8 Best Digital Marketing Courses in Johannesburg With Course Details

Updated on: Oct 13, 2024

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Digital marketing courses in Johannesburg cater to various individuals, including freshers, undergraduates, working professionals, and business owners. These courses provide essential skills in SEO, content creation, and social media management, preparing participants for successful careers in the evolving digital landscape and enhancing their employability in a competitive job market.

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Are you looking for the best digital marketing courses in Johannesburg? This blog contains a list of the top 8 digital marketing courses in Johannesburg, including important details needed to make your choice easier, like the course details, duration, fees, curriculum, and more.

But first, let’s understand what digital marketing is and what is the importance of digital marketing in today’s world.

Digital marketing can be considered one of the most lucrative industries. Despite being relatively new, the scope for this field has increased each year and its future is gleaming bright.

To enter this field with an adept skill set, watching videos or attending webinars would not be enough. In order to start a successful career, you need hands-on training, a practical approach, and learn from existing professionals.

Before we divulge the list, let’s take a look at the demand for digital marketing professionals in Johannesburg:

Digital Marketing Jobs in Johannesburg

Source: Indeed.com

Key Factors to Consider When Choosing a Digital Marketing Course in Johannesburg

Contrary to popular belief, picking the right digital marketing course in Johannesburg is easy… provided you have the answers to the following questions:

  1. Do module-specific professors have industry experience, and which brands have they worked for?
  2. What modules are included in the course? Is the syllabus AI-integrated?
  3. Is 1-on-1 mentoring available?

Still a little confused? The list mentioned below is guaranteed to help!

Are you looking for the best digital marketing courses in Johannesburg? This blog contains a list of the top 8 digital marketing courses in Johannesburg, including important details needed to make your choice easier, like the course details, duration, fees, curriculum, and more.

But first, let’s understand what digital marketing is and what is the importance of digital marketing in today’s world.

Digital marketing can be considered one of the most lucrative industries. Despite being relatively new, the scope for this field has increased each year and its future is gleaming bright.

To enter this field with an adept skill set, watching videos or attending webinars would not be enough. In order to start a successful career, you need hands-on training, a practical approach, and learn from existing professionals.

Key Factors to Consider When Choosing a Digital Marketing Course in Johannesburg

Contrary to popular belief, picking the right digital marketing course in Johannesburg is easy… provided you have the answers to the following questions:

  1. Do module-specific professors have industry experience, and which brands have they worked for?
  2. What modules are included in the course? Is the syllabus AI-integrated?
  3. Is 1-on-1 mentoring available?

Still a little confused? The list mentioned below is guaranteed to help!

List of Top 8 Digital Marketing Courses in Johannesburg

Here’s an overview of the top 8 digital marketing courses in Johannesburg and their course benefits at a glance. All 8 institutes provide doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School


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IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, allowing them to make a high-paying digital marketing career in this competitive industry.

Not just college students & fresh graduates IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their careers to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned from the World Education Congress as well as the World Education Summit for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - IIDE Getting Awarded Digital Marketing Courses - IIDE Getting Awarded

Courses Offered

IIDE offers the following online certifications in digital marketing:

Preferred by: College Students, Freshers, Small Business Owners, Influencers

Preferred by: Working Professionals, Agency Owners, Freelancers

Post Graduate Program In Digital Marketing - Course Application Digital Marketing Courses - IIDE Getting Awarded

Here’s a brief comparison of both the online courses:

Criteria Online Digital Marketing Courses Post Graduation in Digital Marketing
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered
Placement Assistance
Interpersonal & Corporate Skills
Agency & Leadership Skills
Project Management
Case Studies from WARC
Simulation from WARC

Some of the brands where IIDE alumni have worked are:

