10 Best Content Writing Courses in Pune With Course Highlights (2026)

What is Content Writing and Why It Matters in 2025?

Content writing is the art and strategy of crafting engaging, valuable, and relevant content that connects with audiences and drives action.

In Pune, learning content writing unlocks exciting career opportunities across sectors like IT, startups, creative agencies, education, media, and more.

Content Writing in the Digital Age

Digital platforms thrive on high-quality content. Even with AI tools like ChatGPT and Gemini available in 2025, human creativity, authentic brand voice, and emotional nuance remain indispensable.

Skilled writers stand out by delivering meaningful engagement beyond what algorithms offer.

Why Content Writing Is Still Relevant

Content writing continues to fuel digital outreach, powering blogs, websites, social media copy, newsletters, and email campaigns that resonate. With businesses adopting “content everywhere” strategies, writers are needed across platforms like LinkedIn, Instagram, YouTube, AI assistants, podcasts, and voice search.

How Content Writing Drives Growth

• Increased Visibility: Publishing consistent, high-quality content boosts your brand’s online presence and recall.
• Pre-Qualified Leads: Targeted writing attracts people already interested in what you offer.
• Brand Credibility: Thoughtful articles, case studies, and web copy help build trust and authority.

Unlike paid ads that stop delivering results when the budget runs out, evergreen content continues to generate traffic and leads long after publication.

Growing Demand for Content Writing Courses in Pune

Pune is a vibrant hub for IT, startups, education, media, and healthcare, creating a memorable market for content writers across domains.

Job Opportunities in Pune

Many content writing positions are available daily, ranging from entry-level roles to specialised content marketer positions.

Salaries vary widely:

• Monthly base pay ranges from ₹15,000 to ₹30,000 for entry-level roles, averaging around ₹20,000 monthly.
• Annual salaries typically span from ₹1.1 L to ₹9 L, depending on experience level.
• Some companies report earning ₹5 L to ₹7.5 L annually, especially with tech or niche expertise.
• Companies hiring include established firms, tech consultancies, media agencies, and startups.
• Freelance content writing is growing steadily; many professionals find flexible project-based opportunities through platforms like Upwork.

Tip: Don’t Want to Read It All?

IIDE – The Digital School offers a hands-on Content Writing Course designed to cover everything from writing principles to digital storytelling strategies. The program includes AI-based mock interviews, 1-on-1 mentorship, networking opportunities, and a dedicated learning portal. The duration is around 2 months, with fees starting from ₹19,999.

Local institutions in Pune, such as media colleges and creative institutes, also offer writing-focused programs, though they are often more journalism-oriented.

Pune-Specific Advantages

• Diverse Industries: From education and healthcare to startups and media, Pune offers multiple sectors for content writing opportunities.
• Freelance Ecosystem: Writers can leverage freelance platforms or local agencies to find flexible or niche projects.
• Competitive Salaries: With experience, writers can command between ₹4 L to ₹7 L annually, or more with technical or speciality skills.
• Educational Foundations: Strong institutions like Ranade Institute and Fergusson College provide media and communication-oriented courses that complement content writing.

10 Best Content Writing Courses in Pune 

Institutions	Course Duration	Course Fees
IIDE – The Digital School	2 months	₹19,999
Henry Harvin Education	40 hours	₹40,000
Digisnare	2-3 months	Not available
Symbiosis Centre of Distance Learning	6 months	₹3,000-₹10,000
Technowrites	4 weeks	₹15,000
Fergusson College	8 weeks	₹20,000 + 18% GST
IIM Skills	Not available	Not available
Digital Skills	Not available	Not available
Living Bridge	4 days	₹8,000
Skillshare	Not available	Not available

1. IIDE – The Digital School

According to students, IIDE - The Digital School is rated as one of the best digital marketing institutes in India and beyond, including in metropolitan cities such as Pune. IIDE has trained over 500,000+ learners globally in various aspects of digital marketing.

From the numerous specialised short-term courses available, IIDE offers an extensive Online Copywriting Course that covers important aspects of content as well as copywriting.

