Are you looking for the best digital marketing courses in Geelong? Well, then you’ve come to the right place! We have gathered all the information on the top 5 digital marketing courses in Geelong which would satisfy your curiosity about the topic.
The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.
Before we jump onto our main topic, let’s take a look at the scope of digital marketing and have an introduction to what exactly Digital Marketing is. Digital Marketing is a way of representing your brand globally through online platforms. Today’s world is marching towards Digitalization in every field. In this fast pacing world, door-to-door or manual marketing is simply a waste of time. Digital Marketing is a way of using the internet and showcasing the best of everything globally. Nowadays, everyone is aware of the benefits of digital marketing
But before moving on to the list, let’s have a look at digital marketing jobs currently available in Melbourne
Impressive, right? With the onset of the pandemic, the demand for digital marketers has increased, which has resulted in many career opportunities in this field. So, if you are considering starting your career in digital marketing, then there is no better time than now.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same
Types of Digital Marketing Courses in Geelong
🎓Offline Courses:
If you want to master digital marketing in depth and gain some expertise, then an offline program is the way to go. These programs, typically in the form of a Master’s or PG, offer an extensive curriculum with a focus on advanced strategies, managerial skills, and practical training.
If you are young and have the time and energy to invest in your career, then you should opt for an exhaustive PG in digital marketing. The advantage of a post-graduate program is the potential for higher-paying roles and leadership positions in the industry. This also helps set a strong foundation in your career.
Recommended for: Freshers and Graduates
💼 Online Courses:
Online Courses offer an advanced level exploration of digital marketing from the comfort of your home. They cover a broader spectrum of topics, allowing learners a better understanding of the field.
If you have time commitments due to your job, business, or college then an online course is highly recommended. These online courses often span a few months, providing flexibility and an immersive learning experience.
Some of the online digital marketing courses are also available in a hybrid mode where some part of the training and assessment is conducted offline to further enrich the learning experience.
Recommended for: Working Professionals, Under Graduates, and Business Owners
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Geelong for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Geelong.
List of Top 5 Digital Marketing Courses in Geelong
Here’s an overview of the top 5 digital marketing courses in Geelong, their duration, and their Reviews.
Institute | Course Duration | Reviews |
---|---|---|
IIDE – The Digital School | 4 – 6 Months | 4.8 (1099 reviews) |
The Knowledge Academy | 40+ Hours | 3.5 (219 Reviews) |
Australian Academy of Digital Marketing | 9 Months | 3.7 (3 reviews) |
Henry Harvin Education | 12 Months | 4.0 (665 reviews) |
Monarch Institute | 6 Months | 4.5 (162 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
Course Benefits Matrix | ACDM | PCDMS |
---|---|---|
Duration | 4 months | 6 months |
Certifications Offered | ✅ | ✅ |
Ai Integrated Syllabus | ✅ | ✅ |
Placement Assistance | ✅ | ✅ |
1-on-1 Mentoring | ✅ | ✅ |
Module Specific Professors | ✅ | ✅ |
Case Studies & Projects | ❌ | ✅ |
Leadership & Agency Skills | ❌ | ✅ |
Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
Courses | Modules Covered |
---|---|
Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. The Knowledge Academy
Founded in 2009, The Knowledge Academy is an online training company that is headquartered in Berkshire, United Kingdom. They provide 30000+ courses and training to individuals and organizations in the field of IT, business, project management, and many more.
Their main aim is to guide students and corporate workers in their careers with the help of quality teaching materials and professional educators.
