17 Best Digital Marketing Courses in Gurgaon – 2025

How I Chose the Best Digital Marketing Course?

Key Factor	What to Evaluate
Placements	Does the course offer resume building, interview preparation, and mock interviews? Are alumni placed in top agencies or working with global brands like McDonald's, Nykaa, Garnier, and Boat?
Course Syllabus & Trainers	Does the syllabus cover key topics like Google Ads, Meta Ads, SEO, and AI marketing? Is the course taught by one trainer or are there multiple subject experts for each module? Are the course modules co-certified and vetted by leading agencies?
Live Projects	Does the course allow students to run real Google Ads and Meta Ads campaigns? Does the final project include a complete 360-degree marketing strategy? Are the final project brands outdated, or are they digital-first, Shark Tank brands?
Alumni Testimonials	Are there any recent, positive, and detailed reviews from alumni on Google? Can you find and connect with any alumni on LinkedIn? Do they recommend the institute? Are their alumni working with globally popular brands and advertising agencies (Think WIPOD)?

17 Best Digital Marketing Courses in Gurgaon with Course Highlights

Institute Name	Students work with	Alumni	Google Ratings
IIDE - The Digital School	Google, McDonald's, Boat, Nykaa, Ajio	Ishant Kataria	4.8 ⭐(1,300+ Reviews)
DIDM	Axnode Immigration, UNIbizTEC	Deeksha Pandey	4.6 ⭐ (450+ reviews)
Digital Vidya	Naukri, Citibank	Shayak Munshi	4.6 ⭐ (150+ reviews)
Skill Circle	Not Available	Rohan Mangla	4.2 ⭐ (100+ reviews)
Pace Career Academy	Not Available	Not Available	5.0 ⭐ (10+ reviews)
DSIM	Not Available	Manish Rohilla	4.6 ⭐ (50+ reviews)
W3 Training School	Accenture, Sapient, Ad Global 360	Not Available	4.6 ⭐ (40+ reviews)
AIMS	Not Available	Not Available	5.0 ⭐ (100+ reviews)
iElevate - Institute of Digital Marketing	Not Available	Not Available	4.9 ⭐ (20+ reviews)
DUCAT	Not Available	Not Available	4.8 ⭐ (1,300+ reviews)
GIODM	Not Available	Not Available	4.8 ⭐ (30+ reviews)
PIIDM	Not Available	Not Available	Not Available
WeCreative Technology	Not Available	Not Available	5.0 ⭐ (10+ reviews)
FITA Academy	Not Available	Not Available	Not Available
IIM Skills	Not Available	Not Available	Not Available
SSDN Technologies	Not Available	Not Available	4.8 ⭐ (90+ reviews)
Digi SEO Academy	Not Available	Not Available	4.9 ⭐ (15 reviews)

1. IIDE – The Digital School

According to students, IIDE - The Digital School is rated as one of the best digital marketing institutes in India and beyond, including in metropolitan cities such as Gurgaon. They have trained over 500,000+ learners globally in various aspects of digital marketing.

It offers a range of Online & Offline Digital Marketing courses, providing 100% placement assistance.

Courses Offered:

1. Bachelor’s Program in Digital Business & Entrepreneurship
This course is perfect for recent 12th-grade graduates looking to build a solid foundation in digital marketing, entrepreneurship, and business strategy from the ground up. 

It's a three-year undergraduate program that adds value on top of the regular BCom/BMS/BBA degree.

2. Post-Graduation in Digital Marketing & Strategy

This is their most popular MBA-level PG course, designed for fresh graduates (aged between 20 to 25) looking to kickstart a high-growth career in digital marketing. It’s an 11-month, offline program that covers everything you need to know about digital marketing from A to Z.

What really sets it apart is the practical experience. Students have the opportunity to work with NGOs through Google's GNMI initiative and manage real ad budgets of up to ₹ 10 lakh.

Just imagine the head start you’d get if you’re starting your career in digital marketing!