It follows an advanced teaching methodology. The course begins with watching high-quality video lectures, followed by live online sessions and a ‘Book a Mentor’ facility as well.

You can also pursue the IIDE course from a distance. Simply head to the website, register for your course, and attend classes virtually. Moreover, enthusiasm and enjoyment are the same as when you’re in physical mode.

IIDE Content Writing Course Syllabus

The online copywriting course is designed to help you learn the art of digital copywriting, content writing, and social media content writing to maximise your effort on your copy and eventually amplify your marketing efforts.

• Basics of Copywriting
• Communication in the Digital World
• Copywriting and Content Writing is a science
• Digital Copywriting – Elements and Formulas
• Marketing Appeals that help with Digital Copywriting
• The Copywriter’s Process
• Harmony between Art & Copy
• Social Media Content Creation
• Copywriting Tools & Copy Presentation Technique

IIDE Copywriting Course Trainer

IIDE's CopyWriting course is taught by industry experts with extensive hands-on experience in CopyWriting. They provide real-world insights and practical knowledge to help students understand the nuances of CopyWriting and its application in various industries.

Course Certification

Upon successful completion of the course, students receive an industry-recognised certification from IIDE. This certification serves as a testament to your Online Copywriting Skills and can enhance your career prospects in the digital marketing field.

Alumni Reviews

IIDE has received positive feedback from its alumni, with an average rating of 4.5 out of 5. Students have praised the course for its comprehensive content, practical approach, and the expertise of the trainers.

Course Duration & Fees

The duration of the online Copywriting course is approximately 2 months. The Copywriting course fees are ₹19,999.

What’s great about IIDE's course?

• Access to WhatsApp Community/Networking Channel
• 1-on-1 Mentoring Sessions
• AI-based Mock Interviews
• Industry-recognized certification
• Designated Learning Portal

Things to consider if you are choosing the IIDE's course

Course intakes are limited, so getting in can be competitive

Contact Details

Phone No: +91 9619958615
Email ID: [email protected]
Mumbai Address: Girls Education Society, IIDE Campus, AGES, SV Road, near Andheri Station, Andheri West, Andheri, Mumbai, Maharashtra 400058

2. Henry Harvin Education

Henry Harvin’s content writing course stands out as one of the premier content writing courses in Pune, offering comprehensive certification upon completion.

Established in 2013, Henry Harvin has earned a reputation as a leading content writing institute in Pune, renowned for its informative and practical training programmes.

The institute specialises in training, skill development, assessment centres, content services, and higher education, making it a versatile choice for aspiring content writers.

Consider exploring their free digital marketing courses to help you get a feel for the field and gain crucial knowledge before fully committing to a comprehensive programme.

Embarking on a content writing career with Henry Harvin is an excellent decision.

The course modules are meticulously structured, featuring a detailed syllabus that covers all essential topics required for proficiency in content writing.

Additionally, they offer a Gold Membership as part of their programme, providing access to various exclusive benefits that enhance the learning experience.

Course Duration and Fees

• Duration: 40 hours
• Fees: ₹15,000

What’s Great About This Course?

• Mentorship from Industry Experts
• Practical, Job-Ready Projects
• Mock Interview and Hackathon Experience
• Comprehensive Training

Things to Consider Before Choosing the Course

• Relatively Short Duration
• Unclear Delivery Format
• EMI or Instalment Options Not Specified

Contact Details

Phone Number: +91 9891953953

3. Digisnare

Individuals seeking to master web writing and natural referencing techniques to optimise the visibility of digital content can benefit from the content writing courses in Pune offered by this esteemed content writing institute.

The primary objective of the training is to teach effective and appropriate written communication within the context of strategic writing.

The course is designed to develop the ability to produce varied and impactful documents, ensuring communication with the recipient is concise, logical, and rich in relevant content.

Course Duration and Fees

• Duration: 2–3 months
  
• Fees: Contact for fee details

What’s Great About This Course?

• Focuses on real-time scenarios and practical assignments.
• Offers training in various content writing styles, including SEO and technical writing.
• Provides personalised attention to students.

