UGC Recognized
Curriculum as per NEP
Affiliated with Mumbai University
Grade A+ Accredited by NAAC
Certification in alignment with Google
Key Highlights
- Mandatory Internships
- 31+ Industry Relevant Skills
- No CET required
- Live Projects & Case Studies
- Master AI Tools
- Industrial Visits
- Faculty from Industry
- Degree offered by Mumbai University
- Industry embedded Curriculum
- Off Campus Intervention
Want to know more
Learn more about this Bachelors in Digital Business Degree Program.
Bachelors in Digital Business Syllabus
The curriculum of our Bachelors in Digital Business Degree Program is specially designed for the young students of the 21st century to learn the important fundamentals of business with a focus on the latest online business concepts.
Given below are the subjects that you will learn each semester:
Semester 1
- Digital Marketing Landscape
- Principles of Management
- Quantitative Techniques
- Managerial Economics
- Digital Business Tools
- Website Planning & Development
- Communication Skills I (Hindi)
- Foundation Course
- Indian Ethos in Management
- Yoga Education
Semester 2
- Search Engine Optimization & Blogging
- Google Advertising
- Strategic Management
- Business Intelligence
- Global Economics
- Creative Writing for Digital Media
- Digital Literacy
- Communication Skills II (Hindi)
- Environmental Studies
- Health and Fitness
Semester 3
- Social Media Management
- Content Strategy & Campaign
- Digital Advertising
- Commercial Designing
- Financial Accounting
- Communication Skills I (English)
- Field Project
- Applied Arts (Film-making)
Semester 4
- Display & Video Marketing
- Influencer & Email Marketing
- Brand Management
- Reputation Management & Social Listening
- Management Accounting
- Communication Skills II (English)
- Community Engagement Project
- Applied Arts (Motion Graphics)
Semester 5
- Web Analytics
- Media Planning & Management
- CRM
- Corporate Communication & Public Relations
- Consumer Behaviour & Analytics
- Design Thinking (UI / UX)
- Black Book
Semester 6
- Integrated Marketing Strategies
- E Commerce Management & Marketing
- Future Marketing Trends
- Human Resource Management
- Agency Management
- On the Job Training/ Job
Accelerate your growth with a New-Age Practical Program
Digital Marketing Tools You’ll Master
In this program, you will be interacting & working with multiple digital marketing tools daily. Here are some of the tools that you will master during Nagindas Khandwala’s Bachelors in Digital Business.
Next-gen AI-powered Tools
AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.
Teachers
Kainaz Mistry
Senior Digital Marketing Trainer, IIDE
4 Years of Experience
Sunny Kumar
Digital Marketing Trainer, IIDE
6 Years of Experience
Reshma Shaikh
Senior Digital Marketing Trainer, IIDE
15 Years of Experience
Sean Andrade
Digital Marketing Trainer, IIDE
12 Years of Experience
Kanchi Modi
Digital Marketing Trainer, IIDE
1 Year of Experience
Learn the A-Z of a Digital Business
Mentors
In this Bachelor’s in Digital Business Program, you will learn from an expert faculty of professors who have years of experience in the industry.
Industrial Session Speakers
The Directors and Heads of top companies like McDonalds, HDFC Bank, Thomas Cook, etc will conduct interesting sessions every Saturday for industrial knowledge.
Learn Winning Strategies From the Top Business and Marketing Minds Today
Admission Process and Eligibility
Step 1: Application submission
Check your eligibility and fill in the application form in detail given below.
Step 2: Select the course
Login to your account on mum.digitaluniversity.ac and select the “B.Com in Digital Business” as your program. Follow the instructions given on the portal.
Step 3: Admission
The admission of a candidate depends on the cut-offs and the admissions are granted as per the statutes and directions issued by the University of Mumbai from time to time.
Upon acceptance, you will be required to pay the admission fee and submit the following documents:
- Statement of Marks 2 attested copies
- School Leaving Certificate 1 attested copy
- Caste Certificate, if you have one – 1 attested copy
The Bachelors in Digital Business Program fee is INR 1,50,000 per year.
Testimonials
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Frequently Asked Questions
A Bachelors in Digital Business Degree is an undergraduate program that aims to transform you into a professional with the skills to run an online business. With a comprehensive course curriculum that covers all the skills that brands require from their employees today, this program will ensure an accelerated career enhancement.
Yes, you can pursue a Bachelor’s in Digital Business after class 12th. Students applying for this program must have a 12th pass certificate or a diploma certificate to be eligible.
Nagindas Khandwala's Bachelors in Digital Business is an excellent B.Com degree for anyone interested in a career in digital business. Students who complete this course will be prepared for the industry demands and learn the core fundamentals of business, marketing, finance, and more. During this course, students develop a strong professional network which will help them advance in their careers.
The fee for Bachelors in Digital Business course is ₹1,50,000 per year.
No. Bachelors in Digital Business course can be done without Mathematics. There is no need to have mathematics as a subject in 12th to pursue the Bachelors in Digital Business program.
The newly-launched Bachelors in Digital Business degree is a great choice for students who want to build a career in digital business as soon as they graduate. This course helps students create a strong base in digital business by teaching the ins and out of online business techniques along with business management skills. The scope of this program in the future is bright due to the growth of digitalization in the industry. People with skills in online marketing and business are high in demand among companies. As per PayScale, the average salary for a fresher in the industry is around ₹3,00,000- ₹4,00,000 in India.
No. Like any other undergrad degree you need not clear any entrance exams to get admission. You just need to pass the 12th-grade examinations from a relevant body or have a diploma certificate, then you can proceed to apply through Mumbai University by following their guidelines.
The Bachelors in Digital Business is a 3 Years (Degree) / 4 Years (Honours) program divided into 6 or 8 semesters as per the New Education Policy.
After the completion of the course, you shall receive a Bachelor's Of Commerce (Digital Business) degree and it will be conferred to you by Mumbai University.
Take Your First Step Towards Digital Marketing Success
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