3. Online Digital Marketing Courses (For Working Professionals)

Lastly, if you're dealing with a time crunch and want the comfort of learning from home, go for their Online Digital Marketing course. There are two tracks under it:

• Advanced Certification

And

• Professional Certification

These courses are ideal for degree college students, working professionals with 3+ years of experience, and business owners, with optional campus immersion available in Mumbai and Delhi.

This course offers live online training sessions and our updated curriculum crafted by industry experts.

Course Trainers

IIDE follows a minimum of 1 expert for each course module as a strict policy. Which means you will learn Google Ads from someone who has more than 10 years of experience in Google Ads or is from Google, making them the subject matter expert. Some of the teachers at IIDE are:

IIDE Placements

IIDE offers extensive career support and 100% placement assistance. The placement cell connects learners with recognised agencies and global brands. 

IIDE also offers AI-based mock interviews to evaluate the body language and tone, and conduct soft skills and agency skills training. Their 3-day placement mock drive, personalised job hunt strategies, and resume creation assistance prepare students to stand out in job interviews you give. 

Here are the Top companies where IIDE has placed their students:

Course Reviews

IIDE has a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1,300 reviews. The high rating is largely attributed to numerous student reviews that praise the mentors, placement assistance, and the course curriculum.

👌 What’s Great:

• Comprehensive digital marketing curriculum that blends theory with practical application
  
  
• Hands-on learning experience with live projects and brand collaborations 

• Strong placement support and exposure to all aspects of digital marketing. 

⚠️ Things to Consider:

• Not the most budget-friendly option, especially if you’re looking for affordable deals.
  
  
• Course intakes are limited, so getting in can be competitive

For career-focused learners seeking hands-on experience and valuable industry connections, IIDE is definitely worth considering.

Course Fees & Contact Details

IIDE offers digital marketing courses with EMI starting from ₹8,000 - ₹24,000, depending on the specific course.
Phone No: +91 9619958615
Email ID: [email protected]
Mumbai Address: Girls Education Society, IIDE Campus, AGES, SV Road, near Andheri Station, Andheri West, Andheri, Mumbai, Maharashtra 400058

2. DIDM - Delhi Institute of Digital Marketing

DIDM is a strong competitor in the digital marketing space, offering hands-on training focused on real-world projects and industry tools like SEO, SEM, Google Ads, and social media marketing.

Since 2010, they’ve trained over 10,000 students, making them job-ready with practical, not textbook, knowledge. Their placement assistance program helps students land roles in top digital marketing companies.

Unlike traditional courses, DIDM’s approach to experiential learning and live projects in performance marketing, content strategy, and more makes them a leading choice for aspiring marketers.

Mode of Learning: Online & Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not mentioned on their platform

Courses Offered:

Course	Duration
Master's in Digital Marketing	3–6 months
Advanced Digital Marketing Course	3–6 months

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👌 What’s Great:

• Offers 500+ training hours, 2-month internship, and live projects including real campaigns.
  
  
• 100% placement support with resume-building, interview prep, and alumni at firms like Axnode Immigration and UNIbiztec.
  
  
• Syllabus covers core digital modules taught by multiple subject specialists

⚠️ Things to Consider:

• Trainer quality may vary across batches.
  
  
• Limited co-certification info—verify before enrolling.

If you're looking for module-wise training with certification, DIDM is a solid pick.

Course fee

DIDM offers digital marketing courses in Noida with fees varying from ₹15,000 to ₹45,000, depending on the specific course and location.

3. Digital Vidya

Digital Vidya is one of the leading institutes in India for digital marketing training.

The institute offers well-structured courses designed to help students become industry-ready. With live projects and hands-on training, students are prepared for real-world challenges.

Mode of Learning: Online & Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not mentioned on their platform

Courses Offered:

Course	Duration
Digital Marketing Course	4 months

Looking for digital marketing courses in Rohtak. Discover programs that’ll take your skills and career to the next level.

👌 What’s Great:

• 140+ hours of live training, co-certified with Google Partners and Microsoft.
  
