Remarketing on Facebook has become an essential component of any digital marketing plan. Traditional marketing efforts are becoming less important in this day and age of digital technologies.
Learning how to utilise Facebook remarketing to improve sales and brand recognition is a must.
There are numerous advantages to using Facebook remarketing as a marketing and promotion tool for your company.
So, in this blog, we’ll go over what Facebook remarketing is, some of the benefits, and a step-by-step tutorial on how to get started with Facebook remarketing using Facebook Ads.
But first, let’s take a quick look at what remarketing is before we get into Facebook remarketing.
What Is Remarketing?
Remarketing is a digital marketing technique that allows you to remarket to past customers or retarget website/social media visits.
Remarketing is a technique for advertising and selling items or services to people who are interested in your brand and who have previously purchased from you.
To learn more about this topic in greater detail we suggest you check out our blog on A Complete Guide To Remarketing & How it Works. We go over remarketing in greater depth.
So now with that covered what is Facebook remarketing exactly?
