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An MBA in digital marketing in Hyderabad equips students in SEO, SEM, social media marketing, content marketing, and analytics. Institutes like IIDE – The Digital School, Osmania University, and ISB offer industry-focused programmes. With India’s digital advertising industry projected to reach INR 50,000 crore by 2025, this MBA opens doors to high-paying roles in Hyderabad’s growing digital marketing sector.
Kartik Mittal
Digital Marketing Trainer
Updated on: Nov 19, 2024
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Top 11 MBA in Digital Marketing Colleges in Hyderabad
After careful research and reading about student experiences, we believe that the following 11 colleges/institutes offer the best MBA in Digital Marketing in Hyderabad.
| Digital Marketing Institute in Hyderabad | Course Duration | Course Fee |
|---|---|---|
| IIDE – The Digital School | 6-11 months | EMI options from 8,273/month to 24,028/month |
| Osmania University | 2 years | N/A |
| ISB | 15 months | INR 9,05,000 |
| University of Hyderabad | 2 years | INR 32,000 |
| VJIM | 2 years | INR 8,60,000 |
| RCAS | 2 years | N/A |
| Thiagarajar School of Business | 2 years | INR 1,77,000 |
| Great Lakes institute of management | 2 years | INR 2,00,000 |
| Jain online | 18 Months | INR 2,00,000 |
| NIMS Institute | 1 Year | INR 1,80,000 |
| IMTS Institute | 2 Years | INR 25,845 to INR 31,999 per year |
1. IIDE – Indian Institute of Digital Education
IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing Institute.
Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.
Their program might not be recognised as a traditional MBA but the curriculum and industry-level practical training of the PG Programme have much more to offer than a regular one. Distinguished as a prominent choice among digital marketing courses in India, IIDE’s PG in Digital Marketing is a well-regarded choice for those looking to upskill themselves in this field.
Course Benefits
| 2 Specialisations | After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing. |
|---|---|
| 13+ Live Projects | Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies. |
| 28+ Industry Tools | In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Meta Ads, Ahrefs, WordPress, etc |
| 1-on-1 Mentorship | Students can book a personal mentoring session with a trainer to solve their doubts & questions. |
MBA in Digital Marketing Syllabus
| SUBJECTS | MODULES |
|---|---|
| Inbound Marketing | Introduction to Digital Marketing |
| Website Creation | |
| Search Marketing | |
| Outbound Marketing | Content Marketing |
| Social Media Marketing & Management | |
| Video Marketing | |
| Media Management & Automation | Advanced Forms of Digital Marketing |
| Integrated Marketing (Full Funnel Marketing) | |
| Managerial Skills & Soft Skills | Soft Skills |
| Agency Skills | |
| Compulsory Internship & Thesis | Internship & Mentoring |
| Specialisations | Creative Strategy OR |
| Performance Marketing | |
| Capstone Project | Thesis-like Final Practical Project |
Course Faculty
Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme
Course Duration & Fees
IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long, and the fees are INR 6,45,000. You can avail of the 0% EMI Option as well starting at INR 24,028 per month. This may seem expensive, but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high.
Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing programme.
Scholarship Available
IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.
Placement Assistance
If you pursue IIDE’s MBA-level PG Programme in Digital Marketing, IIDE offers placement assurance based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.
IIDE Mumbai Campus & Culture
With a state-of-the-art technology campus in Mumbai, IIDE helps its students understand the practical aspects of digital marketing. The institute also offers a student leadership program to stimulate students’ strategy and decision-making abilities.
The programme includes almost 20-25 supersessions, where students can network with industry mentors, CEOs, brand heads, and entrepreneurs and observe a founder’s mindset first-hand. They also regularly organise cultural events to enhance the learning experience.
Contact Details
Phone No: +91 9619958615
Email ID: [email protected]
Mumbai Address: Girls Education Society, IIDE Campus, AGES, SV Road, near Andheri Station, Andheri West, Andheri, Mumbai, Maharashtra 400058
2. Osmania University
Osmania University, established in 1962, is one of the first universities in India to offer comprehensive programmes in business management.
With over five decades of dedicated work in management education, training, and research, the university has cemented its reputation as a pioneer in the field.
To foster innovation and focus on emerging management areas, the university established a separate, independent Department of Management, empowering its faculty to design and deliver high-value academic and research programmes.
This forward-thinking approach has enabled Osmania University to stay at the forefront of management education, continuously adapting to the evolving business landscape.