Things to Consider Before Choosing the Course

• Course fee not publicly disclosed; contact for exact fee details.
• Limited information available online; direct inquiry recommended.

Contact Details

Phone: Not specified

4. Symbiosis Centre of Distance Learning

Symbiosis, a leading content writing institute in Pune since 2001, offers two of the most comprehensive content writing courses in Pune.

These courses include a Diploma in Creative Writing in English and a Postgraduate Diploma in Technical Writing in Business Management.

Renowned for its excellence in various educational domains, Symbiosis provides aspiring content writers with the skills and knowledge necessary to excel in both creative and technical writing fields.

Course Duration and Fees

• Duration: 6 months
• Fees: ₹3,000–₹10,000

What’s Great About This Course?

• Offers a structured curriculum with a focus on practical skills.
• Provides certification upon completion.
• Offers flexibility in learning schedules.

Things to Consider Before Choosing the Course

• Course fee not publicly disclosed; contact for exact fee details.
• Limited information on placement assistance.

Contact Details

Phone: Not specified

5. Technowriters

Technowrites was founded in November 1994 by Mak as a freelance endeavour and was incorporated as a private limited company in 1999.

Over the past 25 years, the company has successfully completed numerous projects both domestically and internationally. With a client base exceeding 350, including India’s top 10 IT firms, leading national corporations, defence organisations, and 18 Fortune 500 companies worldwide, Technowrites has established a strong reputation.

Today, Technowrites provides training programmes and a range of value-added services, including digital marketing crash courses, further reinforcing its position as a leading content writing institute in Pune.

Course Duration and Fees

• Duration: 4 weeks
• Fees: ₹15,000

What’s Great About This Course?

• Offers both online and offline training options.
• Provides 1-to-1 live doubt-solving sessions.
• Includes recorded sessions and backup classes.

Things to Consider Before Choosing the Course

• Limited information on advanced topics; may be more suitable for beginners.
• No information on placement assistance.

Contact Details

Phone: Not specified

6. Fergusson College

Fergusson College, one of Pune’s most renowned institutions, has partnered with Technowrites, a leading content writing institute in Pune, to offer a certificate course in content writing for students and professionals.

This collaboration has been a boon for individuals interested in learning content writing and creation from Fergusson, providing expert training and valuable skill development.

Course Duration and Fees

• Duration: 8 weeks
• Fees: ₹20,000 + 18% GST

What’s Great About This Course?

• Offers a structured curriculum with a focus on practical skills.
• Provides certification upon completion.
• Offers flexibility in learning schedules.

Things to Consider Before Choosing the Course

• Course fee not publicly disclosed; contact for exact fee details.
• Limited information on placement assistance.

Contact Details

Phone: Not specified

7. IIM Skills

IIM SKILLS’ Content Marketing Master Course is among the leading content writing courses in Pune.

Headquartered in New Delhi, IIM Skills is one of the most frequently searched content writing institutes in Pune on Google. It is also recognised as one of the world’s top online education providers, currently offering programmes in Digital Marketing, CAT Coaching, and Content Writing.

The standout feature of their offerings is the Content Writing Master Course, which enables students to implement and refine their writing skills effectively. It is the most comprehensive content writing programme available. Now, let us explore the course syllabus of their content writing courses in Pune.

Course Duration & Fees

• Duration: IIM Skills offers the Content Writing Master Course, which spans around 10 weeks of virtual instruction.
• Fees: The detailed fee isn’t clearly listed on their site for this specific course. However, a related Content Writing Master Course is featured on Shiksha with a duration of 16 hours and a fee of ₹11,900

What’s Great About This Course?

Here are a few standout aspects that make IIM Skills’ course appealing:

Lifetime access to study materials and class recordings is a great resource for revisiting content anytime.

• Portfolio development support - students are guided in building their content portfolios.
• Guidance by industry experts - experienced professionals train learners in real-world content writing practices. 
• Internship opportunities - some course versions include internships for hands-on experience in content creation.

