Top 8 Digital Marketing Courses in Nairobi to Kick-Start Your Career

Updated on: Oct 10, 2024

Quick Read

 

Digital marketing courses in Nairobi cater to freshers, undergraduates, working professionals, and business owners. These courses equip participants with essential skills in SEO, content creation, and social media management, enhancing career prospects and business growth. Enrolling in these programmes provides valuable knowledge for thriving in the digital landscape.

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Searching for the best digital marketing courses in Nairobi? If yes, then you are at the right place. We have come up with a listicle of the top 8 digital marketing courses in Nairobi with all the necessary details like fees, curriculum, placements, and many more.

But first, let’s understand what digital marketing is and what the importance of digital marketing is in today’s world.

Currently, the term ‘digital marketing’ is everywhere. You cannot scroll through your phone, listen to the radio, or watch television without coming across it. Considering this, it increase in demand for digital marketing skills and a career in digital marketing has some amazing benefits that come with it too.

Digital marketing courses in Nairobi - Job Statistics

(Source: Linkedin.com)

Key Factors to Consider When Choosing a Digital Marketing Course in Nairobi

Contrary to popular belief, picking the right digital marketing course in Nairobi is easy… provided you have the answer to the following questions:

  1. Do module-specific professors have industry experience, and which brands have they worked for?
  2. What modules are included in the course? Is the syllabus AI-integrated?
  3. Is 1-on-1 mentoring available?

Still a little confused? The list mentioned below is guaranteed to help!

Get Assured Placements - PG in Digital Marketing

List of Top 8 Digital Marketing Courses in Nairobi

Here’s an overview of the top 8 digital marketing courses in Nairobi and their course benefits at a glance. All 8 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School


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IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, allowing them to make a high-paying digital marketing career in this competitive industry.

Not just college students & fresh graduates IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their careers to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned from the World Education Congress as well as the World Education Summit for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - IIDE Getting Awarded Digital Marketing Courses - IIDE Getting Awarded

Courses Offered

IIDE offers the following online certifications in digital marketing:

Preferred by: College Students, Freshers, Small Business Owners, Influencers

Preferred by: Working Professionals, Agency Owners, Freelancers

Post Graduate Program In Digital Marketing - Course Application Digital Marketing Courses - IIDE Getting Awarded

Here’s a brief comparison of both the online courses:

Criteria Online Digital Marketing Courses Post Graduation in Digital Marketing
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered
Placement Assistance
Interpersonal & Corporate Skills
Agency & Leadership Skills
Project Management
Case Studies from WARC
Simulation from WARC

Some of the brands where IIDE alumni have worked are:

Tiffany & Co - Placement Partner At IIDE
Hilton - Placement Partner At IIDE
Emirates - Placement Partner At IIDE
hidubai - Placement Partner At IIDE
One & Only - Placement Partner At IIDE
Forbes - Placement Partner At IIDE
Amazon - Placement Partner At IIDE
Publicis Media - Placement Partner At IIDE
Jumeirah - Placement Partner At IIDE
Rivoli - Placement Partner At IIDE
Dentsu - Placement Partner At IIDE
Emaar - Placement Partner At IIDE

Course Syllabus

The curriculum spans from basics like SEO and SEM to advanced topics, including real-world case studies from WARC. The syllabus also includes resume and LinkedIn building sessions, AI mock interviews, and soft skills training. IIDE's online learners also benefit from live training sessions, doubt-solving support, and a state-of-the-art LMS.

Course Trainers

IIDE follows a minimum of 1 teacher, 1 module policy. That means you learn Google ads from someone who has 10+ years of experience in working on Google ads making them the subject matter expert. Some of the teachers at IIDE are:

Digital Marketing Courses - IIDE Trainers
Digital Marketing Courses - IIDE Trainers Digital Marketing Courses - IIDE Trainers Digital Marketing Courses - IIDE Trainers Digital Marketing Courses - IIDE Trainers

Course Duration and Fees

Here’s a table showing the duration and digital marketing course fees in Nepal:

\”Online \”Online

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Kunal Kerkar's journey at IIDE is a testament to the institute's impactful teaching methods. In his testimonial, Kunal shares how the diverse modules and practical assignments honed his digital marketing skills, boosting his confidence and industry readiness. The personalised guidance from experienced mentors played a crucial role in his transformation, enabling him to secure a coveted role in the digital marketing field. Kunal’s story is a shining example of how IIDE equips its students with the tools to excel in their careers.


