Searching for the best digital marketing courses in Nairobi? If yes, then you are at the right place. We have come up with a listicle of the top 6 digital marketing courses in Nairobi with all the necessary details like fees, curriculum, placements, and many more.
In today’s world, it seems as if digital marketing is everywhere. You cannot open a newspaper, listen to the radio, or watch television without coming across digital marketing.
The companies have actively made a point of using digital marketing to promote and market their goods and services. This has led to an increase in demand for digital marketing skills and a career in digital marketing has some amazing benefits that come with it too.
(Source: Linkedin.com)
What makes you eligible for a digital marketing course?
There are no such eligibility criteria for enrolling in a digital marketing course. You can learn if you’re a student, professional, or even if you haven’t completed graduation.
Also Read: 7 Tips to Choose the Best Digital Marketing Course For You
Now without wasting much time let’s jump into the listicle of the top 6 best digital marketing courses in Nairobi.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Nairobi are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Ora DMT – Globally recognized course
- 42 Courses – Certifications
Now, let’s continue with the blog and understand the top 6 digital marketing courses in Nairobi with placements in detail.
List of Top 6 Digital Marketing Courses in Nairobi
Here’s an overview of the top 6 digital marketing courses in Nairobi, their duration, and the fees of the course.
| INSTITUTES | DURATION | FEES |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2000 |
| OraDMT | N/A | N/A |
| NIIT | 146 Hours | N/A |
| EduDelphi | N/A | N/A |
| Edulink International College | 10 Weeks | N/A |
| Digital4Africa | 5 Day | Kshs 15,000 |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. OraDMT
OraDMT offers digital marketing training in Kenya. Since their inception in 2015, they have taught and qualified more digital marketers in Kenya than any other organization. They provide a wide range of courses in a variety of fields, including digital marketing, design, business, finance and accounting, and many others.
OraDMT provides an option to choose between online tutorials, online live teachers, or physical classrooms, as per your comfort.
Course Syllabus
- Consumer Behavior Today
- Social Media Marketing
- Content Development
- Mobile Marketing
- Mobile Ad Effectiveness
- Search Engine Optimization (Seo)
- Content Marketing
- Video Marketing
- Affiliate Marketing
Course Duration & Fees
The course duration & fees depend upon the particular course you have chosen. For more detailed information you can contact the institute with the contact details given below.
Course Highlights
- Access on tablet and phone
- Certificate of completion
- Learn from professionals
- 24/7 Support
Contact Details
Address: TRV Office Plaza, Nairobi Westlands
Phone: +254 745 564 273
Email: [email protected]
3. NIIT
NIIT is a leading Skill and Talent Development Corporation that was founded in 1981 to assist the IT industry in overcoming its human resource challenges. They have now significantly expanded their business and are present in 40 countries.
They offer a variety of courses, including Banking, Finance, Digital Marketing, Management Education, Retail Sales Enablement, and many others. Their Digital Marketing course is one of their best courses. They cover all of the modules required to be known as a digital marketer.
Course Syllabus
- Overview of Marketing
- Digital Marketing and Opportunities
- Website fundamentals and tools
- Social Media Marketing
- Content Planning & Promotion
- Email Marketing
- Digital Analytics
- Mobile Marketing
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- Inbound Marketing
Course Duration & Fees
The duration for the diploma in digital marketing course is 146 hours and the fee details are not available. You can reach out to them using the contact details given below.
Course Highlights
- Certifications
- Expert Trainers
- 24/7 Support
Contact Details
Phone: 0742376314 / 0742373284
Email: [email protected]
Address: 1st Floor Barclays Plaza, Loita St. Nairobi KE
4. EduDelphi
EduDelphi, founded in 2015, is one of the leading digital marketing training institutes. It was founded by qualified professionals in order to meet the growing demand for skilled professionals by increasing job productivity. Each trainee receives customized training solutions based on their specific needs and requirements. They guarantee thorough training and education.
