
How Did Amul Made Dairy Products So Popular? – An Amul Case Study
Amul is one of the most popular and successful brands in India. With its wide range of dairy products, Amul has now become a household name in the minds of Indian families.
I’m sure that we all have at least one of Amul’s products in our house. It has elegantly created its family-friendly and patriotic image with its, “Amul – The Taste of India” marketing jingle which also evokes empathy towards the brand.
What also makes Amul so special is that it has constantly managed itself in staying relevant for all these years in the minds of customers ever since its foundation.
Thus, this also makes us wonder about what they are doing to stay relevant in this increasingly competitive and digitized world.
In this case study, we will go through Amul’s digital marketing strategies and campaigns implemented by them over the years which have helped them stay on top of the game, ahead of its competitors in the industry.
So, Let’s start with what Amul as a company is all about.
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In-Depth SWOT Analysis of Renault – The Leading French Car Manufacturer
In our earlier article, we had done an in-depth SWOT analysis on one of the world’s best automakers, Suzuki. Here, we have given a detailed SWOT analysis of Renault.
Renault is one of the market leaders in the utility vehicle market. It is a leader in electronic vehicles in Europe and has been in the industry for over 119 successful years. Thus with their vast knowledge, they have been developing exciting products to provide their customers with the latest features.
Renault has been implementing some excellent marketing strategies to attract its customers and make its brand visible worldwide. With the changing of trends, new digital platforms for marketing a company’s products. So if you are interested in learning the latest skills – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Thus this makes us keen to know how Renault became one of the market leaders in the industry, we have covered the topic SWOT Analysis of Renault in detail. So before we begin decoding the answer let us first know about Renault the company and its products, competitors, financial health, and more.
Aditya Shastri
Sep 1, 2025

Complete SWOT Analysis of JSW Steel – India’s 2nd Largest Steel Company
In our last blog, we did an ultimate SWOT Analysis of India’s leading steel supplier and manufacturer, Tata Steel. Here we will be doing a complete SWOT Analysis of JSW Steel.
JSW Steel is one of the fastest-growing steel companies in India. It is also one of the largest steel producers in the world. It is also the 2nd largest steel company in India.
JSW Steel has gained such large success in the market with a large presence in the market with some excellent digital marketing. As most of the people are online it is easy for the companies to advertise and target their customers as most of the people are using digital media nowadays. Digital marketing has become the most essential part of every company. If you are interested in learning what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Thus this makes us keen to know how JSW Steel has a prominent position in the market. To understand that we have given a complete SWOT Analysis of JSW Steel. Before we start with its SWOT Analysis let us learn about JSW Steelas a Company, its products, competitors, financials, and more.
Aditya Shastri
Sep 1, 2025

Simplified SWOT Analysis Of Vodafone Idea
Here, we will look at the SWOT analysis of Vodafone Idea.
Vodafone Idea Limited, commonly known as Vi, stands as a telecommunications powerhouse in India with its headquarters strategically located in Mumbai and Gandhinagar. This pan-India GSM operator has etched its mark in the industry by delivering a comprehensive range of services, including 2G, 3G, 4G, 4G+, VoLTE, and VoWiFi.
Boasting a robust subscriber base of 269.03 million as of 2018, Vi proudly holds the title of the third-largest mobile telecommunications network in India and an impressive 10th position globally.
In an era where the world is rapidly transitioning online, Vi has adeptly adapted to the changing landscape of marketing. Online presence and digital marketing are very important in today’s world for growing a business. To know more about digital marketing and its different attributes, do check out the Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.
If you’re as curious as we are about Vodafone Idea’s success formula, you’ve come to the right place. We’ll learn about the Third-Party strengths, weaknesses, opportunities and threats of the Vodafone Idea, but before that let us look at the company.
Aditya Shastri
Sep 1, 2025

