Top Mobile Marketing Strategies in 2025 for Beginners

In a recent study, over 65% of website visits were from mobile phones. If you’re wondering if you should focus some more on mobile marketing, then you have landed on just the right page. In this article, we will explore what is mobile marketing, mobile marketing channels, mobile marketing strategy examples, mobile marketing advantages and disadvantages, and mobile marketing strategies for small businesses. Read on to know more about mobile marketing.

Remember back in the day when only a selected few had mobile phones? Well, we’ve come a long, long way. From flip phones to now smartphones – what was once a luxury is now a way of life. It is said that by 2025, more than 70% of the world will access the internet through their smartphones alone. 

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Apr 22, 2024

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Aditya Shastri - Trainer at IIDE

Aditya Shastri

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Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.