Comprehensive Marketing Mix of Pizza Hut – Full 7Ps Explained

Pizza Hut, corporately known as PizzaHut Inc., is a subsidiary of the world’s largest restaurant chain, Yum! Brands, Inc. It is an American restaurant chain that offers different styles of pizzas and varieties of other dishes. The company has expanded itself enormously since its inception and remains a hard-to-forget and people-centric brand.

In this blog, we are going to discuss the marketing mix of Pizza Hut in detail including its 7Ps:

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Sep 5, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

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Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.