Approved by UGC
Affiliated with Mumbai University
Grade A
Accredited by NAAC
Certification in alignment with Google
Curriculum as per
NEP
Key Highlights – Bachelors in Digital Business
- Mandatory Internships
- 31+ Industry Relevant Skills
- No CET required
- Live Projects & Case Studies
- Master AI Tools
- Industrial Visits
- Faculty from Industry
- Degree offered by Mumbai University
- Industry embedded Curriculum
- Off-Campus Intervention
Bachelors in Digital Business Syllabus
The curriculum of our Bachelors in Digital Business Degree Program is specially designed for the young students of the 21st century to learn the important fundamentals of business with a focus on the latest online business concepts.
Given below are the subjects that you will learn each semester:
Semester 1
Modules covered:
- Digital Marketing Landscape
- Quantitative Techniques in Mathematics & Statistics (Lower Level)
- Digital Business Analysis
- Digital Literacy
- Professional Communication
- Foundation Course
- Indian Management Thoughts & Practices
- Principles of Management
- Managerial Economics
- CC
Semester 2
Modules covered:
- Search Engine Optimization & Blogging
- Google Advertising
- Strategic Management
- Global Economics
- Business Intelligence
- Creative Writing for Digital Media
- Website Planning & Development
- Group Communication
- EVS
- CC
Semester 3
Modules covered:
- Social Media Management
- Content Strategy & Campaign
- Digital Advertising
- Commercial Designing
- Financial Accounting
- Communication Skills (Hindi)
- Field Project
- CC
Semester 4
Modules covered:
- Display & Video Marketing
- Influencer & Email Marketing
- Digital Consumer Behaviour
- Reputation Management & Social Listening
- Management Accounting
- Communication Skills (English)
- CEP
- CC
Semester 5
Modules covered:
- Web Analytics & Data Science
- Media Planning & Management
- CRM
- Corporate Communication & Etiquettes
- Consumer Behaviour & Analytics
- Field Project
- Design Thinking (UI / UX)
Semester 6
Modules covered:
- Integrated Marketing Strategies
- E-Commerce Management & Marketing
- Future Marketing Trends
- Agency Management
- OB & HRM – Modern Sustainable Leadership
- Internship
AI Tools You’ll Learn
Tools You’ll Master
Teachers
Kainaz Mistry
Senior Digital Marketing Trainer, IIDE
4 Years of Experience
Sunny Kumar
Digital Marketing Trainer,
IIDE
6 Years of Experience
Reshma Shaikh
Senior Digital Marketing Trainer, IIDE
15 Years of Experience
Sean Andrade
Digital Marketing Trainer, IIDE
12 Years of Experience
Kanchi Modi
Digital Marketing Trainer, IIDE
1 Years of Experience
Mentors
You will learn from an expert faculty of professors who have years of experience in the industry in this Bachelors in Digital Business Degree Program.
Here are a few of the teachers you will be interacting with:
Rushabh Sheth
Worked for:
8 Years of Experience
Arpit Jain
Worked for:
7 Years of Experience
Anish Raul
Worked for:
8 Years of Experience
Akshay Gurnani
Worked for: 15+ Years of Experience
Karan Shah
Trained for:
9 Years of Experience
Aneri Joshi
Trained for:
9 Years of Experience
Aaryendr Rajpurohit
Worked for:
9 Years of Experience
Daksh Juneja
Worked for:
14 Years of Experience
Ditch the traditional degrees and get an edge over other undergraduate students
Industrial Session Speakers
The Directors and Heads of top companies like McDonalds, HDFC Bank, Thomas Cook, etc will conduct interesting sessions every Saturday for industrial knowledge.
Arvind RP
Marketing & Communications Director
Achint Aurora
Media Head
Jaideep Doshi
Global Brand Manager
Deepa Krishnan
Director – Marketing, Category, Loyalty, Digital
Program Advantage
Interview Training
The placement team trains you via under-pressure mock interviews along with the resume-building process.
Personal Career Guidance
Our industry mentors help you carve out the best career path based on your skillset.
Capstone Project
A practical project in a simulated business environment will prepare you to enter the industry
Compulsory Internship
Mandatory internships are part of the training to prepare you for the practical world.
