Top 10 Free Digital Marketing Courses In Shillong

Welcome to the world of free digital marketing courses in Shillong! In this digital age, the importance of online marketing cannot be overstated, and Shillong, with its dynamic community and burgeoning entrepreneurial spirit, is the perfect place to dive into the exciting realm of digital marketing.

Located in the northeastern part of India, Shillong is renowned for its natural beauty, rich cultural heritage, and vibrant atmosphere. Amidst its lush green hills and cascading waterfalls, a digital revolution is taking place, offering residents and aspiring marketers an opportunity to harness the power of the internet to propel their businesses forward.

In recent years, the demand for digital marketing expertise has skyrocketed, and Shillong has risen to the occasion by providing access to a plethora of free digital marketing courses. These courses are designed to equip participants with essential skills and knowledge in areas such as social media marketing, search engine optimization (SEO), content creation, email marketing, and more.

Whether you are a budding entrepreneur seeking to establish a successful online presence or a marketing enthusiast looking to upgrade your skills, free digital marketing courses in Shillong offer a gateway to a world of possibilities. Join us as we explore the various opportunities, resources, and platforms available in this enchanting city, all geared toward shaping your digital marketing journey and propelling you toward a prosperous future.

Let’s embark on this transformative experience together and unleash the true potential of free digital marketing courses in Shillong!

Benefits of digital marketing

• Easy to Communicate with Customers – Engaging with your customers on a regular basis is crucial to building their trust in both your brand and your company. Digital marketing aids businesses in understanding their clients’ touch points, maintaining continuous communication with them, and much more. Additionally, it makes it easier to promote transparency, which is very helpful in developing a relationship of trust with your clients.
• Generate More Revenue- Revenue generation is the ultimate objective of any marketer. Through a variety of strategies, including campaign management, social media marketing, content marketing, SEO, and more, digital marketing makes that simple to accomplish. Additionally, because the cost is lower, the total profit is increased.
•  Effective target- All digital marketing strategies benefit from the deployment of extremely effective targeting techniques. With digital marketing, you can extract data to determine which audiences have performed the best for you and optimize your campaign based on the insights, even if you are unsure of who your target audience is.
•  Increased ROI- Compared to traditional marketing, digital marketing offers a significantly higher return on investment. Additionally, this enables startups and small enterprises to utilize digital marketing to its fullest potential without severely straining their finances.
• A Wide Range of Career Options- Digital Marketing demand has increased consistently over the last few years. According to a report, India has over 460 million internet users and numbers are growing, every passing moment.

 

List of Free Digital Marketing Courses In Shillong

 

1. Digital Marketing Basics by IIDE 

IIDE hosts a free masterclass on digital marketing basics. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The institute also offers online education in the basics of digital marketing in just 45 minutes. The host is Karan Shah, founder, and CEO of IIDE, also an edu-speaker at top colleges like IIMs, and has trained brands like Volkswagen, Asian Paints, etc in digital marketing.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 45-minute free masterclass covers the following topics-

• Introduction to Digital Marketing
• SEO Overview
• Social Media Marketing Organic
• Facebook and Instagram Ads
• Ad Budgeting
• Email and SMS Marketing

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

It is a comprehensive course available for free where with the help of real-time examples, the host dissects each topic in just 45 minutes.

Register Now

 

 

2. Digital Marketing Career Opportunities by IIDE

From a series of digital marketing masterclasses by IIDE, this free digital marketing course is dedicated towards career opportunities in the digital marketing field. IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

This free masterclass on digital marketing career opportunities is hosted by Uday Mane, a renowned trainer in the education sector. He has 12+ years of experience in the digital marketing industry and has worked with brands like HDFC Bank, Just Dial, and Taj Group amongst many others.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

 Topics Covered:

The 15-minute free masterclass covers the following topics-

•  Reasons why digital marketing is a booming career in 2023
•  Science of being left & right brained behind choosing a job
•  Structure and working of an agency
•  How to shortlist the right role for yourself?

 

At the end of this free digital marketing course, you can take a fun quiz to understand whether you are left-brained or right-brained and also get a list of the most suitable job roles according to your skills.

