Name: #1 AIB Digital Media Strategies In India - Complete Guide
Brand: IIDE
Rating: 9.9 (103837 reviews)

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<div class="raw-html-embed"><div class="et_pb_text_inner"><h3><strong>The Unique Content</strong></h3><p>AIB has its own unique content formula:</p><p><em>AIB = funny + intelligent + making a point</em></p></div></div>

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><p>AIB makes use of parodies, spoofs, satires and edgy content using the Indian culture, hypothetical situations and even important <strong>social</strong> topics as their subject matter making their content go viral and remain evergreen at the same time.</p><h3><strong>The Social Media Strategy</strong></h3><p>AIB uses YouTube (obviously), Twitter, Facebook and Instagram to reach their target audience and engage with them. Youtube is a vital part of their <a href="https://iide.co/social-media-marketing-course-online/" target="_blank" rel="nofollow noopener noreferrer">Social Media</a> Strategy</p><h4><strong>– YouTube:</strong></h4><p><em>2.2 million subscribers, 11 million video views/month</em></p><p>On an average, AIB uploads 3-4 videos every month. The video mix usually consists of:</p><ul><li>At least 1 comedy video <em>(from a series, Bollywood related, hypothetical situations, BTS, etc)</em></li><li>1-2 videos of their signature content <em>(On Air with AIB, AIB Podcast, etc)</em></li><li>1 satirical video <em>(demonetization, political issues, depression, etc)</em></li></ul><p>The content mix not only helps them churn out fresh content but ensures a wider reach as it satisfies the preferential needs of different people.</p></div></div>

<div class="raw-html-embed"><div data-bglz="1" class="et_pb_text_inner"><p>They make use of attractive video thumbnails but steer clear from clickbaits. This gives enough control to people to decide whether they want to watch a particular video or not, increasing the reliability on their content quality.</p><p>Following are AIB’s most viewed videos:</p></div></div>

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#1 AIB Digital Media Strategies In India - Complete Guide

<div class="raw-html-embed"><div class="et_pb_text_inner"><strong>All India Bakchod</strong> – the three words every young person in India can swear by for funny, relatable and politically incorrect humour on Indian situations. But what made <strong><a href="https://www.youtube.com/user/allindiabakchod" target="_blank" rel="nofollow noopener noreferrer">AIB</a></strong> one of the top 10 YouTube channels in India? Let’s take a look:<style>#page-container { overflow: hidden;}</style></div></div>

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How AIB Nailed It – A Case Study on AIB’s Digital Media Strategies

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