Tiffany & Co - Placement Partner At IIDE
Hilton - Placement Partner At IIDE
Emirates - Placement Partner At IIDE
hidubai - Placement Partner At IIDE
One & Only - Placement Partner At IIDE
Forbes - Placement Partner At IIDE
Amazon - Placement Partner At IIDE
Publicis Media - Placement Partner At IIDE
Jumeirah - Placement Partner At IIDE
Rivoli - Placement Partner At IIDE
Dentsu - Placement Partner At IIDE
Emaar - Placement Partner At IIDE

Course Syllabus

The curriculum spans from basics like SEO and SEM to advanced topics, including real-world case studies from WARC. The syllabus also includes resume and LinkedIn building sessions, AI mock interviews, and soft skills training. IIDE's online learners also benefit from live training sessions, doubt-solving support, and a state-of-the-art LMS.

Course Trainers

IIDE follows a minimum of 1 teacher, 1 module policy. That means you learn Google ads from someone who has 10+ years of experience in working on Google ads making them the subject matter expert. Some of the teachers at IIDE are:

Digital Marketing Courses - IIDE Trainers
Digital Marketing Courses - IIDE Trainers Digital Marketing Courses - IIDE Trainers Digital Marketing Courses - IIDE Trainers Digital Marketing Courses - IIDE Trainers

Course Duration and Fees

Here’s a table showing the duration and digital marketing course fees in Nepal:

\”Online \”Online

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Kunal Kerkar's journey at IIDE is a testament to the institute's impactful teaching methods. In his testimonial, Kunal shares how the diverse modules and practical assignments honed his digital marketing skills, boosting his confidence and industry readiness. The personalised guidance from experienced mentors played a crucial role in his transformation, enabling him to secure a coveted role in the digital marketing field. Kunal’s story is a shining example of how IIDE equips its students with the tools to excel in their careers.


Contact Details

#2: Digital Marketing Training in Johannesburg – Digital Business Academy

Digital Marketing Courses in Johannesburg - Digital Business Academy Logo

This digital marketing institute in Johannesburg was founded in 2012, and its main goal is to equip young individuals for the digital future. They have trained over 3500 professionals from over 250 companies and are one of the most sought-after institutes in the city.

They use the latest research, case studies, techniques, and tools to help their students improve their digital experiences, learning and exposure. They provide a wide range of customised digital marketing courses in Johannesburg and help improve and advance digital skills. They also assist in building better teams, boost marketing performance and deliver real-time results through their live training sessions.

Choosing to learn digital marketing is crucial for effectively promoting products and services in today’s online-centric world.

Additionally, check out our McDonald’s marketing strategy to understand their strategic strengths and market positioning.

 

Course Syllabus

Module What You’ll Learn
Introduction to Digital Marketing Understand the fundamental concepts and strategies of digital marketing
Website Optimisation Learn techniques to improve website performance and user experience
Content Marketing Develop effective content strategies to engage and attract target audiences

 

The digital marketing courses in Johannesburg provide a comprehensive learning experience through HD video lessons designed to build your knowledge and skills. Students benefit from weekly virtual Q&A sessions with lecturers, allowing for direct interaction and clarification of concepts. Additionally, downloadable eBooks, case studies, templates, and toolkits enhance the learning process, while quizzes reinforce knowledge and assess understanding.

The programme includes guided walk-throughs featuring practical techniques and tips, ensuring learners can apply their skills effectively. Furthermore, support for all technical questions is readily available, creating a robust educational environment that fosters success in digital marketing.

Speaking of expert training, it’s worth noting here that IIDE is known for their industry-experienced staff who specialise in various teaching methods. If you want to get a taste of IIDE’s teaching curriculum, we highly recommend checking out our free Instagram marketing course.

Additionally, explore our range of the best courses on digital marketing online that provide flexible schedules and comprehensive training, enabling you to excel in the digital marketing landscape from anywhere.

