A Comprehensive Guide On MBA in Digital Marketing in Manchester-The Career Guide

Updated on: Apr 13, 2024
MBA in Digital Marketing in Manchester-featured image

MBA is a prominent course for which not only graduate students but also leaders apply in order to upskill in accordance with current market trends. With the digital era taking over, an MBA in Digital Marketing is becoming increasingly popular in Manchester, a major city in England with a rich industrial heritage. This blog discusses the MBA in Digital Marketing in Manchester in 2024, providing thorough information on the qualifying requirements, application procedure, career prospects, and so on.

The digital marketing landscape is experiencing explosive growth. By 2023, global digital ad spending is expected to reach a staggering $547 billion, highlighting the immense potential for qualified professionals. Before we get into the specifics of an MBA in Digital Marketing in Manchester, let’s first explore the present state of digital marketing in Manchester.

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Top 11 MBA in Digital Marketing Colleges in Manchester in 2024

Digital Marketing Institute in Manchester Course Duration Course Fee Google Reviews
IIDE – The Digital School 6-11 months USD 7727.22 4.8
Manchester Metropolitan University 1 year $11,499.29 4.2
Alliance Manchester Business School 1 Year $32,091.05 4.6
Simplilearn 11 Months $779.36 4.3
M Training 1 Year N/A 5
Digital Vidya 4 months $597.11 4.7
IIM Skills 120 hours $358.52 4.8
upGrad 24 Months $11,000 3.2
JAIN Online 18 Months $2,398.05 3.3
NIMS Institute 1 Year $2,158.35 N/A
SprintZeal N/A $1,019.20 4.4

 

1. IIDE- Indian Institute of Digital Education

IIDE-Site-Logo

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally. 

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits

2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.

 

MBA in Digital Marketing Syllabus

SUBJECTS MODULES
Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.  

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories- 


Placement Assistance
:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

mba alumni

Contact Details

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/ 

2. Manchester Metropolitan University

MBA in Digital Marketing in Manchester - Manchester Metropolitan University Logo

Manchester Metropolitan University is an esteemed member of the University Alliance, the Association of Commonwealth Universities, the North West Universities Association, the Association to Advance Collegiate Schools of Business, the European University Association, and the Association of MBAs, which also belongs to the Association to Advance Collegiate Schools of Business. They concentrate on providing one of Manchester’s top-recognized courses in digital marketing.

Course Name: MSc Digital Marketing Communications

Course Type: Full-time

Scholarships: Available

MBA in Digital Marketing Course Syllabus

  • Digital Masters Level Learning
  • Strategy for Integrated Communications
  • Acquisition for Organic and Paid Channels
  • Conversion Strategy
  • Digital Value Proposition Design
  • Content Marketing Strategy
  • Analytics and Evaluation

Course Duration and Fees

To know further about the course duration and fees, please feel free to contact them using the information provided below.

Contact Details

Phone No.– +44 (0)161 247 2000
Address– Manchester Metropolitan University, All Saints Building, Manchester, M15 6BH, United Kingdom.
Email ID[email protected]
Website– mmu.ac.uk

3. Alliance Manchester Business School

 MBA in Digital Marketing in Manchester - Alliance Manchester Business School Logo

Alliance Manchester Business School was established in 1965 as one of the UK’s first business schools. It is one of the most prestigious business schools and the UK’s largest campus-based business and management school.

Course Name: MSc Digital Marketing 

Course Type: Full Time

Scholarships: Available

MBA in Digital Marketing Course Syllabus

  • Marketing Management in the Digital Age
  • Marketing Implementation and Strategy
  • Marketing Research in Practice in a Digital Context
  • Digital Business
  • Retail Marketing
  • Business-to-Business Marketing
  • Services Marketing
  • Consumer Behaviour
  • International Marketing
  • Group Project

Course Duration and Fees

To know further about the course duration and fees, please feel free to contact them using the information provided below.

