Latest Case Studies

Lazada is the largest Southeast Asian e-commerce platform with a market share of 57% in Indonesia. It has employed over 10,000 people under its business.It has made its presence in the Southeast Asian countries with its successful business model. Thus this makes us keen to know the business model of Lazada. In this blog, we have discussed in detail the business model of Lazade which includes its revenue model, product segment, customer analysis, etc. Before we start with its business model let us know about Lazada as a company.

Previously we looked into the enthralling SWOT Analysis of Delta, one of the world’s leading airlines in the United States. In this case study, we will analyse the SWOT Analysis of United Airlines. With the purpose of “Connecting people and uniting the world”, United Airlines is serving millions of people all over the world, from its formation to the present day. This formation has made United Airlines the world’s third-largest airline. They are constantly focused on providing customers with digital tools so that they can have a smoother and faster travel experience.  Identifying the growth of mobile bookings and introducing redesigned applications according to users’ feedback have helped United airlines grow a lot. So, any company needs to stay digital today. So, if you’re interested in keeping up with the latest developments, – check out Free Masterclasses on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Before starting with the SWOT analysis of United Airlines, let’s look into the company’s history, products, and close competitors to get a better understanding.

Previously, we discussed the SWOT analysis of ESPN. Here, in this blog, we will be giving you information about the Marketing Strategy of ESPN, Which is the largest Sports channel.  By reading this blog, you will get to know how effective and successful ESPN’s marketing strategy is. ESPN is the most liked sports channel of all time. And it is not only available in America but you can access it anywhere and everywhere you like. There are a few related channels such as ESPN2, ESPN Classic, ESPN News, SEC Network, Longhorn Network, and many more. ESPN operates regional channels in Brazil, Latin America, and Africa as well. It has minority stakes in J sports in Japan. ESPN Received National Hispanic Media Coalition’s “Outstanding Commitment and Outreach to the Latino Community”, 2016. As you know, Marketing is one of the pillars of any successful company. And by growing technology, everything is being digitized. So if you are interested in learning about Digital Marketing then check this Free Masterclass on Digital Marketing 101 by Karan Shah Founder and CEO of The Indian Institute of Digital Education(IIDE). After reading this blog you will get an idea about the Marketing Strategy of ESPN. But before we begin with its marketing strategy. Let’s have a quick look at ESPN’s story, its goal, and many more of its aspects.

Suzuki, one of the leading automotive and motorcycle producers, is robust in 2025. Why so? What challenges lie ahead? This analysis examines the position of Suzuki in the market and what makes it compete. Business owners and students will understand brand strategies and market trends. Learn how Suzuki keeps its edge and what the future holds for the company. These insights can be applied to your own business or career. Before we get to the article, I'd like you to know that Aditi Srivastava, who is a student of IIDE's PG in Digital Marketing, March Batch 2025, carried out the research and initial analysis for this article. If you liked this, please don't hesitate to contact her to send a quick word of thanks for hier excellent research work; she will thank you!

In the previous blog, we learned about the SWOT analysis of Chase. In this blog, we will see the Marketing strategy Of Chase – One of the best banks and the TOP 100 Banks of 2022. The primary purpose is to gain insights into how Chase became one of the best banks and the TOP 100 Banks of 2022 and How it serves nearly half of America’s homes by offering all kinds of banking services. Now, after Corona’s impact, almost all the services have become Online. You can sell any product from anywhere with the help of digital marketing. If you are interested in digital marketing I recommend  IIDE – Indian Institute of Digital Education. Before we get into the details of its Marketing strategy Of Chase, let’s take a look at the company’s overview and presence.

Previously, we had covered the in-depth SWOT Analysis of U.S. Bank – the fifth-largest commercial bank by assets in the United States. Let us now do an absolute SWOT analysis of Santander. Banco Santander is a Spanish multinational financial services company based in Madrid and Santander. Santander is the 13th largest banking institution in the world and one of the largest banks in Spain and the fourth largest in Europe.  The reason why this bank grew so big and the strategy behind the growth is it’s implementing some of the most successful marketing techniques using digital platforms as most of the customers are online nowadays. So if you are interested in learning the latest skills in digital marketing – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Before we go into the SWOT Analysis of Santander, let us know about Santander as a company.

