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Your search for the best digital marketing courses in Fayetteville ends here, as we have listed out the 5 best digital marketing courses for you in this blog along with its syllabus, duration and fees, highlights, and more.
According to Dentsu, the digital sector is expected to grow 6.5% in 2024, reaching $442.6 billion in ad revenue. This will make up 58.8% of global advertising spend in 2024
Before starting with the list, you might want to have a look at different career opportunities in digital marketing based on your knowledge and fields of interest. During the pandemic, things have changed drastically and the demand for digital marketing freshers has increased rapidly to ensure growth in businesses. Hence, there is a growth in career opportunities for digital marketing enthusiasts.
Check out the demand for digital marketing specialists in the United States:
(Source:Indeed.com)
With such great demand, this is the right time to enter this industry & excel through the various great jobs in digital marketing that will come your way.
Here’s a suggestion for you: If you want to specialize in a particular digital marketing field, you must consider our Short-Term Certification Courses in Digital Marketing. Freshers can choose freelancing as a career by building a niche in a skill of their choice. You can tie up with the best digital marketing agencies and even you can be your own boss.
Now, without any breaks, let’s begin with the list of the 5 best courses in digital marketing in Fayetteville right away.
Types of Digital Marketing Courses in Fayatteville
Offline Courses:
To truly master digital marketing and gain in-depth expertise, offline programs are the way to go. Typically structured as Master’s or PG programs, these courses offer a comprehensive curriculum with a strong emphasis on advanced strategies, managerial skills, and practical training.
If you are young and have the time and energy to invest in your career, opting for an intensive PG Program in digital marketing. can be a game-changer. The advantage of a post-graduate program lies in the potential for higher-paying roles and leadership positions within the industry, establishing a robust foundation for your career.
Recommended for: Recent graduates and those new to the field.
Online Courses:
online digital marketing courses provide an advanced exploration of digital marketing from the comfort of your own home. They cover a wide range of topics, allowing learners to gain a deeper understanding of the field.
For individuals with time commitments due to their job, business, or college, online courses are highly recommended. These courses often span several months, offering flexibility and an immersive learning experience.
Some online courses even offer hybrid options, combining online and offline elements to further enrich the learning experience.
Recommended for: Working professionals, undergraduate students, and business owners.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Fayetteville for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Fayetteville.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of Top 5 Digital Marketing Courses in Fayetteville
Here’s an overview of the top 5 digital marketing courses in Fayetteville, their duration, and their reviews.
| Institute | Course Duration | Reviews |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | 4.8 (1099 reviews) |
| ISB Executive Education | 3 Months | N/A |
| Digital Marketing Institute | Lifetime | 4.7 (225 reviews) |
| Pathrise | 8 Weeks | 3.5 (78 reviews) |
| Digital Vidya | 6 Months | 4.6 (17 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | âś… | âś… |
| Ai Integrated Syllabus | âś… | âś… |
| Placement Assistance | âś… | âś… |
| 1-on-1 Mentoring | âś… | âś… |
| Module Specific Professors | âś… | âś… |
| Case Studies & Projects | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. ISB Executive Education
The Digital Marketing and Analytics program from ISB will enable you to understand digital customer behavior, build digital marketing strategies, and identify in-demand metrics to effectively measure and optimize ROI.
Prepare for a rewarding career in digital marketing and analytics with digital marketing skills and strategies that are robust and reliable even in our current ever-evolving economy.
Course Syllabus
- Marketing in the Digital World
- Customers in the digital world
- Paid Ad Campaigns
- Email, display, and social media advertising
- Digital Strategy Analytics
- Emerging technologies in digital marketing
Course Duration and Fees
The duration of this course is of 3 months i.e. 4-6 hours/week.
The fee for the digital marketing program is USD 1343.55 + Taxes.
Course Highlights
- 128 recorded videos
- 20 assignments and quizzes
- 6+ case studies
- 10+ discussion boards
- 21 live online sessions
- 3 workshops with job placement assistance
| Course Benefits Matrix | ISB |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | âś… |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placements
Some of the students at ISB Executive Education have been placed in companies like American Express, AU Bank and I-PAC
Course Reviews
We regret to inform you that there are no Google reviews available for ISB executive education.
Culture
We regret to inform you that we couldn’t find any student culture at ISB Executive Education. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone No.: +91 40 2300 7000 / +91 172 459 0000
Email: [email protected]
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Digital Marketing Institute
AI-Based Curriculum
Dive in to the future with the latest AI tools
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& more... 
3. Digital Marketing Institute
They are the leading global standard in Digital Marketing Certification, having certified over 30k people and having 160k+ members worldwide. They are the world’s leading provider in Digital Marketing Courses, with a proven track record in transforming the skills of digital professionals to help build successful careers and promote continuous learning, to shape the workforce of the future.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Paid Search (PPC) using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimisation
- Analytics with Google Analytics
- Digital Marketing Strategy
Course Duration and Fees
The course comes with recorded lectures with lifetime access.
The fee for the course is $1368
Course Highlights
- Globally recognized certification
- Join 165k+ members worldwide
- Payment Plans Available
| Course Benefits Matrix | DM Institute |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
For this course, we were unable to find any placement partners at DM Institute. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Course Reviews
The Digital Marketing Institute (DMI) has earned acclaim for its comprehensive curriculum, expert instructors, and interactive learning environment, equipping students with practical insights and real-world skills. Occasional support team issues have been raised, underscoring the need for prompt and effective customer service.