Advance your career with our comprehensive range of specialized courses, each designed to equip you with the skills and certifications needed in today’s digital landscape. Our content writing course with certification teaches you how to craft compelling and effective content that engages your audience and drives results. Enroll in our ecommerce course with certificate to master the strategies and tools necessary to build, manage, and scale successful online businesses. Additionally, our Web Development Course provides you with the essential skills to design, develop, and maintain professional websites, ensuring a strong online presence for any venture. Whether you’re looking to enhance your writing, dive into ecommerce, or develop technical expertise, our accredited programs offer the flexibility and knowledge you need to excel in your career.

Contact Details

Phone Number:+27 72 651 3320
Address: Sandown, Blouberg, Cape Town, South Africa, 7441
Email ID: [email protected]

 

#3: Best Digital Marketing Course in Johannesburg – ExcelR

digital marketing courses in Johannesburg- ExcelR logo

Listed at #3 on our list, ExcelR is one of the well-known institutes globally and in Mumbai. They offer an extensive range of courses with a focus on the current Digital Marketing industry trends.

Their digital marketing course covers all aspects of Digital Marketing and also focuses on the practical use of tools, studying cases, and resume-building that can help their students stand out.

Alternatively, consider our short-term digital marketing courses that offer flexibility and comprehensive learning in a condensed timeframe.

Course Syllabus

Module What You’ll Learn
Analytics Google Search Console Master how to use Google Search Console to monitor and optimise website performance
Search Engine Marketing Understand the fundamentals of search engine marketing and effective advertising strategies
Social Media Marketing Learn to develop and implement successful marketing campaigns across social media platforms

 

The digital marketing courses in Johannesburg offer access to e-learning, enabling students to learn at their own pace and convenience. The tailored course curriculum ensures that the content meets the specific needs of each learner, providing relevant skills for today’s digital landscape. Employing a blended training model, the programme combines online learning with in-person instruction, enhancing the educational experience through diverse teaching methods. Additionally, participants benefit from peer support, fostering collaboration and networking opportunities that enrich the learning process. This comprehensive approach ensures students are well-equipped to excel in the dynamic field of digital marketing.

That being said, in our opinion, even the best digital marketing course in Johannesburg can only get you so far. It’s important to supplement that knowledge with information of your own. To do this, we highly recommend reading our digital marketing blogs and digital marketing case studies.

Searching for a quick solution? Our Instagram marketing free course is just what you need!

Contact Details

Phone: 091082 38354

 

#4: Digital Marketing Institute in Johannesburg – Damelin Online

Digital Marketing Courses in Johannesburg - Damelin Online Logo

This digital marketing institute in Johannesburg was founded in 2016 by a small startup company. UNi4 Online (PTY) LTD, partners with Damelin (PTY) LTD, to curate and deliver superior-quality online short learning and accredited full-time programmes. Their aim is to provide online education to 50000+ working professionals across Africa by 2025.

Course Syllabus

Module What You’ll Learn
Search Marketing: SEO Understand the principles of search engine optimisation and how to improve organic search visibility
Search Marketing: PPC Learn to create and manage effective pay-per-click advertising campaigns for immediate results
Digital Display Advertising (DDA) Explore strategies for creating impactful digital display ads to reach target audiences online

 

The digital marketing course in Johannesburg consists of 10 modules, providing a thorough exploration of essential topics in the field. With a 6-month duration, students can expect an in-depth learning experience that allows for mastery of digital marketing strategies. Anytime registration offers flexibility, enabling learners to start their journey whenever it suits them. Upon successful completion of the course, participants will receive a certificate that validates their expertise and enhances their professional credentials, making them well-prepared for a career in digital marketing.

Having said the above, it’s worth noting here that IIDE also has several digital marketing courses with placements. You can either get in touch with their counsellors to know more about the same or check out their free LinkedIn Essentials masterclass to get a taste of their teaching style.

Given its stellar reputation, it’s no surprise that this institute is the top choice for those seeking digital marketing courses in Malaysia. Additionally, it stands out as a leading provider of digital marketing courses in Nigeria , and is highly regarded for its comprehensive digital marketing courses in New York.