Its emphasis on academic excellence and innovation makes it one of the best colleges for an MBA in Digital Marketing in Hyderabad.
Students benefit from a robust curriculum, experienced faculty, and opportunities for hands-on learning in the dynamic field of digital marketing.
Whether you’re looking to build a solid foundation in business management or specialise in digital marketing, Osmania University is a top choice for aspiring professionals.
Course Name: MBA
Course Type: Offline
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Management & Organisational Behaviour
- Accounting for Management
- Marketing Management
- Statistics for Management
- Economics for Managers
- IT Applications for
- Management
- Services and Digital
- Marketing
You can check their website for a detailed syllabus.
Course Duration & Fees
The duration of pursuing an MBA in digital marketing in Hyderabad from this university is 2 years. You can contact the institute to learn about the fee structure.
Contact Details
Phone: +91 (040) 27097481
Email: [email protected]
3. Indian School of Business
The Indian School of Business (ISB) was established to meet Asia’s need for a top-tier business school, driven by the vision of its founders—some of the brightest minds in business and academia.
They anticipated the demands that rapidly developing Asian economies would place on leadership and recognised the need for young executives who could combine an understanding of these economies with a global perspective.
ISB has been at the forefront of cultivating such leaders through its world-class faculty, innovative programmes, and thought leadership initiatives.
Its commitment to excellence is further reflected in its status as a not-for-profit organisation, supported by private enterprises, philanthropic foundations, and individuals who share its vision of creating future-ready leaders.
A testament to its quality, ISB holds the prestigious distinction of being the 100th school worldwide to achieve the ‘triple crown’ of accreditations:
- AMBA (Association of MBAs)
- EQUIS (EFMD Quality Improvement System)
- AACSB (Association to Advance Collegiate Schools of Business).
AMBA accreditation, regarded as the ultimate benchmark of success in postgraduate business education, is granted only to programmes that meet the highest standards in teaching, curriculum, and student engagement. This rigorous accreditation underscores ISB’s reputation for delivering exceptional business education.
With its unparalleled focus on academic rigour, global relevance, and leadership development, ISB is considered one of the best colleges for an MBA in Hyderabad. Its graduates are equipped to navigate the complexities of the modern business world while maintaining a strong connection to emerging markets.
Course Name: Marketing Sales
Course Type: Offline
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Socio-Political Economy
- Markets and Customers
- Money and Profits
- Organisation and Fulfilment
- Competition and Partnerships
- Innovation and Change
- Leadership and Decision Making
- Digital Business Transformation
Course Duration & Fees
The duration of the course is 15 months. You can contact the institute to know about the fee structure.
Contact Details
Phone no: +91 80352 16559
Email id: [email protected]
Bonus Tip: Want to enhance your LinkedIn profile and make it stand out? Enrol in IIDE’s free LinkedIn Essentials Masterclass to master personal branding, networking, and content strategies that build an All-Star Profile, all in just 30 minutes.
4. University Of Hyderabad
The University of Hyderabad, a prestigious institution located in Hyderabad, Telangana, has been a beacon of academic excellence since its establishment in 1974.
Known for its interdisciplinary approach and robust academic framework, the university attracts over 5,000 students and 400 faculty members from diverse fields, including management and business studies.
For those looking to pursue an MBA in Digital Marketing in Hyderabad, the University of Hyderabad offers a dynamic and forward-thinking programme.
With a curriculum designed to meet the demands of the evolving digital economy, the university equips students with essential skills in SEO, social media marketing, content creation, analytics, and digital advertising.
The programme blends academic rigor with practical learning, ensuring that graduates are well-prepared to navigate the competitive digital marketing landscape.
The university’s reputation for excellence is further highlighted by accolades like the Visitor’s Award for the Best Central University in India, which it received in 2015.
With a legacy of distinguished leadership and a commitment to fostering innovation, the University of Hyderabad stands out as an ideal choice for those aspiring to excel in digital marketing and business management.
Course Name: N/A
Course Type: Offline
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Managerial Theories
- Approaches and Functions
- Managerial Economics
- Individual and Organisational Behavior
- Marketing Management
- Financial Reporting and Analysis
- Statistics for Business Analytics
- Business Environment and Business Laws
- Consumer Behaviour
- Customer Relationship Management
- Services Marketing
- Marketing in Emerging Markets
- Marketing Analytics
Course Duration & Fees
The duration of pursuing a digital marketing course in Hyderabad from this university is 2 years. You can contact the institute to learn about the fee structure.
