
A Career in Digital Marketing in India: Opportunities in 2025
A career in digital marketing in India is booming, offering roles like digital marketing manager, SEO specialist, content strategist, and social media manager. In-demand skills include SEO, social media marketing, content creation, PPC, and data analytics. With India’s digital advertising market expected to grow by 20.2% in 2025, reaching INR 59,200 crore, this field presents immense career opportunities for professionals looking to excel in the evolving digital landscape.
Kartik Mittal
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Small Business Ventures: Most Profitable Businesses in India 2025
Fun fact: When it comes to small-scale businesses, India’s entrepreneurial spirit is alive and kicking!
With a booming economy, the Indian small business landscape is filled with opportunities for aspiring entrepreneurs. If you’re ready to seize these opportunities and embark on your entrepreneurial journey, this article is your guide.
Join us today as we uncover the most profitable businesses in India that could be your ticket to success.
The Current Landscape of Small Business in India
First, let’s talk numbers. Small businesses are not just about numbers on a balance sheet; they are about livelihoods, dreams, and innovations. These business ideas in India are the backbone of the country’s GDP, contributing 30% to the economy and providing jobs to over 110 million people. This is a testament to the entrepreneurial spirit and resilience of our nation.
Trends Shaping the Sector
2025 is seeing some exciting trends. Digital transformation is sweeping across every sector, from Kirana stores going online to farmers using apps to sell their produce.
Sustainability is another buzzword, with consumers gravitating towards eco-friendly products. Moreover, the gig economy is becoming one of the most profitable businesses in India, with more people opting for flexible work arrangements.
It’s a time of change, and small businesses are at the forefront of this revolution. These trends are not only interesting but also present lucrative opportunities for budding entrepreneurs.
P.S. Want to jump on the digital bandwagon? Check out our mba in digital marketing now.

70+ Google Ads & PPC Interview Questions in 2025
Preparing for Google Ads interview questions involves understanding campaign structures, ad formats, and bidding strategies. With businesses increasingly investing in pay-per-click advertising, Google Ads skills are in high demand. The digital ad spend in India is projected to exceed INR 1.2 lakh crore by 2025, with Google Ads capturing a significant market share, making expertise in this area crucial for job seekers.

Guide for Content Writers: Scope, Growth, Salaries in India
In this article, we will explore the importance of content writers, content writers’ salaries in India, content writer salary for freshers, and content writers’ salaries per month.
Although content writing is not anything new, it has changed drastically in terms of delivery and platforms or channels. As Google recognizes and prefers quality content, there has been a rising need for digital content writers.
With so many digital marketing channels in the market, there are plentiful jobs available for different job roles within digital marketing. Out of these, content marketing has really picked up over the last few years. With more and more companies understanding the importance of content and SEO, the demand for content writers has increased over the years.
Also Read: SEO Salary in India 2025
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