Culture
We couldn’t find any student culture as it is available in online mode only.
Contact Details
Phone: +1 917 6365832
Email ID is not provided. Kindly contact the institute for the same.
4. Pathrise
Pathrise provides an online digital marketing Bootcamp for students and working professionals that covers topics such as paid search, display ads, SEO, conversion rate optimization, and more. Along with mentoring they even help you optimize your resume and guide you on how to nail your interviews. After the completion of the 8-week program, additional workshops, and weekly 1-1 sessions are also held till you land a job.
Course Syllabus
- Marketing and Business Strategy,
- Marketing Strategy Roadmapping and Planning
- Paid search
- Paid social
- Display ads
- SEO
- Content Marketing
- Earned Media
- Email Marketing
- Marketing Automation
- Conversion Rate Optimization
- Marketing Analytics
Course Duration and Fees
The duration of the course is approx. 8 weeks. The fee for the course is not mentioned, please contact the course provider for further details.
Course Highlights
- Free until you get hired
- 1-on-1 with a personal mentor
- Online and flexible
- Guaranteed placement
| Course Benefits Matrix | Pathrise |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | âś… |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | âś… |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
Pathrise in Cary collaborates with renowned industry leaders and hiring partners, including top digital marketing agencies and tech-driven companies, to facilitate seamless placement opportunities for its graduates.
Course Reviews
Pathrise, with a Google rating of 3.5, is praised for its thorough trial experience, offering valuable insights into job search strategies. However, criticisms arise over exorbitant fees (up to 9% of the first-year salary) and skepticism about the claimed 90% job placement rate. Despite concerns, users appreciate the program’s value in job searches and mentor support.
Culture
Glimpse of their Student culture-
Contact Details
Address: San Francisco Bay Area, California, United States.
5. Digital Vidya
Digital Vidya was founded in 2009, solely for digital marketing and data analytics training. Digital Vidya is one of the leading digital marketing and data analyst training institutes in Asia. It has trained over 20000= professionals from 1000+ brands in more than 1200+ training sessions.
Course Syllabus
- Understand Digital Marketing Landscape & create your own Online Presence
- Digital Marketing for Brands, Social Media Marketing & Search Engine Optimization Techniques
- Digital Brand Strategy and leveraging Email Marketing
- Increasing Brand Visibility with Google Ads & leveraging Google Analytics
- Inbound Marketing & Leadership Insights
- Insights into Content Driven Marketing Techniques & Affiliate Marketing
Course Duration and Fees
Digital Vidya’s certified digital marketing master course is 6 months long.
The course fee is USD 664.68 plus service tax.
Course Highlights
- Hands-on learning across Digital Marketing tools
- Assignments
- Quizzes to test knowledge
- Case studies
- Mentorship sessions
- Guaranteed Internship
| Course Benefits Matrix | Digital Vidya |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | âś… |
Course Placements
Students from Digital Vidya have been placed at companies like Sevenaire, Godigitally, Unicorn DenMart and many more.
Course Reviews
Digital Vidya has a Google Rating of 4.6 stars, based on 17 reviews from students. Students have highlighted that their course is well structured. However, some have expressed dissatisfaction regarding their placement assistance.
Culture
This course is purely online as of today. We couldn’t find any pictures of their online lectures.
Contact Details
Phone No: 80100-33033, 11-47597475
Email: [email protected]
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Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it. As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q. Which is the best institute for Digital Marketing in Fayetteville?
Ans. As per our listicle mentioned above, IIDE is the best institute for digital marketing for students and freshers. IIDE’s Online Digital Marketing Course is best for learners who wish to get their hands on the latest digital marketing skills required in top companies.
Q. What is the eligibility criteria to get into a digital marketing course?
Ans. The eligibility criteria to start learning a professional digital marketing certificate course is to get a 12th passing certificate. Also, if you enroll in a post-graduation program, you require a graduation degree from a recognized college.
Q. What will be the fee for digital marketing courses in Fayetteville?
Ans. The average cost for a digital marketing course ranges between USD 1500 to USD 2000 depending on the course you opt for and the mode of the course (online or on-campus). IIDE’s Online Digital Marketing Certification Course will cost you only USD 971 + Taxes.
Q. Which field is best in digital marketing?
Ans. Some of the best fields in digital marketing are Marketing Automation, Video Production and Marketing, Paid Media Specialist, Content Marketing Specialist, Analytics, SEO, Copywriting, Email-Marketing, etc. You can master any of these fields with perfect knowledge and skills.
Q. Is Digital Marketing Worth It?
Ans. Yes, Digital Marketing is definitely worth it. This industry is gaining a lot of popularity due to its effectiveness. And it’s got a place for all kinds of individuals, be it, creative, analytical, etc.
Q. What courses come under digital marketing?
Ans. There are various which come under digital marketing such as Introduction to Digital Marketing, Website Planning and Creation, Search Engine Optimisation (SEO), Search Engine Marketing, Social Media Marketing, Content Marketing & Strategy, Web Analytics, and many more such courses.
Q. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills.
Q. Is it hard to get a job in digital marketing?
Ans. Getting into the digital marketing industry is not at all difficult because of the wide range of opportunities in it. One must have a basic knowledge and passion for digital marketing to start their career.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.