Contact Details

#2: Digital Marketing Training in Nairobi – OraDMT

digital marketing courses in Nairobi- OraDMT Logo

OraDMT offers digital marketing training in Kenya and more specifically, Nairobi. Since their inception in 2015, they have taught and qualified more digital marketers in Kenya than any other organisation. They provide a wide range of courses in a variety of fields, including digital marketing, design, business, finance and accounting, and many others. This digital marketing institute in Nairobi provides an option to choose between online tutorials, online live teachers, or physical classrooms, as you prefer.

Choosing to learn digital marketing is crucial for effectively promoting products and services in today’s online-centric world.

Course Syllabus

Module What You’ll Learn
Social Media Marketing Learn how to effectively engage audiences and create campaigns on various social media platforms to boost brand visibility
Content Marketing Understand the strategies for creating valuable content that attracts and retains a clearly defined audience
Email Marketing Master the techniques for building email lists, crafting effective messages, and analysing campaign performance

 

This digital marketing course in Nairobi provides access across both tablets and phones, offering 56 comprehensive sessions. Upon completion, participants will receive a certificate of completion. The course also includes full lifetime access, ensuring you can revisit the materials anytime, and provides 24/7 support for continuous learning assistance.

Of course, the college isn’t the only one with a stellar support team. In fact, IIDE is known for having one of the best support staff in India. Don’t believe us? Enquire about their digital marketing classes and see for yourself.

Furthermore, they offer a digital marketing course online with certificate, allowing you to gain valuable skills and credentials from the comfort of your home

Contact Details

Address: Westlands Business Centre, Chiromo Ln, Nairobi, Kenya
Phone:+254 745 564 273
Email: [email protected]

 

#3: Best Digital Marketing Course in Nairobi – NIIT

digital marketing courses in Nairobi - NIIT Logo

NIIT, a prominent Skills and Talent Development Corporation, has expanded its offerings to address the growing need for digital marketing expertise in Nairobi. Established in 1981, NIIT has evolved from solving IT-related human resource challenges to becoming a global leader in training. Today, their digital marketing courses in Nairobi are tailored to meet the dynamic needs of the global industry.

These courses cover essential digital marketing strategies, tools, and platforms, preparing professionals to excel in the ever-expanding digital economy. The digital marketing institute in Nairobi continues to provide comprehensive training programmes that focus on equipping students with the practical skills required to thrive in today’s digital marketplace.

Alternatively, consider our short-term digital marketing courses that offer flexibility and comprehensive learning in a condensed timeframe.

Course Syllabus

Module What You’ll Learn
Digital Marketing Strategy Develop a comprehensive digital marketing strategy, integrating SEO, SEM, social media, and content marketing to achieve business goals
Analytics and Data-Driven Marketing Master the use of data analytics tools to track digital marketing performance and use data-driven insights to optimise campaigns and customer engagement
Consumer Behaviour in the Digital Age Analyse consumer behaviour in digital environments and learn how to tailor digital marketing strategies to meet changing consumer needs

 

This digital marketing course offers comprehensive career-building opportunities with three job interview opportunities at top companies, ensuring you have a direct path to employment. The live mentor-led sessions provide personalised guidance to enhance your learning experience. Placement support is backed by verified records, offering reassurance of career prospects.

Plus, the digital marketing course in Nairobi integrates GenAI Edge, equipping you with the latest job-ready skills from day one, which makes you well-prepared to meet the demands of the digital marketing industry.

Searching for a quick solution? Our Instagram marketing free course is just what you need!

That being said, in our opinion, even the best digital marketing course in Nairobi can only get you so far. It’s important to supplement that knowledge with information of your own. To do this, we highly recommend reading our digital marketing blogs and digital marketing case studies.

Contact Details

Phone No.:+1 777 4088738
E-mail:United States of America [email protected]

 

#4: Digital Marketing Institute in Nairobi – EduDelphi

digital marketing courses in Nairobi - EduDelphi Logo
EduDelphi, founded in 2015, is one of the best digital marketing institutes in Nairobi. It was founded by qualified professionals in order to meet the growing demand for skilled professionals by increasing job productivity. Each trainee receives customised training solutions based on their specific needs and requirements. They guarantee thorough training and education.

Given its stellar reputation, it’s no surprise that this institute is the top choice for those seeking digital marketing courses in Abu-Dhabi. Additionally, it stands out as a leading provider of digital marketing courses in UAE and is highly regarded for its comprehensive digital marketing courses in New York.

