Were you searching for the best digital marketing courses in Santa Ana? Want to know all about the course syllabus, fees, and other details? Well, then you have come to the right place. Here, we have listed the top 5 digital marketing courses in Santa Ana to help you accelerate your career in the digital world.
Let’s begin by taking a looking at the scope of digital marketing
In today’s world, while there is a drastic technological evolution, a large number of opportunities are opening up in the field of digital marketing. Companies are taking the benefits of digital marketing, to advertise their business digitally. Starting from radio and television advertising, now the world has moved onto digital marketing. The marketing campaigns are changing to accommodate the changing times.
Television remains the primary advertising medium for many businesses, but digital marketing allows businesses to reach customers around the world online. As digital marketing initiatives continue to grow rapidly, career opportunities in digital marketing have also increased.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Santa Ana for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Santa Ana.
List of Top 5 Digital Marketing Courses in Santa Ana
Here’s an overview of the top 5 digital marketing courses in Santa Ana, their duration, and their google reviews.
| Institute | Course Duration | Google Reviews |
|---|---|---|
| IIDE – The Digital School | 6-11 months | 4.8 (1058 reviews) |
| Upgrad | 6-11 Months | 4.1 (498 reviews) |
| Coursera | 6 Months | N/A |
| Chief Internet Marketer | 30 Hours | N/A |
| Sprintzeal | N/A | 4.1 (41 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | ✅ | ✅ |
| Ai Integrated Syllabus | ✅ | ✅ |
| Placement Assistance | ✅ | ✅ |
| 1-on-1 Mentoring | ✅ | ✅ |
| Module Specific Professors | ✅ | ✅ |
| Case Studies from Harvard Business Review | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
 :
2. UpGrad
Upgrad is the next best e-learning platform that provides courses from different institutes. It provides Advance Certification in Digital Marketing and communication in association with MICA. Over 2,300 students had completed this course and started working at their dream job. Upgrad provides placement support with personalized industry sessions, high-performance coaching, career mentorship sessions, networking sessions, job opportunities, and interview preparation.
It provides 4 specializations in Branding & Communications, Marketing Analytics, Social media and Content marketing, and Marketing communications – PR. You will get to learn through real-life industry projects sponsored by top companies across industries and face real business challenges, run live marketing campaigns, personalized feedback from industry experts.
Course Syllabus
- Designing a Web Presence
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Digital Marketing Metrics and Channels
- Search Engine Marketing (SEM)
- Programmatic & Display Advertising
- Content Marketing
Course Highlights
- Certifications from MICA and Facebook
- 15 Case Studies and Live Projects
- MICA Alumni Status
- Video Library with 80+ Tools
- Fortnightly Coaching by Industry Mentors
- Personalized Resume Feedback
| Course Benefits Matrix | upGrad |
|---|---|
| Ai Integrated Syllabus | ✅ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ✅ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
Fractal, Kantar, American Express, and Star are some of the companies that have previously hired Upgrad students.
Course Duration and Fees
The course comprises 200 hours of learning with 70+ tools and 4 specializations. Kindly visit the website for information regarding the fees structure as they differ according to the specializations.
Course Reviews
Upgrad has a solid 4.1 rating on Google based on 498 reviews, with many students praising their learning experience. While skimming through their reviews we found out that some professionals who transitioned into digital marketing were dissatisfied with the placement opportunities provided by the institute.
Culture
N/A
Contact Details
Phone: +91 22 6505 4631
Email: info@upgrad.com
Learn From India’s #1
Digital Marketing Institute
AI-Based Curriculum
Dive in to the future with the latest AI tools
Placement at top brands and agencies
& more...
2. Coursera
In 2012 Daphne Koller and Andrew Ng founded Coursera, a global online learning platform. According to the company’s vision, a great learning experience can transform learners’ lives. Coursera has partnered with leading institutes from around the world to provide courses on a variety of topics. These include the University of Michigan, Yale, Imperial College of London, and others. In order to upskill students and corporate professionals, the organization offers training and coaching in skills ranging from marketing to technology.
