Top 7 Best PPC Services in India (2024 Updated)

What is PPC in digital marketing?

PPC is a type of online advertisement where advertisers pay a certain amount every time a potential customer clicks on their ads with the motive to attract them to their website. PPC stands for pay-per-click.

Multiple PPC companies offer some unique and budget-friendly services to their clients. They leverage knowledge acquired through online digital marketing courses, combined with years of experience, to deliver effective results for a company’s advertising campaigns.

List of the Top 7 PPC Services in India

Here is the list of Top 7 Best PPC Services in India:

1. White Digital

White Digital is an agency that provides one of the best PPC services in India and helps businesses capitalize on their results through paid advertising. They have bagged several recognition and awards that make it one of the top PPC companies in India.

They have a team of experienced professionals to run profitable and successful paid advertising campaigns.

Services Offered:

• • PPC for agencies
  • PPC Management Service 
  • Google Ads Management Agency 
  • FB Ads Management Agency, 
  • Amazon Shopping Ads Service 
  • Google Adwords 
  • Display Marketing, Search Marketing 
  • Facebook Ads, Video Ads, Mobile Ads, App Promotion Ads, Gmail Ads, PLA’S, Call Only Campaigns, YouTube Ads, and Bing Ads
  • Conversion Optimization

Clients:

3dbricks, Pediatric Dent, SRL diagnostics, JDS Law, Pop a lock, Astro Number, The Travel Planet.

Agency Highlights and Awards:

• Google Premier Partner: After receiving this prestigious badge, White Digital is among the top 3% of Google Ads partners, signifying their exceptional performance and commitment to client success.
• Elite Agency Partner: This showcases White Digital’s proven ability to drive significant revenue growth for its clients and establish its position as a leader in PPC industry.
• White Digital has been recognized by Siliconindia, a leading Indian publication, for their outstanding contributions to the digital marketing landscape.
• Amazon Verified: With the immense skills and experience that is channelled towards maximising the ROI of clients, Amazon has recognized white digital as a trustworthy agency.

Contact Details:

Address: whiteDigital,4th Floor, Advocate Dharmaraj Complex Court Road, Nagercoil, Tamil Nadu, India – 629 001.

Phone: +91-4652-230776

             +91-94 980 999 71

Email: [email protected]

2. ROI Minds

ROI Minds is a rapidly expanding full-service Internet marketing company dedicated to implementing innovative and tailored solutions to optimize the ideal combination of digital marketing services. ROI Minds is an eCommerce marketing agency offering PPC services in India to help eCommerce companies grow their operations and profitability.

Their adoption of a sophisticated approach when curating a customised digital marketing strategy will help your business achieve its marketing goals and objectives.

Services Offered:

• Google Ads
• Facebook Ads
• Snapchat & TikTok Ads
• Retargeting ads
• Content Marketing
• SEO
• Social Media Management
• Graphic Designing

Clients:

Agency Highlights and Awards:

• They are partners with Google ads and Facebook Marketing.
• Generated more than 250 million dollars as revenue for their clients with the use of paid advertising campaigns.
• Organically generated traffic for over 100 million users.

Contact Details:Address: 4TH FLOOR, D-190, PHASE 8B, MOHALI, PUNJAB, 160055, INDIA
Phone: +91 999)28-19-636
Email: [email protected]

3. Oxedent 

Oxedent is one of the top companies offering PPC Services in India, that specializes in providing custom campaign strategies and covering various PPC-related activities such as calculation of the conversion rates, competitor research and analysis, etc. 

These activities help a company with its PPC strategies so that it can meet its advertisement needs.

They have worked with over 280 clients and generated more than 50 million USD in eCommerce and sales and after having generated over 200k leads they have become one of the best companies that offer PPC services in India.