Why enrol in this course?

This free masterclass will introduce you to the corporate structure of a digital marketing department so that you can decide whether it is a good career choice for you. It will also help you identify your strengths.

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3. How to Make Money Online with Blogging by IIDE 

This free digital marketing course online is offered by IIDE to discuss in detail the various ways to make money online.  IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

This free digital marketing course on How to Make Money Online is hosted by Huzaifa Dhupai who has been a blogger for the past 5 years and has earned more than $75,000. He is also a data analyst and founder of two tech startups – Webverge & Droidrax.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 45-minute masterclass covers the following topics-

• Various Ways to Make Money Online – Overview
• Introduction to Blogging, AdSense & Affiliate Marketing
• Domain, Hosting & SEO Overview
• How to Become a Blogger – Basics
• AdSense – Make Money From Your Content
• Become an Affiliate Marketer – Basics
• Bonus: Ways to Boost the Promotion of Your Content

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

This free digital marketing course will explain how you can earn money online from the comfort of your home with the help of blogging. It also introduces you to topics like blogging, AdSense, and affiliate marketing to earn extra revenue.

Register Now

 

 

4. Instagram Marketing Masterclass by IIDE

Another popular free digital marketing course from IIDE is the Instagram Marketing Masterclass. IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The host is Aditya Shastri, a content & Instagram Marketing coach with 9+ years of experience. He has trained more than 1000 students in content marketing and helped them build successful strategies on Instagram.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 30-minute masterclass covers the following topics-

• Importance of Instagram & Types of Accounts
• Algorithm Know-how & Identifying Target Audience
• Top Content Formats & Their Features
• Finding a Niche & Using Powerful Strategies for Engagement
• Creating Content Preferred by Instagram
• Growth Hacks like Adding Location Tags and Hashtags
• Bonus: Instagram Analytics + Best Tools & Softwares

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

This free digital marketing course will introduce you to the basics of Instagram Marketing and also help you understand the dashboard to create effective Instagram strategies for the same.

Register Now

 

 

5. LinkedIn Essentials by IIDE 

Free LinkedIn Essentials Masterclass by IIDE is another popular masterclass they offer. IDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The host is Chintan Mehta, a personal branding coach with a specialization in LinkedIn.  He has trained more than 5000 students internationally, is a strategic marketing specialist and is also the founder of Blogue.in. He has worked with American Express, Walgreens, Wells Fargo, Barclays and Cognizant.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 30-minute masterclass covers the following topics-

• Importance of LinkedIn to Find Your Dream Job
• How to Build Your Personal Brand & Network
• Creating an All-Star Profile & Understanding LinkedIn’s Algorithm
• How To Create Amazing Content Strategies
• Establishing Your Niche & Increasing Engagement
• Bonus: Things to Avoid on LinkedIn

After you complete the masterclass, you will receive a certification of completion.

Why enroll in this course?

This free digital marketing course will help you build a brand on Linkedln and also help you understand various ways to create engaging content for your niche audience.

Register Now

 

 

6. Google Digital Garage: Fundamentals of Digital Marketing

Google Digital Garage provides a comprehensive range of free digital marketing courses, including the highly recommended “Fundamentals of Digital Marketing.” This free digital marketing course in Shillong covers a wide array of topics, such as search engine optimization (SEO), paid advertising, analytics, and mobile marketing. With practical examples, real-life case studies, and quizzes, this course offers valuable insights into the key concepts and strategies used in digital marketing.

Format:

The free digital marketing courses in Shillong are online and offers complete flexibility.

Topics Covered:

• Search Engine Optimization (SEO)
• Content writing
• Social media marketing
• Advertisements
• Email marketing
• Analytics

By completing this free digital marketing courses in Shillong, you’ll gain the necessary knowledge and skills to excel in the digital marketing field and enhance your career prospects.

7. Facebook Blueprint: Facebook Advertising Basics

Facebook Blueprint, Facebook’s official learning platform, offers a free course called “Facebook Advertising Basics.” This course focuses on creating effective Facebook ad campaigns, targeting the right audience, and optimizing ads for maximum reach and engagement. By mastering Facebook advertising through this free digital marketing course in Shillong, you can harness the power of the platform to grow your business or enhance your marketing career.

