In-Depth Marketing Strategy of Orient Cement – With Detailed Overview

In our previous blog, we got to know about the SWOT analysis of Orient Cement. Today, we are going to study the marketing strategy of Orient Cement.

In marketing strategy, Orient Cement creates different target organic and paid social media marketing campaigns to boost brand awareness, acquire quality leads and get repeat sales.

As we all know about today’s digital marketing world, where all the brands, entrepreneurs, companies, and industries are marketing their products by influencing people and taking up many celebrities as their brand ambassadors. 

If you want to upskill your journey in marketing skills you would need to know about them. You won’t worry about it with the Indian Institute Of Digital Education Free Masterclass on Digital Marketing 101 by none other than our Founder and CEO Karan Shah.

In this case study, we will look at the marketing strategy of Orient Cement, their influencing marketing, marketing strategy, marketing campaigns, social media marketing, SEO strategies, e-commerce strategies, mobile apps, content marketing strategy, profound study, and much more.  

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

Courses Recommended for you

Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]