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UGC Recognized

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Approved by AICTE

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Affiliated with Mumbai University

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Grade A+ Accredited by NAAC

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Certification in alignment with Google

Key Highlights

  • Mandatory Internships
  • 31+ Industry Relevant Skills
  • CET required
  • Live Projects & Case Studies
  • Master AI Tools
  • Industrial Visits
  • Faculty from Industry
  • Degree offered by Mumbai University
  • Industry embedded Curriculum
  • Off Campus Intervention

Want to know more

Learn more about this BBA in Digital Business Degree Program.

BBA in Digital Business Syllabus

The curriculum of our BBA in Digital Business Degree Program is specially designed for the young students of the 21st century to learn the important fundamentals of business with a focus on the latest online business concepts.

Given below are the subjects that you will learn each semester:

ODMC syllabus course 1

Semester 1

  • Digital Marketing Landscape
  • Principles of Management
  • Quantitative Techniques
  • Managerial Economics
  • Digital Business Tools
  • Foundation of Coding
  • Communication Skills (English)
  • Understanding India
  • Indian Ethos

ODMC syllabus course 3
Semester 2

  • Search Engine Optimization & Blogging
  • Google Advertising
  • Global Economics
  • Business Law
  • Creative Writing for Digital Media
  • Website Planning & Development
  • Communication Skills (English)
  • Environmental Studies
  • Strategic Management

ODMC syllabus course 5
Semester 3

  • Social Media Management
  • Content Strategy & Campaign
  • Digital Advertising
  • Commercial Designing
  • Financial Accounting
  • Effective Communication Skills I (Hindi)
  • Field Project
  • Applied Arts (Motion Graphics)

ODMC syllabus course 2
Semester 4

  • Display & Video Marketing
  • Influencer & Email Marketing
  • Brand Management
  • Reputation Management & Social Listening
  • Management Accounting
  • Effective Communication Skills II (Hindi)
  • Community Engagement Program
  • Applied Arts (Film-making)

ODMC syllabus course 4
Semester 5

  • Media Planning and Management
  • Customer Relationship Management
  • Web & Social Media Analytics
  • Corporate Communication & Etiquettes
  • Project III
  • Taxation

ODMC syllabus course 6
Semester 6

  • Design Thinking (UX & UI)
  • Future Marketing Trends (AI & ML)
  • Integrated Marketing Strategies
  • Principles of Data Science
  • Business Ethics & Law
  • Capstone Project

Accelerate your growth with a New-Age Practical Program

Digital Marketing Tools You’ll Master

In this program, you will be interacting & working with multiple digital marketing tools daily. Here are some of the tools that you will master during Hinduja College’s BBA in Digital Business.

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Next-gen AI-powered Tools

AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.

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Teachers

Kainaz Mistry

Kainaz Mistry

Senior Digital Marketing Trainer, IIDE

Experience Icon 4 Years of Experience

Sunny Kumar

Sunny Kumar

Digital Marketing Trainer, IIDE

Experience Icon 6 Years of Experience

Reshma Shaikh

Reshma Shaikh

Senior Digital Marketing Trainer, IIDE

Experience Icon 15 Years of Experience

Sean Andrade

Sean Andrade

Digital Marketing Trainer, IIDE

Experience Icon 12 Years of Experience

Kanchi Modi

Kanchi Modi

Digital Marketing Trainer, IIDE

Experience Icon 1 Year of Experience

Learn the A-Z of a Digital Business

Mentors

In this BBA in Digital Business Program, you will learn from an expert faculty of professors who have years of experience in the industry.

Akshay Gurnani

Haani Mirza

Creative Lead Asia Pacific

10+ Years of Experience

Akshay Gurnani

Soham Bhagnari

Sr. Agency Development Manager

9+ Years of Experience

Akshay Gurnani

Nikhil Punjabi

Ex- Digital Marketing Manager

10+ Years of Experience

Akshay Gurnani

Mihir Palan

Sr. Director Planning APAC

8+ Years of Experience

Akshay Gurnani

Akshay Gurnani

Co-Founder

10+ Years of Experience

Akshay Gurnani

Anish Raul

Ex- Creative Lead

7+ Years of Experience

Akshay Gurnani

Amyn Ghadiali

President Business & Integration

8+ Years of Experience

Akshay Gurnani

Shrenik Gandhi

Co-Founder

10+ Years of Experience

Industrial Session Speakers

The Directors and Heads of top companies like McDonalds, HDFC Bank, Thomas Cook, etc will conduct interesting sessions every Saturday for industrial knowledge.