Services Offered:

Google Ads Management:

• Keyword research and selection
• Copywriting and extension creation for ad
• Campaign structure and targeting
• Focus on Bid management and budget optimisation

Social Media Ads Management:

• Researching and Targeting Audience
• Ad creative design and copywriting
• Setting up and managing a campaign
• Formulating a budget strategy

Conversion Rate Optimization (CRO)

• Analysing Website performance
• A/B and multivariate testing
• Improvements in user experience 
• Conversion funnel optimisation

Lead Page Optimization

• Customizing the design of the landing page
• Copywriting aimed at getting conversions
• Mobile-responsive optimisation
• A/B testing and performance tracking

Clients:

Agency Highlights and Awards:

• They have catered to more than 250 clients globally
• Top Advertising and Marketing Agency – 2021 by Clutch
• Their main focus is on sales and returns on investment (ROI)
• They are one of the Google Partner Agencies in Kolkata
• They have more than 150 case studies
• They have received an award as the ‘Best digital marketing agency in Kolkata’ by Neilsberg in 2020

Contact Details:

Address: 605, Merlin Matrix, DN10, Salt Lake Sector V, Kolkata – 700091

Phone: 8420706689

Email: [email protected]

4. Xtreme Ads

Xtreme Ads, being a digital marketing company specializes in providing some of the best PPC services in India by harnessing their experience and knowledge they have gained in a decade with Google and Facebook Ads, web development and SEO services.

Anirup Technologies (xtremeads.in) works with the motive to provide companies irrespective of their size with the best pay-per-click advertising services. This firm is known for providing its clients with solutions that are tailored to their requirements.

Services Offered:

• Google Advertisement 
• Facebook Advertisement
• Linkedin Advertisement 
• Adwords 
• Google ads 
• Facebook ads

Client:

Agency Highlights and Awards:

They have worked with more than 500 clients since its establishment and delivered them the results they desire without breaking the bank.

Contact Details:Address: E 227, 3rd Floor, E Block, Sector 63, Noida, Uttar Pradesh 201301
Phone: +9111 7156 4557

5. Ratan Jha Digital

Ratan Jha has been providing his PPC services in India for more than a decade to help provide the right direction to a company’s marketing efforts by improving their return on investment in the campaigns made.

It doesn’t matter whether you are a newly formed company or have been operating in the industry for a while, the company’s expertise will help you make it big through PPC advertising.

Services Offered:

• Search Engine Marketing 
• Pay per Click Advertising 
• Google AdWords 
• Facebook Advertising 
• Bing Advertising 
• Linkedin Advertising 
• Twitter Advertising 
• Search Engine Optimization

Clients

• Prop Shop 
• Kama Ayurveda 
• Cyankart, NIIT 
• Vinson Financials 
• Alissar 
• Webmechanix

Agency Highlights and Awards:

• Ratan Jha is one of the 90 premier partners of Google Ads in India.
• It is a privilege to be one of the 21 official Google Ads Gold Level Product Experts in the world of English speakers.

Contact Details:

Address: C 6, 201, Sector – 7, NOIDA, UP, India, 201301

Phone: +91 99719 19509

Email: [email protected]

6. PPC Gems

PPC is one of the top companies providing PPC services in India by delivering positive outcomes through their specialized PPC services. With over 21 years of experience, they adopt an approach to provide solutions to their problems and improve the performance of their PPC campaigns for multiple brands.

Services Offered:

• Google AdWords 
• Bing Ads 
• Facebook Advertising 
• Search Engine Marketing

Clients:

Agency Highlights and Awards:

PPC gems make their way into the list of Hindustan Times’ top 10 PPC services in India.

Contact Detail:

Address: 883, Sector 70, Sahibzada Ajit Singh Nagar, Punjab, Chandigarh Sector 70, Chandigarh – 160071

Phone: 07947104454

Email: [email protected] 

7. IndeedSEO

IndeedSEO is one of the leading agencies to provide their clients with the best PPC services in India. With their commitment to helping businesses across various industries achieve their digital marketing goals, they just have the right pay-per-click marketing solutions to help generate leads for their clients

Services Offered:

• PPC Management 
• SEO Services
• Social Media Services
• Link Building
• Online Reputation
• Facebook Ads
• Google Ads
• Amazon Ads

Clients:

Agency Highlights and Awards

• IndeedSEO has been featured by MOZ, The Huffington Post, Semrush, Forbes and many other magazines, newspapers journals, etc.
• They have been certified by Google Partner, Yext Certified Partner, Shopify Partner, Microsoft Partner etc.

Contact Details:

Address: Plot no : F-34, 2nd Floor, Phase-8, Industrial Area, Sahibzada Ajit Singh Nagar, Punjab 160071

Phone: 9878102900

Email: [email protected]

Why should one hire a PPC agency?