Course Syllabus

Module What You’ll Learn
Technical SEO Understand the fundamentals of technical SEO, including website speed optimisation, mobile-friendly design, XML sitemaps, robots.txt configuration, structured data implementation, and the importance of HTTPS
Link Building Learn effective strategies for link building, including guest blogging, content creation, broken link building, influencer outreach, and leveraging local directories to improve website authority
Local Search Optimisation Master techniques for local search optimisation, including setting up Google My Business, using local keywords, managing online reviews, ensuring NAP consistency, and optimising local listings for better visibility

 

This digital marketing course in Nairobi is designed with a beginner-friendly module to help you understand the fundamentals. Through interactive learning, students engage in dynamic, hands-on experiences. The programme offers placement assistance to help students find suitable job opportunities.

Additionally, students get to work with 3+ industry tools and gain certifications from platforms like Google, ensuring credibility and expertise in the field.

Having said the above, it’s worth noting here that IIDE also has several digital marketing courses with placements. You can either get in touch with their counsellors to know more about the same or check out their free LinkedIn Essentials masterclass to get a taste of their teaching style.

Course Details

Phone:+97143963634
Email:[email protected]

 

#5: Digital Marketing Courses in Nairobi – EDULINK International College

digital marketing courses in Nairobi - Edulink International College

EDULINK International College was established in the year 2014. They offer one of the best digital marketing courses in Kenya and more specifically, Nairobi and also offer a wide range of professional job-oriented courses at the undergraduate level. Their digital marketing courses in Nairobi are specially designed by industry experts and professionals for undergraduates, graduates, as well as working professionals.

Additionally, check out our McDonald’s marketing strategy to understand their strategic strengths and market positioning.

Course Syllabus

Module What You’ll Learn
Analytics Gain expertise in data analytics tools to track digital marketing performance, interpret data, and use insights to optimise marketing strategies and improve ROI
SMO (Social Media Optimisation) Learn how to effectively use social media platforms for brand awareness, audience engagement, and driving traffic through strategic content creation and promotion
HTML5 Understand the fundamentals of HTML5, including its new features and capabilities, and learn how to create responsive, multimedia-rich web applications

 

This Digital Marketing Certification course, endorsed by ICDL Africa, is a comprehensive 10-week programme. The curriculum is designed to equip students with essential skills for the digital marketing landscape. Upon successful completion, students receive a recognised certification, which boosts their credibility and enhances career prospects in the digital marketing industry. So, if you’re looking for the best digital marketing course in Nairobi, this has to be it.

Contact Details

Phone: +254 702 684 392

Email:[email protected]

Address: 2nd Floor, Prosperity House, Westlands Road

 

Also Worth Checking Out: Digital marketing courses Navi Mumbai and digital marketing courses in Faridabad.

 

#6: Best Digital Marketing Institute in Nairobi – Digital4Africa

digital marketing courses in Nairobi - Digital4africa logo

Founded by Francis Waithaka in 2014, Digital4Africa was established with the aim of empowering Kenya’s small and medium-sized businesses through digital marketing. Specialising in digital marketing courses in Nairobi, they have successfully trained over 1,000 students, helping them master key skills in the digital world.

The team at Digital4Africa comprises experienced professionals, including UX designers, web developers, software engineers, and content writers, all passionate about mobile and online technology. Their digital marketing courses in Nairobi focus on equipping individuals and businesses with the tools needed to thrive in the evolving digital landscape.

Course Syllabus

Module What You’ll Learn
Social Media Marketing Learn how to effectively engage audiences and create campaigns on various social media platforms to boost brand visibility
Content Marketing Understand the strategies for creating valuable content that attracts and retains a clearly defined audience
Email Marketing Master the techniques for building email lists, crafting effective messages, and analysing campaign performance

 

What truly makes this well-structured digital marketing course in Nairobi stand out is the fact that it is designed to provide participants with hands-on experience in the field. The course features 1-hour daily classes over 10 days, followed by 30 days of free mentorship to reinforce the learning process.

Upon successful completion, participants receive a certification, making it an ideal opportunity for individuals or businesses in Nairobi looking to enhance their digital marketing skills and strengthen their online presence.

Contact Details

Phone: +254 743 830663
Email:[email protected]

 

#7: Digital Marketing Course With Placement in Nairobi – Digital Marketing Institute Kenya

digital marketing courses in Nairobi - Digital Marketing Institute Logo

The Digital Marketing Institute Kenya offers one of the most recognised digital marketing courses in Nairobi, tailored to equip professionals and beginners with practical skills. The course includes the latest trends in digital marketing, such as search engine optimisation (SEO), social media marketing, and paid ads, all aimed at enhancing the digital visibility of businesses.