Deepa Krishnan

Rohan Prasher LinkedIn

Director, Media Operation

Varun Mishra

Kapilesh Prakash LinkedIn

National Sales Head

Abhishek Bhasin

Deepa Krishnan LinkedIn

Head of Marketing

Kapilesh Prakash

Soham Bhagnari LinkedIn

Sr. Manager

Learn Winning Strategies From the Top Business and Marketing Minds Today

Admission Process and Eligibility

Tick Mark A candidate must have passed the H.S.C (Std. XII) Examination of the Maharashtra State Board of Higher Secondary Education or an examination recognized as equivalent to it and secured not less than 55% marks in aggregate for the open category and 50% in case of reserved category.
Tick Mark The students compulsorily have to appear for the Common Entrance Test (Maharashtra).
Tick Mark Students from other universities or Board of Secondary or intermediate education or any other statutory examining body should refer to the university ordinance.

Step 1: Application submission
Check your eligibility and fill in the application form in detail given below.

Step 2: Select the course
Login to your account on mum.digitaluniversity.ac and select the “BBA in Digital Business” as your program. Follow the instructions given on the portal.

Step 3: Admission
The admission of a candidate depends on the cut-offs of the MAH BBA BMS CET merit lists and the admissions are granted as per the statutes and directions issued by AICTE.

Upon acceptance, you will be required to pay the admission fee and fill out the following forms:

Upon successful submission of these forms, report to the college with the below-mentioned documents:
  1. 10th and 12th Marksheet
  2. 10th and 12th Leaving Certificate
  3. ABC ID
  4. Hinduja Vriddhi Form
  5. Mumbai University ( Samarth Portal) Form
  6. Aadhar Card

The BBA Program fee is INR 1,50,000 per year (AICTE Administration Charges are extra).

Testimonials

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“I have always aspired to pursue a field I am passionate about and one that offers practical insights beyond traditional college degrees. Enrolling in the BBA in Digital Business Program, I have experienced a transformative journey. The hands-on approach, industry-relevant curriculum, and supportive faculty have significantly enhanced my learning experience, paving the way for success in the dynamic realm of digital business.”

— Mansi Joshi

student review image for bdb 1

"I’m really enjoying my degree program because it’s in a field that I find fascinating and forward-thinking. The classes are tailored to what the industry needs, and the internships give me practical experience with everything I’m learning."

— Srushti Sawant

Fareeha Multani

“At first, I was unsure about pursuing this degree, but now I am thankful for the education it provides. The course is truly amazing and each day brings new learning opportunities, from mastering Excel to website development and even optimizing website rankings. In just a few months, I’ve learned a lot. For someone who is not sure, I seriously recommend you give it a chance.”

— Fareeha Multani

Meha Gandhi

"Studying Digital Business is a game-changer. The classes are engaging, with real-world scenarios making learning fun. The trainers are industry pros, ensuring quality education. The interactive sessions bring theories to life. This business program isn’t just e­arning a degree; it’s ge­tting a ticket to an advanced future. Re­ally recommend it!."

— Meha Gandhi

sakshi sonkhiya online digital marketing course student

Personal Career Guidance

Our industry mentors help you carve out the best career path based on your skillset.

karamjeet singh online digital marketing course student

Compulsory Internship

Mandatory internships are part of the training to prepare you for the practical world.

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Interview Training

The placement team trains you via under-pressure mock interviews along with the resume-building process.

sukhmani kaur online digital marketing course student

Capstone Project

A practical project in a simulated business environment will prepare you to enter the industry.

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Frequently Asked Questions

A BBA in Digital Business Degree is an undergraduate program that aims to transform you into a professional with the skills to run an online business. With a comprehensive course curriculum that covers all the skills that brands require from their employees today, this program will ensure an accelerated career enhancement.

Yes, you can pursue a BBA in Digital Business after class 12th. Students applying for this program need to have a 12th pass certificate or a diploma certificate and need to appear for the Common Entrance Test (CET) to be eligible for the program.

Hinduja College’s BBA in Digital Business is an excellent BBA degree for anyone interested in a career in digital business. Students who complete this course will be prepared for the industry demands and learn the core fundamentals of business, marketing, finance, and more. During this course, students develop a strong professional network which will help them advance in their careers.

The BBA Program fee is INR 1,50,000 per year (AICTE Administration Charges are extra).

No. BBA in Digital Business course can be done without Mathematics. There is no need to have mathematics as a subject in 12th to pursue the BBA in Digital Business program.

The newly-launched BBA in Digital Business degree is a great choice for students who want to build a career in digital business as soon as they graduate. This course helps students create a strong base in digital business by teaching the ins and out of online business techniques along with business management skills. The scope of this program in the future is bright is due to the growth of digitalization in the industry. People with skills in online marketing and business are high in demand among companies. As per PayScale, the average salary for a fresher in the industry is around ₹3,00,000- ₹4,00,000 in India.

You need to pass the 12th-grade examinations from a relevant body or have a diploma certificate and you need to appear for the Common Entrance Test (CET), then you can proceed to apply through Mumbai University by following their guidelines.

Like any other undergraduate degree, the BBA in Digital Business is a 3-year program that is divided into 6 semesters.

After the completion of the course, you shall receive a BBA (Digital Business) degree and it will be conferred to you by Mumbai University.

Take Your First Step Towards Digital Marketing Success

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