In the last article, we did a 360-degree SWOT Analysis of Gatorade. Today, we will be looking at the SWOT analysis of Tide. Tide is one of the highest-selling detergent brands in the world with an estimated 14.3% of the global market. They have been in the business since 1946 and have witnessed a century of technological advancement and will continue to do so. Their future will also be equally exciting because they have designed a product that people need in their life and will continue to do so in the future. In present times, Tide became a very successful brand only because of its marketing strategy and marketing efforts. In a world full of digital advancement, everything is online and if you are interested in learning about the latest trends in marketing, go over to our Free MasterClass On Digital Marketing 101 by Karan Shah, the CEO and Founder of IIDE.  In this case study, we will learn about the SWOT Analysis of Tide. But first, let us know about the company and the product better.

In our previous blog, we studied the marketing strategy of Tata Chemicals. In this blog, we are going to study a detailed case study on the marketing strategy of Godrej Industries, a chemical industry company. The main objective of this case study is to learn and gain insights into Godrej Industries and the marketing strategy of Godrej Industries and how it become India’s leading manufacturer of oleochemicals.  Marketing is the most powerful tool that can either make a company or break it. In this digital era, marketing switched from offline to online mode catering to the right audience at the right moment in time. If you are also wondering to learn a new era of digital skills then do check out our Free Masterclass on Digital Marketing 101 by our CEO and Founder, Karan Shah. We will cover the entire marketing strategy of Godrej Industries in this blog. Let’s start by outlining the company’s history, target market, and online presence before digging into the details.

Last time we went through the alluring SWOT analysis of Bblunt – An Only Salon Brand Crossed 1 Million Haircuts in India. This time let’s have a look at the SWOT Analysis Of Tiffany and Co. Several brands lead to great success stories and Tiffany and Co. are one of them. Being a New York-based high-end luxury jewellery and speciality retailer brand, it has been established for almost two centuries now. It is renowned for its fashion and luxury products and is also recognised as the world’s luxurious jewellery brand with an image of wealth, quality, and style. The reason why Tiffany and Co. became the world’s leading luxury jewellery brand is its application of effective marketing strategies which also include digital marketing strategies. It is essential for every business in the market to have a digital presence as most people nowadays are online. If you want to know what digital marketing is and how to use it to your advantage  – check out our Free Master Class on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Thus this makes us keen to know how Tiffany and Co. have gained such success in its industry, Here we have done an alluring SWOT Analysis Of Tiffany and Co. But before starting its SWOT analysis Of Tiffany and Co. let’s get a brief idea about Tiffany and Co. as a company, its products, competitors, financials, and more.

The marketing strategy of Pathao has been a key driver behind its success. By leveraging innovative digital campaigns, local insights, and a customer-centric approach, Pathao has effectively engaged users across various services, including ride-sharing, food delivery, and courier services, making it one of the leading platforms in the country.

Previously we saw the SWOT analysis of Metlife. In this article, we are going to see about the SWOT Analysis of Groww – one of the best online investment platforms where users can find the best mutual funds for them to invest their money without any difficulty.  So the main intention of this is to help everyone to gain more knowledge about Groww’s success story from the beginning as a small investment company to an organisation that has made investing a very simple thing for millions of people. Groww has achieved its success through the marketing it has done. As it is an online application it is very important to do the marketing on all other online platforms so to know more about digital marketing check out our Free Masterclass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. In this blog, we will look at the SWOT analysis of Groww but before that let’s know some facts about the company.

Microsoft’s marketing strategy focuses on promoting its AI and cloud offerings through AI-driven advertising, LinkedIn thought leadership, and product showcases such as Azure and Copilot. The company also restructures its sales and solutions teams to better align with AI and cloud services.  The main objectives are to accelerate AI adoption, build enterprise trust, and deliver measurable productivity gains, positioning Microsoft as a global leader in digital transformation.