Elaborative Business Model Of YouTube – Detail Explanation

The YouTube business model revolves around user-generated content and advertising revenue. This case study on YouTube highlights its market dominance, diverse revenue streams, and strategic partnerships, showcasing how YouTube’s business model has revolutionised the digital video landscape.

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Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Aug 22, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]