Extensive Marketing Strategy of Lennar – with Company overview

In our previous article, we discussed the Detailed marketing strategy of Apar, a highly trusted manufacturer company across the globe. In this blog, we are going to elaborate on the marketing strategy of Lennar, one of the nation’s largest builders of quality homes.

The objective is to gather interesting information about Lennar and know how it became one of the largest real estate managers and what marketing strategy helped Brookfield to become the management services for all major real estate assets.

So, we all know that there is an inevitable surge in the use of digital technologies, and marketing has been the most important way of promoting businesses and surviving this digital transformation.

So if you are passionate about marketing or you want to know why marketing is so hyped up then do check out our Free Masterclass on Digital Marketing by the CEO and founder of IIDE, Karan Shah.

By the end of this blog, you will gain enough information about Lennar to be able to understand its marketing strategy. Before understanding what worked for Lennar, let’s know the company’s story and target audience.