Contact Details
Email id: [email protected]
5. VJIM
The Vignana Jyothi Institute of Management (VJIM), promoted by the Vignana Jyothi Educational Society, is a highly respected institution known for its focus on providing quality education and fostering innovation.
Established by a group of accomplished businessmen, academics, industrialists, NRIs, and professionals from Andhra Pradesh, the institute has earned a reputation for excellence across multiple disciplines, including management and digital marketing.
VJIM’s mission extends beyond traditional academics to offer practical knowledge and training, empowering students to develop self-assurance, creative thinking, and entrepreneurial skills.
This approach equips graduates with the expertise and confidence needed to excel in dynamic fields like digital marketing.
With its focus on blending theoretical knowledge with hands-on training, VJIM is widely regarded as one of the best digital marketing colleges in Hyderabad. Its programmes prepare students for the ever-evolving demands of the digital economy, making it a preferred choice for aspiring digital marketing professionals in the city.
MBA in Digital Marketing Course Syllabus
- Consumer Behaviour
- Services Marketing
- Neuro Marketing
- Sales and Distribution Management
- Digital Marketing
- Marketing Models
- Retail Management
- Integrated Marketing Communication & PRCC
- Marketing of Luxury Brands
- Sports Marketing
- Agri-Business Marketing
- Marketing of Hi-Tech Products
Course Duration & Fees
The duration of the course is 2 years. You can contact the institute to learn about the fee structure.
Contact Details
Phone no: +91 40 2304 4901/02, +91 40 2304 4951
Email id: [email protected]
6. RCAS
The Rathinam College of Arts and Science (RCAS) is a prestigious institution with a beautiful campus, first-rate facilities, and a welcoming atmosphere for students.
RCAS prepares the groundwork for a comprehensive education that fuses the qualitative facets of academia with the technical facets of the industry, making it one of the best colleges for an MBA in Hyderabad.
People who want to propagate a new path for themselves should attend RCAS in order to further their education.
Each student at their institution has information and expertise that may be put to use immediately and significantly impact situations.
Course Name: MBA in Marketing Management
Course Type: Offline
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Principles of Management
- Organisational Behaviour
- Managerial Economics
- Financial & Management Accounting
- Decision Science – I
- Legal Aspects of Business
- Business Environment
- Marketing Management
- Human Resources Management
You can check their website for a detailed curriculum.
Course Duration & Fees
This is a two-year programme. Kindly contact the institute to know about the fee structure.
Contact Details
Phone no: 98946 16026
Email id: [email protected]
7. Thiagarajar School of Business
The institute’s journey of empowering professionals began with the introduction of the Executive Development Programme (EDP), aimed at helping managers and business owners in Madurai and surrounding areas enhance their skills and boost productivity.
The EDP’s resounding success, coupled with widespread industry recognition, paved the way for the launch of a full-time MBA programme in 1986, which quickly gained popularity among aspiring managers.
Today, the institute’s MBA and PGDM programmes are approved and accredited by the All India Council for Technical Education (AICTE) and the National Board of Accreditation (NBA) in New Delhi.
The institution achieved further recognition in 2011 when it was granted autonomous status by the UGC and Madurai Kamaraj University.
With its strong academic foundation and commitment to fostering industry-relevant skills, the institute has emerged as one of the top choices for pursuing an MBA in Digital Marketing in Hyderabad.
Its focus on equipping students with cutting-edge knowledge and practical expertise makes it an ideal destination for those looking to excel in the ever-evolving field of digital marketing.
Course Name: MBA
Course Type: Offline
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Online Content Writing Course
- Organisational Behaviour
- Managerial Economics
- Data Analysis for Management
- Ecommerce Course Online
- Financial Accounting and Reporting
- Marketing Management
- Managerial Communication
- Consumer Behaviour
- Sales and Distribution Management
- Digital and Social Media Marketing
- Technology Empowered Marketing
You can check their website for a detailed curriculum.
Course Duration & Fees
This is a two-year MBA in digital marketing in Hyderabad programme. Kindly contact the institute to know about the fee structure.
Contact Details
Phone no: 0452-2484099
Email id: [email protected]
8. Great Lakes Institute of Management
The Great Lakes Institute of Management, Chennai, was founded in 2004 by Dr. Bala V. Balachandran, a Padmashree recipient and Professor Emeritus at the Kellogg School of Management.