  
• Trainers are industry experts, supportive and experienced.
  
  
• Hands-on live projects and assignments with real-time feedback.

⚠️ Things to Consider:

• Mixed placement feedback based on some recent reviews.
  
  
• The course fee is on the higher side (~₹65k).

For learners seeking certified flexibility with trusted online formats, Digital Vidya stands strong.

Course Fee

Digital Vidya offers a digital marketing course in Noida with fees varying from ₹35,000 to ₹60,000, depending on the specific course and location.

4. SkillCircle

Skill Circle is a well-known digital marketing institute offering certifications that are recognised in the industry. The courses cover important topics like SEO, SEM, social media, and email marketing.

Students work on live projects and internships, which gives them hands-on experience, helping them understand how to apply what they learn in real-world situations.

Mode of Learning: Online & Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not mentioned on their platform

Courses Offered

Course	Duration
Master in Digital Marketing	6 months
Skill Degree in Digital Marketing	4 months
Foundation in Digital Marketing	3 months

👌 What’s Great:

• Startup & freelancer-oriented training modules.
  
  
• Strong placement support for Delhi NCR learners, including resume pre-review.

⚠️ Things to Consider:

• No physical classroom in Gurgaon (only in Delhi or online).
  
  
• Limited live project specifics, so clarify campaign scope before enrolling.

For learners wanting to build a personal brand, Skill Circle fits well.

Course Fee

Skill Circle offers a range of digital marketing courses in Noida with fees varying from ₹35,000 to ₹65,000, depending on the specific course and location.

5. Pace Career Academy

Pace Career Academy is an ISO 9001:2015 certified institution offering industry-aligned digital marketing training. Their curriculum covers essential areas such as SEO, PPC, Social Media Marketing, Email Marketing, and Google Analytics.

With over 23 branches across India, they provide both online and offline training options, ensuring accessibility for students nationwide.

Mode of Learning: Online & Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not mentioned on their platform

Courses Offered

Course	Duration
Advanced Digital Marketing Program	3–6 months
Digital Marketing Executive Program	2–3 months
Online Digital Marketing Program	3–6 months
Short-Term Certification Courses	1–2 months

👌 What’s Great:

• Highly rated (5.0), focused on LMS-based training with industry tie-ups.
  
  
• Likely includes project-oriented assignments and live sessions.

⚠️ Things to Consider:

• Limited public info on placement and trainers.
  
  
• Small batch feedback is minimal. I recommend verifying the instructor's expertise.

Ideal for local job seekers looking for basic-to-intermediate digital training with HR support.

Course Fee 

Pace Career Academy offers a digital marketing course with fees not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

6. DSIM

DSIM offers a comprehensive Digital Marketing Master’s Program designed to provide in-depth knowledge and practical skills in areas such as SEO, PPC, Social Media Marketing, Email Marketing, Web Analytics, and more.

The program focuses mainly on hands-on experience, ensuring that students are well-prepared to tackle real-world digital marketing challenges.

Mode of Learning: Online & Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Approximately 97%

Courses Offered

Course	Duration
Advanced Masters in Digital Marketing	5 months
Digital Marketing Executive Program	3 months
Online Digital Marketing Program	3 – 6 months

👌 What’s Great:

• Advertises 45,000+ placements, internships, and strong agency exposure.
  
  
• The course is likely to include SEO/PPC and analytics training.

⚠️ Things to Consider:

• Limited verified details on live project integration.
  
  
• Must confirm the experience of trainers.

For learners seeking trusted legacy training with wide certification exposure, DSIM offers value.

Course Fees

DSIM offers a digital marketing course in Gurgaon with fees not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

7. W3 Training School

At W3 Training School, students learn essential digital marketing skills like SEO, PPC, and Social Media Marketing through hands-on training and real-world projects, ensuring they are fully prepared for a career in digital marketing.

