Elaborated SWOT Analysis of ShareChat – An Indian Social Media Application

Looking for the SWOT analysis of ShareChat? Hang on to learn more about ShareChat’s strengths, weaknesses, opportunities and threats with a complete infographic. But, first, have a look at how new Instagram Reels insights features are going to help creators

Leading Indian Messaging App – ShareChat is a messaging platform that offers features that include private messaging, tagging and a personal messaging feature, enabling users to share videos, jokes, songs and other language-based social content with other unknown users. The platform was incorporated in 2015 by the founders Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan.

Another aspect that made Sharechat the most user friendly and viable is its digital marketing strategies and marketing efforts. As the world goes online, marketing is changing and if you are interested in learning about the latest – check out our  Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.

Before we begin with the SWOT analysis of Sharechat, here’s a deep dive into the company’s history, founding, products, financial status, and competitors.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]