Extensive Marketing Strategy of Jammu and Kashmir Bank

In a preceding article, we delved into the comprehensive marketing strategy of Jammu and Kashmir Bank, one of India’s leading banks. This blog aims to further explore the marketing strategy of Jammu and Kashmir Bank.

Our goal is to gain a deeper understanding of Jammu and Kashmir Bank, particularly its marketing strategy.

Marketing, a crucial aspect of any business, can either propel it forward or hold it back. With the world moving towards digital, so has marketing. If you’re keen on learning about contemporary digital marketing, consider checking out Karan Shah, the CEO and founder of IIDE.

By the conclusion of this blog, we will have a thorough understanding of the marketing strategy of Jammu and Kashmir Bank. But before we delve deeper, let’s begin with an overview of the bank’s history, target audience, and online presence.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Sep 9, 2024

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Author's Note:

I’m Aditya Shastri, and this case study has been created with the support of my students from IIDE's digital marketing courses.

The practical assignments, case studies, and simulations completed by the students in these courses have been crucial in shaping the insights presented here.

If you found this case study helpful, feel free to leave a comment below.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

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Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.