Top 6 PPC Courses in Gurgaon to Upskill your PPC Skills

Updated on: Feb 2, 2023
PPC-Courses-in-Gurgaon-Featured-Image

Do you want to find out the Best PPC Courses in Gurgaon?  Would you like to learn how to boost the visibility of your website in browsers? You are at the right place.

For your convenience, we’ve compiled a list of the best PPC Courses in Gurgaon, along with the course fees, instructors, reviews, and other relevant information.

So let us first understand what PPC is and why it is getting extremely popular. People might be asking why pay-per-click advertising is so popular in the market.

What are the many ways to get PPC training? What is the precondition for enrolling in this course? Is Pay-Per-Click (PPC) a job? What is the duration of the course? This Blog will answer all these questions.

PPC stands for Pay Per Click. It is a strategy for enhancing an online performance in a search engine in simple words. The more prominent your website is on search engines, the more exposure it obtains so the more likely you are to acquire new consumers, which is why most firms today use PPC. PPC is the most efficient approach to grow your company.

Google costs you less per click if your advertisements and landing pages are useful and pleasing to consumers, resulting in more earnings for your business. So, we would recommend you to use Google Ads.

Google Ads is the world’s most popular PPC advertising solution. Businesses may use the Ads platform to generate ads that show on Google’s search engine and other Google sites.

Google Ads uses a pay-per-click approach, in which users bid on keywords and get charged for each click on their advertising. When a search is begun, Google searches its pool of Ads advertisers and selects a group of winners to appear in the lucrative ad space on its search results page. 

The “winners” are determined by a number of variables, including the quality and relevancy of their keywords and ad campaigns, as well as the magnitude of their keyword bids.

Let’s see the Job Opportunities for PPC Specialists in Gurgaon-

ppc Courses in gurgaon - job oppotrunities

PPC has a valid stake in the broadening scope of digital marketing in general. Digital marketing careers are a lucrative option in today’s society.

Digital marketing is the key to having a high-demand job. Emphasizing the role of digital marketing, businesses are stepping up their efforts to focus on it, and as a result, digital marketing scope is increasing day by day, expanding their market reach. 

The main benefits of a digital marketing job include higher income and more employment options. Apart from these, digital marketing features a wide selection of applications since promoting and branding a business through digital media is the quickest and most dependable form. 

Useful Tip: If you want thorough digital marketing training from the comfort of your own home, check out this 3-month Online Digital Marketing Course in India. This course covers all of the essential components of digital marketing, such as PPC, SEO, SMM and others.

You may also look at some more options for digital marketing courses in Gurgaon.

Now that you have a clear idea of PPC let’s dive into the courses and their details:

 

Quick Overview of PPC courses:

Institutes Duration Fees
IIDE- The Digital School 16 Hours INR 7000
DM GURU 14 days N/A
Simplilearn 60 hours INR 15,999
IWT TRAINING INSTITUTE N/A N/A
APTRON SOLUTIONS 45-60 days N/A
Skillshare N/A N/A
Get Assured Placements - PG in Digital Marketing

Top 6 PPC Courses In Gurgaon To Choose From:

 

1. IIDE – The Digital School

PPC Courses in GURGAON - iide logo

IIDE is one of India’s most well-known Digital Marketing Institutes. It was started by Karan Shah in 2016, and it has now trained over a million students through online, offline, and on-demand methods.

IIDE was named “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 in the year 2020. IIDE has risen to the top because of its excellent teaching methods and enjoyable learning environment for students.

In the instance of covid-19, it is clear that the sooner we begin to adapt to the online medium, the better. In this regard, IIDE has already gone a step further.

IIDE offers an intensive Online Google Ads Course that includes certificates and innovative teaching methods. In the form of high-quality video lectures, students will be able to learn from top industry professionals and experts.

The next stage is to attend weekly live online sessions with the trainers to clear up any concerns or queries and learn through enjoyable activities and review the contents.

The finest part of IIDE is that students may benefit from one-on-one mentoring sessions with trainers for more in-depth problem-solving.

Are you curious to learn more about this course? Here’s all you need to know about the online Google ads course offered by IIDE. Before we get into the course specifics, have a look at this 3 minutes video that beautifully depicts student life at IIDE.

  • India’s Digital Scenario
  • Search Engine Optimization for E-Commerce Marketing (SEO)
  • How to Make Money from Your Blog
  • Google Ads – Search Engine Marketing (SEM)
  • Marketing with Content
  • Content Strategy in Advance
  • Essentials of Design
  • Marketing on Social Media
  • Influencer Marketing 
  • Management of Brand Reputation
  • Analytics for the Web
  • Strategy for Creativity
  • Media Preparation
  • Soft abilities
  • Email Promotion
  • Optimization for the App Store (ASO)
  • Website Design & Development
  • Psychology for AD
  • Writing copy

ppc Courses in GURGAON - iide course faculty

The online digital marketing course lasts three months and requires roughly 16 hours per week. The Course Fee is INR 7,000, with a 0% EMI option available.