Course Syllabus
- Social Media Masterclass
- SEO Masterclass
- Digital Marketing Masterclass
- Google Analytics Masterclass
- Google Ads Masterclass
Course Duration and Fees
The Knowledge Academy is #2 on our list. This institute provides a package of 5 masterclasses that compromise 40+ hours for self-paced learning. You can also opt for instructor-led learning but the fees may vary. The course fee is approx. USD 5,395
Course Highlights
- Many delivery methods
- Best price in the industry
- Trusted and Approved
- High-quality resources
- Experienced instructor/ guide
- Each masterclass of 8 hours
- Immediate Access for 90 days
- Certificates on completion
- Case studies and Exercise files
- Personal performance tool
- 24/7 Support
Course Benefits Matrix | The Knowledge Academy |
---|---|
Ai Integrated Syllabus | ✅ |
Case Studies & Projects | ✅ |
Placement Assurance | ✅ |
1-on-1 Mentoring | ❌ |
Module Specific Professors | ❌ |
Offline course | ✅ |
Mandatory Internships | ❌ |
Course Placements
Large and powerful companies like Canon, Aramex, and Adidas who have a global reach are the placement partners of Upgrade which is great for both beginners and professionals to explore the global market with these companies.
Course Reviews
The Knowledge Academy is a digital marketing training institute that offers various courses for aspiring digital marketing professionals. The reviews for courses are generally positive, with students praising the course content, training quality, and placement support.
Culture
Here is a glimpse of the institute’s culture-
Contact Details
Phone: 01344767897
Email: [email protected]
Learn From Asia’s #1
Digital Marketing Institute
AI-Based Curriculum
Dive in to the future with the latest AI tools
Placement at top brands and agencies
3. Australian Academy of Digital Marketing
You can improve your skills in the digital world by enrolling in the Australian Academy of Digital Marketing courses. Students can take courses specifically designed to provide them with a foundational knowledge of all major digital marketing areas.
Furthermore, students have the opportunity to meet each other, receive assistance if they need it, and start networking immediately. During the program, you will develop a wide range of skills in the field of digital marketing
Course Syllabus
- Evolution of Digital Marketing
- Inbound & Social Media Marketing
- Search Engine Optimization (SEO)
- Digital Marketing Channels
- Website Design & User Experience (UX)
- Analytics and Performance Management
- Social Media Advertising
- Digital Strategy and Practice
Course Duration and Fees
The duration of the course is approximately 9 months. The fee for the course is USD 2,195.
Course Highlights
- Builds a Strong Foundation in Digital Marketing
- Practical Assignments to Prepare You for the Industry
- Highly Skilled Tutors to Provide You With the Best Possible Knowledge Before Getting Into This Profession
- Work Placement.
- CPD accreditation.
Course Benefits Matrix | Australian Academy |
---|---|
Ai Integrated Syllabus | ✅ |
Case Studies & Projects | ✅ |
Placement Assurance | ✅ |
1-on-1 Mentoring | ❌ |
Module Specific Professors | ❌ |
Offline course | ✅ |
Mandatory Internships | ❌ |
Course Placements
Graduates of this course are eligible for a one-month work placement with a digital marketing company. All placements are made in the Melbourne and Sydney areas.
Course Reviews
The reviews for the Australian Academy of Digital Marketing are quite varied. Some individuals have had positive experiences, citing the legitimacy of the certification, good course content, and overall good experience. However, there are also negative reviews mentioning issues such as a poor learning platform, unresponsive support, and dissatisfaction with the course content and management.
Culture
We couldn’t find anything related to their student culture on the website.
Contact Details
Phone: 0386583955
Email: [email protected]
4. Henry Harvin Education
Henry Harvin is a global Ed-tech company founded in 2013 by Kunal Gupta. It works with many companies and colleges as a training partner and education provider.
With its program, it offers over 200+ online courses in digital marketing, cyber security, Analytics, sales, Law, Management, and many more.
Course Syllabus
- Initialization of digital marketing
- Website planning
- Website creation
- Lead generation for business
- Online reputation management
- Search engine optimization
- Google Webmaster
- Bing Webmaster
- Google Analytics
- Creative Designing
- Facebook Marketing
- Linkedin Marketing
- Twitter Marketing
- Affiliate Marketing
- Earn as a Freelance
Course Duration and Fees
The duration of the Digital marketing course is 12 months. The fee for the course is USD 598.65 with a 0% EMI option available.