Course Syllabus:

Module What You’ll Learn
Email Marketing Build and manage successful email marketing campaigns to reach a wider audience
Content Marketing Develop strategies for creating high-quality content to engage your target audience
Web Analytics Track and measure campaign performance using Google Analytics and other tools

 

The Digital Marketing Institute Kenya offers an extensive digital marketing course in Nairobi designed to provide practical, hands-on learning experiences. Students are trained in SEO, SEM, Social Media Marketing, and Email Marketing, focusing on real-world applications.

Additionally, the digital marketing course in Nairobi equips learners with skills in content creation and management for social media platforms and provides detailed training in the use of Google Analytics to measure marketing performance. This course is suitable for both beginners and professionals looking to advance their expertise in the digital marketing field.

Enhance your digital marketing expertise with our comprehensive range of specialized courses. Enroll in our seo course online to master advanced search engine optimization techniques and improve your website’s visibility on major search engines. Our social media marketing course provides in-depth training on creating effective campaigns, engaging with your audience, and building a strong brand presence across various social platforms. Additionally, our performance marketing course equips you with the skills to analyze and optimize your marketing strategies for maximum ROI and business growth. Whether you’re looking to advance your career or start a new one in digital marketing, our accredited programs offer the knowledge and practical experience you need to succeed in the competitive digital landscape.

Contact Details:

 

#8: Digital Marketing Course in Nairobi – Zetech University

digital marketing courses in Nairobi - Zetech University logo

Zetech University offers a robust certificate programme in digital marketing course in Nairobi designed to provide students with the necessary knowledge and skills for a successful career in the digital marketing field. Their curriculum includes modules on the essential aspects of online marketing, allowing students to understand the digital marketing ecosystem in depth.

Course Syllabus:

Module What You’ll Learn
SEO Fundamentals Learn the basics of search engine optimisation to improve website ranking
Paid Advertising Understand how to create and manage paid advertising campaigns
Web Analytics Master the use of analytical tools to track marketing performance

 

At Zetech University, the Certificate in Digital Marketing programme is structured to offer a comprehensive introduction to digital marketing principles. It covers essential modules like social media management, SEO fundamentals, and paid advertising, providing students with the knowledge and skills necessary to succeed in the industry.

The digital marketing course in Nairobi also focuses on practical skills in web analytics, allowing students to effectively monitor and improve their digital marketing strategies. Ideal for beginners, the programme helps students build a strong foundation for a successful career in digital marketing.

Contact Details:

Get Assured Placements - PG in Digital Marketing

Digital Marketing Courses in Nairobi: Who Are They For?

1) Freshers

Struggling to find your first job? A digital marketing course in Nairobi is guaranteed to offer you a dynamic career path with plenty of opportunities for you to choose from. As the industry grows, so does the demand for creative minds who can manage social media, SEO, and online advertising in general. Starting early will help you build a strong foundation and dominate this ever-evolving field.

2) Undergraduates

Believe it or not, undergraduates like yourself can greatly benefit from a digital marketing course in Nairobi. This is primarily because it’ll give you practical skills that will complement your academic studies. Here, learning about SEO, content creation, and analytics will give you a competitive edge and make your resume stand out even before you graduate.

3) Working Professionals

Want to take your career to the next level? A digital marketing course in Nairobi is sure to get you there! Apart from updating you on the latest trends and tools, the right programme will also enhance your ability to contribute to your current role and help you explore new opportunities within the digital landscape.

4) Business Owners

With the help of a digital marketing course in Nairobi, business owners like yourself can expand your reach and grow your business. Here, by understanding digital marketing strategies, you can effectively promote your products or services online, engage with customers, and drive sales while simultaneously measuring your return on investment.

Additional Points to Consider When Choosing the Best Digital Marketing Courses in Nairobi

While the above-mentioned courses have their pros, choosing the right digital marketing course in Nairobi is a personal call at the end of the day. And while our extensive list may have left you a little confused, the tips mentioned below are sure to help you pick the right course for you.

Tip #1: Find the Right Learning Mode

Are you the kind of person who prefers on-campus or off-campus learning? Local institutes may provide the advantage of networking opportunities, while online digital marketing courses in Nairobi offer flexibility.

Tip #2: Consider Your Time Commitment

If you’re a working professional or a college-going student, chances are you don’t have a lot of time on your hands. As such, we highly recommend keeping the course duration and flexibility in mind when selecting the right digital marketing course in Nairobi for you.

Tip #3: Keep the Institute’s Credibility in Mind

Let’s be clear: An institute is nothing without its certification and credibility. To avoid getting duped, look for courses that are recognized by industry associations and top brands.