This fee may appear to be a touch on the high side, however, consider the course highlights:

Some of the training  highlights are

  • 40+ Hours of Video Instruction
  • 70+ Live Learning Hours
  • 13 or more certifications
  • Mentoring one-on-one
  • Complete placement assistance
  • More than 250 Hiring Partners

Certification Offered

On completion of this online Google Ads course, you will be able to rank your website higher on Google and become a PPC Specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

ppc Courses in GURGAON - certification

IIDE Students Work At

PPC Courses in GURGAON - iide placements

Student Reviews

ppc Courses in GURGAON - iide student reviews

Contact Details

Phone: +91 7304442840

Email: connect@iide.co

Website: https://iide.co/google-ads-course/

2. DM GURU

ppc Courses in gurgaon - dm guru logo

DM Guru is a leading Digital Marketing Institute in Gurgaon that provides expert training based on the opportunity to work on real-world projects, expanding work experience and increasing CV headlines. Top SEO Professionals, IT Experts, Excellent WordPress Developers, Experienced Content Writers, and Certified Google Ad Words People are all part of Dm Guru’s team. 

They create a one-of-a-kind environment for trainees to assist them to overcome the difficulties and problems that the digital marketing profession presents. They have been awarded as “The Best Digital Marketing Training Institute in Delhi/NCR”
also “The Most Promising Advanced Digital Marketing Training Institute of the Year” in the year 2019.

 PPC Course Syllabus:

  • Introduction to pay per click
  • Google PPC Campaigns
  • Facebook Campaigns
  • Youtube Advertising Campaigns 
  • LinkedIn Campaigns

PPC Course Duration & FEES:

The duration of this course in Gurgaon on campus is 14 days. The batches are divided into 2-3 days a week. The PPC Course fees are Rs.22000.

PPC Course Highlights:

  • Anyone who is a graduate or undergraduate with basic knowledge of computers may join PPC Classes. Be it, entrepreneurs, individuals, Marketing professionals, Job seekers, freelancers, and business owners may ask for corporate or Live projects-based PPC Training in Gurgaon with Google AdWords Certification.
  • DM Guru is a professionally managed organization offering training through industry professionals with certification courses.
  • 100% guidance and placement assistance will be offered.
  • The Training session is also divided into flexible sessions like alternate day (MWF, TTS, SS), Regular, Weekend, or Online Training.

Contact Details:

Location: 130, JMD Megapolis, Sohna Road Sector 48 Gurugram, Haryana 122001

Phone Number: 97182 40005

Email: enquiry@dmguru.in

3. Simplilearn

PPC courses in Gurgaon - Simplilearn's logo
Simplilearn is the world’s #1 online Bootcamp for digital economy skills training, to assist people in acquiring the skills they need to succeed in the digital economy.

They offer in-depth online training in a variety of subjects, including cybersecurity, cloud computing, project management, digital marketing, and data science. To put it another way, they specialise in areas where technology and best practices are fast evolving.

PPC Course Syllabus:

  • Course Introduction
  • Psychology of search
  • Understand Keyword organization
  • Keyword match types
  • Negative keywords and managing search terms
  • Keywords search
  • Creating compelling Ads
  • Advanced Ad Features
  • Ad Testing

PPC Course duration and Fees:

The duration of this PPC Course is approximately 60+ hours. The fee for a Self-paced learning course is Rs.15,999

While the amount may seem higher, check out the highlights of the course.

PPC Course Highlights:

  • 60+ hours of blended learning
  • 126 live demos of Google Ads, Google Analytics, and YouTube Ads tools
  • Five industry-specific projects
  • Aligned to Google Ads and Bing Ads Certification exams
  • Work with Google Ads, and Google Analytics, and learn conversion tracking
  • Understand display marketing, remarketing, and content marketing.

Contact Details:

Address: NALANDA 53/1 C, Manoj Arcade, 24th Main Rd, Sector 2, HSR Layout, Bengaluru – 560102, Karnataka, India.

Phone number: 1800-212-7688

Website: https://www.simplilearn.com/digital-marketing/pay-per-click-ppc-certification-training

4. IWT TRAINING INSTITUTE

ppc Courses in gurgaon - iwt training institute logo
IWT Training Institute is a renowned and well-known IT education centre in Gurgaon. They offer IT training in a variety of technologies, including digital marketing courses, industrial training, corporate training, and IT education. IWT offers a variety of web design classes, including HTML5, CSS3, and JavaScript. In Delhi/NCR, IWT has positioned itself as one of the premier institutes for various training programmes. IWT Institute is the premier training institute for SEO, SMO, SEM, SMM, Google Adwords, PPC, and Digital Marketing courses.

Course Syllabus:

  • PPC CAMPAIGN
  • PPC-KEYWORD RESEARCH
  • AD CREATION FOR PPC CAMPAIGNING
  • BID MANAGEMENT IN PPC
  • LANDING PAGE FOR PPC
  • PPC REPORTING
  • PPC CAMPAIGNING TOOLS

Course Highlights: 

IWT offers PPC training in a variety of formats, including remote learning for professionals with a busy schedule and regular classes for new students. They offer low-cost online PPC training in India and offline PPC training in Gurgaon, both of which include live Google Adwords assignments.

