Were you searching for the best digital marketing courses in Brighton in 2024? Want to know all about the course syllabus, fees, and other details? Well, then you have come to the right place. Here, we have listed the top 5 digital marketing courses in Brighton to help you accelerate your career in the digital world.
Let’s begin by understanding What is digital marketing?
In today’s world, while there is a drastic technological evolution, a large number of opportunities are opening up in the field of digital marketing. Companies are taking the benefits of digital marketing, to advertise their business digitally. Starting from radio and television advertising, now the world has moved onto digital marketing. The marketing campaigns are changing to accommodate the changing times.
Now let’s take a look at the scope of digital marketing
Television remains the primary advertising medium for many businesses, but digital marketing allows businesses to reach customers around the world online. As digital marketing initiatives continue to grow rapidly, career opportunities in digital marketing have also increased.
Everyday smartphone user opens a quarter of emails (36%) That is Why, Many companies are adapting to digital marketing to build their online presence, which has led to increasing demand for digital marketing courses.
Now, let’s take a look at digital marketing jobs available in Brighton
(Source: Indeed.com)
Quite a number, right? In the coming years, these numbers will just keep on increasing. So, if you want to pursue digital marketing, then this may be the right time to do so.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Types of Digital Marketing Courses in Brighton
Offline Courses:
If you’re looking to master digital marketing in-depth and gain expertise, offline programs are the ideal choice. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum that focuses on advanced strategies, managerial skills, and hands-on training.
For those who are young, energetic, and willing to invest in their careers, an intensive PG program in digital marketing is a great option. Post-graduate programs open up the potential for higher-paying roles and leadership positions within the industry, laying a solid foundation for your career.
Recommended for: Recent graduates and newcomers to the field.
Online Courses:
Online digital marketing courses in Brighton offer an advanced exploration of digital marketing from the comfort of your own home. They cover a broad spectrum of topics, providing learners with a better understanding of the field.
If you have time constraints due to your job, business, or college commitments, online digital marketing courses in Brighton are highly recommended. These courses often span several months, offering flexibility and an immersive learning experience.
Additionally, some online digital marketing courses in Brighton offer hybrid options that include both online and offline components to further enhance the learning experience.
Recommended for: Working professionals, undergraduate students, and business owners.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the best digital marketing courses in Brighton for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Brighton with detailed placements.
List of Top 5 Digital Marketing Courses in Brighton
Here’s an overview of the top 5 digital marketing courses in Brighton, their duration, and the Google reviews.
| Institute | Course Duration | Google Reviews |
|---|---|---|
| IIDE – The Digital School | 6-11 months | 4.7 (1,147 reviews) |
| Pitman Training | 6 Months | 4.4 (87 reviews) |
| University Of Brighton | 1-2 Years | 3.4 (39 reviews) |
| University of London | 2 Years | 4.4 (540 reviews) |
| University of Southampton | 1 Year | 4.4 (511 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, allowing them to make a high-paying digital marketing career in this competitive industry.
Not just college students & fresh graduates IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned from the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | ✅ | ✅ |
| Ai Integrated Syllabus | ✅ | ✅ |
| Placement Assistance | ✅ | ✅ |
| 1-on-1 Mentoring | ✅ | ✅ |
| Module Specific Professors | ✅ | ✅ |
| Case Studies from Harvard Business Review | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. Pitman Training
Pitman Training Company has its headquarters in Wetherby, West Yorkshire, United Kingdom. The company offers both online and offline digital marketing courses in Brighton and the UK as an independent training provider. Students can earn diplomas and certificates in accounting, visual design, information technology, marketing, and business.
Online lectures and the guidance of industry experts will be used to teach students about digital marketing in their digital marketing courses in Brighton.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimisation
- Paid Search(PPC) with Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimisation
- Analytics with Google Analytics
- Digital Marketing Strategy
Course Highlights
- Flexible online learning
- Awarded 200 CPD points upon successful completion
- Opportunity to undertake the DMI certification exam
- Globally recognized
| Course Benefits Matrix | Pitman Training |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ✅ |
| Module Specific Professors | ❌ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placement
The institute helps with placement assistance. However, we suggest you contact the institute for more details.
Course Duration and Fees
The duration of the certification course is 200 hours. You have 6 months to complete the course and take the exam. The information regarding the fees is not available, kindly contact the provider for more details.
Course Reviews
The institute has a 4.7-star rating with 89 Google reviews.
Culture
Contact Details
Phone: 01937865714
Address: Pitman Training Group LTD, Deem House, Walkers Court, Audby Lane, Wetherby, LS22 7FD
3. University of Brighton
The University of Brighton aims to build a diverse community by creating new exciting opportunities for its students from different backgrounds. University offers various digital marketing courses in Brighton for the locals to upskill.
The MSc in Marketing course is for students who want to make a career in marketing and e-commerce at an advanced level. The course provides theoretical and practical knowledge along with a critical understanding of various digital marketing tools and methods.