Within a short period of time, Great Lakes has become one of the best colleges for pursuing an MBA in digital marketing in Hyderabad and globally, guided by an extraordinary faculty, guided by an outstanding advisory council, and supported by worldwide collaborations.
Its goal is to produce business leaders and entrepreneurs who are prepared for the needs of the present and future markets by providing modern, high-quality instruction, research, and social engagement.
Course Name: Online MBA Programme
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Macro Economics
- Financial Accounting for Decision Making
- Marketing Management
- Individuals in Organisations
- Business Statistics
- Verbal & Written Communication
- FADM Tutorials
- Marketing Research
- Corporate Tax
- Digital Marketing
Course Duration & Fees
This is a two-year programme. Kindly contact the institute to know about the fee structure.
Contact Details
Phone no: +91-44-27489000
Email id: [email protected]
9. Jain University
JAIN Online is an e-learning platform developed by JAIN (Deemed-to-be University). The university operates under the auspices of his JAIN Group, an established education provider and 30-year trusted entrepreneurship incubator.
Staying true to its vision, the university places equal emphasis on education, entrepreneurship, research, and sports, attracting thousands of students each year from India and worldwide to pursue higher education, particularly an MBA in digital marketing in Hyderabad.
JAIN Online offers an MBA with an elective in Digital Marketing & E-commerce that consists of a comprehensive general management curriculum.
In this course, you will dive into the world of digital marketing and learn how to use it effectively to maximise business value.
This course will help you master all major digital marketing tools and platforms such as Google and Meta Ads, WordPress, HubSpot, and MailChimp.
It will also help you in earning some of the top digital marketing certifications from Google and Meta.
Course Name: MBA in Digital Marketing & E-commerce
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Entrepreneurship
- Marketing Management and Research
- Digital Marketing and E-Commerce Fundamentals
- Inbound Marketing: Content and Search Marketing
- Services Marketing and CRM
- Business Environment and Strategy
- Operations Management
- Growth Marketing
- Outbound Marketing: Digital Ads and Social Media Marketing
- Brand Management for E-Commerce
- Open Elective Course
Course Duration & Fees
The duration of this online course is 2 years, and its total fee is INR 2,00,000.
Contact Details
Phone: +91 9294969497
Email: [email protected]
10. NIMS Institute
The National Institute of Management Solutions (NIMS) is an NGO that promotes professional training for those who have missed college qualifications to pursue a career.
NIMS is dedicated to making its rich academic resources available to the public at local, national, as well as international levels.
The institute offers an MBA in Digital Marketing which is specially designed for professionals, entrepreneurs, and job seekers.
In this MBA programme, NIMS offers a comprehensive overview of global management education.
They also provide an intensive educational experience to help participants cope effectively with multiple challenges.
This MBA in digital marketing in Hyderabad programme will enable participants to work more effectively in their current positions and improve their career prospects.
Course Name: MBA in Digital Marketing
Course Type: Distance Learning
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Online Website Development Course
- Market analysis
- Google AdWords
- Merchant center
- E-commerce marketing
- Ad sense
- Affiliate marketing
- Introduction to Blockchain
- Email marketing
- Lead generation
- Free lance marketing
- Online reputation management
Course Duration & Fees
The duration of this Online MBA course is 1 year, and its total fee is INR 1,80,000.
Contact Details
Phone: +91-9999-747453
Email: [email protected]
11. IMTS Institute
IMTS Institute is an educational institution with highly qualified and experienced teachers and over 350 employees. It strives to provide quality education to all its students, regardless of location.
Aimed primarily at career-oriented students, the IMTS Institute helps its students reach the pinnacle of success by providing them with quality education.
Over the past 17 years, nearly 50,000 students have been satisfied with the support and services provided by IMTS.
IMTS Institute offers a distance MBA in digital marketing. The curriculum of this course includes topics such as email marketing, leadership, internet marketing, strategy management, and social media marketing, which are becoming more and more necessary in multiple fields these days.
This course will help you learn various digital marketing practices along with management concepts.
Each applicant, upon successful completion of this course, will be eligible for a variety of positions, including digital marketer, digital marketing executive, and advertising manager, making it one of the best institutes to pursue an MBA in digital marketing in Hyderabad.
