fashion business, has dominated the luxury bag industry. They are noted for their innovative designs, which make it a trailblazer. Prada has also reintroduced a number of classic styles to the mainstream. They are now one of the most fashionable and internationally recognised names in the luxury and apparel industries.
Prada has undertaken excellent marketing efforts, but they are falling behind in the fight to reach the digital world. Marketing evolves with time, according to the demands and preferences of the present population. The bulk of effective campaigns have now migrated to digital media. If you want to learn more about today’s effective marketing, check out our Free MasterClass on Digital Marketing 101 taught by Karan Shah, CEO and Founder of IIDE.
Interested to dive into the key to Prada’s success in the luxury fashion industry? In this case study, we will learn about the SWOT Analysis of Prada. Before we begin, let us learn more about Prada, its founding, products, financial status and competitors.
About Prada
Prada is a fashionable attire and accessories business, established during the early 1900s and is headquartered in Milano, Italy. It’s a luxury fashion brand that focuses on several luxury merchandises ranging from travel accessories to shoes, watches, and so on. Prada manages and owns a few of the most prestigious brands – Miu Miu, Church’s, Cas Shoe, and Pasticceria Marchesi.
Mario Prada and his brother Martino started Prada as a leather goods store called Fratelli Prada, which translates to “Prada Brothers” in Italian. Animal goods, purses, and steamer trunks were among the items marketed by Fratelli Prada. The majority of these things were brought in from England.
The Fratelli Prada firm took a turn when Miuccia Prada – Mario’s granddaughter, met Patrizio Bertelli, a 24-year-old Italian leather merchant. He persuaded Miuccia to shift her company approach and concentrate on producing high-end baggage.
Prada’s development in the fashion business continued throughout the 1990s, and by that time, it had established itself as one of the world’s top fashion houses. Prada made the purposeful decision to have some exclusivity to the brand, thus certain of their things were produced in restricted quantities. They expanded their business from luxury bags to a plethora of fashion items.
Quick Stats on PRADA
Founder
Mario Prada
Year Founded
1913
Origin
Milan, Italy
No. of Employees
13,779
Company Type
Public
Market Cap
€14.45 Billion (2021)
Annual Revenue
€2.42 Billion (2020)
Net Profit
€-54.37 Million (2020)
What’s new with Prada?
Here’s what was buzzing around Prada recently:
New Fall/Winter 2023 collection: Prada’s Fall/Winter 2023 collection, designed by Miuccia Prada and Raf Simons, is a reconceptualization of beauty, focusing on the beauty of care, love, and reality.
New Prada Re-Edition 2005 bag: Prada has re-released the Re-Edition 2005 bag, a popular style from the early 2000s. The bag is available in a variety of colors and materials, including nylon, leather, and shearling.
New Prada Symbole collection: Prada has launched a new jewelry collection called Symbole, which features pieces inspired by nature and symbolism. The collection includes necklaces, bracelets, earrings, and rings.
New Prada Linea Rossa collection: Prada’s Linea Rossa collection, which is focused on sportswear, has released a new line of activewear called Linea Rossa Active. The line includes clothing, shoes, and accessories for men and women.
New Prada for adidas collaboration: Prada has collaborated with adidas on a new collection of sneakers and sportswear. The collection is inspired by the two brands’ shared history of innovation and style.
New Prada flagship store in London: Prada has opened a new flagship store in London’s Old Bond Street. The store is designed to be a welcoming and immersive space for customers to experience the Prada brand.
New Prada sustainability initiatives: Prada is committed to sustainability, and has launched a number of new initiatives in 2023, including a new sustainable fabric made from recycled nylon and a new program to collect and recycle used Prada products.
New Prada digital experiences: Prada is investing in new digital experiences for its customers, including a new e-commerce platform and a new virtual shopping experience.
New Prada social media campaigns: Prada is running a number of new social media campaigns in 2023, including a campaign to promote its new sustainability initiatives and a campaign to celebrate the 100th anniversary of the Prada Foundation.
New Prada celebrity partnerships: Prada has partnered with a number of celebrities in 2023, including Hunter Schafer, Emma Roberts, and Jung Ho-yeon. The partnerships are designed to reach new audiences and introduce them to the Prada brand.
New Prada charitable initiatives: Prada is supporting a number of charitable initiatives in 2023, including a program to support education for women and girls in developing countries and a program to support the environment.
Let’s now understand the target audience of Prada better with the help of a buyer persona.
Aditya Shastri
Aug 9, 2025

