IIDE Super Session Topic
Building Brands in the Digital Space!
- IIDE – Indian Institute of Digital Education had the opportunity to host a Supersession on Building Brands in the Digital Space last Saturday with Kiran Bhat – Managing Director at Xebec Communications Pvt.Ltd.
- Kiran initiated with basics. How online and offline brands communicate, its audience & favicons by sighting examples of Amazon & Netflix. She emphasised on the crux of the digital brands – ‘Content’ by showcasing her work with Effingut Breweries Pvt. Ltd., Haldiram Foods International Ltd, and many more
- She took a dive in Digital Marketing, Brand Story, Target audience, Differentiation, Social Media by portraying success stories and amazing campaigns by Licious – Born to meat, Haldiram’s, House of Masaba, InCred Wealth, & Gucci
- All in all, Kiran covered a vast topic in a nutshell beautifully with a bunch of practical campaigns, examples and on point responses giving us an insightful experience
- Best insight from the session for digital brands was CONTENT. CONTENT.. MORE CONTENT…
Start your online digital marketing training with industry experts.
Other Super Mentors
Every Saturday IIDE hosts live super sessions with CMO’s of top companies and heavyweights of the advertising industry.