Mode of Learning: Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not Specified

Courses Offered

Course	Duration
Advanced Masters in Digital Marketing	3 months

👌 What’s Great:

• Students go on to work at companies like Accenture, Sapient, Dentsu, and AdGlobal360.
  
  
• The curriculum likely includes essentials such as SEO, SEM, and social media strategy.

⚠️ Things to Consider:

• Placement support level unclear.
  
  
• No clear info on hands-on campaign projects.

Best suited for absolute beginners or career switchers in Gurgaon.

Course Fee

W3 Training School offers a Digital Marketing Course in Gurgaon starting from ₹30,000.

8. AIMS Digital Marketing Course

AIMS Digital Marketing Course is offered by All India Media Solutions, a firm with over 12 years of experience providing web and digital marketing solutions. The institute offers practical digital marketing training in Gurgaon, focusing on skills like SEO, Google Ads (PPC), Social Media Marketing, Content Marketing, and Website Development.

Mode of Learning: Online and Offline

Recommended for: Fresh Graduates, Working Professionals, Entrepreneurs, Freelancers

Placement Assistance: Yes 

Placement Rate: 100% Proven Placement Record (From the institute’s official site)

Courses Offered

Course	Duration
Master in Digital Marketing	6 months + Internship
Digital Marketing Course	3 – 4 months
SEO Training	1 – 2 months
PPC Training	1 month
Social Media Marketing	1 – 2 months
YouTube Mastery Course	1 month

👌 What’s Great:

• Boasts a 100% placement track record, with live PPC and social media projects.
  
  
• Likely delivers customised modules for Delhi NCR learners.

⚠️ Things to Consider:

• Transparency is needed on trainer qualifications and co-certifications.

Ideal for students seeking to combine academic studies with digital certifications.

Course Fee

AIMS offers a digital marketing course in Gurgaon with fees not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

9. iElevate - Institute of Digital Marketing

iElevate is a trusted digital marketing institute partnered with Amazon, Google, and Meesho, offering an AI-based digital marketing course that covers 96 advanced modules, including SEO, PPC, Social Media Marketing, and E-commerce.

Mode of Learning: Online and Offline

Recommended for: Fresh Graduates, Working Professionals, Entrepreneurs, Freelancers

Placement Assistance: Yes 

Placement Rate: Not Specified

Courses Offered

Course	Duration
Digital Marketing Course	4 months + 1-3 months internship
Digital Marketing + Advanced Graphic Designing Combo Course	Duration varies

👌 What’s Great:

• High Google rating (4.9) — likely strong student satisfaction.
  
  
• Niche approach to digital marketing tools and contemporary methods.

⚠️ Things to Consider:

• No clear information on placement assistance or live projects.
  
  
• Trainers & syllabus breadth need verification.

For learners seeking certification-backed digital training with job support, iElevate is a promising option.

Course Fee

iElevate - Institute of Digital Marketing offers a digital marketing course with fees around ₹20,000 to ₹25,000 + GST.

10. DUCAT

Ducat provides advanced digital marketing courses in Gurgaon, focusing on industrial training and job-related practical tasks. One of Ducat’s distinguishing qualities is that its faculty members are highly qualified and thoroughly understand the digital sphere.

It is a collaborative technique in which the trainers and trainees brainstorm and look for fresh ideas to implement into live projects to construct distinctive campaigns, making Ducat one of the best digital marketing institutes in Gurgaon.

Mode of Learning: Online and Offline

Recommended for: Fresh Graduates, Working Professionals, Entrepreneurs, Freelancers

Placement Assistance: Yes 

Placement Rate: Not Specified

Courses Offered

Course	Duration
Advanced Digital Marketing	3–6 months
Digital Marketing Mastery	6 months
SEO Training	1–2 months
PPC Training	1 month

👌 What’s Great:

• Popular digital institutes in Delhi NCR with robust online presence and repeatable coursework.
  
  
• High Google rating suggests good student experience.

⚠️ Things to Consider:

• No detailed data about placements, trainer lineup, or live campaigns.
  
  
• They follow a standardised curriculum.

