Top 11 Free Digital Marketing Courses in Ras Al-Khaimah

Do you want to upskill yourself in Digital Marketing? Here’s the right place for you. As we all know, Digital Marketing is growing rapidly in the E-Commerce industry. To excel in this particular field, we require some skills and knowledge to upgrade ourselves and be industry-ready. Here are free digital marketing course available in Ras AI-Khaimah.

Ras Al-Khaimah is the largest city and capital of the Emirate of Ras Al-Khaimah, United Arab Emirates. So if you are from this city, this is the right place for you to look, as digital marketing is for everyone, be it from any field or educational background.

You must be wondering why I’m writing about this. 

It is because I’m a digital marketing aspirant. I have taken free digital marketing course online that have helped me gain immense knowledge in this field, and I’m willing to share it with you all.

Benefits of Digital Marketing Courses

1. Customer Reach Anywhere

Customer journey mapping may not have originated from digital marketing, but it became more concrete and measurable as a result. Now, you can map out your interactions, choose your brand touchpoints, select your customer persona, comprehend the objectives of your consumers, and rapidly update your customer journey map as needed.

2. Easy to Communicate with Customers 

Engaging with your customers on a regular basis is crucial to building their trust in both your brand and your company. Digital marketing aids businesses in understanding their clients’ touch points, maintaining continuous communication with them, and much more. Additionally, it makes it easier to promote transparency, which is very helpful in developing a relationship of trust with your clients.

3. Generate More Revenue

Revenue generation is the ultimate objective of any marketer. Through a variety of strategies, including campaign management, social media marketing, content marketing, SEO, and more, digital marketing makes that simple to accomplish. Additionally, because the cost is lower, the total profit is increased.

4. Effective target

All digital marketing strategies benefit from the deployment of extremely effective targeting techniques. With digital marketing, you can extract data to determine which audiences have performed the best for you and optimize your campaign based on the insights, even if you are unsure of who your target audience is.

5. Increased ROI

Compared to traditional marketing, digital marketing offers a significantly higher return on investment. Additionally, this enables startups and small enterprises to utilize digital marketing to its fullest potential without severely straining their finances.

List of Free Digital Marketing Courses in Ras Al-Khaimah

 

1. Digital Marketing Basics by IIDE 

IIDE hosts a free masterclass on digital marketing basics. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The institute also offers online education in the basics of digital marketing in just 45 minutes. The host is Karan Shah, founder, and CEO of IIDE, also an edu-speaker at top colleges like IIMs, and has trained brands like Volkswagen, Asian Paints, etc in digital marketing.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 45-minute free masterclass covers the following topics-

• Introduction to Digital Marketing
• SEO Overview
• Social Media Marketing Organic
• Facebook and Instagram Ads
• Ad Budgeting
• Email and SMS Marketing

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

It is a comprehensive course available for free where with the help of real-time examples, the host dissects each topic in just 45 minutes.

Register Now

 

 

2. Digital Marketing Career Opportunities by IIDE

From a series of digital marketing masterclasses by IIDE, this free digital marketing course is dedicated towards career opportunities in the digital marketing field. IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

This free masterclass on digital marketing career opportunities is hosted by Uday Mane, a renowned trainer in the education sector. He has 12+ years of experience in the digital marketing industry and has worked with brands like HDFC Bank, Just Dial, and Taj Group amongst many others.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

 Topics Covered:

The 15-minute free masterclass covers the following topics-

•  Reasons why digital marketing is a booming career in 2023
•  Science of being left & right brained behind choosing a job
•  Structure and working of an agency
•  How to shortlist the right role for yourself?

At the end of this free digital marketing course, you can take a fun quiz to understand whether you are left-brained or right-brained and also get a list of the most suitable job roles according to your skills.

Why enrol in this course?

This free masterclass will introduce you to the corporate structure of a digital marketing department so that you can decide whether it is a good career choice for you. It will also help you identify your strengths.

Register Now

 

 

3. How to Make Money Online with Blogging by IIDE 

This free digital marketing course online is offered by IIDE to discuss in detail the various ways to make money online.  IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

This free digital marketing course on How to Make Money Online is hosted by Huzaifa Dhupai who has been a blogger for the past 5 years and has earned more than $75,000. He is also a data analyst and founder of two tech startups – Webverge & Droidrax.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 45-minute masterclass covers the following topics-

• Various Ways to Make Money Online – Overview
• Introduction to Blogging, AdSense & Affiliate Marketing
• Domain, Hosting & SEO Overview
• How to Become a Blogger – Basics
• AdSense – Make Money From Your Content
• Become an Affiliate Marketer – Basics
• Bonus: Ways to Boost the Promotion of Your Content

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

This free digital marketing course will explain how you can earn money online from the comfort of your home with the help of blogging. It also introduces you to topics like blogging, AdSense, and affiliate marketing to earn extra revenue.