Contact Details

Phone Number: +27 10 880 8273
Email ID: [email protected]

 

#5: Digital Marketing Courses in Johannesburg – Digital School of Marketing

digital marketing courses in Johannesburg - Digital School of Marketing Logo

The Digital School of Marketing (DSM) is South Africa’s top provider of digital marketing education. Their digital marketing institute in Johannesburg is peculiar due to all the marketing courses being accredited by (MICT SETA) the Media, Information and Communication Technologies Sector Education, and Training Authority. In addition to this, they are a member of the IAB South Africa.

DSM is also an endorsed member of the UK CPD Certification Service. Thus, their digital marketing courses in Johannesburg are internationally transferable and endorsed. All their courses have easy and flexible payment options, making learning highly sought-after digital marketing skills within everyone’s reach. All of the courses are comprehensively designed and perfectly suited to the demands of the digital marketing industry. Considering this, it’s no wonder why DSM is considered to be the best digital marketing institute in Johannesburg.

Course Syllabus

Module What You’ll Learn
Email Marketing Master strategies for creating effective email campaigns that engage and convert
Mobile Marketing Understand techniques for reaching customers through mobile devices and optimising campaigns for mobile users
Digital Marketing Strategy Learn to develop and implement comprehensive digital marketing strategies that align with business objectives

 

The digital marketing course in Johannesburg includes slides with detailed information pertaining to each module and subject, ensuring students have comprehensive resources for their studies. Infographics are specifically designed to highlight learning outcomes, making complex concepts more accessible. Additionally, the programme features videos tailored to enhance the learning experience, providing dynamic and engaging content. Students will have access to downloadable eBooks for every lesson, allowing for convenient offline study. Upon successful completion of each module, participants will receive Earn While You Learn Certificates, recognising their achievements as they progress. The course also incorporates formative assessments, multiple-choice questions, and summative assessments to reinforce understanding and evaluate knowledge effectively.

Contact Details

Phone Number: 0861428710
Email ID: [email protected]

Also Worth Checking Out: Our list of digital marketing courses Navi Mumbai and digital marketing courses in Faridabad

 

#6: Best Digital Marketing Institute in Johannesburg – Oakfields College

Digital Marketing Courses in Johannesburg - Oakfields College Logo

Another one of the best digital marketing institutes in Johannesburg, Oakfields College started in 2006 and has since grown into a successful, multi-faceted organisation. They accredit their success to the highly practical methods of teaching and the highly experienced professionals who teach them. They have smaller classes and pay individual attention to students to ensure their success.

Course Syllabus

Module What You’ll Learn
Planning Understand the essential steps in creating effective marketing plans that drive results
Advertisement Learn how to design and implement advertisements that capture attention and achieve marketing goals
Lead Generation Master strategies for generating leads through various digital marketing channels

 

This digital marketing training in Johannesburg includes face-to-face lectures, providing students with direct interaction with instructors and fostering a rich learning environment. Accompanying the lectures are interactive PDFs, which enhance the learning experience by allowing students to engage with the material actively. The curriculum includes local case studies that highlight relevant examples from the region, ensuring the practical applicability of concepts. Additionally, small group discussions encourage collaboration among peers, promoting the exchange of ideas and a deeper understanding of the subject matter. This multifaceted approach equips learners with the skills and knowledge necessary to excel in the dynamic field of digital marketing.

That said, if you want to take your education to the next level, we highly recommend following your classes up by going through various case studies like marketing strategy of dunkin donuts or the digital marketing strategy of Dove, for instance.