Format:

The free digital marketing courses in Shillong are online and offers complete flexibility.

Topics Covered:

• Prepare to bring your business online
• Establish your presence
• Attract an audience
• Build relationships
• Optimise your strategy
• Improve your creative strategy

Facebook Blueprint’s course provides learners with step-by-step guidance, best practices, and real-world examples to help them become proficient in Facebook advertising. By enrolling in this free digital marketing courses in Shillong, you’ll gain the skills necessary to leverage Facebook’s advertising platform effectively.

 

8. Moz Academy: SEO Training Course

Moz Academy offers a free SEO training course that focuses on improving search engine visibility. This comprehensive course covers the fundamentals of SEO, including keyword research,  on-page optimization, link building, and technical SEO. By enrolling in this free digital marketing courses in Shillong, you’ll gain a solid understanding of essential SEO techniques that can enhance your website’s visibility in search engine results and attract organic traffic. 

Format:

The free digital marketing courses in Shillong are online and offers complete flexibility.

Topics Covered:

• Implement an all-inclusive SEO game plan that you can use on nearly any website
• Get oriented with Moz Pro in just 4 weeks, and understand which parts of the toolset correspond with each step of your game plan
• Discover how research can impact your approach to SEO
• Conduct research with the Moz Pro tools
• Set up a system for tracking SEO progress
• Identify your website’s strengths and weaknesses
• Translate Moz Pro data into actionable steps to optimize your website’s content
• Analyze your competitors, and use that information to modify your strategy and boost your visibility
• Increase your website’s authority within your industry
• Report your SEO success, and locate and act on deficiencies

Moz Academy’s course provides learners with practical exercises,  quizzes, and valuable resources to deepen their knowledge and apply SEO best practices. By completing this free digital marketing courses in Shillong, you’ll be equipped with the skills necessary to optimize your website for search engines and drive targeted traffic.

 9. Datacom IT: Introduction to Social Media Marketing

The curriculum at Datacom IT is thoughtfully designed, combining theoretical knowledge with practical, hands-on experience. Students are exposed to real-world projects, enabling them to develop the skills necessary to excel in the dynamic digital marketing industry. One of the standout features of Datacom IT is its commitment to staying updated with the latest trends and tools in digital marketing. It offers free digital marketing courses in Shillong.

Students are exposed to cutting-edge technologies and industry best practices, ensuring they stay ahead of the curve and meet the demands of the rapidly evolving digital landscape.  Upon successful completion of the digital marketing courses at Datacom IT, students are equipped with a comprehensive skill set that opens up a world of opportunities. They are prepared to take on roles such as digital marketing executives, social media strategists, SEO specialists, content marketers, and more.

Format:

The free digital marketing courses in Shillong are online and offers complete flexibility.

Topics Covered:

• digital strategy 
• marketing automation and analytics
• customer data strategy
•  web and app development
• ecommerce 
• managed services 
• content and workflow management
• digital signage

For individuals in Shillong seeking to embark on a fulfilling career in digital marketing, Datacom IT stands as a reliable platform that provides the necessary knowledge and skills to thrive in this competitive industry. With its industry-focused curriculum, experienced faculty, and commitment to staying at the forefront of digital advancements, Datacom IT is indeed a catalyst for success in the world of digital marketing in Shillong.

10. National Institute of Information Technology

The National Institute of Information Technology, set up in 1981, is one of the leading skills and talent development corporations worldwide. The institute offers training to students, enterprises, and corporations in over 30 countries. NIIT was awarded the “Best Education Company to Work With” at the Indian Education Congress and Awards in 2020. The institute offers several programs in the fields of software engineering, digital marketing, data science, and banking and finance. It offers free digital marketing courses in Shillong.

Format:

The free digital marketing courses in Shillong are online and offers complete flexibility.