Register Now

 

 

4. Instagram Marketing Masterclass by IIDE 

Another popular free digital marketing course from IIDE is the Instagram Marketing Masterclass. IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The host is Aditya Shastri, a content & Instagram Marketing coach with 9+ years of experience. He has trained more than 1000 students in content marketing and helped them build successful strategies on Instagram.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 30-minute masterclass covers the following topics-

• Importance of Instagram & Types of Accounts
• Algorithm Know-how & Identifying Target Audience
• Top Content Formats & Their Features
• Finding a Niche & Using Powerful Strategies for Engagement
• Creating Content Preferred by Instagram
• Growth Hacks like Adding Location Tags and Hashtags
• Bonus: Instagram Analytics + Best Tools & Softwares

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

This free digital marketing course will introduce you to the basics of Instagram Marketing and also help you understand the dashboard to create effective Instagram strategies for the same.

Register Now

 

 

5. LinkedIn Essentials by IIDE 

Free LinkedIn Essentials Masterclass by IIDE is another popular masterclass they offer. IDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The host is Chintan Mehta, a personal branding coach with a specialization in LinkedIn.  He has trained more than 5000 students internationally, is a strategic marketing specialist and is also the founder of Blogue.in. He has worked with American Express, Walgreens, Wells Fargo, Barclays and Cognizant.

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 30-minute masterclass covers the following topics-

• Importance of LinkedIn to Find Your Dream Job
• How to Build Your Personal Brand & Network
• Creating an All-Star Profile & Understanding LinkedIn’s Algorithm
• How To Create Amazing Content Strategies
• Establishing Your Niche & Increasing Engagement
• Bonus: Things to Avoid on LinkedIn

After you complete the masterclass, you will receive a certification of completion.

Why enroll in this course?

This free digital marketing course will help you build a brand on Linkedin and also help you understand various ways to create engaging content for your niche audience

Register Now

 

6. FUNDAMENTALS OF DIGITAL MARKETING- GOOGLE DIGITAL GARAGE

The Fundamentals of Digital Marketing is a free course of 40 hours where you get to learn the basics of digital marketing. It was created by Google Trainers and is packed full of practical exercises and real-world knowledge. This free digital marketing course comes in 26 modules, which have bite-size videos and quizzes for you all to explore. After the course is completed, you have to pass the final 40-question exam and get certified.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

• Analytics and data insights
• Business strategy
• Content marketing 
• Display advertising 
• E-commerce
• Email marketing
• Local marketing
• SEM
• SEO
• Social Media
• Web optimization

Why enroll in this course?

If you want to get an in-depth understanding of digital marketing and its core essentials, like SEO and SEM, then this is the right course for you. It’s free and has an online mode, which makes it comfortable to learn anywhere and at any time in the world according to one’s convenience.

 

7. DIGITAL MARKETING SPECIALIZATION – COURSERA

Coursera provides a free digital marketing course which includes all the detailed information you will need to master in this field. This course gives you a special gist on strategic marketing concepts and tools to address brand communication in the digital world. The course is 8 months long and has a video format that can be set by an individual’s schedule. It comes with many subtitles, including Arabic, which is a plus point for people who aren’t comfortable in English.

The course provides you with great insight into digital marketing analytics, search engine optimization, social media marketing, and many more key essentials of digital marketing. Once the free digital marketing course is completed, you get to earn a certificate, and it can be done by anybody, be it a beginner, intermediate, or expert, to gain more knowledge and visibility in digital marketing.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

• The digital marketing revolution
• Marketing in a digital world
• Digital marketing analytics in theory
• Digital marketing analytics in practice
• Digital media and marketing principles
• Digital media and Marketing Strategies
• Digital marketing capstone

Why enroll in this course?

If you are looking for a detailed program that gives you all the information in one go, then this is the course for you, as it will make you confident on the subject, which will be helpful to add to your resume. 

 

8. DIGITAL MARKETING BASICS COURSE- UDEMY

In this course, you will learn the basics of digital marketing and the concepts related to it. This free digital marketing course comes with 3 sections of 22 lectures, which can be completed in approximately 6 hours. As such, there will be no certification provided after the course is completed. The course can be done by beginners too, as it has the basic concepts.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

• The basics of digital marketing 
• Hands-on approach to running paid ads
• Email marketing and landing pages
• Social media marketing and case studies
• Learn to grow your Instagram followers
• How to generate organic leads on social media

Why enroll in this course?

If you are confused about where to start, then this course will be helpful for you to understand the basics of digital marketing.

 

9. META BLUEPRINT DIGITAL MARKETING COURSE- FACEBOOK

The Facebook Blueprint provides a bunch of free digital marketing courses. This free online course was created by Meta for people who are looking to gain practical skills for their online businesses or even for the purpose of gaining knowledge.

