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- Bachelors/UG in Digital Business & Entrepreneurship
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Kartik Mittal
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Updated on: May 26, 2025
Top Business Degrees you could consider:
1. BBA in Digital Business
A BBA in Digital Business is a program that combines traditional business education with digital technology. It covers a range of topics such as:
- Digital marketing
- E-commerce
- Data analytics
- Social media
- Digital entrepreneurship
Students will also learn about traditional business concepts such as accounting, management, and economics, but with a focus on how these concepts are applied in the digital realm. This course offers a blended education of core concepts and online business strategies.
Graduates of the BBA in Digital Business program have a wide range of career opportunities. They can work in marketing, sales, product development, digital strategy, data analytics, and other related fields. They can also start their own digital businesses or consult for companies on digital transformation and innovation.
Overall, the BBA in Digital Business is an excellent choice for students who are interested in the intersection of technology and business. This program provides students with the skills and knowledge necessary to succeed in a digital world and opens up many exciting career opportunities.
College Offering this Course:
- Thakur College of Science and Commerce (Autonomous)
- KES Shroff College (Autonomous)
- KPB Hinduja College of Commerce
- Pillai College of Arts, Commerce & Science ( Autonomous)
- Nagindas Khandwala College
Detailed Course Information & Counseling – https://iide.co/bachelors-in-digital-business/
2. BSBA in Marketing Management
Marketing is the art of showcasing your product or services to potential customers and persuading them to buy. It is a skill to advertise your products or services as much as you can in order to gain the most attention in a crowd.
It is a very essential quality to hold when in a business. Without marketing, the business wouldn’t succeed since nobody would know about it. It is the stepping stone for the growth and development, even the success of a business.
If you take up a marketing major, you will have some of the following topics:
- Consumer behavior
- Competitive marketing
- Salesforce management
- Sales promotion management
- Advertising management, and others
A marketing degree would have a lot of scope since all businesses require marketing, whether it be face to face or digitally. If you are interested in digital marketing, you could take the course mentioned above. But if you want to do marketing the traditional way, this major is for you.
College Offering this Course:
- SJMSOM IIT Bombay
- S.P. Jain Institute of Management and Research
- KJ Somaiya
- Jamnalal Bajaj Institute of Management Studies (JBIMS)
- Narsee Monjee Institute of Management Studies (NMIMS)
3. Human Resource Management Degree
Human Resource Management has a lot of scope nowadays. This is because there are a lot of employees that are passing with various degrees and have a diverse variety of skills. However, what skills are required for the position that is vacant in an organization is what will be determined by a human resource manager.
Human resource management is the management of screening, verifying, selecting, recruiting, hiring, training, promoting, paying and various other things that are in relation to potential or existing employees.
This degree will include the following topics
- Management Process and Organization Theory
- Fundamentals of Industrial Relations
- Economics of Human Resources
- Managing Interpersonal and Group Processes
- Labour Laws
- Human Resource and Human Capital Management, amongst others.
This is a good degree to pursue if you have what it takes to distinguish skills of a person and are good enough at decision making to recruit the right person for the right job. That is what makes an organization successful and it is a very important role to play.
College Offering this Course:
- Jamnalal Bajaj Institute of Management Studies
- K J Somaiya Institute of Management
- MET Institute of Management
- Thakur Institute of Management Studies and Research
- Tata Institute of Social Sciences
4. Business Administration and Management
This is a major that holds significant importance for those people who want to become an entrepreneur in the near future. Who have ambitions of starting their own business, and being successful at it.
A Business Administration and Management degree will build you up in a way where you will know how to perform the functions of management. This includes planning, organizing, staffing, directing, coordinating and controlling along with many other things that are related to running a company or an organization.
This degree will include the following topics:
- Business Structure.
- Customer Service.
- E-Commerce.
- Employment Issues.
- Energy Topics.
This is a very famous degree and is always in trend. If you want to know the overalls on how to run a business on your own and being good at administering it, this is the perfect course for you!
College Offering this Course:
- Xavier Institute Of Business Management Studies
- Indian School of Business Management and Administration
- Welingkar Institute of Management Development and Research and many others
5. Project Management
Undertaking the right projects, at the right time and managing the group of people responsible for completing the project are some of the roles of a Project Manager. Projects are tasks undertaken by an organization to increase its growth rate.
If you are a person who feels confident leading a group of people and managing their actions to complete the project undertaken within the scheduled time and under the budget decided, then this specialization is made just for you!
Some of the topics included in this degree are:
- Agile project management
- Quality control
- Ethics
- Communication
- Change management
College Offering this Course:
- SP Jain School of Global Management
- Regenesys Business School
- National Institute of Management and Research
The Bachelor’s Program That Sets You Apart
How to choose the best Business Degree?
Some of the factors you should consider when choosing which is the best BBA course for you are
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Fees
The fees for each of the Business degree specializations are different, since they themselves are so different from each other, and it also depends highly on the institute you choose to pursue it from. Check whether the fees of the institution you wish to learn the course from and make sure it is under your budget.
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Faculty
Teaching always has an impact on learning. If the teaching isn’t good that you cannot learn properly and that will end up in you having a disadvantage. Especially when learning about business, you need to know the concepts clearly. Make sure the course you want to pursue and in the institute you wish to pursue from have good faculty. Check the reviews of the college and the staff and make your decision accordingly.
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Curriculum
Every specialization, even though all of them fall under Business, has a different curriculum, since they are very different from each other in nature. Check the institute’s website and the syllabus they have. And if you feel all the important essentials are covered and it is according to your interests, then go for it.
Career Opportunities After a Business Degree
1. Operations Research Analyst
As an Operations Research Analyst, you are responsible for making sure the operations of the organization and its departments run smoothly. You need to have problem solving skills and require to have the ability to remain calm under pressure. You research and convert raw data into actions leading to successfully carried out operations.
2. Market Research Analyst
As the name suggests, a Market Research Analyst plays the role of researching and analyzing all the data of the market and how the market is operating. It will be your job to make sure the company is carrying out projects according to the trends in the market.
3. Financial Manager
One of the most sought after jobs nowadays is the position of a Financial Manager. It is your role to make sure all the finances are in check and all the activities and operations are being carried out accordingly.
FAQs
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What business course is the best?
There is no such course as the best when talking about a business degree. It all depends on your ambition and your interests. However, BBA in Digital Business is a newly launched course and has a lot of scope in the future to grow and excel since the future is digital. The details for this course have been mentioned in the list above, go check it out!
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Which course should I take to start a business?
If you wanna start a business, then BBA in Digital Business is one of the best choices to make. It lays the foundation you need to start your own business. It covers all the concepts that are a must to know and also hardens and sharpens your skills for the same.
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Why do students choose business degrees?
Not only do students choose a business degree when they want to start a business, but they also do it because you can always find other jobs if a business doesn’t work out. A business degree covers most basics, and that way you get a transferable skill, one which you could put to use in other positions as well.
Conclusion
In conclusion, business degrees serve as a cornerstone in the foundation of the global economy. They equip individuals with the knowledge, skills, and mindset required to thrive in various business environments. Whether you aspire to be an entrepreneur, climb the corporate ladder, or make a difference in the business world, a business degree provides you with the tools to succeed.
If you have the drive and ambition to make your mark in the business arena, pursuing a business degree is a step in the right direction. With dedication, perseverance, and the right education, the possibilities are limitless. So, why wait? Seize the opportunity and embark on your journey towards a successful career in business today!
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.