5 Best Digital Marketing Courses in the City of Westminster To Kick-Start Your Career

Updated on: Feb 21, 2024
Digital Marketing Course in Westminster - Featured Image

Are you looking for digital marketing courses in the City of Westminster? Then you are at the right place. We have shortlisted below the 5 best digital marketing courses in the City of Westminster along with the course syllabus, fees, and duration that you can choose from to master your digital marketing skills.  

Since the onset of the pandemic, companies are competing to market themselves to be able to reach a wider audience. Almost all reputed companies and brands have been busily focusing on marketing their products online and the demand for digital marketing professionals is quite high. Have a look at the number of digital marketing jobs available in and around the City of Westminster.

Digital Marketing Courses in Westminster - Job Statistics

The number is skyrocketing! It seems like the perfect time to pursue a career in digital marketing. If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Westminster for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them?
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Westminster.

List of Top 5 Digital Marketing Courses in the City of Westminster

Here’s an overview of the top 5 digital marketing courses in Westminster, their duration, and their fee structure.

Institute Course Duration Google Reviews
IIDE – The Digital School 6-11 months 4.8 (1058 reviews)
University of Westminster 10 Weeks (246 reviews)
King’s College London 12 Months (734 reviews)
London School of Digital Marketing 30 Hours (44 reviews)
Imperial College Business School 21 Weeks (89 reviews)
 

1. IIDE – The Digital School

Digital Marketing Courses in the City of Westminster IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high-paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies & Projects
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. University of Westminster

digital marketing courses in WESTMINSTER - University of westminster logo 

The University of Westminster offers a Certified Digital Marketing Professional Course in the heart of London, which is a short course on marketing. This is accredited by The Digital Marketing Institute – an international professional association for Digital Marketers.

Upon successful completion of the course, you will become a Certified Digital Marketing Professional and also gain 12 months membership of the Digital Marketing Institute as a professional. 

Course Syllabus 

  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Marketing
  • Email Marketing
  • Display Video Marketing
  • Website Optimisation

Course Highlights 

  • 3-4 Year Course
  • Practise Based Assessment
  • Expert Faculty
  • Digital Marketing Lab Access
Course Benefits Matrix University of Westminster
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

The University of Westminster is #2 on our list of digital marketing courses in the City of Westminster. This course is suitable for students, small business owners, marketers, and professionals. It is taught through an online virtual classroom for a duration of 10 weeks and costs £1500.

Course Placements

We were unable to find any information about its placement assistance as their placement page is currently inaccessible.

Course Reviews

The University of Westminster has a rating of on Google based on 246 reviews.

Culture

Here’s a glimpse of student life at the University of Westminster-

Contact Details 

Phone Number – +44 (0)20 3506 9900
Address – 35 Marylebone Rd, Marylebone, London NW1 5LS, UK.
Email – digital.shortcourses@westminster.ac.uk

3. King’s College London

digital marketing courses in WESTMINSTER - King's college logo

Established in 1829 by King George IV and Arthur Wellesley, King’s College is one of the oldest universities in England. King’s College currently ranks 35th in the world according to QS Rankings 2022.

Their digital marketing program seeks to develop the critical and analytical capabilities of the participants through rigorous academic study and aims to provide you with knowledge of both strategic and tactical use of digital marketing.

Course Syllabus

  • Digital Marketing Strategy
  • Research in Marketing
  • Marketing Analytics
  • Social Media & Marketing
  • Neuromarketing 
  • B2B Marketing
  • Brand Management 

Course Highlights

  • Practical Learning Approach
  • London Campus Learning
  • Networking Opportunities
Course Benefits Matrix King’s College London
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

King’s College London is #3 on our list of digital marketing courses in the City of Westminster. The course is offered for a duration of 12 months and the fee for the course is USD 22,672 for home students and USD 40070 for overseas students. 

Course Placements

We were unable to find any information about its placement assistance as its placement page is currently inaccessible.

Course Reviews

King’s College London has a rating of on Google based on 734 reviews.

Culture

Here’s a glimpse of student life at King’s College London-

Contact Details

Phone Number: +44 (0)20 7836 5454
Address: King’s College London, Strand, London WC2R 2LS United Kingdom.
Email: pr@kcl.ac.uk

4. London School of Digital Marketing

digital marketing courses in WESTMINSTER - london school of marketing logo

Founded by a team of successful marketing and tech professionals, the London School of Digital Marketing is an institution that works to meet the growing demand for designers, developers, and marketers. 

They offer a Certified Digital Learning course and are accredited by the Scottish Qualifications Authority at Level 8 on the Scottish Credit and Qualifications. The certification exams are available in 120 countries.

Course Syllabus

  • Analytics
  • Digital Display and Video Advertising
  • Email Marketing
  • Mobile Marketing
  • Pay Per Click
  • Search Engine Optimization 
  • Social Media Marketing
  • Strategy and Planning

Course Highlights

  • Assignment 
  • Skill Level
  • Certifications
  • Live Coaching
  • Tool Based Learning
  • Flexible, Scalable Training 
  • Training Staff
Course Benefits Matrix London School of Digital Marketing
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration & Fees

London School of Digital Marketing is #4 on our list of top digital marketing courses in the City of Westminster. This school offers a digital marketing course for 30 hours and the fee for the course is USD 2160.

Course Placements

Course Reviews

London School of Digital Marketing has a rating of on Google based on 44 reviews.

Culture

Here’s a glimpse of student life at London School of Digital Marketing-

Contact Details

Phone Number – +44 20 3770 9302
Address 516 West Carriage House, Royal Carriage Mews, London SE18 6GB
Email info@londonschoolofdigitalmarketing.com

5. Imperial College Business School 

digital marketing courses in WETMINSTER - Imperial college logo

Imperial College Business School is one of the finest schools in the world. The Professional Certificate Digital Marketing Course offered by them will equip students with the most in-demand digital marketing skills. They also offer hands-on experience using the latest tools and techniques to accelerate your career in an increasingly digital world.

Course Syllabus 

  • Customer Segmentation and Big Data
  • Online Product Positioning
  • Artificial Intelligence in Digital Marketing
  • Paid Search
  • A/B Testing
  • Content Marketing
  • Sentiment Analysis
  • Email Marketing

Course Highlights

  • Gain an in-depth perspective on the digital marketing tactics
  • Discover how emerging analytics, tools, and technologies
  • Stay up to date with the latest developments
Course Benefits Matrix Imperial College Business School
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration & Fees

Imperial College Business School is #5 on our list of top digital marketing courses in the City of Westminster. The duration of the Digital Marketing Professional course is 21 weeks, with 10-15 hours of study per week. The fee structure of the course is USD 5415.

Course Placements

We were unable to find any information about its placement assistance as their placement page is currently inaccessible.

Course Reviews

Imperial College Business School has a rating of on Google based on 89 reviews.

Culture

Here’s a glimpse of student life at Imperial College Business School-

Contact Details 

Phone: +44 148 369 4881

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it.

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

 

FAQs – Frequently Asked Questions

Q. Which is the best Digital Marketing Courses in the City of Westminster?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.

Q. What is the Fee for Digital Marketing Courses in the City of Westminster?

The digital marketing course fees in the City of Westminster on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What is the qualification for digital marketing?

No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required. 

Q. Why is digital marketing time-consuming?

Digital marketing is a demanding as well as time-consuming aspect of any business. This is because you need to keep up with all the conversations about your brand, monitor the efforts of your competitors, connect with your audience, stay on top of industry trends, create relevant as well as valuable content, and so much more.

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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