Course Syllabus
- Introduction to Digital Marketing
- WordPress Website Designing & Planning
- Search Engine Optimization (SEO)
- Email Marketing & Influencer Marketing
- Mobile Marketing
- Video Marketing
- Social Media Optimization & Marketing
- Search Engine Marketing (SEM/PPC)
- Content Marketing
- Online Reputation Management
- Google Analytics / Web Analytics
- Google Certification Exams
Course Duration & Fees
The details regarding the duration of the course and fees are not available. You may reach out to them using the contact details given below, for more detailed information.
Course Highlights
- Certified & Professional Trainers
- Live Instructor-Led Trainers
- Cloud e-learning portal
- Flexible Batch Timings
- Placement
- Reputed Study Material
- 30+ Hours Of Recorded Videos
- 100+ Training Slides
- Doubt clearing sessions
- Practice Questions
- 365 Days Of Access To ELearning Portal
- 24*7 Support
- Instructor-Led
Course Details
Phone: +97143963634
Email: [email protected]
4. EDULINK International College, Nairobi
EDULINK International College was established in the year 2014. They offer one of the best digital marketing courses in Kenya and also offer a wide range of professional job-oriented courses at the undergraduate level. Their courses are specially designed by industry experts and professionals for Undergraduates, Graduates, as well as working professionals.
Course Syllabus
- Search Marketing
- Social Media Marketing
- Social Media Optimization
- Content Marketing
- Affiliate Marketing
- Inbound Marketing
- Email Marketing
- Lead Numbering
- Legal, Ecommerce
- Web Technologies
- Analytics
Course Duration & Fees
The duration of this course is for 10 weeks (3 hours per day & 2 days per week). And the fee-related details are not available. You may reach out to them with the help of the contact details given below.
Course Highlights
- 10+ Modules
- 4+ Certifications
- Access to Digital Marketing Tools
- 24/7 Support
Contact Details
Phone: +254 702 684 392
Email: [email protected]
Address: Edulink International College Nairobi, P.O Box 21091- 00505, Nairobi, Kenya, 2nd Floor Prosperity House, Westlands Road, Nairobi
6. Digital4Africa
Francis Waithaka founded the firm in 2014 with the goal of assisting Kenya’s small and medium businesses. Over 1000 students have been trained by them.The team is enthusiastic about developing online and mobile technology. Experienced UX designers, web designers, software engineers, data scientists, and content writers make up their team.
Course Syllabus
- Social Media Marketing & Strategy
- Conversion Rate Optimization (CRO)
- Digital Marketing Tools
- Search Engine Optimization (SEO)
- Content Marketing
- Media Buying
- Email Marketing
- Making Sense Of Data (Google Analytics Included)
- User Experience
Course Highlights
- Certification from digital4africa
- 30 Day Mentorship
Course Duration & Fees
Their digital marketing course is a 5-day program that costs Kshs 15,000 in totality.
Contact Details
Phone: +254 743 830663
Address: M2, The Mirage Towers, Chiromo Rd Westlands, Nairobi, Chiromo Rd, Nairobi, Kenya Chiromo Road Nairobi KE, Chiromo Rd, Nairobi, Kenya
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Nairobi?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand in digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around £26,256 per year in the UK. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills
Conclusion
In today’s environment, digital marketing skills have become more of a requirement than a certificate. Therefore. we’ve compiled a list of the best digital marketing courses in Nairobi; now it’s up to you to choose the best and most appropriate course for you.
The above digital marketing courses in Nairobi have made digital marketing more accessible and understandable, and the current covid scenario has made it more difficult for people to enter public spaces, curbing many institutions from offering offline classes.
Now you can learn cutting-edge content from practicing experts and specialists from the comfort of your home. If you’re interested in deep-diving into the world of digital marketing you can check out IIDE’s online digital marketing course.
Connect with us at [email protected] for a free counseling session so we can help you better understand what IIDE has to offer.
We hope you enjoyed reading the blog. If you have any suggestions or queries, then let us know in the comments section below. We would love to hear from you.
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