Tip #4: Industry Experts Are a Must

The expertise of the faculty members can make or break your learning experience. So, make sure that your potential future trainers have hands-on experience in their subject matter before selecting a digital marketing course in Nairobi.

Tip #5: Let LinkedIn Be Your Guide
Before choosing a digital marketing course in Nairobi, make sure that you check out two things – Where the institute’s alumni are, and what are they up to.

This will give you a good sense of the institute’s placement record and help you figure out whether their digital marketing course in Nairobi is worth going for.

To do this, follow these three simple steps:

Step #1: Search for “IIDE” or any institute

Step #2: Companies category

Step #3: Alumni Page

Here’s an example 👇


Digital Marketing Courses in Nairobi - Linkedin Screenshot

Wishing you all the best for your future and happy learning!

FAQs About Digital Marketing Courses in Nairobi

Q1. What are digital marketing courses in Nairobi?

Digital marketing courses in Nairobi teach students the strategies and tools required for online marketing. They cover various topics, including SEO, content creation, social media management, and analytics, providing participants with the skills needed to thrive in today’s digital landscape.

Q2. Who can benefit from digital marketing courses in Nairobi?

These courses are ideal for freshers, undergraduates, working professionals, and business owners. Each group can gain valuable skills and knowledge to enhance their careers, improve employability, or effectively promote their businesses in the digital space.

Q3. Are there any prerequisites for enrolling in a digital marketing course in Nairobi?

Most digital marketing courses do not require specific prerequisites. However, a basic understanding of marketing concepts and familiarity with the internet can be beneficial. Courses are designed to cater to various skill levels, making them accessible to everyone.

Q4. How long do digital marketing courses in Nairobi typically last?

The duration of digital marketing courses in Nairobi varies. Short-term courses can last from a few weeks to a couple of months, while comprehensive programmes may take several months to complete. Choosing a course that fits your schedule and learning goals is essential.

Q5. Will I receive a certificate after completing a digital marketing course in Nairobi?

Yes, most digital marketing courses in Nairobi provide a certificate upon successful completion. This certification can enhance your resume and demonstrate your expertise to potential employers, validating your skills in digital marketing.

Q6. How can I choose the right digital marketing course in Nairobi?

To select the right course, consider factors such as the course syllabus, faculty qualifications, reviews from former students, and the institution’s reputation. Ensuring that the course aligns with your career goals and learning preferences is essential for success.

Q7. What career opportunities can I pursue after completing a digital marketing course in Nairobi?

Upon completion of a digital marketing course, graduates can pursue various roles, including digital marketing specialist, SEO analyst, social media manager, content marketer, and digital campaign manager. The skills acquired will equip you for a rewarding career in the fast-growing digital industry.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

8 Comments

  1. Janvi thakur

    I totally agree with this blog Iide is the perfect destination to do any digital marketing course

    Reply
  2. Chesta Shrestha

    Digital Marketing has become essential for businesses today. The courses offered in Nairobi seem to be a great way to gain the skills needed to thrive in this dynamic field.

    Reply
  3. Chesta Shrestha

    Investing in a digital marketing course in Nairobi can be a great investment in your career.

    Reply
    • Anil yogi

      I’m looking to upskill in digital marketing and am considering a course in Nairobi. What are some of the top-rated institutions offering comprehensive programs? I’m particularly interested in courses that cover SEO, social media marketing, and content strategy. Any recommendations would be greatly appreciated

      Reply
  4. Chesta Shrestha

    Seeing such a wide range of digital marketing courses in Nairobi is fantastic. No matter what your interest is, whether it is SEO, social media, or content marketing, it’s open for all. I’m really excited to start my journey in digital marketing.

    Reply
  5. Mayank Singh

    “Thank you for such an informative post! I’m really excited to see that IIDE is offering comprehensive digital marketing courses in Nairobi. The curriculum looks well-structured and seems to cover all the essential aspects, from SEO to social media marketing and analytics.

    Reply
  6. Sukant Kumar

    Nairobi’s digital marketing scene is really booming, and it’s exciting to see so many opportunities emerging! I want to applaud this blog for highlighting the top courses for digital marketing in Nairobi. It’s a fantastic resource for anyone looking to enhance their skills and stay ahead in this fast-paced field. Your insights will undoubtedly help many aspiring marketers thrive in this vibrant city. Keep up the great work!

    Reply
  7. Kayanush Yezdi Mistry

    An exceptional read! This blog masterfully highlights the leading digital marketing courses in Nairobi, providing clear insights and expert guidance. A fantastic resource for individuals ready to embark on their digital marketing journey and thrive in this rapidly growing field!

    Reply

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