Ideal for tech-savvy students looking to transition into digital marketing.

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Course Fee

DUCAT offers a digital marketing course in Gurgaon, but the fees are not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

11. GIODM (Global Institute of Digital Marketing) 

GIODM (Global Institute of Digital Marketing) offers practical digital marketing training focused on building skills in SEO, social media marketing, Google Ads, and content strategy.

Their programs emphasise real-world applications with live projects and industry tools, helping students develop the confidence and expertise needed to succeed in digital marketing careers.

Mode of Learning: Online and Offline

Recommended for: Fresh Graduates, Working Professionals, Entrepreneurs, Freelancers

Placement Assistance: Yes 

Placement Rate: Not Specified

Courses Offered

Course	Duration
Digital Marketing Course	3–6 months
SEO Specialization	1–2 months
Social Media Marketing	1–2 months

👌 What’s Great:

• 4.8 Star rating implies satisfied students.
  
  
• Offers comprehensive modules in core marketing channels.

⚠️ Things to Consider:

• No evidence of placement or live project inclusion.
  
  
• Trainer and award info unclear.

Ideal for those seeking a local classroom experience with focused job training.

Course Fee

GIODM (Global Institute of Digital Marketing) offers a digital marketing course in Gurgaon with fees not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

12. PIIDM

PIIDM Is a Digital Marketing Institute for Online & Classroom Training. Started in the year 2012 offer their digital marketing training courses are designed for absolute beginners, newcomers, and experts at the same time. Trained 50,000+ students globally, PIIDM offers practical and job-oriented digital marketing courses.

You are provided with over 15 certifications, globally recognised by Google, HubSpot, and others. You can also apply for a demo class before making a final call.

Mode of Learning: Online / Offline

Recommended for: Fresh Graduates & Working Professionals

Placement Assistance: Yes, 100% Placement Assistance

Placement Rate: Not Mentioned

Course Offered

Courses	Course Duration
Online Digital Marketing Course	2 Months

👌 What’s Great:

• Affordable course structure aimed at beginners entering digital marketing
  
  
• Covers basics like SEO, Google Ads, and social media marketing.

⚠️ Things to Consider:

• Limited presence in Gurgaon.
  
  
• Placements and live projects are not widely showcased.

Suited for students who prefer structured learning with tool-based assignments.

Course Fees

PIIDM offers a digital marketing course in Gurgaon with fees that are not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

13. WeCreative Technology

WeCreative Technology is a leading digital marketing institute in Sohna, offering practical training with a focus on live projects, hands-on experience, and industry-relevant skills like SEO, PPC, Social Media Marketing, and Content Marketing.

Their courses are designed to prepare students for real-world digital marketing challenges with mentorship and flexible learning options.

Mode of Learning: Online / Offline

Recommended for: Fresh Graduates, Working Professionals, Entrepreneurs, Freelancers, Housewives, Job Seekers

Placement Assistance: Yes (100% Job Placement Assurance)

Placement Rate: Not Mentioned

Course Offered

Courses	Course Duration
Advanced Digital Marketing Course	Not Specified
Digital Marketing Course	Not Specified

👌 What’s Great:

• Offers customised 1-on-1 training and mentorship.
  
  
• High Google ratings suggest strong trainer support and satisfaction.

⚠️ Things to Consider:

• Low student volume—batch diversity may be limited.
  
  
• No precise alumni placement or agency tie-ups listed.

Ideal for learners looking to master both dev and marketing under one roof.

Course Fee

WeCreative Technology offers a digital marketing course in Gurgaon with fees that are not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

14. FITA Academy

FITA Academy offers a well-structured digital marketing course that spans over 2–3 months. They also provide hands-on training on various aspects of digital marketing and various tools.

The program includes real-time projects under the guidance of expert trainers who have extensive experience of 12+ years.

Mode of Learning: Offline / Online

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not specified

Courses Offered

Course	Duration
Digital Marketing	2 - 3 Months
SEO	NA
Google Ads	NA
Social Media Marketing	NA
Content Writing	NA

👌 What’s Great:

• Operates in multiple cities and offers flexible learning formats.
  