Detailed SWOT Analysis of Power Finance Corporation – The Financial Backbone of Indian Power Sector
Last time we elaborated on the marketing strategies of Power Finance Corporation. In this case study, we are going to know about PFC, market capitalization, the SWOT Analysis of Power Finance Corporation and will learn more about the threats and opportunities of PFC – post covid. Power Finance Corporation Limited is a non-banking financial company and is a Government of India undertaking, established in 1986. It provides funds and non-fund based aid for the development of the Indian Power Sector. Power Finance Corporation marketing activities have aided them in their endeavours. Digital marketing is a new way of marketing that includes social media channels, websites, SEO to market their products and services. It’s a skill that almost every marketing agency requires. Check out our Free MasterClass on Digital Marketing 101, delivered by Karan Shah, CEO and Founder of IIDE, if you want to learn more about today’s effective marketing.To better understand the path behind Power Finance Corporation continuous growth via the SWOT Analysis of Power Finance Corporation, let’s first delve into the company, founding, financial status, products/services and competitors.
Aditya Shastri
Aug 9, 2025

Elaborative SWOT Analysis of Power China – The World’s Largest Power Engineering Contractor
In the previous blog, we discussed the SWOT analysis of Iberdrola, which is one of the most important electric utilities in the globe. Following the thread, this time we are going to cover the SWOT analysis of Power China which is additionally popularly referred to as Power Construction Corporation of China Ltd.Power China is a construction company based in China and it is the largest by annual revenue in the Chinese region it employs more than 130,000 employees.Marketing is another aspect of Power China’s growth. As we all know after Covid-19 the world is going digital. Hence, marketing strategies are changing dynamically. In today’s time, the reformed marketing tactics used in digital marketing and if you are interested in learning skills of digital marketing then check our Free MasterClass on Digital Marketing 1O1 by Karan Shah, the CEO and founding father of IIDE.In this blog, we will do an extensive SWOT analysis of Power China and find out the company’s overall performance. We will also be talking about products of Power China as well as Power China’s close competitors. Before we begin with our analysis let’s learn more about Power China, the company’s overview, its founding, products, and competitors.
Aditya Shastri
Aug 9, 2025

Understanding SWOT Analysis of Poste Italiane – The Italian Postal Service Provider
In our last article, we covered the extensive SWOT analysis of an Indian Logistics Service Provider – Xpressbees. In this article, we are going to break down the SWOT analysis of Poste Italiane – the Italian postal service provider.Poste Italiane, in Italy, is the largest postal service provider across the country. Along with the postal service, it provides logistics, insurance, payment, and financial services to all business classes. It has wide recognition in Italy, in terms of its size, reach, reputation, and customer loyalty. It contributes to the development of the entire economy.The reason why Poste Italiane is successful in the market is that it implements effective marketing strategies. The way marketing is done around the world is changing and the companies need to keep pace with it and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this article, we will learn the SWOT analysis of Poste Italiane but before that let us know the company’s history, competitors, services and more.
Aditya Shastri
Aug 9, 2025

Comprehensive SWOT Analysis of Polycab India – India’s Leading Manufacturer Of Cables & Wires
Previously we studied the SWOT Analysis of Vedanta Resources which is the largest mining and non-ferrous metals company in India. Let’s study the in-depth SWOT analysis of Polycab India.Polycab India is one of the leading manufacturers of cables & wires. Their promoters collectively have more than four decades of experience among them. The company was incorporated as ‘Polycab Wires Private Limited’ on January 10, 1996, in Mumbai as a private limited company under the Companies Act, 1956. But on June 30 2000 the company became a deemed public limited company and the word ‘private’ was struck off from the name of the company with effect from June 30 2000.Polycab India is the largest wire & cable company in India with a 12% market share of the total market and 18% market share in the organized space. Polycab India has started from scratch and taken to the current heights.Don’t we know that the most integral part of an organization is marketing? As the world is growing as per globalization and going online working from home, marketing is a field that can be done from anywhere in the world. Interested in knowing-do check out our Free MasterClass on Digital Marketing 101 conducted by the CEO & Founder of IIDE, Karan Shah.Before we begin further with the SWOT analysis of Polycab India, let us discuss the company, what products it has to offer, its financials and its competitors.
Aditya Shastri
Aug 9, 2025

