Detailed SWOT Analysis of Lupin – An Indian Multinational Pharmaceutical Company

Earlier we did the elaborative SWOT analysis of Johnson & Johnson – one of the leading brands globally supplying health & health care services. Today in this blog we will be talking about the irresistible SWOT analysis of Lupin.

Lupin’s industries encircle the complete pharmaceutical value chain, varying from engraved and generic formulations, extended drug delivery systems,  APIs to biotechnology. The company’s pharmaceuticals reach more than 70 nations with a footmark that surrounds developed markets such as the USA, Europe, Japan, Australia as well as emerging markets including India, the Philippines and South Africa to name a few. 

Another reason for the success of Lupin which is big now is its digital marketing strategies.  Currently, there is great progress and demand for digital marketing and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO of IIDE, Karan Shah.

Do you want to learn how Lupin succeeded in the market? In this blog, we will be learning about the SWOT analysis of Lupin.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 27, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]