  
• Covers key modules including automation and analytics tools.

⚠️ Things to Consider:

• No Gurgaon-specific placement track record available.
  
  
• Less emphasis on live campaigns.

Ideal for professionals seeking a flexible yet structured curriculum.

Course Fees

FITA Academy offers a range of digital marketing courses in Gurgaon, with fees varying from ₹6,000 to ₹50,000, depending on the specific course and location.

15. IIM Skills

IIM Skills is a leading online Ed-Tech institute in India with a presence in 23 Asian cities. They are listed as #15 on our list of digital marketing courses in Gurgaon.

This institute offers a variety of professional courses that cover basic and advanced topics. They provide 180 hours of comprehensive digital marketing training by experienced trainers and professionals.

IIM Skills has trained over 25,000 students in over 1,000 batches. The institute also offers placement support and helps students create strong resumes.

Mode of Learning: Online

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not specified

Course Offered

Courses	Course Duration
Certified Digital Marketing Expert	4 Months Paid Internship: 2 Months
Digital Marketing Master Certification AI	7 Months Paid Internship: 2 Months
Digital Marketing Leadership Program	11 Months Campus Immersion:  2 Weeks (Delhi, Campus)

What do we like about the course?

👌 What’s Great:

• Well-structured course with international certifications (Google, HubSpot).
  
  
• Strong online support and LMS-driven learning.

⚠️ Things to Consider:

• No physical campus, best suited for self-motivated learners.
  
  
• Live project details are limited; please confirm before enrolling.

Perfect for learners seeking a flexible, online-first learning journey.

Course Fees

IIM Skills has Certified 
Digital Marketing Expert for ₹34,900 + GST 
Digital Marketing Master Certification + AI for ₹74,900 + GST 
Digital Marketing Leadership Program for ₹1,49,000 + GST

16. SSDN Technologies

Since its inception in 2010, SSDN Technologies has been the leading IT and digital marketing training institute in Gurgaon. They also offer a comprehensive digital marketing course designed to equip students with essential skills in this industry. 

The institute provides online and offline training options, ensuring flexibility for learners. With a focus on practical learning, SSDN Technologies aims to bridge the gap between theoretical knowledge and real-world application. 

Their programme can be completed in 40 hours and covers a wide range of topics, including search engine optimisation (SEO), social media marketing (SMM), and Pay-Per-Click (PPC) advertising.

Mode of Learning: Online and Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes

Placement Rate: Not specified

Course Offered

Courses	Course Duration
Digital Marketing Course	40 Hours

👌 What’s Great:

• Includes resume assistance and interview support
  
  
• Offers training in both digital marketing and cloud and software tools.

⚠️ Things to Consider:

• Not fully specialised in digital, verify trainer expertise in marketing modules.
  
  
• No major brand collaborations highlighted.

Best suited for students looking to combine digital with technical skills.

Course Fee

SSDN Technologies offers a range of digital marketing courses in Gurgaon with fees starting from ₹7,500, depending on the specific course and location.

17. Digi SEO Academy

Digi SEO Academy is an ISO-certified and MSME-approved digital marketing institute in Gurgaon, offering hands-on training in SEO, Google Ads, Social Media Marketing, Content Writing, and Web Development.

With over 8 years of industry experience, their courses emphasise practical learning through live projects and provide 100% paid internship or job placement support.

Mode of Learning: Offline

Recommended for: Fresh Graduates, Working Professionals

Placement Assistance: Yes (100% Paid Internship or Job)

Placement Rate: Not specified

Course Offered

Courses	Course Duration
Kickstart Digital Marketing	3 months
Advanced Digital Marketing	6 months
Ultimate Digital Marketing Mastery (Diploma)	1 year

👌 What’s Great:

• Offers highly personalised SEO and content marketing training.
  
  
• Ideal for individuals specialising in search-based marketing.