Contact Details

Phone Number(s): 012 361 0416
Pretoria Campus: Lynnridge Mall, Cnr Jacobson Drive & Lynnwood Road, Lynnwood Ridge, Pretoria

 

#7: Digital Marketing Courses in Johannesburg – Vega School

digital marketing courses in Johannesburg -Vega school

Vega School offers a comprehensive digital marketing course in Johannesburg, designed for both, beginners and professionals looking to enhance their skills. Their focus is on delivering high-quality, flexible training that meets the evolving needs of the digital economy. This course is regarded as one of the best digital marketing courses in Johannesburg, providing participants with the tools and knowledge to succeed in the digital landscape.

Course Syllabus:

Module What You’ll Learn
Introduction to Digital Marketing Understand the basics of digital marketing and its role in business
Content Marketing Strategies Develop effective content strategies to engage your target audience
Social Media Marketing Master the use of social media platforms for brand promotion

 

Vega School’s digital marketing training in Johannesburg provides an interactive learning experience that combines both theoretical and practical approaches, ensuring students are well-prepared for the industry. They also offer a digital marketing course with placement in Johannesburg, enhancing career prospects for graduates.

Contact Details:

Address: Vega School, Johannesburg, South Africa
Phone: +27 11 628 9600

Apart from Johannesburg, we also have several digital marketing courses in Bangalore.

#8: Digital Marketing Course With Placement in Johannesburg – University of Johannesburg

digital marketing courses in Johannesburg - University of Johannesburg logo

The University of Johannesburg offers a specialised digital marketing course in Johannesburg, focusing on practical applications of digital marketing strategies. This programme is recognised as one of the best digital marketing institutes in Johannesburg and is designed to provide students with comprehensive knowledge and hands-on experience.

Course Syllabus:

Module What You’ll Learn
Digital Marketing Fundamentals Gain a solid understanding of digital marketing concepts and tools
Analytics in Digital Marketing Learn how to analyse and interpret digital marketing data effectively
Digital Advertising Strategies Explore various online advertising methods to reach target audiences

 

The University of Johannesburg’s programme includes digital marketing courses in Johannesburg that are globally recognised, helping students stand out in the job market. They also provide detailed information on digital marketing course fees in Johannesburg.

Contact Details:

Address: University of Johannesburg, Johannesburg, South Africa
Phone: +27 11 559 4555

Digital Marketing Courses in Johannesburg: Who Are They For?

1) Freshers

Struggling to find your first job? A digital marketing course in Johannesburg is guaranteed to offer you a dynamic career path with plenty of opportunities to choose from. As the industry grows, so does the demand for creative minds who can manage social media, SEO, and online advertising in general. Starting early will help you build a strong foundation and dominate this ever-evolving field.

2) Undergraduates

Believe it or not, undergraduates like yourself can greatly benefit from a digital marketing course in Johannesburg. This is primarily because it will provide you with practical skills that complement your academic studies. Learning about SEO, content creation, and analytics will give you a competitive edge and make your resume stand out even before you graduate.

3) Working Professionals

Want to take your career to the next level? A digital marketing course in Johannesburg is sure to get you there! Apart from updating you on the latest trends and tools, the right programme will enhance your ability to contribute to your current role and help you explore new opportunities within the digital landscape.

4) Business Owners

With the help of a digital marketing course in Johannesburg, business owners like yourself can expand your reach and grow your business. By understanding digital marketing strategies, you can effectively promote your products or services online, engage with customers, and drive sales while simultaneously measuring your return on investment.

Additional Points to Consider When Choosing the Best Digital Marketing Courses in Johannesburg

While the above-mentioned courses have their pros, choosing the right digital marketing course in Johannesburg is a personal call at the end of the day. And while our extensive list may have left you a little confused, the tips mentioned below are sure to help you pick the right course for you.

Tip #1: Find the Right Learning Mode

Are you the kind of person who prefers on-campus or off-campus learning? Local institutes may provide the advantage of networking opportunities, while online digital marketing courses in Johannesburg offer flexibility.

Tip #2: Consider Your Time Commitment

If you’re a working professional or a college-going student, chances are you don’t have a lot of time on your hands. As such, we highly recommend keeping the course duration and flexibility in mind when selecting the right digital marketing course in Johannesburg for you.