Paid advertising plays an important role in helping the business to achieve its objectives. This form of advertising, if used smartly, can help you to improve the performance of your business.

There are many reasons why availing the services of a PPC agency will prove to be beneficial for your business’s digital marketing objectives:

Choosing the Right Keyword:

Searching for the keyword that the audience might use might be a very time-consuming process. A PPC agency can study your audience and pick the right keywords that will yield maximum returns within your budget.

Knowledge and Experience:

With a lack of knowledge and experience in the advertising world organizing and managing PPC campaigns can become a very complex task. Assigning these tasks to good PPC agencies who have a team of expert professionals, will help you to develop an effective campaign and ensure the maximum return on your investment. 

Curate the Perfect Ad that increases conversion:

Creating a misleading Ad will attract the wrong audience as a result they will bounce out from your website and reduce your conversion rate.

Saves Time:

It requires a lot of time commitment to manage a PPC campaign. Delegating such tasks to a PPC company will help you to focus your valuable time on other important activities.

Difficult to Interpret the PPC Terminologies:

Not being familiar with basic PPC terms such as the CPC, CPA, and PPC, can make it challenging to develop and execute a PPC Campaign. Delegating such tasks to an agency who are an expert in PPC could prevent you from making any mistakes.

Make use of the most recent tools and technologies:

PPC agencies make use of various and specialized tools to help improve the performance of your campaign. You can get access to such tools and use them to perform activities like competitor analysis, and keyword research for your advertising campaign.

Minimize any risk:

When hiring a PPC agency, you are automatically reducing the risk of making any kind of mistakes that may pose a threat to your campaign budget. Look for an agency that has a proven track record of success so that you can avoid such obstacles.

Also, read Top 10 Benefits of Digital Marketing for Businesses & Students

How Is PPC Useful to Business?

Looking to skyrocket your conversions, climb search engine rankings, and experience massive growth?

Look no further than PPC! Imagine reaching people ready to buy exactly when they’re searching. In India, top PPC companies leverage this power to deliver incredible results, even for new or small businesses. PPC is more than just ads; it’s a strategic tool to dominate competitive markets, establish your brand, and unlock unimaginable potential. However, navigating the complexities of PPC can be tricky.

That’s where partnering with India’s top PPC experts comes in, or you can learn Google Ads course from IIDE.

Conclusion

Congratulations on making it to the end of the blog. This shows your seriousness to incorporate PPC services into your marketing efforts. 

Always remember to conduct your research before employing any company for your marketing activities. 

If you are interested in exploring PPC and various other elements of digital marketing, then I strongly recommend you explore IIDE’s Professional Certification in Digital Marketing. 

IIDE course will equip you with the digital marketing digital marketing skills that are demanded by the recruiters of top PPC companies in India. Hence you will have an edge over the others to reserve your spot in one of your dream organisations.

FAQs

Q1. What are PPC Companies?

PPC Companies manage their client’s online advertising campaigns which cover a range of digital ad formats such as Google Ads, Facebook Ads, video ads such as YouTube Ads etc.

Q2. Why use PPC services?

It may seem like you are paying for every click but this feature ensures that every click indicates an interaction with your ad, increasing the chances of them to convert into your leads. Setting a limit for you PPC means you won’t be paying beyond your set budget.

Q3. Who should use PPC?

Irrespective of the size of your business, if your business has an online presence then blending pay-per-click advertising with your campaigns will help you to take your marketing game a notch above.

Q4. What is the benefit of using PPC?

PPC is cost-effective, i.e., you only pay for the ones who actually visit your website. Targeted advertising helps you select your audiences based on various demographics such as location, gender, income, etc.

Q5. What is the most used PPC?

Google Ads is the most used PPC service in India by most companies with a market share of around 28%. Many advertisers leverage the power of Google Ads to reach and target a new audience.

Q6. What is the future of PPC?

Advertisers will study the impact of PPC through analytics which will help them to make better decisions for future marketing campaigns.

Q7. What is the main disadvantage of PPC?

The main disadvantage of using a PPC is that it might get costly for an advertiser especially in the case when bidding for a very highly competitive keyword.

Q8. How successful is PPC?

PPC accounts for 45% of page clicks through the search results page. Around 75% of users said that Ads make it easier for them to locate what they are looking for.