⚠️ Things to Consider:

• Limited batch sizes.
  
  
• Not a full-stack marketing course.

Great for learners who want to specialise in SEO and performance marketing.

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Course Fee

Digi SEO Academy offers a digital marketing course in Gurgaon with fees that are not explicitly mentioned on their platform. However, we encourage you to explore their offerings and contact their team for further details.

The Ideal Concepts Covered in a Digital Marketing Course 

Beginner-Level Concepts:

• Search Engine Optimisation (SEO): Improve your website's visibility on search engines like Google to attract more organic traffic and boost your website ranking.
• Social Media Marketing: Use platforms like Facebook, Instagram, and Twitter to engage users and grow your brand’s social presence and followers.
• Google & Meta Ads: Run targeted ads on Google and Facebook to drive quality traffic to your website, increase conversions, and improve ROI.
• Google Analytics: Track and analyse how visitors interact with your website, giving you valuable insights to enhance your digital marketing strategies.
• Marketing Automation: Leverage automation tools to streamline your marketing efforts, making tasks more efficient and ensuring timely campaigns.
• Website Building: Create and design a user-friendly website using platforms like WordPress or Shopify to enhance user experience and promote your products.
• Influencer Marketing: Partner with influencers in your niche to help promote your brand and expand your reach across platforms.
• E-commerce Marketing: Learn specialised strategies tailored for online stores to increase traffic and boost sales in a competitive market.
• Email Marketing: Send personalised emails to customers, nurturing relationships and driving more conversions through targeted campaigns.

Advanced-Level Concepts:

• CRO (Conversion Rate Optimisation): Improve your website’s design and user experience to encourage more visitors to complete desired actions, like making purchases.
• Content Marketing: Create valuable content like blogs, videos, and social media posts to attract, educate, and engage your audience, positioning your brand as an authority.
• Affiliate Marketing: Promote other brands' products and earn commissions when customers buy through your referral links.
• Video Marketing: Produce engaging video content to attract viewers, increase brand visibility, and build stronger connections with your audience.
• Mobile Marketing: Reach customers on their mobile devices using campaigns through apps, SMS, and mobile-optimised websites.
• Remarketing: Target visitors who’ve previously shown interest in your brand by reminding them about your products through ads.
• Online Reputation Management: Monitor and manage your brand’s reputation online by responding to reviews and social media mentions, ensuring a positive public image.
• Programmatic Advertising: Automate the digital ad-buying process to ensure better targeting, more efficient cost management, and effective ad placement.
• Customer Journey Mapping: Understand and improve the steps customers take on their journey with your brand to boost retention and conversions.

Want to explore if digital marketing is right for you? 
Join our Free Digital Marketing Course and learn directly from industry experts.

Our expert-led session will provide insights into the latest digital marketing trends, strategies, and tools that can help you succeed.

Digital Marketing Courses in Gurgaon: Who Should Apply?

1. Freshers

Struggling to find your first job? A digital marketing course in Gurgaon will offer you a dynamic career path with plenty of opportunities for you to choose from.

As the industry expands, the demand for innovative professionals who can effectively manage social media, SEO, and online advertising continues to increase.

Starting early will help you establish a strong foundation and excel in this ever-evolving field.

2. Undergraduates

Even as an undergraduate, pursuing digital marketing in Gurgaon can offer significant benefits. It will equip you with practical skills that complement your academic studies.

Learning SEO, content creation, and analytics will give you a competitive edge and make your CV stand out before you even graduate.

3. Working Professionals

Looking to advance your career? A digital marketing course in Gurgaon can take you to the next level! It will keep you updated with the latest trends and tools, enhancing your current role and opening new opportunities within the digital space.

4. Business Owners

For business owners, a digital marketing course in Gurgaon can be a game-changer. You’ll learn how to effectively promote your products or services online, engage with customers, and drive sales, all while measuring return on investment.

Understanding the differences between Digital Marketing vs Traditional Marketing is key to staying competitive in today’s market