Detailed SWOT Analysis of PNC – The Fifth-Largest Bank By Assets In The US
In the previous article, we did an in-depth SWOT analysis on the U.S Bank. Today we are here with another detailed SWOT Analysis of PNC, one of the most dominant banks in the United States.PNC – Pittsburgh National Corporation is the fifth-largest bank by assets in the United States. It provides its consumers, corporations, government, and other institutions with an array of financial products and services. PNC is dominating the financial services and asset management market of America.The bank has maintained its position in the American market with all its efforts in working on its marketing strategies. In this developing digital period, they have been adopting advanced marketing strategies which are essential for reaching out and making a great Digital presence. So if you want to know how to utilize digital marketing for your benefit – take a look at our free masterclass on digital marketing by the CEO and Founder of IIDE, Karan shah.Thus, this makes us keen to know everything about how PNC works. Here in this blog, we have a comprehensive SWOT analysis of PNC. But first, let’s take a look and know more about how PNC works as a firm.
Aditya Shastri
Aug 9, 2025

Extensive SWOT Analysis of Plum – Detailed Explanation
Previously we saw the SWOT analysis of Allianz – a multinational company that specializes in insurance and financial services, today let’s look at the SWOT analysis of Plum.Originally, Plum was a link between MLC Limited and Vanguard Australia, it later became a part of the National Australia Bank Group of Companies. Plum now is administered by NULIS nominees (Australia), a part of the IOOF Group of Companies. They also become well-known among people because it runs a successful marketing campaign successfully. Plum has assessed to one million customers. To find out more about the way to be successful in marketing like Plum, check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will look at the SWOT analysis of Plum but before that let’s know some facts about the company.
Aditya Shastri
Aug 9, 2025

Elaborative SWOT Analysis of Pinterest – A Visual Discovery Engine For Finding Ideas
We have previously written a comprehensive case study on the SWOT analysis of Quora. This time we are back with another article on the SWOT analysis of Pinterest.One of the top social media platforms – Pinterest is a visual discovery engine for finding creative content and ideas like posters, style inspiration, craft ideas and more. The small scale images, animated GIFs & videos make it easier for users to bookmark, save & pin an idea for future use. Their consistent efforts and determination to serve people have made them have over 478 million global monthly active users.Another attribute that made Pinterest the giant is its marketing efforts. As the world is moving online, the way marketing is done is changing and if you are interested in learning about the newest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will look at the SWOT analysis of Pinterest but before that let’s look at some of the facts about the company.
Aditya Shastri
Aug 9, 2025

Extensive SWOT Analysis of Pidilite – An Indian Adhesives Manufacturing Company
Last time we elaborated on the SWOT Analysis of the world’s most famous sports car designer, Ferrari. This time, we will do a comprehensive study of the SWOT analysis of Pidilite Industries.As you might be knowing, Pidilite Industries Limited is an adhesives manufacturing company which is based in India. They are well known for their Fevicol range of adhesives: some of which you might have used before like FeviKwik, Dr Fixit, Fevicol, M-seal and many more.Another aspect that made Pidilite the giant it is now is, its marketing efforts. As the world goes online, marketing is evolving and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will cover the SWOT analysis of Pidilite in detail. But before we begin, let us start by learning about the company, its history, products, services and financial success.
Aditya Shastri
Aug 9, 2025

Extensive SWOT Analysis of Pickyourtrail – One Of India’s Highest-Rated Travel Planners
Lastly, we saw the in-depth analysis of the business model of Treebo Hotels, this time we will look at the elaborated SWOT analysis of Pickyourtrail.We aim to inform you by acquiring bits of knowledge on India’s most elevated travel organiser – Pickyourtrail. It commenced in 2013 and is India’s biggest online do-it-yourself holiday booking platform that entitles users to customise their journey.Another feature that made Pickyourtrail a huge success is the marketing attempt. As the world moves online, marketing is swapping and if you are interested in learning about the newest – check out our FREE masterclass on digital marketing by our CEO and founder of IIDE, Karan Shah.In this blog, we’ll go through Pickyourtrail’s strengths, weaknesses, opportunities, and threats in-depth, but before starting with the SWOT analysis of Pickyourtrail, first, let’s learn a little about the company.
Aditya Shastri
Aug 9, 2025
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