Things to Consider Before Choosing the Course

Here are a few things students should keep in mind:

• Variations in duration and offerings -some listings show a 10-week course, while others mention a 16-hour module. Make sure you verify the specific structure and hours before enrolling.
• Fee clarity - advertised fees (like ₹11,900 for a short course) differ from longer options; details may vary.
• Reliance on internships for practical learning - while internships boost hands-on experience, the pure instructional part might lean more theoretical, depending on batch availability and structure.

Contact Details

Official Website: You can explore the Content Writing Master Course on IIM Skills’ site (linked from their courses catalogue).
Phone: +91 95807 40740.
Email: [email protected]

8. Digital Skills 

Digital Skills, established by Yashus Digital Marketing Pvt. Ltd., is one of Pune’s leading content writing institutes. They offer a comprehensive range of digital marketing courses for students, professionals, and digital accelerators.

Within their student offerings, they provide a practical content marketing course that teaches how to engage customers and build connections through the right content.

Moreover, this course is not restricted to students alone; professionals and business owners can also enrol to enhance their skills. Explore the course syllabus for their content writing courses in Pune to learn more.

Course Duration and Fees

• Duration: Contact for details
• Fees: Contact for details

What’s Great About This Course?

• Offers a structured curriculum with a focus on practical skills.
• Provides certification upon completion.
• Offers flexibility in learning schedules.

Things to Consider Before Choosing the Course

• Course fee not publicly disclosed; contact for exact fee details.
• Limited information on placement assistance.

Contact Details

Phone: Not specified

9. Living Bridge

Living Bridge is a platform dedicated to equalising opportunities between talent and training by offering comprehensive workshops at affordable prices.

They provide various seminars, including blogging and content writing, filmmaking, screenwriting, creative writing, storytelling, photography, and theatre.

The content writing workshops in Pune offered by Living Bridge aim to develop successful bloggers and content writers, establishing it as a leading content writing institute in Pune.

Course Duration and Fees

• Duration: 4 days
• Fees: ₹8,000 (Early Bird: ₹7,200)

What’s Great About This Course?

• Offers a concise and focused curriculum.
• Provides practical assignments and live projects.
• Provides placement assistance.

Things to Consider Before Choosing the Course

• Short duration may not cover advanced topics.
• Limited information on certification details.

Contact Details

Phone: +91 9890000587

10. Skillshare 

Skillshare is an online e-learning platform that offers thousands of courses on a variety of topics.

This institute’s main goal is to educate people all over the world. Over 3 million people have been trained by them.

You will learn the basics of content management and all the tools you need as a digital marketer in the content marketing course.

Take a look at the details below for an in-depth look at their course.

Course Duration and Fees

• Duration: Varies by course; individual classes typically range from 3.5 to 10 hours.
• Fees: Membership-based pricing; access to all courses with a monthly subscription.

What’s Great About This Course?

• Offers a wide range of content writing classes, including SEO writing, blogging, and copywriting.
• Industry professionals and experienced instructors teach classes.
• Provides a community platform for feedback and networking.
• Allows learners to work on real-life assignments and projects.

Things to Consider Before Choosing the Course

• No formal certification upon course completion.
• Quality and depth of courses can vary; it's essential to review course previews and ratings.
• Requires a stable internet connection for streaming classes.

Contact Details

Phone: Not publicly listed; support available through the website.

Ideal Content Writing Course Syllabus in Pune

1. Introduction to Copywriting

• Understanding Copywriting: Learn the fundamental concepts of copywriting and its role in marketing and sales. Understand how persuasive writing can influence consumer behaviour.
• Types of Copywriting: Explore various forms of copywriting, including advertising, SEO copywriting, content writing, and direct response writing.
• The Psychology Behind Copywriting: Gain insights into the psychological principles that make copy effective, including emotional triggers, persuasion techniques, and consumer decision-making.

2. Crafting Compelling Headlines & Hooks

• Creating Attention-Grabbing Headlines: Master the art of writing powerful headlines that capture attention and encourage readers to continue.
• Writing Irresistible Hooks: Learn to write captivating opening lines that immediately engage readers and set the tone for the rest of the content.
• Using Curiosity, Urgency, and Value: Understand how to create urgency and curiosity through words to entice the reader to take immediate action.