Course Syllabus
- Moving to Masters
- Business Solutions in Action
- Marketing Planning and Strategy
- Digital Marketing
- Research Methodologies and Methods for Marketing
- Buyer Behaviour
- Marketing Metrics
- Responsible Marketing
- Dissertation or Work Placement Project
- Optional
- International Management Integration
Course Highlights
- Career Prospects
- Accredited by Chartered Institute of Marketing (CIM)
- Work on live client projects and case studies
- Placement and recruitment events
- Entrepreneurship support network
| Course Benefits Matrix | University Of Brighton |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ✅ |
| Module Specific Professors | ❌ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placement
The institute helps with placement assistance. However, we suggest you contact the institute for more details.
Course Duration and Fees
The duration of the course is 1 year and 2 years with a placement. For National residents, the fee is 10,500 GBP, and for international students its 15,900 GBP.
Course Reviews
The institute has a 3.4-star rating with 39 Google reviews.
Culture
Contact Details
Phone: 01273 644644
Address: University of Brighton, Mithras House, Lewes Road, Brighton, BN2 4AT
4. University of London
The digital marketing courses in Brighton ensure an understanding of all the marketing concepts and tools, which helps students develop digital marketing communication strategies. The course aims to extend the aspects of digital marketing, by examining how digital and social media technologies have impacted marketing theory and practice.
Course Syllabus
- Introduction to digital marketing
- Engagement
- Online word-of-mouth and viral marketing
- Community marketing
- Experiential marketing in digital environments
- The digital marketing mix
- Search Marketing
- Digital advertising
- Email marketing
- Digital and social media measurement and analytics.
Course Highlights
- Understand the role of digital and social media marketing in the marketing management function
- Understand how digital and social media marketing can contribute to improving marketing effectiveness taking into account the triple bottom line
- Evaluate digital and social media marketing campaigns;
- Think about solutions to complex marketing problems using insight from digital and social media marketing
- Think critically and creatively in identifying and evaluating alternative digital and social media marketing initiatives
- Undertake research into a digital and social media-related problem and apply relevant skills in assembling and analyzing the data collected.
| Course Benefits Matrix | University Of London |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ✅ |
| Module Specific Professors | ❌ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placement
The institute helps with placement assistance. However, we suggest you contact the institute for more details.
Course Duration and Fees
The MSc will take a minimum of 2 years to complete. To know about the fee structure, you can get in touch with the institute through the contact information mentioned below.
Course Reviews
The institute has a 4.4-star rating with 540 Google reviews.
Culture
Contact Details
Phone: +44 (0)20 7862 8000
Address: Senate House, Malet St, London WC1E 7HU, United Kingdom
5. University of Southampton
The University of Southampton comes under the most renowned university lists. Their digital marketing courses in Southampton help the students develop digital marketing strategies and plan how to incorporate digital marketing tools into their marketing campaigns. the courses offers comprehensive and in-depth learning of the subject that can help learners to upskill. Their digital marketing courses in Brighton also include hands-on learning in an interactive environment by industry experts and academic professionals.
Course Syllabus
- Contemporary marketing practices
- Dissertation for marketing
- Digital Analytics
- Digital Marketing Strategy
- Integrated Marketing Communication Design
- Introduction to Marketing
- Research Methods for Marketing
- Digital Marketing Applications
- Services Marketing etc.
Course Highlights
- Created and taught by industry experts
- Learning and Assessment
- Hands-on course
- Real business marketing projects
- Simulated consultancy exercises
- Opportunities to grow your networks
- Qualification is awarded by the University of Southampton.
| Course Benefits Matrix | University Of Southampton |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ✅ |
| Module Specific Professors | ❌ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placement
The institute helps with placement assistance. However, we suggest you contact the institute for more details
Course Duration and Fees
The course is offered for 1 year and costs £15,000 for UK students and EU and international students pay £28900.
Course Reviews
The institute has a 4.4-star rating with 511 Google reviews.
Culture
Contact Details
Phone:+44 238 059 5000
Email: enquiries@southampton.ac.uk
Address: University of Southampton, University Road, Southampton, S017 1BJ, UK.
Now that we’ve seen the best digital marketing courses in Brighton, here are some of the frequently asked questions.
Additional points to consider
It’s crucial to choose the right digital marketing courses in Brighton that align with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting digital marketing courses in Brighton.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online digital marketing courses in Brighton. Local institutes may provide the advantage of networking opportunities, while online digital marketing courses in Brighton offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the digital marketing courses in Brighton that best fit your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses in Brighton.
Wishing you all the best for your future and happy learning!
FAQ – Frequently Asked Questions
Q1. Which is the best digital marketing course in Brighton?
IIDE’s online digital marketing courses are the best digital marketing courses in Brighton. What makes their course the best is that it includes high-quality video lectures followed by weekly live online sessions & 1-on-1 mentoring sessions by top professionals and industry experts. IIDE offers 100% placement assistance.
Q2. What are the fees for digital marketing courses in Brighton?
The cost of digital marketing courses in Brighton usually cost as per the level of course and fee structure of the institute. The fee for the IIDE online digital marketing course is USD 1,384.69
Q3. What is the eligibility for digital marketing?
The eligibility criteria for admission in digital marketing courses in Brighton are a school completion certificate dor a graduation degree and a graduation degree for PG.
Q4. What will be the salary of a Digital Marketer?
The average salary of a digital marketer is around £26,181 per year in the United Kingdom. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.
Q5. Is the digital marketing course difficult?
The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.
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