End-To-End SWOT Analysis Of Amazon – The Largest Ecommerce Platform
Previously, we learned did a thorough SWOT analysis of eBay, one of the world’s largest re-seller platform. Now, we are going to take a deep dive into the SWOT analysis of Amazon, the most talked-about company and the largest e-commerce platform ever.
Amazon Inc. is an American multinational corporation that focuses on e-commerce, digital streaming, and artificial intelligence. It is one of the world’s most valuable companies. Amazon is known for its disruptive innovation and mass scale. It is the world’s largest online marketplace, AI-powered assistant provider, and live-streaming platform. As of 2020, it has the highest global brand value.
With the rise of eCommerce, gaining a professional understanding of digital marketing is essential for working in the marketing sphere of highly competitive markets. All employers are looking for professionals with an understanding of how the digital ecosphere works. If marketing is something that interests you, you should definitely check out the Post Graduation Programme in Digital Marketing offered by IIDE that will help you transform into the managerial candidate in the marketing department of companies.
In this blog, we will learn more about the company and do a detailed SWOT analysis of Amazon. Before we begin that, let us learn more about this corporation, its history, services, financial position and competitors.
Aditya Shastri
Aug 31, 2025

SWOT Analysis of Cognizant: Top Consulting Firm North America
In our previous blog, we did a dynamic SWOT Analysis of one of the world’s major consulting firms, Accenture. Here we will be doing an Outright SWOT Analysis of Cognizant.
It is one of the Most Prestigious Consulting Firms across North America. It has ranked as one of the Top Employer companies in Linkedin as of 2021 in India.
It has been able to drive such large success in its industry. It can still improve its market share by marketing its products with the use of advanced digital marketing techniques. As we know that most people in the world are using online media, it becomes essential for every business to use digital marketing for its brand awareness and marketing its products. If you are curious about learning what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Thus this makes us keen to know how Cognizant has been able to maintain a prominent position in the market. To understand that we have given an Outright SWOT Analysis of Cognizant. But before we start with its SWOT Analysis let us learn about Cognizant as a Company, its services, competitors, financials, and more.
Aditya Shastri
Aug 31, 2025

Simplified SWOT Analysis Of InfoEdge
Here, we will look at the SWOT analysis of InfoEdge.
Info Edge is a prominent Indian technology company founded in 1995 which specialises in online classifieds and related services. It operates leading platforms like Naukri.com for job listings, 99acres.com for real estate, Jeevansathi.com for matrimonial services and shiksha.com for educational information. As a key player in the digital space, Info Edge continues to shape India’s online marketplace.
Info Edge’s digital marketing tactics & strategies enhances its growth by expanding its online presence, attracting a wider audience to platforms like Naukri.com, Jeevansathi.com, shiksha.com and 99acres.com, ultimately driving user engagement and revenue growth.
Online presence and digital marketing are very important in today’s world for growing a business. To know more about digital marketing and its different attributes, do check out the Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.
If you’re as curious as we are about InfoEdge’s success formula, you’ve come to the right place. We’ll learn about the Third-Party strengths, weaknesses, opportunities and threats of the InfoEdge, but before that let us look at the company.
Aditya Shastri
Aug 31, 2025

Comprehensive SWOT Analysis of Kingfisher PLC – One Of The Largest Home Retail Company
In our previous blog, we did an extensive SWOT Analysis of America’s Leading Home Upscaling Retail, Home Depot. Here we will be doing a Stepwise SWOT Analysis of Kingfisher Plc.
It is one of the Top 10 Home Improvement & Hardware Retail companies. It was also the Leading home improvement retail company worldwide in 2020, by sales.
Kingfisher Plc has been able to gain such large success in the market with its unique marketing techniques. However, it can improve its adverting methods by implementing advanced digital marketing techniques in its business. As we can see around us that most people are using digital media, this is an advantage for businesses to find their target audience online and market them with ease using digital marketing. If you are curious about learning what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Thus this makes us Anxious to know how Kingfisher Plc is successful in maintaining a prominent position in the market. To understand that we have given a Stepwise SWOT Analysis of Kingfisher Plc. But before we start with its SWOT Analysis let us learn about Kingfisher Plc as a Company, its Products, competitors, financials, and more.
Aditya Shastri
Aug 28, 2025

