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Top 5 Digital Marketing Courses in California to Extend Your Digital Knowledge

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Are you looking for the best digital marketing courses in California? Then you’re in the right place! In this blog, we’ve listed the 5 best digital marketing courses in California including details such as course syllabus, duration, fees, course highlights, and more.

Before we delve into this list of best digital marketing courses in California, let’s first habituate you with the growing scope of the digital marketing industry across the world.

The value of digital marketing in 2020 and 2021 has been in crucial demand as due to covid people are unable to go outside, which led one of the reasons for the rising importance of the digital marketing industry.

As everyone knows the advantages of digital marketing in this kind of pandemic, firms just don’t want to get stick with the old way of marketing but also want to make a strong digital presence using digital strategies for which digital marketers are in good demand.

Still don’t believe us? Look at the job market in California for digital marketing professionals with digital marketing skills.

Digital Marketing Courses in California - Naukri.com Job Opportunities

Indeed.com

Now knowing fully well that digital marketing is expected to grow at a rapid pace in the coming times, it would be extremely important to see how to start a career in digital marketing.

Bonus Tip: If you’ve recently completed your graduation and are looking for post-graduation courses, you should check out the 11- month MBA in Digital Marketing.

Let’s dive into the list of the top digital marketing courses in California

List of 5 Best Digital Marketing Courses in California

 

1. IIDE 

Digital Marketing Courses in California - IIDE Logo

IIDE – Indian Institute of Digital Education, which is recently named “India’s Best Digital Learning Institute” by the World Education Congress Awards 2021, is now going worldwide and increasing the benchmark for digital education all over the world.

Having trained 2,35,000+ aspirants, IIDE provides courses to students through online, offline and on-demand mediums in the last 5+ years and is recognised by many prestigious colleges of India.

IIDE offers a comprehensive Online Digital Marketing Course with 12+ Certifications and a cutting-edge teaching methodology. Your learning begins with watching high-quality self-paced video lectures that have been handpicked and led by top industry leaders and experts.

You can also attend weekly live online sessions with the trainers to clear up any doubts or questions, learn through fun activities, revise the topics, and take advantage of 1-on-1 mentoring sessions with the trainers for in-depth query resolution.

For additional queries and doubts, there is a dedicated Q&A Support and Help panel of IIDE, where students who are availing of the course can resolve their queries.

So if you wish to find out more about this course, continue reading, But first, watch this video to know about student life at IIDE.

Given below are the details of the course:

Course Syllabus 

  • Digital Scenario in India
  • How to Monetize Your Blog     
  • Search Engine Marketing (SEM) – Google Ads   
  • Content Marketing   
  • E-Commerce Marketing
  • Copywriting
  • Web Analytics
  • Creative Strategy
  • Website Planning & Development
  • Media Planning
  • Design Essentials       
  • Search Engine Optimization (SEO)
  • Social Media Marketing       
  • AD Psychology
  • Influencer Marketing     
  • Brand Reputation Management      
  • Soft Skills
  • Advance Content Strategy
  • Email Marketing
  • App Store Optimization (ASO)

Course Faculty

Each digital marketing concept at IIDE is only taught by a professional who practices that skill in the corporate world. Thus, students get to meet top industry experts and learn from them while also gaining insights into the corporate world. Below mentioned are a couple of the trainers: 

Digital Marketing Courses in California - IIDE Course Faculty

Course Duration & Fees

IIDE is #1 in our list of the 5 best digital marketing courses in California. The online digital marketing course duration is 3-4 months, which comes down to approximately 12 hours per week. The fee for the digital marketing course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).

This fee might sound a little bit on the upper side  but have a glance at the course highlights:

Course Highlights

  • 70+ Hours of Live Learning
  • 20+ Industry Tools Mastery
  • 8 Brand Projects
  • 7 Modular Assignments
  • 40+ Hours of Video Learning
  • 1-on-1 Mentoring
  • 1 Final Project
  • 0% EMI Option
  • Super Sessions
  • Learn from Experts
  • Expert faculty
  • Live Q&A
  • 13+ Certifications
  • 250 + Hiring Partners
  • Career guidance
  • Resume & Interview Training
  • 100% placement assistance

Certifications Offered

Once you complete each module, IIDE will award a certificate of participation and 12 different certificates once you complete watching all modules. Students are required to submit 7 Assignments & 1 Final Project thereafter. 