Format:

The lectures come in a video format that can be completed with one’s own flexibility of timing.

Topics Covered:

• Preparing business online
• Attract your audience
• Building relationships
• Improve your creative strategy
• Start your advertising journey
• Monetize your content

Why enroll in this course?

If you are looking to start an online business and don’t know where to start, this is the course for you, as it will give you a basic understanding of customers and how to advertise your product/services.

 

10. DIGITAL AD EXPERT

A digital ad expert provides you with an online, free digital marketing course basics. The course gives you an overall perspective on digital advertising and tools to identify business growth opportunities. The course is beginner-friendly and comes in two learning formats: live or self-paced, The course can be completed within 40 to 90 hours, according to one’s convenience. After completion, you get a certificate.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

• The foundation of digital marketing
• Learn social platforms and how to create high-impact videos
• Learn audience segmentation 
• Fundamentals of branding and user experience
• Concepts like conversion funnels and lead generation 

 

11. SEMRUSH ACADEMY- DIGITAL MARKETING COURSE

Semrush Academy offers a free course that covers a range of topics in digital marketing. The course comes with a certification and video-based lectures. It can be done by anyone, be it a beginner or someone who’s looking to gain more knowledge for their online business. There are different topics in minute-size videos that can be completed within 30 minutes.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

• Create an effective marketing strategy
• Maximizing ROI through marketing analytics
• Social media marketing
• Boost lead generation with SEO
• Fundamentals of marketing analytics

Which course should I take for in-depth learning?

If you are looking to learn digital marketing in depth, then IIDE’s online digital marketing course is the right fit for you. IIDE is Asia’s #1 digital marketing institute, where you get all the top courses. 

1. Post Graduation in Digital Marketing

This program will be especially beneficial if you are determined to pursue a career in digital marketing and want to arm yourself with the necessary skills that employers are looking for.

A 100% placement guarantee is provided by the Post Graduation in Digital Marketing course, which is intended to prepare students for mid-to senior-level roles in the field. Since the field of digital marketing is expanding quickly in India, many graduates are choosing to pursue post-graduation degrees in it.

What you will learn:

• Inbound Marketing
• Outbound Marketing
• Media Management & Automation
• Managerial Skills & Soft Skills
• Compulsory Internship & Thesis
• Specialization
• Capstone Project

 

2. Online Digital Marketing Courses

With 100% placement support and a curriculum relevant to the industry, IIDE offers two online courses in digital marketing.

 A four-month curriculum is required for the Advanced Certification in Digital Marketing (ACDM). This course is most suitable for individuals who are college students, recent graduates, small business owners, or influencers. An extensive grasp of digital marketing is provided by this course.

Enroll in our 6-month Professional Certification in Digital Marketing & Strategy (PCDMS) program if you are a freelancer, agency owner, or working professional. This course focuses on building agency and leadership abilities in addition to offering a comprehensive approach to digital marketing.

 

3. Short Term Certification Course in Digital Marketing

Certificate Program in Short Term You have the opportunity to study a course in digital marketing that you are more interested in. People who lack the time to commit to an 11- or 4-month course would benefit from it the most.

You will be able to learn about subjects that interest you, whenever you want, and from any location. Google Analytics, Facebook and Instagram Ads, Content and Marketing Strategy, Google Ads, Social Media Marketing, and many more are among the talents you can pick up.

FAQ

Q1) What is the qualification for digital marketing?

For most of the digital marketing courses, the minimum required eligibility is graduation from a university.

Q2) Is digital marketing a good career?

Digital marketing ranks among the top trending job skills, as demand is growing in the E-commerce industry. 

Q3) Can I pursue digital marketing after my 12th?

Yes, you can pursue digital marketing after 12th grade; it doesn’t require any specific background.

Q4) Is digital marketing in high demand?

Yes, there is a high demand for digital marketing professionals, and this demand is only expected to increase over the years.

Q5) How much time is required to complete the course?

All these short-term courses are self-paced and can be completed within one month.

Q6) Can I do it even if I am not from a commerce background?

Yes, anyone from any field can easily pursue digital marketing skills.

Q7) What do we study in a digital marketing course?

We learn many aspects such as SEO, link building, YouTube SEO, email marketing, advertisement, etc.

Q8) How does digital marketing help in the future?

Digital marketing is very important in this digital era to connect with customers digitally.

It helps boost business performance with successful marketing strategies.

CONCLUSION

Overall, the courses that I have mentioned in the list are the best courses to learn digital marketing online and for free. If you want to learn in detail, then opt for the IIDE’s paid course, which will provide you with all the study material you need. I hope you found the information relevant and up to date.