In our last blog, we discussed the SWOT Analysis of one of the leading videogame creators and hardware manufacturers, Nintendo. In this blog, we will do an in-depth SWOT Analysis of Electronic Arts.
It is one of the largest video game companies in the world by market capitalization. It is also one of the top gaming companies in the world by revenue. Electronic Art is one of the wealthiest gaming companies in the world with total assets of $11.2 billion.
It has marketed its products by focusing more on social media influencers. It can improve its marketing techniques by implementing some of the latest digital marketing techniques as most of its target audience are online users. Having knowledge of the latest digital marketing skills is very important for any business. If you want to know what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Thus this makes us more eager to know about the story of how Electronic Arts became the big brand it is today. So, for that, we will be doing a SWOT Analysis of Electronic Arts. But before we start with its SWOT Analysis let us learn about Electronic Arts as a Company, its products, competitors, financials, and more.