On submission, a Certification in Advanced Digital Marketing will be awarded. We also train our students to appear for Google’s Certification. 

Digital Marketing Courses in California - IIDE Certifications Offered

Here’s where our alumni work

Digital Marketing Courses in California - IIDE Alumni Work At

Student Testimonial 

Sign up for this free masterclass by Karan Shah, our Founder, and CEO, and learn the basics of digital marketing. It will also help you determine if this learning style is right for you. 

Contact Details

Phone: +91 96199 58615
Email: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

2. The University of California, Irvine Division of Continuing Education (UCI)

Digital Marketing Courses in California - UCI Logo

The University of California, Irvine (UCI) is ranked 9th among public universities within the USA and they offer one of the best digital marketing courses in California. They are devoted to serving the worldwide student community by providing highly valued, innovative, and practical learning experiences that promote personal and professional success at any stage of life.

The Digital Marketing & Communications certificate program provides training for job opportunities within the marketing, communications, and merchandise management fields.

Combining skills in research, writing, design, and analytics, professionals during this industry help drive business decisions and lead strategic marketing planning.

Course Syllabus

Required Course:
  • Marketing Research & Strategy Planning
  • Dynamic Product Management
  • Integrated Marketing Communications
Elective course:
  • Marketing Performance Optimization
  • Digital Marketing Tactics & Trends
Non-Credit Course:
  • Salesforce Business Administration Specialist
  • Professional Sales Readiness
  • Salesforce Developer
  • Sales Management I

Course Duration and Fees

University of California, Irvine Division is #2 in our list of the 5 best digital marketing courses in California. The course is offered for a duration of 6 months and costs 2,850 USD.

Course Highlights

  • Learn to Manage Integrated Marketing & Communications Strategies for Achieving Organizational Goals and Objectives
  • Analyze Digital Marketing Channels and Tactics for Various Business Models.
  • Develop a Product Management Plan for Bringing a New Product or Service to Market
  • Apply Quantitative Data Analytics to Goal Setting and Forecasting
  • Identify the Power of Differentiation in Brand Management

Contact Details

Phone Number: (949) 824-5528
Email ID: kamoroso@uci.edu

 

3. UCLA Extension

Digital Marketing Courses in California - UCLA Extension Logo

If you want to know about the top 10 campus Universities then UCLA extension every time comes in the list of top 10 and biggest among in terms of a campus selection. For the last 100+ years, UCLA Extension has helped prepare people to live better lives through the power of education.

You will learn the power of digital marketing by building a comprehensive foundation and a thorough grounding in all facets of digital marketing. Their certificate can be completed online or in the classroom. Let’s have a look at their course syllabus of digital marketing courses in California.

Course Syllabus

  • Digital analytics
  • Digital and social media marketing
  • Influencer marketing and content strategy
  • Advertising in the digital age

Course Duration and Fees

UCLA extension is #3 in our list of the 5 best digital marketing courses in California. The course duration is not available and the cost of the course is USD 5,800.

Course Highlights

  • Navigate the immense landscape of digital promoting tools to boost and support your strategic promoting plans
  • Track, live and appraise the effectiveness of digital promoting campaigns via information and analytics
  • Learn how to optimize your website and build content to drive traffic
  • Explore and have interaction with the assorted platforms and channels that form up the social media scheme
  • Study the trends and apply best practices in digital media planning and buying across platforms
  • Assess and determine how influencer marketing can be integrated into a campaign.

Contact Details

Phone Number: 1-800-825-9971
Mailing Address: UCLA Extension, 1145 Gayley Ave. Los Angeles, CA 90024-3439

 

4. University of La Verne

Digital Marketing Courses in California - University of La Verne Logo

The University of La Verne, California is a #42 position in terms of quality study. As the most popular courses at La Verne are Business and Management, La Verne offers programs online and offline and makes students choose whatever they like.

Sales and Marketing professionals who want to enhance their knowledge of digital marketing and learn practical skills can fill their demands with the help of the certificate provided by the University of La Verne.

Course Syllabus

  • Digital Marketing(DM) Channels
  • Plan and Develop DM Channels
  • Optimize Website
  • Optimize Mobile Channel
  • Optimize Social Media
  • Other important elements of DM channels

Course Duration and Fees

The University of La Verne is #4 in our list of the 5 best digital marketing courses in California. The course duration is just 4 days and the cost of the course is USD 2,499.