Contact Details

Phone No.– +44 (0) 161 275 6303
Address– Alliance Manchester Business School, Booth Street West, Manchester, M15 6PB, UK.
Email ID[email protected]
Website– alliancembs.manchester.ac.uk

4. Simplilearn

MBA in Digital Marketing in Manchester - Simplilearn Logo

Simplilearn is the world’s largest online Bootcamp for advanced economic aptitude training, with a focus on empowering individuals to succeed in the digitized economy. They are based in San Francisco, California, and Bangalore, India, and have also assisted over 1,000,000 professionals and businesses from 150+ countries in being trained, obtaining certifications, and upskilling their employees.

They have a large number of business relationships via particular courses, extensive affirmation initiatives, and affiliations with highly regarded schools. They are happy to provide their learners with job-ready skills that will allow them to excel in their respective careers.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Mastering SEO, Content Marketing, PPC, and Digital Analytics
  • Mastering Social Media, Mobile Marketing, and Digital Strategy
  • Advanced Web Analytics
  • Advanced Search Engine Optimization (SEO)
  • Advanced Pay Per Click (PPC) Program
  • Advanced Social Media (With Facebook Blueprint Voucher)
  • Digital Marketing Capstone

Course Duration and Fees

To know further about the course duration and fees, please feel free to contact them using the information provided below.

Contact Details

Phone No.- 0-800-088-5474
Address– Kemp House, 152 – 160 City Road, London EC1V 2NX.
Website– simplilearn.com

5. M Training

MBA in Digital Marketing in Manchester - M Training Logo

M Training has offices in Manchester, Liverpool, Leeds, and Birmingham. Individuals can enroll in professional training courses in these locations, and organizations can have in-house training at any location in the UK. The majority of their programs are live online using specialized software for engaging trainer sessions, including live responses to questions.

M Training has earned a five stars rating from industry leaders in management, marketing, and communication systems for a one and two-day digital marketing course. They provide one of Manchester’s most popular digital marketing courses.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Website Design Optimisation
  • Search Engine Optimisation
  • Google Analytics and Search Console
  • Google Ads
  • Email Marketing
  • Social Media Marketing

Course Duration and Fees

To know further about the course duration and fees, please feel free to contact them using the information provided below.

Contact Details

Phone No.- 0161 226 6032
Address– M Training, Greenheys Building, Pencroft Way, Manchester Science Park, Manchester, M15 6JJ.
Email ID[email protected]
Website– mtraining.co.uk

6. Digital Vidya

Digital Vidya was founded in 2009. In 2013 they launched the full-fledged certified Digital Marketing Course. As professionals, they work with more than 16,000 brands, like Naukri, ITC, Reliance, etc. Digital Vidya has 13 years of experience in educating more than 35,000 students. They provide both online and offline courses in Digital Marketing. The name of the Digital Marketing course in Digital Vidya is Certified Digital Marketing Master (CDMM).

Course Name: Certified Digital Marketing Master

Course Type: Hybrid learning.

Scholarship: No

MBA in Digital Marketing Course Syllabus

  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Email Marketing
  • Inbound Marketing
  • Web Analytics
  • E-Commerce Listing & Marketplace Listing
  • Facebook Marketing in association with Facebook
  • Content Marketing in association with LinkedIn
  • Media Buying & Planning

Course Duration & Fees

Digital Vidya provides the option of an online 4 -7 month course in Lajpat-Nagar. Fees, of course, are $597.11 +18% GST.

Contact Details

Phone: +91 80100 33033
Email Id: [email protected]
Website: https://www.digitalvidya.com/
Address: B-32, 3rd Floor, Lajpat Nagar 2, Nearest Landmark: Lajpat Nagar Metro Station, New Delhi, Delhi 110024.

7. IIM Skills

MBA in digital marketing in Hisar - IIM skills logo

IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges in India, with a presence in 23 Asian locations. They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.

They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.

Course Name: Masters In Digital Marketing

Course Type: Part-time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Digital Marketing
  • Introduction to WordPress
  • SEO (Organic Marketing)
  • SEM (Google Ads)
  • Email Marketing
  • Content Writing
  • Media buying and planning
  • Affiliate marketing
  • Video Marketing

Course Duration & Fees

The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is $358.52.