Extensive SWOT Analysis of Goldman Sachs – World’s Second Largest Bank
In our last blog, we had done an outright SWOT analysis of one of the largest private-sector banks, HDFC. In this blog, we will be discussing the SWOT Analysis of Goldman Sachs.
Goldman Sachs is one of the largest banks in the world in terms of total assets. It was also the 2nd largest bank in the world by revenue generated from investment banking in 2020. It is the leading financial advisor to mergers and acquisitions all over the world with deals worth $152.8 billion. It was able to gain such large deals with the help of its strong digital marketing presence which gave them a wider reach. So if you are interested in learning the latest skills in digital marketing – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
This makes us keen to know how Goldman Sachs is able to gain such a large presence in all parts of the world, here we have done a comprehensive study on the SWOT Analysis of Goldman Sachs.
But before we look into its SWOT analysis let us first know about Goldman Sachs as a company, its services, competitors, financials, and more.
Aditya Shastri
Aug 28, 2025

Saudi Aramco SWOT Analysis 2025: Deep Dive into Strengths, Weaknesses, Opportunities & Threats
Saudi Aramco, the world's largest oil and gas company, remains a dominant force in the global energy sector in 2025. But as the world pivots toward renewable energy, how sustainable is Aramco’s market dominance? Entrepreneurs and business students must explore the challenges and opportunities that such industry giants face. Could Saudi Aramco’s future strategies reshape the global energy landscape? Dive into this SWOT analysis for key insights.
Aditya Shastri
Aug 28, 2025

In-Depth SWOT Analysis of Nikon – One of The Worlds Best Camera Brand
In our previous blog, we did a Detailed SWOT Analysis of Kodak. Here we will be doing an In-Depth SWOT Analysis of Nikon.
Nikon is one of the best semiconductor equipment suppliers in the world. It is also one of the best Camera brands in the worlds
Nikon has been able to gain such large success in its industry with its remarkable marketing strategies. However, it lacks in improving its marketing with time. As we know most people nowadays are using online platforms, thus it is essential for every business to grow digitally. This can be possible with the use of digital marketing. If you are curious about learning what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Thus this makes us keen to know how Nikon has maintained a stable position in the market. To understand that we have given an In-Depth SWOT Analysis of Nikon. But before we start with its SWOT Analysis let us learn about Nikon as a Company, its products, competitors, financials, and more.
Aditya Shastri
Aug 26, 2025

In-Depth Ashok Leyland’s Advertising and Social Media Strategy: A Marketing Case Study
Whenever we think of commercial vehicles, there are very few brands that come to our mind. In today’s case study we would talk about one such automobile company, Ashok Leyland Limited.
On a global scale, it is the 4th largest bus-maker and 12th largest truck-maker. Amongst all the manufacturers of heavy vehicles in the world, completely different but with a similar category to each other, Ashok Leyland is one of its kind.
In this case study, we will examine the marketing mix of Ashok Leyland, its 4Ps of the marketing mix, its marketing strategies, and competitive analysis on its digital presence, along with few suggestions to work upon to maintain a unique edge over its other competitors in the market.
So let’s start by first knowing more about Ashok Leyland Limited as a company.
Aditya Shastri
Aug 26, 2025

9 Lessons You Can Learn From Nike’s Instagram Strategy
There are 700 million monthly Instagram users and one billion Instagram posts liked every day. Instagram engagement levels are staggeringly high delivering 58 times more engagement per follower than Facebook and 120 times more engagement per follower than Twitter. It’s no wonder that all the major brands want in on the action and have begun focusing their marketing efforts on this platform. In fact, Nike’s determined efforts on the platform have garnered it nearly thrice the number of followers on Instagram than on Facebook.
Nike is clearly at the top of its game when it comes to marketing on Instagram. After all, it is the 16th most followed account on Instagram! Excluding celebrities and Instagram itself, it is the 2nd most followed a brand after National Geographic. Instagram is a vital part of their Social Media Strategy
Let’s take a look at some statistics:
@nike:
Followers: 73M
Posts: 900
Absolute Daily Growth: 851K
Growth rate: 1.2%
Analytics of the latest 20 posts:
Likes: 6.9M
Comments: 51K
Aditya Shastri
Aug 25, 2025
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