Admission Process and Eligibility
A candidate must have passed the H.S.C (Std. XII) Examination of the Maharashtra State Board of Higher Secondary Education or an examination recognized as equivalent thereto and secured not less than 55% marks in aggregate for the open category and 50% in case of reserved category.
The students don’t have to appear for the Common Entrance Test
Students from other universities or Board of Secondary or intermediate education or any other statutory examining body should refer to the university ordinance
Step 1: Application submission
Check your eligibility and fill in the application form in detail given below.
Step 2: Select the course
Login to your account on mum.digitaluniversity.ac and select the “B.Com in Digital Business” as your program. Follow the instructions given on the portal.
Step 3: Admission
The admission of a candidate depends on the cut-offs and the admissions are granted as per the statutes and directions issued by the University of Mumbai from time to time.
Upon acceptance, you will be required to pay the admission fee and submit the following documents:
- Statement of Marks 2 attested copies
- School Leaving Certificate 1 attested copy
- Caste Certificate, if you have one – 1 attested copy
The Bachelors in Digital Business Program fee is INR 1,50,000 per year.
Work for companies like Amazon, Zomato, Purplle, etc right after graduation
Student Reviews
Fees:
₹1,50,000 Per Year
Deadline:
July 31, 2024
What’s Included
Features/Benefits
- Mandatory Internships
- 31+ Industry Relevant Skills
- No CET required
- Live Projects & Case Studies
- Master AI Tools
- Industrial Visits
- Faculty from Industry
- Degree offered by Mumbai University
- Off-Campus Intervention
Get Course Brochure
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Frequently Asked Questions
Frequently Asked Questions
Early Bird Enrollment By: July 31, 2024
Here are some of the most popular queries on Bachelors in Digital Business.
Q. What is a Bachelors in Digital Business degree?
A Bachelors in Digital Business Degree is an undergraduate program that aims to transform you into a professional with the skills to run an online business. With a comprehensive course curriculum that covers all the skills that brands require from their employees today, this program will ensure an accelerated career enhancement.
Q. Can I do Bachelors in Digital Business after class 12th?
Yes, you can pursue a Bachelors in Digital Business after class 12th. Students applying for the BDB program need to have a 12th pass certificate or a diploma certificate to be eligible for the program.
Q. Is KES Shroff College's Bachelors in Digital Business a good degree?
KES Shroff College’s Bachelors in Digital Business is an excellent Bachelors degree for anyone interested in a career in digital business. Students who complete this course will be prepared for the industry demands and learn the core fundamentals of business, marketing, finance, and more. During this course, students develop a strong professional network which will help them advance in their careers.
Q. What is the fee structure of a Bachelors in Digital Business?
The fee for KES Shroff College's Bachelors in Digital Business course is ₹1,50,000 per year.
Q. Is maths compulsory for Bachelors in Digital Business?
No. Bachelors in Digital Business course can be done without Mathematics. There is no need to have mathematics as a subject in 12th to pursue the Bachelors in Digital Business program.
Q. Is Bachelors in Digital Business good for the future?
The newly-launched Bachelors in Digital Business (BDB) degree is a great choice for students who want to build a career in digital business as soon as they graduate. This course helps students create a strong base in digital business by teaching the ins and out of online business techniques along with business management skills. The scope of BDB in the future is bright due to the growth of digitalization in the industry. People with skills in online marketing and business are high in demand among companies. As per PayScale, the average salary for a fresher in the industry is around ₹3,00,000- ₹4,00,000 in India.
Q. I want admission to KES College's Bachelors in Digital Business. Do I have to clear any exams for that?
No. Like any other undergrad degree you need not clear any entrance exams to get admission. You just need to pass the 12th-grade examinations from a relevant body or have a diploma certificate, then you can proceed to apply through Mumbai University by following their guidelines.
Q. What is the duration of the Bachelors in Digital Business course?
Like any other undergraduate degree, the Bachelors in Digital Business is a 3-year program that is divided into 6 semesters.
Q. After the completion of the course, what degree shall I receive and who shall confer it to me ?
After the completion of the course, you shall receive a Bachelor's Of Commerce (Digital Business) degree and it will be conferred to you by Mumbai University.
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