Topics Covered:

• Getting Started With Digital Marketing
• Getting More Customers And Beating The Competition
• Using Social Media Effectively
• Using Paid Search Engine Marketing Wisely
• Use E-commerce Well
• Business Skills
• Professional Skills

Course Highlights

• Online Mentor-Led
• Hands-on Course
• Placement Assurance and Certification

 

Which Digital Marketing Course To Do For In-depth Learning?

You must be really interested in pursuing a career in digital marketing if you have followed me this far through the site. If so, I highly recommend that you look into the certification programs that IIDE offers in order to start your career in digital marketing.

1. Post Graduation in Digital Marketing

This program will be especially beneficial if you are determined to pursue a career in digital marketing and want to arm yourself with the necessary skills that employers are looking for.

A 100% placement guarantee is provided by the Post Graduation in Digital Marketing course, which is intended to prepare students for mid-to senior-level roles in the field. Since the field of digital marketing is expanding quickly in India, many graduates are choosing to pursue post-graduation degrees in it.

What you will learn:

• Inbound Marketing
• Outbound Marketing
• Media Management & Automation
• Managerial Skills & Soft Skills
• Compulsory Internship & Thesis
• Specialization
• Capstone Project

 

2. Online Digital Marketing Courses

With 100% placement support and a curriculum relevant to the industry, IIDE offers two online courses in digital marketing.

 A four-month curriculum is required for the Advanced Certification in Digital Marketing (ACDM). This course is most suitable for individuals who are college students, recent graduates, small business owners, or influencers. An extensive grasp of digital marketing is provided by this course.

Enroll in our 6-month Professional Certification in Digital Marketing & Strategy (PCDMS) program if you are a freelancer, agency owner, or working professional. This course focuses on building agency and leadership abilities in addition to offering a comprehensive approach to digital marketing.

 

3. Short Term Certification Course in Digital Marketing

Certificate Program in Short Term You have the opportunity to study a course in digital marketing that you are more interested in. People who lack the time to commit to an 11- or 4-month course would benefit from it the most.

You will be able to learn about subjects that interest you, whenever you want, and from any location. Google Analytics, Facebook and Instagram Ads, Content and Marketing Strategy, Google Ads, Social Media Marketing, and many more are among the talents you can pick up.

FAQ

Q1. Is taking a free digital marketing courses in Shillong useful?

Yes, it is worth taking a free digital marketing course; it helps you upskill yourself with new skills. Digital marketing skills help you excel at successful marketing strategies.

Q2. Can I do it even if I am not from a commerce background?

Yes, anyone from any field can easily pursue digital marketing skills.

Q3. What do we study in a digital marketing course?

We learn many aspects such as SEO, link building, YouTube SEO, email marketing, advertisement, etc.

Q4. Will the above-mentioned courses provide a free certificate?

Ans. Yes, the above-mentioned courses will provide a free digital marketing certificate.

Q5. What are the career opportunities in digital marketing?

Ans. The career opportunities in Digital Marketing are – SEO expert, social media manager, PPC expert, email manager, etc.

Q6. What are the benefits of digital marketing?

Ans. The benefits of digital marketing include global reach, targeted advertising, effective results, and good customer relations.

Q7. What is the price for a digital marketing course?

Ans. The digital marketing course fees for a basic course range from ₹15,000 to ₹20,000. The advanced courses have a higher fee range because they are longer and provide more skills and tools than the basic courses. The digital marketing course fees for these courses range from ₹30,000 to ₹80,000.

Conclusion:

Embarking on a learning journey of free digital marketing courses in Shillong can be an excellent investment in your career or business growth. Shillong provides numerous opportunities to learn and excel in the field of digital marketing. Institutes like Datacom IT stand out as reliable platforms, offering comprehensive courses and industry-focused curricula. By enrolling in these courses, aspiring digital marketers in Shillong can gain valuable expertise in areas such as SEO, social media marketing, content marketing, and more.

With the guidance of experienced faculty and exposure to cutting-edge technologies, students at Datacom IT can stay ahead of the curve and meet the demands of the dynamic digital landscape. Whether you’re a budding professional or a business owner seeking to expand your online presence, investing in digital marketing education in Shillong is a wise choice that can unlock endless opportunities and propel you toward success in the digital world.