Tip #3: Keep the Institute’s Credibility in Mind

Let’s be clear: An institute is nothing without its certification and credibility. To avoid getting duped, look for courses that are recognized by industry associations and top brands.

Tip #4: Industry Experts Are a Must

The expertise of the faculty members can make or break your learning experience. So, make sure that your potential future trainers have hands-on experience in their subject matter before selecting a digital marketing course in Johannesburg.

Tip #5: Let LinkedIn Be Your Guide
Before choosing a digital marketing course in Johannesburg, make sure that you check out two things – Where the institute’s alumni are, and what are they up to.

This will give you a good sense of the institute’s placement record and help you figure out whether their digital marketing course in Johannesburg is worth going for.

To do this, follow these three simple steps:

Step #1: Search for “IIDE” or any institute

Step #2: Companies category

Step #3: Alumni Page

Here’s an example 👇


Digital Marketing Courses in Johannesburg - Linkedin Screenshot

Wishing you all the best for your future and happy learning!

FAQs About Digital Marketing Courses in Johannesburg

Q1. What are digital marketing courses in Johannesburg?

Digital marketing courses in Johannesburg provide comprehensive training in various online marketing aspects, including SEO, social media marketing, and content creation. These courses are designed for beginners and professionals alike, equipping participants with the necessary skills to thrive in the digital economy.

Q2. Who can benefit from digital marketing courses in Johannesburg?
Individuals from diverse backgrounds can benefit from digital marketing courses in Johannesburg, including:
  • Freshers
  • Undergraduates
  • Working professionals
  • Business owners
These courses offer valuable insights and practical skills to enhance employability and improve marketing strategies.
Q3. How long do digital marketing courses in Johannesburg typically last?

The duration of digital marketing courses in Johannesburg varies, with options ranging from short workshops lasting a few weeks to comprehensive programmes that extend several months. This flexibility allows learners to choose a course that fits their schedule and learning objectives.

Q4. Are there prerequisites for enrolling in digital marketing courses in Johannesburg?

Most digital marketing courses in Johannesburg do not require specific prerequisites. However, a basic understanding of marketing principles and familiarity with the internet can be beneficial. Courses are tailored to accommodate various skill levels, ensuring accessibility for all.

Q5. Will I receive a certificate after completing a digital marketing course in Johannesburg?

Yes, many digital marketing courses in Johannesburg provide a certificate upon successful completion. This certification enhances your resume and validates your skills to potential employers, making you more competitive in the job market.

Q6. Are internships included in digital marketing courses in Johannesburg?

Some digital marketing courses in Johannesburg offer internships as part of their curriculum. These internships provide hands-on experience, allowing students to apply their skills in real-world scenarios, which is essential for enhancing employability.

Q7. What career opportunities can I pursue after completing a digital marketing course in Johannesburg?
Graduates of digital marketing courses in Johannesburg can pursue various roles, including:
  • Digital marketing specialist
  • SEO analyst
  • Social media manager
  • Content marketer
The skills acquired during these courses prepare individuals for rewarding careers in the growing digital marketing industry.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

4 Comments

  1. Honey Whale

    This blog provides really a piece of in-depth information on the Digital Marketing course, it has everything that I need, thank you for posting it.

    Reply
    • Shravani

      The courses that are given in this are very great for people who wants to study Digital Marketing and this should be the best place Digital Marketing Courses In Johannesburg.

      Reply
  2. Prachi Jaiswal

    Thanks for this helpful guide! The digital marketing courses in Johannesburg you’ve listed are perfect for anyone wanting to grow their skills.

    Reply
  3. Ishan

    Johannesburg,” offering key insights into various programs tailored for freshers, undergraduates, working professionals, and business owners. These courses emphasize essential skills like SEO, content creation, and social media management, aimed at enhancing employability in the competitive digital landscape.

    Reply

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