Contact Details:

Address: NM-28, Basement, Old DLF Sector-14

Gurgaon, Haryana 122001

Phone Number: +91-874-407-7761

Email: info@iwttraininginstitute.com

Website: http://www.iwttraininginstitute.com/

5. APTRON SOLUTIONS

ppc courses in gurgaon - aptron logo
In Gurgaon, APTRON is a reputable provider of PPC training. Its excellent PPC training programme allows students to enrol in a PPC course in Gurgaon to create, develop, and build powerful technical solutions, resulting in increased productivity and scalability. Their PPC training in Gurgaon is centred on real-world industry projects that help students rethink and turn technology into the next powerful age through comprehensive hands-on exposure.

PPC Course Syllabus:

  • Understanding Search Engine Marketing & PPC
  • Optimizing Your Website to drive conversion
  • Building your First Campaign with Google Adwords
  • Incorporating Tracking Parameters
  • Analyzing and optimizing your campaigns
  • Mobile App Marketing

PPC Course Duration and Fees:

There are a variety, of course, durations as follows,

  • Regular: 45-60 days, 2 hours per day, Live Class Room
  • Weekend: 8-weekend Courses, 3 hours per day, Live class Room
  • Fast Track: 5 days, 6+ hours, Live classroom

Course fees are not available. You can check out their website to know more details.

 Course Highlights:

  • Skill-based training
  • Limitless lab sessions
  • Availability of free Demo classes
  • 100% Placement assistance
  • Guidance for the certification exams
  • Industry expert trainers
  • Free Study Material, Books, PDFs, Video Training, Video Lectures, Sample Questions, Exam Preparation, Interview Questions, HR screening questions, Lab Guides and Projects.
  • Hostel facilities are available at Rs.4,500/- per month for PPC training in Gurgaon.
  • PPC certification is globally recognized. We accept Cheques, Cash, Credit Cards, Debit card, and Net Banking payment modes.
  • Students now working at Dell, HCL, TATA, Sony, Wipro, Reliance etc.

Contact Details:

Address: OLD DLF COLONY, Gurgaon,122001

Website: http://aptrongurgaon.in/

Phone: +91-706-527-3000, +91-706-527-1000

6. Skillshare – The Full Google Ads Course From Beginner To Expert – PPC

PPC courses in Gurgaon - Skillshare's logo

There are thousands of online courses available on Skillshare on a variety of topics. The institute is dedicated to educating people around the world. The company has trained more than 3 million people. You will learn the basics of Google Ads and all the tools you need. To learn more about their course, check out the details below.

Course Syllabus

  • Course Introduction
  • Create Your Google Ads Account
  • Google Ads Dashboard
  • Google Ads PLan
  • Market & Competitors Research
  • Keywords Research
  • Create Your Google Search Campaign
  • Search Ads Monitoring and Scaling
  • Google Merchant Center
  • Google Shopping Camapign
  • Google Shopping Campaigns Highlights
  • Google Display Campaigns Introduction
  • Create Your First Display Campaign
  • Create Your First Video Campaigns
  • Creating a Performance Max Campaign
  • Google Discovery Ads
  • Content suitability
  • Reports
  • Rules

To know more about the syllabus, you can check their website

Course Duration and Fees

The course duration and fee for this course provided by skillshare are currently unavailable. However, you can get in touch with them to know more about these details.

Course Highlights

  • Taught by an industry expert
  • Beginner friendly
  • Industry relevant curriculum
  • 100% online

Contact Details

Phone: N/A

Email: N/A

Address: N/A 

Now that we’ve seen the top 6 PPC Trainings in Gurgaon, let’s look at some common questions. 

Get Assured Placements - PG in Digital Marketing

FAQ- Frequently Asked Questions:

Q. How much does PPC training cost?

The PPC training cost in Gurgaon depends on the institute you opt for. It ranges from INR 5000 to INR 7000. IIDE’s Online PPC Course costs INR 7,000 and is led by industry professionals.

Q. What is the best PPC Training course?

According to the listicle above, IIDE provides the best Google Ads Course in Gurgaon because IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students learn from the top business leaders and get some insights into the corporate world.

Q. What is the Scope of PPC careers in India?

The scope of PPC careers in India is very bright and promising. The way PPC has enabled businesses to strengthen their marketing game is commendable and thus, companies are looking for PPC professionals and analysts. With such high demand, this job role enjoys a good pay scale in the industry. Thus, PPC careers are a very lucrative career choice. 

For more information, the Benefits of SEM blog might interest you.

To Conclude

The above PPC Courses in Gurgaon has made it accessible for you to upgrade your PPC skills and set your career in motion in the field of PPC. 

Due to the ongoing coronavirus pandemic, people have made a habit of remote learning. Thus we recommend you choose online courses and learn from the comfort & safety of your home.

There are so many other digital marketing skills just like PPC which are experiencing a huge rise in demand. So if you would like to stretch your learning horizon, IIDE offers short-term certification courses in Digital Marketing as well. 

We hope you found this blog interesting and enjoyed reading it. If you have any doubts or questions, then let us know in the comment section below. 

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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