Contact Details

Phone Number: + (91) 99 11 839503
Email: [email protected]

8. upGrad

Mba In Digital Marketing In Lagos - upGrad logo

Founded in 2015, upGrad is South Asia’s largest high-tech company. It has created an immersive online learning experience for learners around the world with the help of the latest technology, pedagogy, industry partners, and world-class educators. It was started with a vision to be a trusted lifelong learning partner that drives the professional success of all members of the global workforce.

upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career. This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders.

Course Name: MBA Global

Course Type: Online learning.

Scholarship: No.

MBA in Digital Marketing Course Syllabus

  • Marketing Management – I
  • Business Communication
  • Accounting & Finance
  • Decision Sciences
  • Project/ Assignment
  • Sales and Distribution Management
  • Operations & Supply Chain Management
  • Business Strategy
  • Strategy Formulation And Strategic Capability
  • Innovation by Design
  • Financing your Strategy

Course Duration & Fees

The duration of this MBA program is 24 months and its total fee is USD 11,000.

Contact Details

Phone: 1800 210 2020
Email: [email protected]

9. JAIN Online

Mba In Digital Marketing In Chandigarh - JAIN Online logo

JAIN Online is an e-learning platform developed by JAIN (Deemed-to-be University). The university operates under the auspices of his JAIN Group, an established education provider and 30-year trusted entrepreneurship incubator. Staying true to its vision, the university places equal emphasis on education, entrepreneurship, research, and sports, attracting thousands of students each year from India and around the world to pursue higher education.

JAIN Online offers MBA with an elective in Digital Marketing & E-commerce that consists of a comprehensive general management curriculum. In this course, you will dive into the world of digital marketing and learn how to use it effectively to maximize business value. This course will help you master all major digital marketing tools and platforms such as Google and Facebook Ads, WordPress, HubSpot, and MailChimp.

Course Name: MBA in Digital Marketing & E-commerce

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Principles of Economics & Markets
  • Managerial Effectiveness and Ethics
  • Accounting and Finance
  • Organizational Behavior and Human Resources Management
  • Quantitative Techniques & Analytics
  • Entrepreneurship
  • Marketing Management and Research
  • Digital Marketing and E-Commerce Fundamentals
  • Inbound Marketing: Content and Search Marketing
  • Services Marketing and CRM

Course Duration & Fees

The duration of this online MBA course is 2 years and its total fee is $2,398.05.

Contact Details

Phone: +91 9294969497
Email: [email protected]

10. NIMS Institute

Mba In Digital Marketing In Chandigarh - NIMS Institute logo

The National Institute of Management Solutions (NIMS) is an NGO that promotes professional training for those who have missed college qualifications to pursue a career. NIMS is dedicated to making its rich academic resources available to the public at local, national, as well as international levels.

NIMS offers an MBA in Digital Marketing which is specially designed for professionals, entrepreneurs, and job seekers. In this MBA program, NIMS offers a comprehensive overview of global management education. They also provide an intensive educational experience designed to help participants effectively cope with multiple challenges. This MBA program will not only enable participants to work more effectively in their current position but also improve their career prospects.

Course Name: MBA in Digital Marketing

Course Type: Distance Learning

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Website planning and creation
  • Market analysis
  • Google AdWords
  • Merchant center
  • E-commerce marketing
  • Ad sense
  • Affiliate marketing
  • Introduction to Blockchain
  • Email marketing
  • Lead generation

Course Duration & Fees

The duration of this Online MBA course is 1 year and its total fee is $2,158.35.

Contact Details

Phone: +91-9999-747453
Email: [email protected]

11. SprintZeal

MBA in digital marketing in Hisar - Sprintzeal logo

Sprintzeal offers digital marketing training that is intended for both new and seasoned marketers. It was recognised as the top new e-learning course by DNA and Stars of the Industry Group (Daily News and Analysis).