Course Name: MBA in Digital Marketing
Course Type: Distance Learning
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Introduction of Digital Marketing
- Web Analytics
- E-Commerce
- Digital Marketing
- Search Engine Optimisation
- Social Media Marketing
- Content Marketing
- Organisational Behaviour
- Decision Science
- Financial Management
- Email Marketing
Course Duration & Fees
The duration of this distance MBA program,e is 2 years and its fee is around INR 25,845 to INR 31,999 per year.
Contact Details
Phone: (91) 9210989898 / (91) 9773793274
Email: [email protected]
Career Opportunities After MBA in Digital Marketing in Hyderabad
Pursuing an MBA in digital marketing in Hyderabad opens a world of exciting career opportunities.
With the rapid growth of the digital marketing sector, the demand for skilled professionals has surged, offering lucrative job roles and competitive salaries.
Digital marketing professionals are in high demand, especially after the pandemic, as businesses across industries embrace online platforms to connect with their audiences.
After completing your MBA in Digital Marketing in Hyderabad, you can expect to find a variety of roles in both established businesses and emerging startups.
As organisations increasingly rely on digital strategies to drive their growth, there is a significant need for skilled digital marketers who can optimise their online presence and marketing efforts.
| Digital Marketing Role | Average Annual Salary in Hyderabad (INR) | Average Annual Salary in India (INR) |
|---|---|---|
| Digital Marketing Manager | 12-18 lakh | 7.2 lakh |
| Social Media Manager | 8-12 lakh | 4.82 lakh |
| SEO Manager | 10-15 lakh | 4 lakh |
| Brand Manager | 14-20 lakh | 11.6 lakh |
| Data Analysts | 10-14 lakh | 4.2 lakh |
| Paid Media Analysts | 8-12 lakh | 4.5 lakh |
| Growth Manager | 12-18 lakh | 10 lakh |
| Content Strategist | 8-12 lakh | 5.7 lakh |
| Performance Marketer | 10-14 lakh | 12 lakh |
| Influencer Marketer | 7-11 lakh | 5 lakh |
Eligibility Requirements for an MBA in Digital Marketing in Hyderabad
Before applying for an MBA in digital marketing in Hyderabad, let’s check the basic eligibility requirements needed.
| Eligibility Criteria | Minimum Requirements |
|---|---|
| Educational Qualifications | Bachelor’s Degree in any field, preferably Marketing//Commerce field |
| Work Experience | 0-5 years (differs from institute to institute) |
| Entrance Exams | CAT, XAT, MAT, NMAT, GMAT, IIDE Admissions Test |
Look at the eligibility criteria of your preferred college, and if you aren’t eligible, you can apply for IIDE’s digital marketing course online.
How do You Apply for an MBA in Digital Marketing in Hyderabad?
The application process for pursuing an MBA in Digital Marketing in Hyderabad is straightforward, but it may vary slightly depending on the institution. Here’s a general step-by-step guide to help you through the process:
- Choose the Institute: Start by selecting the institute where you would like to pursue your MBA in Digital Marketing in Hyderabad. Research various digital marketing colleges in Hyderabad to find the best fit for your career goals. Once you have decided on the institute, fill out the application form on their official website.
- Submit Your Application: After filling in the required details, submit your application. Once done, you can expect a call from the institution’s admission team within 1-2 weeks, confirming receipt of your application and outlining the next steps.
- Entrance Exam: Some MBA in Digital Marketing colleges in Hyderabad may require you to appear for an entrance exam, while others might waive this requirement. If the college you’re applying to has an entrance exam, you will be notified about the exam schedule.
- Personal Interview: You will be invited for a personal interview after successfully passing the entrance exam. This round typically involves questions related to your background, motivation for pursuing an MBA in Digital Marketing, and your future aspirations. The admissions committee uses this stage to assess your suitability for the programme.
- Offer Letter: If selected, you will receive an offer letter from the institute. This letter confirms your admission, and you will be asked to submit the necessary documents for final enrolment. Make sure to submit all required documents on time to secure your place.
Note: The eligibility criteria and application procedure may vary across institutes. Different MBA marketing colleges in Hyderabad may have specific requirements, so it is always a good idea to check with the institution beforehand.
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Digital Marketing Trainer
Kartik is a certified digital marketer with a passion for imparting knowledge as a digital marketing trainer. Being a Ex-Performics he specializes in SEO (Search Engine Optimization), ASO (App Store Optimization), and Website Development.