3. Understanding the Target Audience

• Buyer Persona Development: Learn how to create detailed buyer personas and identify their pain points, desires, and motivations.
• Segmenting Your Audience: Understand how to divide your target audience into segments and tailor your copy accordingly for better engagement.
• Adapting Copy to Audience Needs: Discover how to adapt your writing style and messaging to appeal to different types of readers, from beginners to experts.

4. SEO Copywriting Techniques

• Keyword Research & Optimisation: Learn how to conduct keyword research and use keywords naturally within your content to improve search engine ranking.
• On-Page SEO for Copywriting: Discover how to write SEO-friendly copy, optimise headings, meta descriptions, and content for better visibility in search engines.
• Balancing Creativity & SEO: Understand how to balance creative writing with SEO needs, ensuring your copy engages readers while ranking high on search engines.

5. Writing Persuasive Sales Copy

• Crafting High-Converting Copy: Master the techniques for writing compelling sales pages, emails, and advertisements that convert leads into customers.
• Creating Effective Calls to Action (CTAs): Learn how to craft strong CTAs that prompt readers to take action, whether it's making a purchase or signing up for a newsletter.
• Storytelling in Sales: Understand how to use storytelling to connect emotionally with your audience, build trust, and guide them toward making a purchase decision.

6. Copywriting for Different Platforms

• Writing for Websites: Learn how to create engaging web copy for homepages, product pages, and landing pages that drive traffic and conversions.
• Social Media Copywriting: Explore how to craft short, catchy, and engaging copy for social media platforms like Facebook, Instagram, and LinkedIn.
• Email Copywriting: Master the art of writing persuasive emails, from subject lines to body copy, that drive opens and conversions.

7. Editing and Proofreading

• Self-Editing Techniques: Learn how to self-edit your work for clarity, conciseness, and impact. Understand how to polish your copy and make it more persuasive.
• Common Copywriting Mistakes to Avoid: Identify common mistakes that can weaken your copy and learn how to avoid them.
• Proofreading for Perfection: Understand the importance of proofreading to eliminate errors and ensure your copy is flawless and professional.

8. Advanced Copywriting Techniques

• The Art of Writing for Emotional Impact: Learn how to write copy that resonates emotionally with your audience, driving engagement and conversions.
• Using Persuasion in Copy: Dive into the psychology of persuasion, and discover how to use techniques like scarcity, social proof, and authority to influence decision-making.
• A/B Testing for Copy: Understand the importance of A/B testing and how to optimise your copy for better performance using data-driven insights.

9. Creating a Content Strategy for Copywriting

• Aligning Copy with Business Goals: Learn how to create a content strategy that aligns with your brand’s overall business goals and values.
• Planning Your Content Calendar: Discover how to plan and organise your content, ensuring you publish consistent, high-quality copy across various channels.
• Tracking and Measuring Success: Learn how to use tools to track the success of your copy and refine your strategy for continuous improvement.

10. Legal and Ethical Aspects of Copywriting

• Understanding Copyright and Plagiarism: Learn about copyright laws and how to avoid plagiarism in your copywriting.
• Ethical Copywriting Practices: Understand the ethical considerations in copywriting, ensuring your content is honest, transparent, and responsible.
• Respecting Intellectual Property: Discover the importance of respecting intellectual property and how to attribute sources in your copy properly.

Copywriting Job Opportunities in Pune

Pune is rapidly becoming a hub for digital marketing and content creation. As businesses in Pune continue to grow their digital presence, the demand for skilled copywriters is also increasing.

Job Market Insights:

With over 1,500+ copywriting job openings across industries like e-commerce, IT, advertising, and media, the city offers numerous opportunities for aspiring copywriters.

Salary Expectations:

• Entry-level positions (0-1 years): ₹3–4 Lakhs per annum
• Mid-level professionals (2-5 years): ₹5–7 Lakhs per annum
• Senior positions (5+ years): ₹7 Lakhs and above

Copywriters with skills in SEO, content strategy, and email marketing are in high demand, with many companies seeking writers who can blend creativity with technical knowledge.