Sprintzeal’s primary goal is to acquaint candidates with digital marketing and provide them with a practical understanding of it.

Course Name: Digital Marketing Masters Program

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Search Engine Optimization
  • On-page and off-page optimization
  • SEO reporting and tools
  • Pay Per Click Management – Campaigns, Ads, PPC tools and reporting
  • Social Media Optimization – Bookmarking, blogs, press releases, and news
  • Google Analytics
  • WordPress

Course Duration & Fees

The fee for the course is around $1,019.20. You can contact the institute to know about the duration of the course.

Contact Details

Phone no: +918042060494

Career Opportunities after MBA in Digital Marketing in Manchester

With the growth of digital marketing, there are various employment options in this sector. Furthermore, as an expert in your field, your pay and career options are enhanced!

You will be capable of applying for management roles in digital marketing firms, prominent brands, multinationals, and new startups upon graduating with an MBA in Digital Marketing or an equivalent study. Some of the following managerial roles and their typical initial pay are listed in the following table:

 

Digital Marketing Role Average Annual Salary in Manchester (USD)
Digital Marketing Manager
$90,000 – $120,000
Social Media Manager
$60,000 – $80,000
SEO Manager
$70,000 – $90,000
Brand Manager
$80,000 – $100,000
Data Analysts
$65,000 – $85,000
Paid Media Analysts
$75,000 – $95,000
Growth Manager
$85,000 – $110,000
Content Strategist
$60,000 – $80,000
Performance Marketer
$70,000 – $90,000
Influencer Marketer
$55,000 – $75,000

 

For further information, you should read a blog related to career prospects after an MBA!

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How to apply for an MBA in Digital Marketing in Manchester?

The following is the application process for an MBA in Digital Marketing in Manchester:

Step 1: Fill out the application form of the institute where you want to study for an MBA in Digital Marketing.
Step 2: You have to take the admissions test.
Step 3: The candidates who pass the admissions test will have to submit their CVs for the admission purposes.

As you’ve read this far, I’m confident you’re interested in pursuing an MBA in Digital Marketing. As a result, to make your work simpler, I’ve prepared a list of the best five colleges in Manchester that provide an MBA in Digital Marketing.

Frequently Asked Questions

Q. What are the perks of enrolling in an MBA in Digital Marketing course in Manchester?

Ans:  An MBA in Digital Marketing can help an individual broaden their skillset in the field of digital marketing, and one can get higher pay and excellent work opportunities. Further, it even helps aspiring students who want to become digital marketers kick-start their careers.

Q. Which institution in Manchester provides the most effective MBA in Digital Marketing?

Ans:  As per the ratings, IIDE – The Digital School, provides an excellent MBA in Digital Marketing program in Manchester. The MBA in Digital Marketing program is of 11 months and comprises a compulsory 2 – month internship.

Q. What are the prerequisites for the MBA in Digital Marketing course in Manchester?

Ans:  To apply for an MBA in Digital Marketing course in Manchester, the applicant should be a graduate in any discipline and should have appeared for various MBA admission tests, or have cleared the targeted institution’s admission test.

Q. How long is the MBA in Digital Marketing course in Manchester?

Ans: The duration of the MBA in Digital Marketing program in Manchester can vary from institute to institute. For example, the duration of the MBA program provided by IIDE is 11 months.

Q. What are the specializations available for an MBA in Digital Marketing in Manchester?

Ans: Upon completing the MBA in Digital Marketing course, one can opt for specializations as per their interests.

Q. How could an individual become a digital marketing expert in Manchester?

Ans: To become a digital marketing expert in Manchester, one should go for a master’s degree course in digital marketing, which would help them expand their knowledge in the field of digital marketing.

Conclusion

A master’s degree program in digital marketing, such as the MBA, can help you improve your career prospects and financial perceptions both at your current job and in potential future employment. I hope this blog has helped you choose the finest MBA in Digital Marketing in Manchester.

Still, puzzled? Contact our admissions counselor at [email protected]o or +91 9619958615 for a FREE consultation session where you may solve any of your digital marketing queries.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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