Latest Case Studies

Johnson & Johnson (J&J) is one of the world’s most recognized healthcare names. From baby powder to breakthrough cancer treatments, this company has touched billions of lives. But in 2024-25, J&J looks very different. After spinning off its consumer health arm (now Kenvue), the company is doubling down on pharmaceuticals and medical devices.  This brings up an important question: Can J&J stay a global leader while battling lawsuits, patent expiries, and rising competition?  This SWOT analysis breaks it down for you. Whether you’re a student studying business strategy, an entrepreneur exploring healthcare, or simply curious about how giants adapt, this case study will give you real lessons in resilience and pivoting at scale.  Before diving into the article, please note that the research and initial analysis for this piece were conducted by Tanvi Agarwal. She is a student in IIDE’s Online Digital Marketing Course, May Batch 2025. If you like this blog you can reach out to Tanvi Agarwal on LinkedIn.

Intel, once the uncontested leader of microprocessors, now stands at a critical inflection point in 2025. Legacy strengths like brand and scale persist but so do serious execution, financial, and competitive challenges. In this in-depth SWOT analysis of Intel, we uncover where Intel is strong, where it’s vulnerable, where it can grow, and what external threats it must counter. For entrepreneurs, tech strategists, and students, this is your lens into how a tech giant reinvents itself under pressure. Before diving into the article, we would like to inform you that the research and initial analysis for this piece were conducted by Tanaya Shirke. She is a current student in IIDE's Online Digital Marketing Course, May Batch 2025. If you find this helpful, feel free to reach out to Tanaya Shirke to send quick note of appreciation for her fantastic research, she will appreciate the kudos!

Lush is a UK‑based cosmetics retailer known for fresh, handmade, cruelty‑free bath and beauty products and a bold ethical brand voice. In its FY24 year, the group generated about £690.1 million in turnover, with roughly 869 shops and 13,600 employees across 27 operating countries and brand presence in 50+ markets. In September 2025, it closed every UK shop to protest Gaza conditions, forfeiting GBP 300,000. This Lush SWOT Analysis gives entrepreneurs and business students the framework to understand how ethical principles create both extraordinary brand loyalty and material business risk in 2026.

LG Electronics dominates the global consumer electronics and home appliances market through its transformative Affectionate Intelligence strategy that combines AI innovation with human-centric design. The South Korean giant reported record revenue of KRW 89.2 trillion (approximately $65 billion) in 2025, demonstrating the power of its B2B expansion, subscription services, and premium positioning. LG's marketing approach in 2026 centers on showcasing AI in action through the revolutionary CLOiD home robot, will.i.am xboom audio collaborations, OLED evo displays, and smart mobility solutions. Following a highly successful IPO of LG Electronics India that raised $1.3 billion, the brand leverages integrated omnichannel communication, experiential showcases at CES 2026 , celebrity partnerships, and sustainability messaging to maintain market leadership across 100+ countries while targeting 45% revenue from high-margin B2B operations.The foundational research and initial analysis for this case study were conducted by Deepak Darji, a student from IIDE's Online Digital Marketing course (May 2025 Batch). His comprehensive examination of LG's marketing ecosystem provided valuable groundwork for this updated analysis. If you found these insights helpful, consider reaching out to Deepak with appreciation your encouragement supports emerging marketing professionals building their portfolios!

Spotify, a powerhouse in the audio streaming industry, is celebrated for its data-driven personalization and seamless integration into the daily lives of listeners. Through its iconic "Wrapped" campaigns and hyper-localized playlists, the brand masterfully bridges the gap between cutting-edge technology and emotional storytelling, maintaining its status as a cultural tastemaker for a global audience. The research and initial analysis for this case study were conducted by Khanak Gupta from the IIDE PGDM May Batch 2025. If you find this article insightful and valuable, feel free to reach out to Khanak to send a quick note of appreciation for her excellent research work. She'll truly appreciate your feedback and encouragement.

Honda is the world's largest motorcycle manufacturer and Japan's second-largest automaker, operating across automobiles, motorcycles, and power products in over 150 countries. Yet in 2026 it faces a pivotal moment: EV losses, US tariff pressure, and a collapsed Nissan merger have shaken its outlook.  This Honda SWOT Analysis gives entrepreneurs and business students the strategic clarity they need to understand exactly where Honda stands today.