Are you looking for the best digital marketing courses in Stoke-on-Trent? Well, then you’ve come to the right place! We have gathered all the information on the top 5 digital marketing courses in Stoke-on-Trent which would satisfy your curiosity about the topic.
Before we jump onto our main topic, let’s take a look at the scope of digital marketing and have an introduction to what exactly Digital Marketing is.
Digital Marketing is a way of representing your brand globally through online platforms.
Today’s world is marching towards Digitalization in every field. In this fast pacing world, door-to-door or manual marketing is simply a waste of time. Digital Marketing is a way of using the internet and showcasing the best of everything globally. Nowadays, everyone is aware of the benefits of digital marketing
Most people in this world are on social media platforms. So, to reach potential customers, it’s necessary to represent your brand on such platforms. Some necessary and adequate skills are required to skillfully display the best potential of your brand/company and to master those skills the knowledge of digital marketing is a must.
But before moving on to the list, let’s have a look at digital marketing jobs currently available in Stoke-on-Trent
(Source: Indeed.com)
Impressive, right? With the onset of the pandemic, every company is moving on to the path of digitalization which has resulted in many career opportunities in this field. So, if you are considering starting your career in digital marketing, then there is no better time than now.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same
So let’s get started with the list.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Stoke-on-Trent are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- 42 Courses– An e-learning platform that provides enjoyable and practical accredited learning on various topics.
- Staffordshire University– A polytechnic institution that is known for its forward-thinking approach, quality academic teaching, as well as providing employment opportunities to its students.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Stoke-on-Trent.
List of Top 5 Digital Marketing Courses in Stoke-on-Trent
Here’s an overview of the top 5 digital marketing courses in Stoke-on-Trent, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2,000 |
| 42 Courses | 7 to 9 Hours | GBP 147.44 |
| Staffordshire University | 13 Months | – |
| Digital Marketing Institute | 120 Hours | USD 4,989.5 |
| NobleProg | 14 Hours | EUR 2,400 |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. 42 Courses
42 Courses is an e-learning platform that provides enjoyable and practical accredited learning on various topics. They focus on the key skills which are in demand in the industry and design courses with practical methods in a short amount of time.
The lessons are divided into smaller segments for a better understanding of the topic and for convenient learning from anywhere, at any time.
Course Syllabus
- Introduction to digital marketing
- Online advertising
- Search Marketing
- Marketing with data
- Social media marketing
- Email marketing
- Experience design
Course Duration and Fees
The digital marketing course takes approx. 7- 9 hours to complete, it has no time limit. The program fee for the course is GBP 147.44
Course Highlights
- Learn from anywhere at anytime
- Learning on-demand
- Enjoyable learning
- Accredited by global brands
- Learn from the world’s best brands
- 24/7 support
- Certifications
Contact Details
Email: info@42courses.com
Address: 33 Kingsway, WC2B 6UF, London
Learn From India’s #1
Digital Marketing Institute
AI-Based Curriculum
Dive in to the future with the latest AI tools
Placement at top brands and agencies
& more...
3. Staffordshire University
Established in 1914, Staffordshire University is a polytechnic institution that is known for its forward-thinking approach, quality academic teaching, and providing employment opportunities to its students. Their digital marketing course will help students climb the ladder to success in the field of digital marketing. They have designed a curriculum with a focus on continuous learning and providing employable skills.
Course Syllabus
- Co-Creation With Brand Communities
- Content Curation And Development
- Digital Consumer Behaviour And Experience
- Global Strategic Digital Marketing Management
- Strategic Marketing Communications And Media Management
- The Digital Toolkit
- The Management Of A Digital Marketing Project
- Work-Based Digital Project
Course Duration and Fees
The duration of the course is 13 months. For information regarding the fee structure, please contact the institute.
Course Highlights
- Live marketing projects
- Make connections
- Industry-relevant
- Expert guidance
- Learning support
Contact Detail
Phone: +44 (0)1782 294000
Address: Staffordshire University, College Road, University Quarter, Stoke-on-Trent, Staffordshire ST4 2DE
4. DMI – Digital Marketing Institute
Founded in 2009, Digital Marketing Institute is a global provider of digital marketing courses. They aim to support aspiring marketers reach their full potential through the courses provided by them. Their digital marketing course is will help you learn skills related to social media marketing, digital strategy, CX, and much more. Their teaching methods include practical as well as theoretical learning.
Course Syllabus
Social Media Marketing
- Social Research
- Social Content
- Facebook, Instagram, Pinterest
- Youtube & Social Video
- Social Apps
- Social Commerce & Affiliate Marketing
- Social Customer Service
- Social Strategy
CX, eCommerce, and CRO
- Website Optimization
- UX Research & Design
- E-Commerce Strategy
- Applied E-Commerce
- Graphic Design Essentials for Marketers
- CX Essentials
Digital Selling
- Fundamentals of Social Selling
- Finding & Targeting Prospects
- Attracting Customers
- Closing & Retaining
- Increasing Engagement
Strategy and Planning
- Digital Communications v Traditional Communications
- Marketing Automation
- Budget and Resourcing
- Big Data & Analytics
- Strategy Formulation and Plan
- Digital Communications & Channels
Search and Digital Channels
- SEO Setup & Content
- SEO Workshop
- Paid Search & Display Advertising
- Measurement with Google Analytics
- Email Marketing Strategy
- Applied Email Marketing
Leadership and Management
- Thinking Strategically
- Building Effective Teams
- Dealing with Conflicts and Crises
- Persuading and Influencing
Essential Skills
- Project Planning
- Creativity Skills
- Personal Skills
- Working With Others
Course Duration and Fees
The duration of the digital marketing course is 120 hours and it can be completed within 44 weeks. The fee for the course is USD 4989.5
Course Highlights
- Cutting edge Learning Content
- Globally recognized certification
- Live Webinars & Q&A Sessions
- Vibrant connected community
- Practice Exams
- Un-rivaled Support
- Self-paced learning
Contact Details
Phone: +1 917 6365832
5. NobleProg
The company provides live training regardless of onsite or online training along with flexibility, affordability, and courses that suit your level of expertise and are regularly updated with the technologies. The trainers are experts and regularly take feedback to ensure improvement and maintenance.
They at present offer more than 1,000 training outlines covering more than 120 technologies. At NobleProg they emphasize delivering academic knowledge combined with practical skills to the participants.
Course Syllabus
- Introduction to Digital Marketing
- Search Engine Optimization and Marketing
- Digital Display Advertising
- Email Marketing
- Social Media Marketing
- Mobile Marketing
- Analytics
- Strategy & Planning
Course Duration and Fees
NobleProg is #5 on our list. This institute provides online live training of 14hrs (usually completed in 2 days). The price of the digital marketing course is £ 2,400 (online).
Course Highlights
- There are no specific requirements needed to attend this course. A good understanding of the Internet and Computers would be helpful.
- Instructor-led live training course
- Online course
Contact Details
Phone: England: +44 (0)208 089 0990
Email: training@nobleprog.co.uk
Address: NobleProg (UK) Ltd, CentralPoint, 45 Beech Street, LONDON, EC2Y 8AD, United Kingdom
Now that we’ve seen the best digital marketing courses in Stoke-on-Trent, here are some of the frequently asked questions.
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Stoke-on-Trent?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around £37,500 per year in the UK. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
To Conclude
Great! We have provided you with a list of the best digital marketing courses in Stoke-on-Trent and hope that this listicle will help you decide on the right course for you.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubts, you can reach out to us at admissions@iide.co to avail free counseling session.
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