Detailed SWOT Analysis of Acer – One Of World’s Top Laptop Brand

In our previous blog, we had done a step-wise SWOT Analysis of one of the largest computer vendors by unit sales, HP. Here we will be doing a detailed SWOT Analysis of Acer.

It is one of the top laptop brands in the world. It is also one of the world’s largest PC vendors by market share.

Acer has aced its digital marketing strategies. It has successfully promoted its products on various online mediums and portals and has acquired a larger target audience. Digital marketing is a field that is emerging and growing due to everything becoming digitalized in the present times. Every organization needs to have an online presence to gain more recognition. If you want to learn what is digital marketing and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.

This makes us eager to know how Acer has pulled such large success in its industry. Here we have done a detailed SWOT Analysis of Acer. But before diving into its SWOT Analysis let’s get a brief idea about Acer as a company, its products, competitors, financials, and more.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Oct 28, 2022

Courses Recommended for you

Author's Note:

I’m Aditya Shastri, and this case study has been created with the support of my students from IIDE's digital marketing courses.

The practical assignments, case studies, and simulations completed by the students in these courses have been crucial in shaping the insights presented here.

If you found this case study helpful, feel free to leave a comment below.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Whatsapp Icon

Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.