Marketing Strategy of Banco do Brasil: Historic Bank Insights

In a previous article, we learned in detail about the SWOT analysis of Banco do Brasil. By the end of this blog, you’ll get to know how Banco Do Brasil reserved its place as one of the largest banking institutions in Latin America because in this article we are going to observe the marketing strategy of Banco Do Brasil.

In this modern era, where everything is going online and the future is digital, marketing has also taken a new turn- digital marketing.

If you want to know more about digital marketing then do check out our Free Masterclass on Digital Marketing by Karan Shah, the Founder and CEO of IIDE- India’s leading Digital Marketing Institute.

Further, if you wish to master a particular skill in digital marketing, then don’t forget to check out our Short term Certification course in Digital Marketing 

Now buckle up your seats because you are going to know about the impressive marketing strategy of Banco Do Brasil. But before going ahead, let’s first begin with the story, target audience and digital presence of Banco Do Brasil.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Sep 16, 2024

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Author's Note:

I’m Aditya Shastri, and this case study has been created with the support of my students from IIDE's digital marketing courses.

The practical assignments, case studies, and simulations completed by the students in these courses have been crucial in shaping the insights presented here.

If you found this case study helpful, feel free to leave a comment below.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

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Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.