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Karan Shah
Founder and CEO at IIDE
Updated on: Sep 5, 2024
Passive income is earnings derived from activities or investments in which the earner is not actively involved. This includes revenue streams such as rental income, dividends from stocks, royalties from intellectual property, and income from online businesses that require minimal daily effort.
Popular passive income ideas include:
- Dividend Stocks: Investing in stocks that pay regular dividends
- Real Estate: Renting out properties or investing in Real Estate Investment Trusts (REITs)
- Peer-to-Peer Lending: Earning interest by lending money through online platforms
- Affiliate Marketing: Promoting products and earning commissions on sales
- Digital Products: Selling e-books, online courses, or software
- Blogging: Monetising a blog through ads, sponsorships, and affiliate links
- YouTube Channel: Earning revenue from ads, sponsorships, and merchandise
Starting with little to no money is challenging but possible. Here are some ideas:
- Affiliate Marketing: Start a blog or social media channel and promote products to earn commissions.
- YouTube Channel: Create content and monetise it with ads and sponsorships
- Digital Products: Write an e-book or create an online course on a topic you know well and sell it online
While passive income requires less day-to-day effort than a traditional job, it often involves significant upfront work and ongoing maintenance. For example:
- Creating Digital Products: This requires initial time and effort but can generate ongoing sales
- Real Estate: Requires finding and managing properties, dealing with tenants, and maintaining the property
- Dividend Stocks: Requires initial capital investment and ongoing portfolio management
Passive income is subject to taxes, but the rules can vary depending on the source:
- Dividends: Typically taxed at capital gains rates, which may be lower than ordinary income tax rates
- Rental Income: Subject to income tax, you can deduct expenses like mortgage interest, property taxes, and maintenance
- Royalties and Affiliate Income: Generally taxed as ordinary income. It's essential to consult with a tax professional to understand specific tax obligations and benefits related to your passive income sources
Earnings from passive income streams can vary widely
- Dividend Stocks: A well-diversified portfolio yields 2-5 % annually
- Real Estate: Depending on location and property type, rental yields can range from 4-10%
- Affiliate Marketing: Successful marketers can earn a few hundred to several thousand dollars monthly
- Digital Products: Potentially unlimited, depending on product popularity and marketing efforts
Like any investment, passive income streams carry risks:
- Stock Market Volatility: Dividend stocks can decrease in value, and dividends can be cut
- Real Estate Market Fluctuations: Property values can fall, and rental income can be inconsistent
- Peer-to-Peer Lending Defaults: Borrowers may default, leading to potential losses
- Digital Products: Sales can fluctuate based on market demand and competition. Diversifying your income streams and conducting thorough research to mitigate these risks is crucial
Karan Shah is the Founder and CEO of IIDE – The Digital School, Asia’s premier digital marketing institute. With over ten years of hands-on experience in the digital marketing industry, Karan has played a pivotal role in empowering thousands of students to forge successful careers in this ever-evolving field.
His vast expertise encompasses various areas such as paid search, social media marketing, programmatic marketing, and much more. Karan's passion for education, teaching, and public speaking led him to establish IIDE, where he offers world-class digital marketing education designed to meet industry standards.
To date, he has trained over 60,000 students and worked with more than 25 corporates, sharing his knowledge through both online and offline platforms. A Harvard Business School alumnus with a specialisation in E-commerce, Karan is also an accomplished Tedx speaker. His industry insights and teaching excellence have earned him a prestigious role as a visiting faculty member at India’s top management institutes, including the Indian Institutes of Management (IIMs).