Course Highlights

  • Efficient and Affordable Certificate of Digital Marketing
  • Learn skills essential to making and managing effective websites and apps
  • Advancing selling objectives by promoting company commodities and types through varied online channels.

Contact Details

Phone Number: (909) 448-1585
Email: akeel@laverne.edu

 

5. Santa Clara University

Digital Marketing Courses in California - Santa Clara University Logo

The Santa Clara University of Business offers an Online Master of Science (MS) in Marketing, a degree program created to include and anticipate ongoing innovative change in the 21st-century marketing atmosphere.

This marketing degree can be completed in one year, and you can put on a leadership role in the agile and dynamic marketing organizations that interpret the field today.

The marketing companies in California are known for their imaginativeness and up to date knowledge of many industries. They give such a kind of learning which leads to a great marketing strategy that can run your business in the right direction.

Course Syllabus

  • Marketing Trends and Technology
  • Ethics for Managers
  • Marketing Core Courses
  • Marketing Is Everything
  • Analysis of Customers and Markets
  • Marketing Analytics
  • Foundations of MarTech
  • Digital Advertising
  • Marketing Electives
  • Brand Management
  • Product Innovation
  • Sales Management
  • Programmatic Advertising
  • Social Media Marketing
  • E-Commerce: Challenges and Opportunities
  • Tech Marketing: Winning Strategies for Effective Messaging
  • Channel Marketing
  • MarTech Integrations and Challenges
  • Distribution Channels
  • Digital Advertising
  • Marketing Analytics II

Course Duration and Fees

The Santa Clara University of Business is #5 in our list of the 5 best digital marketing courses in California. The course duration is not available and the cost of the course is USD 1,136.

Course Highlights

  • Describe and apply current and evolving marketing frameworks with digital and e-commerce parts to each high technical school and non-high technical school environment.
  • Integrate digital marketing and e-commerce processes with different ancient business parts to develop artistic digital marketing and e-commerce ways and plans.
  • Utilize digital marketing and e-commerce ideas and approaches to optimize client satisfaction and contribute to social group well-being.

Contact Details

Phone Number: (408) 554-4000
Email: onlinemba@scu.edu

FAQs – Frequently Asked Questions

 

Q. Which is the best institute for digital marketing courses in California?

The best institute to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course that is taught by the best industry experts in a comprehensive and question-oriented format.

Why IIDE? Because the institute is going global and raising the bar of imparting education all over with its comprehensive online programme. Also, IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021 which makes us highly consider IIDE as the best digital marketing institute.

Q. What is the fee for digital marketing courses in California?

The digital marketing course fees in California on an average range between USD 500 to USD 6000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.

Q. Can undergraduates enrol in digital marketing courses?

Digital marketing courses are open courses that anyone who has completed class 10+2 can pursue. Most marketing enthusiasts enrol in these courses while still in high school or after graduating. Whereas for a postgraduate digital marketing course, you need a graduation degree from a university-recognized college.

Q. What is the salary of a digital marketing professional?

The average salary of a digital marketer is USD 3500 to USD 7000 for a fresher (1-2 years). The highest wage in digital marketing for an executive-level role is roughly USD 7000.

Whereas the average highest compensation for a manager’s function with 5 years of experience will range from USD 11000 to USD 20000 per annum. Although these figures are largely dependent on your level of skill, industry experience, and the size of the organization.

For detailed information, you can check out our study on Digital Marketing Salary in India 2021.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

  • Social Media Marketing Executive
  • Digital Marketing Executive
  • SEO Executive
  • SEM Executive
  • Content Marketing Executive
  • Web Development Executive
  • Email Marketing Executive

You must check out our blog on the top 7 digital marketing jobs for freshers for detailed information with some tips on how to get a digital marketing job as a fresher.

 

To Conclude

If you still find it confusing to choose a digital marketing course, to help you out we have a blog on 7 tips to choose the best digital marketing course for you.

With the 5 best digital marketing courses in California. All these mentioned institutes provide very much the same content, but we strongly believe that IIDE sets the benchmark.

You can also connect with IIDE at admissions@iide.co for a free counselling session so it can help you better understand what IIDE has to offer to match your interest at best.

And lastly, If you are interested in learning some particular digital marketing skills such as Email marketing, SEO, Content Marketing, WordPress etc to widen your learning horizon, then there are several short-term certification courses in digital marketing by IIDE that will upskill your profile and boost your career.

We hope the blog on the 5 best digital marketing courses in California has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

Mamta Shroff

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