Course Highlights
- Training: 12 Months of Live Online Interactive Classroom Session
- Facility to undergo projects in related fields of Digital Marketing, Web Analytics, etc.
- 100% Guaranteed Internship to gain practical experience of the learnings
- Certification: Distinguish your profile with the global credential of Post Graduate in Digital Marketing
- 100% Placement Support for 1-Year post successful completion
- Free Access to #AskHenry Hackathons and Competitions
- Get 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for the Post Graduate Program in Digital Marketing
Course Benefits Matrix | Henry Harvin |
---|---|
Ai Integrated Syllabus | ✅ |
Case Studies & Projects | ✅ |
Placement Assurance | ❌ |
1-on-1 Mentoring | ✅ |
Module Specific Professors | ✅ |
Offline course | ✅ |
Mandatory Internships | ✅ |
Course Placements
The placement is undoubtedly with some of the most reputable names in the market.
Course Reviews
Henry Harvin has a Google rating of 3.7 and 6 reviews, it’s advisable to conduct your own research as it has only 2 reviews about the institute to make an informed decision.
Culture
Here’s a glimpse of their student culture-
Contact Details
Phone: +91 9891953953
Email: [email protected]
5. Monarch Institute
As a result of the Monarch Institute’s dedication to students’ careers and futures, they have experienced both professional and personal success. Students seeking to advance in their careers benefit greatly from their well-rounded approach to teaching. Students are prepared for the competitive world outside by the end of their course.
Leading industry professionals teach the courses, giving students a glimpse of what they are getting into once they graduate.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- SEO (Search Engine Optimization)
- Paid Search using PPC using Google Ads
- Display & Video Advertising
- Email Marketing
- Website Optimization
- Analytics with Google Analytics
- Digital Marketing Strategy
Course Duration and Fees
The duration of the course is 6 months and for information regarding the fees, kindly contact the course provider.
Course Highlights
- Global certification, Aussie expertise
- 130+ digital marketing topics
- Perfect for beginners, business owners,s or marketing professional
- Earn a global certification from DMI
- Endorsed by the Australian Marketing Institute
- Free 12-month access to the membership portal
- Great graduate employment potential
- Made for a fast-changing industry
- Benchmarked by Google, Facebook, and more
Course Benefits Matrix | Monarch Institute |
---|---|
Ai Integrated Syllabus | ✅ |
Case Studies & Projects | ✅ |
Placement Assurance | ❌ |
1-on-1 Mentoring | ❌ |
Module Specific Professors | ✅ |
Offline course | ❌ |
Mandatory Internships | ❌ |
Course Placements
The placement is undoubtedly with some of the most reputable names in the market.
Course Reviews
Monarch Institute has a Google rating of 4.5 (162 reviews), The reviews for Monarch digital marketing courses are mixed. Some users praise the course content, placement support, and the way modules are designed, finding the courses valuable and helpful. However, others have criticized the course content, management, and learning platform, suggesting that the courses may not be worth the investment.
Culture
We couldn’t find anything related to their student culture on the website.
Contact Details
Phone: 1300 783 955/ +(613) 9230 6300
Address: lvl 10/10-16 Queen St, Melbourne VIC 3000, Australia.
Now that we’ve seen the best digital marketing courses in Geelong, here are some of the frequently asked questions.
Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Geelong?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What are the fees for Digital Marketing Courses in Geelong?
Ans: The fees for digital marketing courses in Geelong on average range from USD 1500 to USD 2000. However, the fees vary in different institutes depending on the packages chosen and the course duration. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. Does digital marketing require coding?
Digital Marketers do not require coding knowledge or programming skills in digital marketing. A digital marketer with coding skills can be a great resource for a business, but it’s not a necessary skill that a digital marketer needs to have.
Q. Is digital marketing in demand?
According to Linkedin, the industry is growing every year and has the greatest number of job openings. Businesses need digital marketers in fact every business needs digital marketers to attract and retain customers. So of course digital marketing is and always will be in demand.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
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