Marketing Strategy of Kirloskar Brothers: Comprehensive

Previously, we tackled the SWOT analysis of Kirloskar Brothers. In this blog, we are moving to detail the marketing strategy of Kirloskar Brothers – India’s pump manufacturing brand.  

The purpose is to learn and obtain intuitions about Kirloskar Brothers and how it developed into India’s manufacturing brand and Kirloskar brothers point to become a sizable pump manufacturing company in India.  

So, as you can see, the earth is completely online at present and marketing is the backbone of every sector. If you are fascinated to know further about marketing then you should check out Free Live Masterclass on Digital Marketing by the Chief Executive Officer (CEO) and the founder of IIDE, Karan Shah. 

We will learn the whole marketing strategy of Kirloskar Brothers by the end of the blog. Before diving deep into it, let’s start with the company overview.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Sep 17, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]