Course Syllabus
- The Digital Marketing Revolution
- Marketing in a Digital World
- Digital Marketing Analytics in Theory
- Digital Marketing Analytics in Practice
- Digital Media and Marketing Strategies
- Digital Marketing Capstone.
Course Highlights
- Shareable Specialization and Course Certificates
- Self-Paced Learning Option
- Course Videos & Readings
- Practice Quizzes
- Graded Assignments with Peer Feedback
- Graded Quizzes with Feedback
- Graded Programming Assignment
| Course Benefits Matrix | Coursera |
|---|---|
| Ai Integrated Syllabus | ✅ |
| Case Studies & Projects | ❌ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ✅ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
N/A
Course Duration and Fees
The duration of the course is approximately 8 months. The program fee is not known. Kindly contact the institute for further details.
Course Reviews
The students have appreciated coursera for its wonderful course and training provided along with how it has benefitted them in long run.
Culture
N/A
Contact Details
Phone:(800) 952-5210
Email: press@coursera.org
Address: Market Blvd., Suite S-202, Sacramento, California 95834
4. CIM – Chief Internet Marketer
You can obtain digital marketing certification for next-level industry recognition with the Chief Internet Marketer that maintains license with the DMI that manages world-class standards for essential digital marketing education conveniently accessible in Sacramento, California with the help of well-trained area professionals. It also provides certified exams for marketers who are proficient in their field but need a professional certificate to show in their resumes.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
Course Highlights
- Learn the latest and up-to-date digital marketing skills
- Certification is ideal for a wide range
- Access to HD video lectures with accompanying downloadable program material.
- The Program Manager is available to support you during your study and assist with any administrative-related queries
- The Class Network can be accessed 24/7 through your desktop or mobile device
- Access resources to help you with your studies including self-directed practical exercises and recommended reading.
| Course Benefits Matrix | CIM |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ❌ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placements
N/A
Course Duration and Fees
The duration of the course is 30 hours with a certification exam of 3 hours. The fee for the digital marketing course is USD 1,995.
Course Reviews
N/A
Culture
N/A
Contact Details
Phone: 888.340.INET(4638)
Email: cim.biz@chiefinternetmarketer.com
Address: 8184 Woodland Center Blvd., Tampa, FL 33614
5. Sprintzeal
Sprintzeal is a certification training provider offering A-one training Programs in many fields. They are an Accredited Training Organization of AXELOS and a Registered Education Provider of PMI. Sprintzeal is CompTIA Authorized Training Partner also awarded the Best Emerging E-learning Training by the Daily News and Analysis. Their training sessions for professionals aim at enhancing their careers and the training approach is flexible, affordable, and advanced.
Course Syllabus
- Basics of Digital Marketing and SEO
- Introduction to Pay Per Click(PPC)
- Understanding Web Analytics
- Mastering Social Media Marketing
- Exploring Brand Management
- Hands-on Learning with Digital Marketing Projects
- Studying Advanced Email Marketing
- Mastering Advanced Content Marketing
- Mastering Advanced Mobile Marketing
Course Highlights
- Get Masters Program Certification From Sprintzeal
- The Curriculum is Designed to Meet Industry Standards
- Sprintzeal Alumni Membership and Exclusive Benefits
- Interactive Sessions with Program Instructors
- Exposure to Digital Marketing Tools and Trends with Applied learning
| Course Benefits Matrix | SprintZeal |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ❌ |
| Offline course | ✅ |
| Mandatory Internships | ✅ |
Course Placements
N/A
Course Duration and Fees
The information regarding the duration and the fees of the course is not available. Please contact the provider for further details.
Course Reviews
It has 4.1 on Google. Awesome CBAP Test Prep Course with Excellent Customer Service. The students appreciated the training session as very interactive with every question answered.
Culture
Contact Details
Phone: +1 833 636 6366
Email: Support@Sprintzeal.com
Address: 304 S Jones Blvd #2014, Las Vegas, NV 89107
Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q. Which is the best digital marketing course in Santa Ana?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What is the Fee for Digital Marketing Courses in Santa Ana?
The digital marketing course fees in Boston on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
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